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Analisis Kemiripan Visual Karakter Wajah Manusia Dalam Perancangan Desain Karakter Wajah 3D “Cerminan Bersaudara” Putri, Ratih Alifah; Wahyudi, Luqman
Brikolase : Jurnal Kajian Teori, Praktik dan Wacana Seni Budaya Rupa Vol. 15 No. 2 (2023)
Publisher : Institut Seni Indoensia Surakarta

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.33153/brikolase.v15i2.5565

This study proposes an in-depth analysis approach to the visual resemblance of human facial characters within the context of designing 3D facial characters titled "Sibling Reflection." The analysis method employed involves a visual comparison approach, identifying and analyzing anatomical features and expressions of human facial characters. Principles of facial proportions, eye shapes, noses, mouths, and other anatomical details are explored to establish a reference foundation for the design of 3D facial characters. Guided by the data from the analysis of human facial characters, the subsequent step involves the design of the 3D facial character " Cerminan Bersaudara " using Blender software, with the goal of achieving a high level of visual resemblance. This design process encompasses iterative iterations, in-depth evaluations, and adjustments by design experts and animators. Through the proposed approach, this research aims to generate a 3D facial character design that approaches the level of visual resemblance achieved by Artificial Intelligence (AI) technology. The successful achievement of the expected visual resemblance in the design of the 3D facial character " Cerminan Bersaudara " is expected to have a positive impact on the audience's experience, particularly in the consumption of 3D character-based entertainment content

Mascot Design as a Branding Strategy for Serayu River, Kaliori Village, Banyumas Regency Wahyudi, Luqman; Ratih Alifah Putri; Famila Dwi Winati; Gilang Ramadhan
ABDIMAS: Jurnal Pengabdian Masyarakat Vol. 8 No. 1 (2025): ABDIMAS UMTAS: Jurnal Pengabdian Kepada Masyarakat
Publisher : LPPM Universitas Muhammadiyah Tasikmalaya

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.35568/abdimas.v8i1.5514

Kaliori Village, located in Banyumas Regency, Central Java, is renowned for its rich arts and culture. Despite its cultural prominence, certain local potentials, such as the Serayu River, remain underdeveloped as tourism assets. This study aims to design a mascot as a branding strategy to enhance the Serayu River's image and promote it as a tourist destination. The method used included consultation, field observation, and collaborative design processes involving local communities and stakeholders. Results show that the "Bebek Bawor" mascot effectively embodies the cultural identity of Banyumas and contributes to increased brand awareness through its application in promotional materials and strategic placements. The conclusion highlights the significance of integrating cultural representation with modern branding techniques to develop sustainable tourism while fostering community participation.

MATERIAL NARRATIVES IN THE CREATION OF WORKS OF ART: ANALYSIS OF THE ROLE OF MATERIALS IN THE FORMATION OF VISUAL AND CONCEPTUAL MEANING Yanuar Ikhsan Pamuji; Bagja, Bachrul Restu; Wahyudi, Luqman
Acintya Vol. 16 No. 2 (2024)
Publisher : Institut Seni Indoensia Surakarta

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.33153/acy.v16i2.6638

The creation of works of art by artists always involves forming a narrative that they want to convey to the audience. The narrative depends on the artist's interest in the chosen theme and how the theme is articulated through visual elements. Usually, narratives in works of art are realized through metaphorical forms that describe the idea or message to be conveyed. On the other hand, materials in the creation of works of art are often considered as supporting elements that complete the metaphor. This research aims to explore how materials in works of art can form their own narrative, not just as complementary objects. Materials are also entities that contribute to the overall meaning of the work. By analyzing the relationship between material and narrative, this research provides insight into how material can be interpreted as a visual language. Materials have narrative potential, revealing more than their function in the formal structure of the work of art.

Analisis Kemiripan Visual Karakter Wajah Manusia Dalam Perancangan Desain Karakter Wajah 3D “Cerminan Bersaudara” Putri, Ratih Alifah; Wahyudi, Luqman
Brikolase : Jurnal Kajian Teori, Praktik dan Wacana Seni Budaya Rupa Vol. 15 No. 2 (2023)
Publisher : Institut Seni Indoensia Surakarta

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.33153/brikolase.v15i2.5565

This study proposes an in-depth analysis approach to the visual resemblance of human facial characters within the context of designing 3D facial characters titled "Sibling Reflection." The analysis method employed involves a visual comparison approach, identifying and analyzing anatomical features and expressions of human facial characters. Principles of facial proportions, eye shapes, noses, mouths, and other anatomical details are explored to establish a reference foundation for the design of 3D facial characters. Guided by the data from the analysis of human facial characters, the subsequent step involves the design of the 3D facial character " Cerminan Bersaudara " using Blender software, with the goal of achieving a high level of visual resemblance. This design process encompasses iterative iterations, in-depth evaluations, and adjustments by design experts and animators. Through the proposed approach, this research aims to generate a 3D facial character design that approaches the level of visual resemblance achieved by Artificial Intelligence (AI) technology. The successful achievement of the expected visual resemblance in the design of the 3D facial character " Cerminan Bersaudara " is expected to have a positive impact on the audience's experience, particularly in the consumption of 3D character-based entertainment content

Menyingkap Representasi Perempuan Dan Simbol Agama Dalam Poster Film Horor Indonesia: Melampaui Stereotip Pratiwi, Sekar; Fauziyyah, Ifa Bilqiis; Wahyudi, Luqman
Brikolase : Jurnal Kajian Teori, Praktik dan Wacana Seni Budaya Rupa Vol. 16 No. 2 (2024)
Publisher : Institut Seni Indoensia Surakarta

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.33153/brikolase.v16i2.6594

The Indonesian religious-themed horror film industry, as exemplified by Kiblat, Siksa Neraka, and Sijjin, leverages religious symbols to evoke fear and tension, presenting a stark contrast between sacredness and horror. However, this approach has sparked public controversy, with many perceiving it as a desecration of religious sanctity, leading to protests and boycotts that underscore the tension between artistic expression and religious values in Indonesian society. Furthermore, the portrayal of women in these films' posters often reinforces patriarchal stereotypes by depicting them as victims or objects of violence, perpetuating narratives of female subordination and hindering progress toward gender equality. Through Stuart Hall's Representation Theory, this study analyzes the visual and ideological construction of religious symbols and female figures in Indonesian horror film posters, exploring their denotative and connotative meanings to understand the genre's role in shaping social discourse on religion and gender within Indonesia's cultural context.

Analisis Kualitatif Konten Infografis Buku Why? Seri Greece Sebagai Media Edukasi Sejarah Utami, Gladi Pawestri; Wahyudi, Luqman; Bagja, Bachrul Restu; Kusuma, Alfiandi Eka
Jurnal SASAK : Desain Visual dan Komunikasi Vol. 6 No. 2 (2024): SASAK
Publisher : Universitas Bumigora

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.30812/sasak.v6i2.4020

Penggunaan infografis banyak dilakukan dalam menyajikan informasi dalam bentuk visual, sehingga audiens dapat lebih memahami informasi yang disajikan. Infografis umumnya digunakan pada media poster untuk mempermudah penggambaran informasi. Namun belum banyak buku, khususnya buku untuk anak, yang menyajikan infografis di dalamnya sebagai kombinasi media penyampai pesan. Penelitian ini menjabarkan penggunaan media infografis pada Buku Why? World History Seri Country Greece yang diterbitkan di Indonesia oleh PT. Elex Media Komputindo, sebagai salah satu media penyampaian pesan tentang edukasi sejarah negara Yunani. Tujuan dari penelitian ini adalah untuk menganalisis kecenderungan konten yang digunakan pada buku tersebut. Metode yang digunakan dalam penelitian ini adalah metode kualitatif dengan teknik pengumpulan data kajian pustaka dan dokumentasi objek dalam bentuk foto. Hasil penelitian ini adalah buku Why? Seri Country Greece menggunakan infografis secara konsisten dalam menyampaikan informasi yang kompleks mengenai sejarah Yunani. Kesimpulan penelitian ini adalah penggunaan infografis sebagai kombinasi media komunikasi visual dapat menambah daya tarik untuk menyampaikan informasi edukasi sejarah Yunani.

ANALISIS SEMIOTIKA PADA ILUSTRASI SAMPUL MAJALAH TEMPO BERTEMA TERORISME EDISI 13 – 27 MEI 2018 Wahyudi, Luqman; Purnomo, Aji Susanto Anom
Jurnal Bahasa Rupa Vol. 5 No. 2 (2022): Jurnal Bahasa Rupa April 2022
Publisher : Institut Bisnis dan Teknologi Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31598/bahasarupa.v5i2.1066

The cover of Tempo weekly magazine is known to be bold, critical, and sometimes controversial with its hidden meanings that are intentionally inserted (subliminal messages) in all fields (social, political, economic). This study was conducted to analyze the meanings and messages contained in a sample of three covers of Tempo magazine editions of 13, 20 and 27 May 2018 which featured terrorism cases, through three elements of Charles Sanders Peirce's semiotics, namely ground, object, and interpretant. The methodology used in this research is qualitative interpretative using semiotic analysis method. The results of this study are that the meaning of the sign that appear on the cover are closely related to acts of terrorism, prisoners who take hostage at the Brimob Mako detention house, a small child who is a suspect in a suicide bombing with his family, and students who stabbed Brimob intelligence officers in Kelapa Dua.The conclusion of researcher's interpretation when looking at the cover illustration is to disclosure a series of terrorist acts in the May 2018.

Optimalisasi Pengelolaan Sampah Plastik Serta Pemberdayaan Masyarakat Dalam Peningkatan Ekonomi Warga Dusun Semingkir Purwokerto Bachrul Restu Bagja; Luqman Wahyudi; Yanuar Ikhsan Pamuji; Yohani Setiya Rafika Nur
KREATIF: Jurnal Pengabdian Masyarakat Nusantara Vol. 3 No. 4 (2023): Desember : Jurnal Pengabdian Masyarakat Nusantara
Publisher : Pusat Riset dan Inovasi Nasional

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55606/kreatif.v3i4.2454

Covid-19 has left many traces on the Indonesian people, the sorrow of losing family, friends and relatives, as well as the consumer behavior of society. Behavior during the pandemic then becomes a new habit for society, where purchases of goods, food or drinks online continue to be made. This has an impact on the increasing amount of household waste, there is a buildup of waste, especially plastic-based waste. Plastic waste is a type of waste that poses a serious threat to the environment because it is not easily decomposed by nature. Destruction of plastic waste through burning also creates new problems in the form of air pollution which increases the risk of cancer. Public awareness of the negative impacts of plastic waste is increasing in big cities and in regions, such as Banyumas Regency, one of which is encouraged by the existence of a non-governmental group that is engaged in utilizing waste, namely the Inyong Waste Bank. Conventional methods in processing waste, product distribution patterns and management that are not optimal have caused the public's interest in getting involved in the Inyong Waste Bank to decrease because the economic value has decreased drastically. There are solutions in the form of increasing capabilities in processing waste using alternative methods, public interest in managing the Inyong Waste Bank, as well as arranging new distribution patterns so that they can increase the economic value of products resulting from periodic training activities with outputs in the form of websites, logo designing and product innovation and promotion training.

ESTETIKA SENSORIS DALAM KAMPANYE EXPERIENTIAL MARKETING LIVE ACTION LILO & STITCH DI PIK 2: SENSORY AESTHETICS IN LILO & STITCH'S LIVE ACTION EXPERIENTIAL MARKETING CAMPAIGN AT PIK 2 Luqman Wahyudi; Sunarmi
Jurnal Dimensi Seni Rupa dan Desain Vol. 22 No. 1 (2025): Jurnal Dimensi Seni Rupa dan Desain
Publisher : Fakultas Seni Rupa dan Desain, Universitas Trisakti

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.25105/dim.v22.i1.22936

Penelitian ini mengkaji penerapan estetika sensoris dalam strategi experiential marketing pada kampanye Stitch Summer Invasion oleh Disney di Pantai Indah Kapuk 2 (PIK 2). Kampanye ini menghadirkan wahana interaktif yang membentuk pengalaman multisensoris bagi audiens. Penelitian menggunakan pendekatan kualitatif dengan metode netnografi, yakni pengamatan terhadap jejak digital audiens di media sosial seperti TikTok, Instagram, dan YouTube. Teori estetika sensoris dari Alexander Gottlieb Baumgarten digunakan sebagai kerangka konseptual, yang memandang keindahan sebagai sensible cognition. Hasil penelitian menunjukkan bahwa elemen-elemen sensoris dalam kampanye ini memicu pengalaman estetis yang melibatkan visual, suara, sentuhan, gerakan, dan aroma. Estetika yang dihasilkan bersifat embodied, di mana tubuh audiens berperan aktif dalam membentuk resonansi emosional terhadap ruang, objek, dan aktivitas. Temuan netnografis memperlihatkan bahwa pengalaman tersebut tidak hanya bersifat personal, tetapi juga disebarkan dan dimaknai ulang melalui media sosial, menjadikannya bagian dari budaya visual digital.

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