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All Journal Pixel : Jurnal Ilmiah Komputer Grafis Jurnal Pendidikan Agama Islam Jurnal Manajemen Pendidikan (JMP) Avant Garde Edudikara: Jurnal Pendidikan dan Pembelajaran Jurnal Pengabdian Masyarakat Indonesia (JPMI) Pustaka: Jurnal Bahasa dan Pendidikan Safari : Jurnal Pengabdian Masyarakat Indonesia Jurnal Nusantara Berbakti Jurnal Bima: Pusat Publikasi Ilmu Pendidikan Bahasa dan Sastra Harmoni Pendidikan: Jurnal Ilmu Pendidikan JURNAL PENDIDIKAN BAHASA Jurnal Pelayanan Masyarakat Masyarakat Mandiri: Jurnal Pengabdian Dan Pembangunan Lokal
Suwadi Suwadi
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Agriculture, Biological Sciences & Forestry Arts Humanities Economics, Econometrics & Finance Education Engineering Health Professions Languange, Linguistic, Communication & Media Law, Crime, Criminology & Criminal Justice Mathematics Mechanical Engineering Public Health Social Sciences Other

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Peningkatan Kapasitas Pelaku UMKM di Desa Sei Rampah dalam Mengoptimalkan Media Sosial di Era Pemasaran Digital Rodi Syafrizal; Rika Surianto Zalukhu; Rapat Piter Sony Hutauruk; Suci Etri Jayanti S; Daniel Collyn; Yenni Mariani Sinurat; Ayu Zurlaini Damanik; Suwadi Suwadi; Yomeini M. Sagala; Murbanto Sinaga; Sri Winda Hardiyanti Damanik
Jurnal Nusantara Berbakti Vol. 3 No. 1 (2025): Januari : Jurnal Nusantara Berbakti
Publisher : Universitas Kristen Indonesia Toraja

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.59024/jnb.v3i1.555

Abstract

The understanding of most MSME (Micro, Small, and Medium Enterprise) actors in Sei Rampah Village regarding the workings and utilization of social media as a digital marketing platform remains relatively low. This condition prompted the community service team to conduct a community engagement activity in the village. The activity was designed in the form of socialization and interactive training aimed at helping MSME actors comprehend how to optimally leverage social media to increase sales and expand market reach. The socialization activity was attended by 20 participants. The methods used in this community service activity were lectures and interactive discussions. The stages of the activity included the preparation phase and the implementation phase. This activity had a positive impact by assisting business actors in understanding how to optimally utilize social media to boost sales and broaden their market reach. Following the socialization, the majority of participants expressed interest in using social media as a platform for marketing their products. This indicates that the community engagement activity carried out contributed positively to business actors in Sei Rampah Village.
Sosialisasi Literasi Digital dan Keamanan Data untuk Pelaku Usaha Mikro, Kecil, dan Menengah di Desa Sei Rejo Daniel Collyn; Rapat Piter Sony Hutauruk; Suci Etri Jayanti S; Murbanto Sinaga; Rika Surianto Zalukhu; Suwadi Suwadi; Ayu Zurlaini Damanik; Yenni Mariani Sinurat; Sri Winda Hardiyanti Damanik; Bobby Hartanto; Kumala Vera Dewi; Cici Puspaningrum; Donald Frensius Pasaribu
SAFARI :Jurnal Pengabdian Masyarakat Indonesia Vol. 5 No. 3 (2025): Juli : SAFARI :Jurnal Pengabdian Masyarakat Indonesia
Publisher : BADAN PENERBIT STIEPARI PRESS

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.56910/safari.v5i3.2776

Abstract

MSME actors in Sei Rejo Village face infrastructure limitations, low access to digital training, and a lack of guidance, which result in inadequate levels of digital literacy. These challenges prompted the service team to carry out a community engagement activity for MSMEs in Sei Rejo Village, Sei Rampah Sub-district, Serdang Bedagai Regency, to promote awareness of digital literacy and data security. The activity was conducted in the form of a socialization session aimed at improving entrepreneurs’ understanding of the importance of digital literacy and data protection. The session was attended by 20 participants. This community engagement was implemented using a participatory approach through socialization, training, and mentoring methods. The stages of the activity included preparation, implementation, and assistance. This initiative had a positive impact on MSME actors in Sei Rejo Village. The training not only provided conceptual understanding but also practical skills, such as the use of social media for promotion, utilization of cashier applications and digital wallets, and techniques for personal data protection. It also broadened participants' insights on the importance of building consumer trust through secure and professional information management.
Nilai Kekeluargaan dalam Novel Sea for Blue Whales pada Wattpad dengan Pendekatan Sosiologi Sastra Rokhmau Dinal Khusna; Suwadi Suwadi; Ilmiyatur Rosidah
JURNAL PENDIDIKAN BAHASA Vol. 15 No. 3 (2025): JURNAL PENDIDIKAN BAHASA
Publisher : STKIP Taman Siswa Bima

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37630/jpb.v15i3.3337

Abstract

Penelitian ini mengkaji nilai kekeluargaan dalam novel digital Sea for Blue Whales di Wattpad, menggunakan pendekatan sosiologi sastra Robert Escarpit. Dengan metode kualitatif deskriptif, data naratif dan dialog dianalisis untuk mengidentifikasi dan manifestasi nilai kekeluargaan. Hasil penelitian menunjukkan ada 9 indikator utama dalam penggambaran nilai kekeluargaan yaitu kasih sayang, peran keluarga, tanggung jawab, hubungan, ikatan, dukungan, perhatian, tradisi keluarga, dan kenangan keluarga. Temuan ini menegaskan bahwa novel tersebut secara efektif menggambarkan nilai kekeluargaan, tidak hanya sebagai elemen cerita tetapi juga sebagai refleksi realitas sosial. Penelitian ini menyimpulkan bahwa sastra digital memiliki potensi besar sebagai media penyampaian nilai-nilai sosial dan pembentuk kesadaran pembaca akan pentingnya kekeluargaan. Penelitian ini mengisi gap dalam kajian sastra digital dan membuka jalan bagi studi lebih lanjut mengenai dampak emosional dan perilaku terhadap pembaca dalam kehidupan sehari-hari.
Peningkatan Daya Saing UMKM Melalui Digital Branding dan Inovasi Pengemasan Produk pada UMKM di Desa Silau Rakyat, Kecamatan Sei Rampah Bobby Hartanto; Rika Surianto Zalukhu; Suci Etri Jayanti S; Rapat Piter Sony Hutauruk; Suwadi Suwadi; Daniel Collyn; Yenni Mariani Sinurat; Ayu Zurlaini Damanik; Yenni Arfah; Kumala Vera Dewi; Cici Puspaningrum; Sri Winda Hardiyanti Damanik; Donald Frensius Pasaribu
Jurnal Pelayanan Masyarakat Vol. 2 No. 4 (2025): Desember:Jurnal Pelayanan Masyarakat
Publisher : Lembaga Pengembangan Kinerja Dosen

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.62951/jpm.v2i4.2760

Abstract

Micro, Small, and Medium Enterprises (MSMEs) in rural areas still face various challenges in improving product competitiveness, particularly related to the utilization of digital technology and professional product presentation. One of the main issues encountered by MSME actors in Silau Rakyat Village is the limited understanding of digital branding and the lack of innovation in product packaging, which hinders their ability to compete effectively in the digital market. This community service program aims to enhance MSME competitiveness through training and mentoring in digital branding and product packaging innovation. The program was implemented using a participatory and applicative approach through several stages, including preparation, training, and hands-on practice. The main materials delivered focused on MSME digital branding strategies and product packaging innovation as efforts to increase product value. The results indicate an improvement in participants’ knowledge, skills, and awareness regarding the importance of brand identity, the use of digital media, and attractive and informative packaging. In addition, MSME actors began to apply more professional packaging designs and demonstrated a more adaptive attitude toward digital marketing. This community service activity is expected to support the sustainability of MSMEs and strengthen the local economy in Silau Rakyat Village.
Evaluasi Implementasi Tahap Awal Program Pendidikan Sekolah Rakyat di SRMA 19 Bantul Wahyu Insani; Suwadi Suwadi
Harmoni Pendidikan : Jurnal Ilmu Pendidikan Vol. 3 No. 1 (2026): Harmoni Pendidikan : Jurnal Ilmu Pendidikan
Publisher : Lembaga Pengembangan Kinerja Dosen

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.62383/hardik.v3i1.2801

Abstract

In this study, the CIPP (Context, Input, Process, Product) evaluation model was used to assess the implementation of the People's School Education Program in its early stages. People's schools are an alternative education method designed to improve access to education for vulnerable socioeconomic groups. This study employed a descriptive qualitative methodology and employed a case study design. Data were collected through analysis of institutional documentation and in-depth semi-structured interviews with educators and administrators directly involved in program implementation. The four main components of the CIPP model were used to analyze the obtained data thematically. The results indicate that the program has been contextually designed to meet the needs of the target community. In terms of input, the program is supported by institutional commitment to implementation, although there are still limitations related to learning facilities and the availability of human resources. In terms of process, program activities are implemented adaptively, and in terms of product, initial progress is seen in increasing learning motivation and strengthening student character. Overall, the findings of this study demonstrate progress in the early stages of implementation and suggest that ongoing evaluation is needed to support program refinement and sustainability.
Co-Authors Ayu Zurlaini Damanik Bayu Arif Prabudi Bobby Hartanto Cici Puspaningrum Daniel Collyn Donald Frensius Pasaribu Fitrianingsih Fitrianingsih Hasan Ibadin Ilmiyatur Rosidah Ilmyatur Rosidah Kumala Vera Dewi Muhammad Dicky Artanto Mukhammad Taufik Murbanto Sinaga Rapat Piter Sony Hutauruk Rika Surianto Zalukhu Rika Surianto Zalukhu Robiyatul Adawiyah Rokhmau Dinal Khusna Sri Winda Hardiyanti Damanik Suci Etri Jayanti Suci Etri Jayanti S Sugianti Sugianti Syafrizal, Rodi Umniatul Fadhilah Wahyu Insani Wibowo, Mars Caroline Yenni Arfah Yenni Mariani Sinurat Yomeini M. Sagala Yomeini Margareth Sagala