Article Per Year (5 Year)
p-Index From 2020 - 2025
5.922
P-Index
This Author published in this journals
All Journal JAM : Jurnal Aplikasi Manajemen Jurnal Ketahanan Nasional JURNAL PENGABDIAN KEPADA MASYARAKAT PROFIT : Kajian Pendidikan Ekonomi dan Ilmu Ekonomi Jurnal Mirai Management YUME : Journal of Management Jurnal Ekonomi dan Manajemen Dinasti International Journal of Education Management and Social Science Budapest International Research and Critics Institute-Journal (BIRCI-Journal): Humanities and Social Sciences Jurnal Sibermas (Sinergi Pemberdayaan Masyarakat) Jurnal Ilmiah Wahana Pendidikan Oikos - Nomos : Jurnal Kajian Ekonomi dan Bisnis JAMBURA: JURNAL ILMIAH MANAJEMEN DAN BISNIS BISMA (Bisnis dan Manajemen) Jurnal Cakrawala Ilmiah International Journal of Applied Business and International Management Journal of the Community Development in Asia Journal of International Conference Proceedings Jurnal Manajemen dan Pemasaran Jasa Innovative: Journal Of Social Science Research Mopolayio : Jurnal Pengabdian Ekonomi El-Mal: Jurnal Kajian Ekonomi & Bisnis Islam Jurnal Penelitian dan Pengkajian Ilmiah Journal of Ekonomics, Finance, and Management Studies
Idris Yanto Niode
Fakultas Ekonomi Dan Bisnis, Universitas Negeri Gorontalo
Religion Agriculture, Biological Sciences & Forestry Arts Humanities Civil Engineering, Building, Construction & Architecture Computer Science & IT Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Education Electrical & Electronics Engineering Engineering Environmental Science Health Professions Industrial & Manufacturing Engineering Languange, Linguistic, Communication & Media Law, Crime, Criminology & Criminal Justice Medicine & Pharmacology Public Health Social Sciences Other

Published : 47 Documents Claim Missing Document
Claim Missing Document
Check
Articles

Found 47 Documents
Search

 1   2   3   4   5 
Pengaruh Strategi Pemasaran Menggunakan Social Media Dan E-money Terhadap Impulse Buying Mohamad Rizki Hasan; Zainal Abidin Umar; Idris Yanto Niode
Jurnal Mirai Management Vol 8, No 2 (2023)
Publisher : STIE AMKOP

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37531/mirai.v8i2.4803

Abstract

Penelitian ini bertujuan untuk mengetahui seberapa besar Sosial Media dan E-Money berpengaruh terhadap Impulse Buying secara parsial dan simultan. Penelitian ini menggunakan 100 sampel responden pelanggan Café Justmie Kota Gorontalo. Metode sampling yang digunakan dalam penelitian ini adalah teknik sampel non probability sampling dan jenis data yang digunakan dalam penelitian ini adalah data primer. Metode analisis data yang digunakan adalah analisis regresi linier berganda, uji parsial dan uji simultan. Hasil penelitian menunjukan bahwa secara parsial Sosial Media berpengaruh terhadap Impulse Buying ditunjukan dengan nilai t hitung 2,889 lebih besar dari t tabel 1,661, sedangkan E-Money berpengaruh terhadap Impulse Buying dengan nilai t hitung 7,722 lebih besar dari t tabel 1,661. Sedaangkan hasil penelitian uji F menunjukan F hitung 29,407 lebih besar dari F tabel 3,09 dengan taraf signifikan 0,05. Artinya Sosial Media dan E-Money secara simultan mempengaruhi Impulse Buying pelanggan Café Justmie Kota Gorontalo. Nilai R Square dalam penelitian ini adalah variabel Sosial Media dan E-Money dalam menjelaskan variabel Impulse Buying sebesar 0,547 atau 54,7% masuk kategori sedangkan, 45,3% dipengaruhi oleh variabel lain yang tidak dijelaskan dalam penelitian ini seperti variabel cashback dan price discount. Kata Kunci: Social Media, E-money, Impulse Buying
SWOT ANALYSIS OF COMPETITIVE ADVANTAGES STRATEGY ‘KARAWO’ HANDICRAFT INDUSTRY IN GORONTALO CITY: SWOT ANALYSIS OF COMPETITIVE ADVANTAGES STRATEGY ‘KARAWO’ HANDICRAFT INDUSTRY IN GORONTALO CITY Idris Yanto Niode; Herwin Mopangga; Andi Yusniar Mendo
Jurnal Cakrawala Ilmiah Vol. 1 No. 11: Juli 2022
Publisher : Bajang Institute

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.53625/jcijurnalcakrawalailmiah.v1i11.2685

Abstract

This study aims to 1). analyze and find out what factors affect the internal and external environment in order to maintain the competitive advantage of SMI, Karawo handicraft industry ?; 2). find out and analyze what efforts were made by both business people (SMI) and local governments in order to maintain and support competitive advantage from SMI, Karawo handicraft industry in Gorontalo City; 3). analyze the competitive advantage strategy that is carried out by every SMI in Gorontalo city in winning the competition. The method used in this study is a survey method by conducting data collection techniques through interviews, observation and through questionnaires. The assessment is carried out by identifying the current internal and external environment so as to achieve the conditions expected in the future related to the competitive advantage strategy of the Karawo handicraft industry in Gorontalo City. To analyze these factors in order to formulate a competitive advantage strategy for SMI, especially the Karawo handicraft industry, it is carried out with a SWOT Analysis approach. The results show that the strategy to achieve the competitive advantage of the furniture industry in Gorontalo in the future can be done with Turnaround strategy, namely the way the internal approach can be done is by shortening the production chain that has been producing Karawo embroidery requires different skills and craftsmen. through this strategy or stage, it can be done by one of the craftsmen. The second stage is externally through a process of training and mentoring by universities, local governments and entrepreneurs to conduct training for mothers, the younger generation to train the process of slicing and embroidering in other words creating new craftsmen and fostering the interest of young people to like and use products The Karawo.
Pemberdayaan Usaha Ekonomi Produktif Melalui Pendekatan Sistem Pelatihan dan Pendampingan Petani Lebah Madu Idris Yanto Niode; Rustam Tohopi; Endi Rahman
Mopolayio : Jurnal Pengabdian Ekonomi Vol. 1 No. 1 (2021): Mopolayio : Jurnal Pengabdian Ekonomi Volume 1 Number 1 (November 2021) has bee
Publisher : Fakultas Ekonomi Universitas Negeri Gorontalo

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37479/mopolayio.v1i1.15

Abstract

Tujuan dari program kegiatan ini adalah memberikan dorongan/ spirit kepada kelompok tani/ usaha lebah madu untuk meningkatkan produktifitasnya dalam rangka peningkatan ekonomi tani lebah madu dan masyarakat desa Maleo pada umumnya melalui budidaya/ ternak lebah madu. Hal ini bisa dicapai bila para petani lebah memiliki pengetahuan dan keterampilan bagaimana menghasilkan produk yang teruji kualitasnya tidak hanya hasil produksi utama yakni madu akan tetapi juga meliputi Lilin, Propolis, Royal Jelly, dan Tepung Sari/ Pollen yang juga dihasilkan dari lebah madu. Kelompok masyarakat sasaran adalah masyarakat petani yang telah memiliki usaha ternak lebah madu tetapi membutuhkan pendampingan untuk melakukan kegiatan peningkatan produksi dan pemasaran hasil produksinya. Keberadaan program ini diharapkan akan membantu kelompok tani lebah madu dengan memberikan metode pelatihan dan bimbingan teknis produksi dan pengemasan.
Pengaruh Merek dan Country of Origin Terhadap Sikap Konsumen dalam Memilih Handhone Iphone Di Kota Gorontalo Mohamad Nur Rivaldy Ardin; Idris Yanto Niode; Andi Juanna
Innovative: Journal Of Social Science Research Vol. 4 No. 2 (2024): Innovative: Journal Of Social Science Research
Publisher : Universitas Pahlawan Tuanku Tambusai

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31004/innovative.v4i2.9691

Abstract

Penelitian ini bertujuan mengetahui seberapa besar pengaruh Merek Dan Country Of Origin Terhadap Sikap Konsumen Dalam Memilih Handphone Iphone Di Kota Gorontalo secara parsial dan simultan. Penelitian ini menggunakan 96 sampel responden pengguna handphone iphone di Kota Gorontalo. Metode sampling yang digunakan dalam penelitian ini adalah sampel accindetal sampling dan jenis yang digunakan dalam penelitian ini adalah data primer. Metode analisis data yang digunakan adalah analisi regresi linier berganda, uji parsial dan uji simultan. Hasil penelitian menunjukkan bahwa secara parsial Merek berpengaruh terhadap Sikap Konsumen ditunjukan dengan nilai Thitung 4,178>1,661, sedangkan Country Of Origin berpengaruh terhadap Sikap Konsumen dengan nilai Thitung 3,840>1,661. Sedangkan hasil penelitian uji F menunjukan Fhitung 49,936>3,09 dengan taraf signifikan 0,05. Artinya Merek dan Country Of Origin secara simultan mempengaruhi Sikap Konsumen Dalam Memilih Handphone Iphone Di Kota Gorontalo. Nilai R Square dalam penelitian ini adalah variabel Merek dan Country Of Origin dalam menjelaskan variabel Sikap Konsumen sebesar 0,518 atau 51,8%, 48,2% dipengaruhi oleh variabel lain yang tidak dijelaskan dalam penelitian ini.
Pengaruh Kepercayaan dan Kualitas Informasi Terhadap Keputusan Pembelian Di Aplikasi Shopee Nurhayati S. Djuko; Zainal Abidin Umar; Idris Yanto Niode
Innovative: Journal Of Social Science Research Vol. 4 No. 3 (2024): Innovative: Journal Of Social Science Research
Publisher : Universitas Pahlawan Tuanku Tambusai

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31004/innovative.v4i3.10396

Abstract

Penelitian ini bertujuan untuk mengetahui pengaruh kepercayaan dan kualitas informasi terhadap keputusan pembelian online di aplikasi Shopee. Teknik pengumpulan data dalam penelitian ini menggunakan kuesioner dengan populasi masyarakat yaitu pelanggan yang sering belanja online di aplikasi Shopee. Teknik pengambilan sampel pada penelitian ini yaitu non probability sampling dengan teknik purposive sampling, sampel yang didapatkan berjumlah 96 responden. Alat uji analisis yang digunakan dalam menguji penelitian ini yaitu uji validitas, uji reliabilitas, uji asumsi klasik, dan pengujian hipotesis. Hasil penelitian menunjukkan bahwa secara parsial kepercayaan berpengaruh terhadap keputusan pembelian di aplikasi Shopee, kualitas informasi berpengaruh terhadap keputusan pembelian di aplikasi Shopee, dan secara simultan kepercayaan dan kualitas informasi berpengaruh terhadap keputusan pembelian online di aplikasi Shopee.
Pengaruh Pendidikan terhadap Kualitas Dosen di Fakultas Ekonomi dan Bisnis Universitas Negeri Gorontalo Sri Yeyen Gani; Zainal A. Umar; Idris Yanto Niode
CENDEKIA : Jurnal Penelitian dan Pengkajian Ilmiah Vol. 1 No. 6 (2024): CENDEKIA : Jurnal Penelitian Dan Pengkajian Ilmiah, Juni 2024
Publisher : Lembaga Pendidikan dan Penelitian Manggala Institute

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.62335/3mr21050

Abstract

Penelitian ini bertujuan untuk mengetahui pengaruh pendidikan terhadap kualitas dosen di Fakultas Ekonomi dan Bisnis Universitas Negeri Gorontalo. Pendekatan dalam penelitian ini yakni kuantitatif dengan metode korelasional. Pengumpulan data dalam penelitian ini dilakukan dengan kuesioner. Adapun jumlah sampel sebanyak 84 orang yang diperoleh proses sampling jenuh. Analisis data dalam penelitian ini yakni analisis regresi linier sederhana. Hasil Penelitian menunjukan bahwa pendidikan berpengaruh positif tidak signifikan terhadap kualitas dosen di Fakultas Ekonomi dan Bisnis Universitas Negeri Gorontalo dengan nilai koefisien pengaruh sebesar 24,70%.
Pengaruh Digital Marketing terhadap Keputusan Pembelian melalui Brand Awareness pada McDonald’s Gorontalo Mohamad Ichlasul Razak; Hapsawati Taan; Idris Yanto Niode
CENDEKIA : Jurnal Penelitian dan Pengkajian Ilmiah Vol. 1 No. 6 (2024): CENDEKIA : Jurnal Penelitian Dan Pengkajian Ilmiah, Juni 2024
Publisher : Lembaga Pendidikan dan Penelitian Manggala Institute

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.62335/9kzpkp07

Abstract

Penelitian ini bertujuan untuk menguji pengaruh digital marketing terhadap keputusan pembelian melalui brand awareness pada McDOnald’s Gorontalo. Sampel dalam penelitian ini merupakan konsumen McDonald’s Gorontalo yang ditentukan menggunakan metode snowball sampling, dengan jenis data yang digunakan adalah data primer. Penelitian ini menggunakan analisis kuantitatif dari data yang diperoleh dengan distirbusi kuesinoner kepada responden. Teknik analisis data dalam penelitian ini meliputi analisis regresi linear, analisis jalur, dan uji sobel. Hasil penelitian ini menunjukan bahwa digital marketing memiliki pengaruh positif dan signifikan terhadap brand awareness; brand awareness memiliki pengaruh positif dan signifikan terhadap keputusan pembelian; digital marketing tidak berpengaruh secara langsung terhadap keputusan pembelian; dan digital marketing memiliki pengaruh terhadap keputusan pembelian melalui brand awareness sebagai variabel intervening dengan kategori full mediation. Dalam penelitian ini, ditemukan bahwa digital marketing mampu untuk membentuk brand awareness yang kemudian akan meningkatkan keputusan pembelian di McDOnald’s Gorontalo. Tanpa terbentuknya brand awareness, keputusan pembelian tidak akan langsung meningkat lewat digital marketing yang dilakukan oleh McDonald’s Gorontalo.
The effect of management capability and entrepreneurial orientation on business performance through business strategy as an intervening variable Idris Yanto Niode
Jurnal Manajemen dan Pemasaran Jasa Vol. 15 No. 2 (2022): September
Publisher : Lembaga Penerbit Fakultas Ekonomi dan Bisnis

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.25105/jmpj.v15i2.13802

Abstract

This study aims to analyze and know the role of management capability and entrepreneurial orientation on business performance through business strategy in the micro and small food industry (IMK) in Gorontalo Province. The population is all business people/owners of IMK in Gorontalo Province, with a total sample of 377 respondents. This study applies a non-probability method using purposive sampling and proportionate stratified random sampling techniques. Furthermore, this study uses PLS (Partial Least Square) to analyze the data. The findings show that Management capability has a significant positive effect on business strategy and has a significant positive effect on business performance. Entrepreneurial orientation has a significant positive effect on business strategy and has a significant positive effect on business performance. Business strategy is proven to have a significant positive effect in mediating the effect of management capability and entrepreneurial orientation on business performance. Thus, the theoretical and managerial implication is that all variables involved in this study have a positive and significant direct and indirect influence on business performance. This research is expected to provide understanding and knowledge for Gorontalo food SMEs and local governments in terms of increasing competitive advantage. and IKM business performance can be done through the implementation of entrepreneurial orientation, management skills, and business strategies.
Peningkatan Produksi Dan Pemasaran Usaha Ikan Asap Desa Tongo Kec. Bone Pantai Kab. Bone Bolango Dimas Eko Saputra; Idris Yanto Niode; Andi Yusniar Mendo
Jurnal Ilmiah Wahana Pendidikan Vol 10 No 2 (2024): Jurnal Ilmiah Wahana Pendidikan
Publisher : Peneliti.net

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.5281/zenodo.10485163

Abstract

Abstract The purpose of this research is to learn more about the development of the smoked fish industry in Tongo village, Bone coast subdistrict. Bolango of bone. This research takes a phenomenological, qualitative approach. This study's data was gathered using a combination of in-person interviews, written records, and informal observations. Reducing data, displaying data, and generating conclusions are the data analysis strategies used in this research. Qualitative descriptive research, in which a specific technique is recorded in order to characterise or describe the status of the item under investigation on the basis of known facts, is what this study is. In addition to the information gathered via interviews, observations, and written records. The findings indicated that Tongo Village produces high-quality smoked fish. This can be seen in several interviews with many consumers who said that the quality of smoked fish in Tongo Village was quite good. even though it has good smoked fish, it still has deficiencies in effectiveness and efficiency in the smoked production process and so does the marketing concept used in the process of selling smoked fish, Tongo village still does not use social media assistance as a marketing tool, where smoked fish sales are still Traditionally, it is marketed in markets and also at street stalls. Suggestions for future study might provide producers valuable insight into how to best use social media for smoked fish promotion. Production and Marketing Improvement, Smoked Fish MSME
Improvement of Village Productive Economy Through Village Funds Financing Imran Rosman Hambali; Idris Yanto Niode
International Journal of Applied Business and International Management Vol 4, No 3 (2019): December 2019
Publisher : AIBPM Publisher

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.32535/ijabim.v4i3.688

Abstract

This study aims at finding out the actual condition of community empowerment activity and improvement of productive economic activities through village funds financing and gaining information on Village Funds management to increase productive economy in the village level. This is a descriptive study with a qualitative approach using Milles and Huberman as its method of analysis. This study finds that village funds financing is able to improve people’s welfare. This is evident from various achievement of the government of Bone Bolango regency. The success of this village funds in improving people’s welfare has made the central government to increase the village allocation funds for this regency annually. This village allocation fund is distributed through two channels: 1) direct disbursement for productive economic activities (grant), (2) fund disbursement for productive economic activity through Village Owned Enterprise (Hereinafter will be referred as BUMDes). To optimize this village funds management, several strategic steps such as: 1) increasing the capacity of village institution; 2). Establishment of Business Units as a joint working group needs to be done.
Co-Authors Abd Rahman Pakaya Abd. Rahmat I. Lakoro Abdulrahman Putra Palilati Adelia Sahrain Alansyah H. Mantu Alpianto Zakaria Amirudin Ramli Saleh Andi Juanna Andi Yusniar Mendo Anggit Usuli Anraini Mulya Anggai Arista Adam Badaru, Defrianto Dicky Fahriansyah Rasyid Dimas Eko Saputra Dina Nurhidayah Angio Djoko Lesmana Radji Endi Rahman Faradila Wulandari Potabuga Hais Dama Hapsawati Taan Hasim, Rahmawati Heni Pujiastuti Herwin Mopangga Imran Rosman Hambali Imran Rosman Hambali Indrijani Naksir Isa, Ramlan Amir Khafifah Rahmasari Khafifah Rahmasari Moh. Fitrandi Mooduto Mohamad Ichlasul Razak Mohamad Nur Rivaldy Ardin Mohamad Rizki Hasan Nada Alzaniah Anjali Santana Nilawati Harun Nur Ihsan Nue Nurhayati S. Djuko R. Daud, Vivin Raflin Hinelo Rahman, Fadali Rahmawaty Hasim Rifki Mohamad Risky Ismail Rizan Machmud Sri Rahayu A. Ntuna Sri Yeyen Gani Tineke Wolok Tinneke Wolok Tirta Mulyadi Tohopi, Rustam Widyawati Husain Yulinda L. Ismail Zainal A. Umar Zainal Abidin Umar Zulfia K. Abdussamad