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All Journal EKOMBIS REVIEW: Jurnal Ilmiah Ekonomi dan Bisnis Jurnal Studi Komunikasi Jurnal Riset Manajemen dan Bisnis (JRMB) Fakultas Ekonomi UNIAT Inovasi : Jurnal Ekonomi, Keuangan, dan Manajemen Jurnal Manajemen Strategi dan Aplikasi Bisnis Performance : Jurnal Bisnis dan Akuntansi Jurnal Inovasi Ekonomi BERDAYA: Jurnal Pendidikan dan Pengabdian Kepada Masyarakat Journal of Community Service and Empowerment Ilomata International Journal of Management Ilomata International Journal of Social Science Jurnal Pengabdian kepada Masyarakat Jurnal Abdiraja Journal MISSY (Management and Business Strategy) IICSDGs Jurnal Riset Manajemen dan Bisnis Jurnal Abdimas Sosek (Jurnal Pengabdian dan Pembardayaan Masyarakat) Sinergi International Journal of Management and Business Ekomania
Edy Purwanto
Universitas Wiraraja
Religion Agriculture, Biological Sciences & Forestry Arts Humanities Automotive Engineering Civil Engineering, Building, Construction & Architecture Computer Science & IT Decision Sciences, Operations Research & Management Dentistry Economics, Econometrics & Finance Education Energy Engineering Environmental Science Health Professions Languange, Linguistic, Communication & Media Law, Crime, Criminology & Criminal Justice Library & Information Science Materials Science & Nanotechnology Nursing Public Health Social Sciences Other

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PENGARUH COUNTRY OF ORIGIN, WORD OF MOUTH, KUALITAS YANG DIPERSEPSIKAN TERHADAP NIAT BELI: STUDY PADA KAMERA DIGITAL MEREK JEPANG Purwanto, Edy; Wibisono, Aryo
Jurnal Riset Manajemen dan Bisnis (JRMB) Fakultas Ekonomi UNIAT Vol 4 No 3 (2019)
Publisher : Economic Faculty, Attahiriyah Islamic University

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (126.617 KB) | DOI: 10.36226/jrmb.v4i3.278

Abstract

This study aims to test the influence of country of origin image and word of mouth on perceived quality. Then, the country of origin image and word of mouth and perceived quality on purchase intention of digital camera from Japan. The number of samples in this research are 230 respondents taken by purposive sampling method. Analysis of Structural Equation Modeling (SEM) is used to test the hypothesis. The results of this study showed that country of origin image and word of mouth have a positive and significant effect on perceived quality. Then, Word of mouth and perceived quality have a positive and significant effect on purchase intention but a country of origin image has no significant effect on purchase intention.
Initiate of digital village for excellence service in archipelago area Hidayaturrahman, Mohammad; Purwanto, Edy
Journal of Community Service and Empowerment Vol. 1 No. 3 (2020): December
Publisher : Universitas Muhammadiyah Malang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.22219/jcse.v1i3.13467

Abstract

Public services in Pagerungan Island / Village, Sapeken District, Sumenep Regency, East Java still use a manual system. This condition is troublesome for government officials and citizens who want to get services. On the other hand, the global world and the Indonesian government have launched Sustainable Development Goals (SDGs), the ninth goal is development based on technological progress. One of the efforts made to make this happen is by initiating a digital village (or Desa Digital/DEDI) in the archipelago. DEDI is a form of digital-based village administration service, using gadgets owned by residents connected to applications that are centralized in the village office. The pioneering of a digital village was carried out through socialization and focus group discussions (FGD) which were carried out with village government officials from the village head, village officials, to neighborhood associations. Equalizing perceptions and desires, so that the digital village began to be initiated through village meetings to be implemented starting in 2020. To make it work effectively, mentoring is carried out, related to making programs, modules, and transfer of technology to officers and community units). Digital villages are implemented using village funds in 2020 and 2021.
Building and protecting business through intellectual property rights Purwanto, Edy; Hidayaturrahman, Mohammad
Journal of Community Service and Empowerment Vol. 2 No. 1 (2021): April
Publisher : Universitas Muhammadiyah Malang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.22219/jcse.v2i1.13513

Abstract

Pagerungan Besar is one of the villages in Sapeken District which has quite a good marine and agricultural product potential. MSME actors in Pagerungan Besar are currently starting to develop, but there are concerns about the large number of counterfeit products that can damage the brand or product image that has been grown up. This activity was aimed to provide understanding to MSME actors in Pagerungan Besar Village regarding Intellectual Property Rights.  Activities carried out in the form of socialization and assistance. This method is the right way to solve the problems experienced by MSME actors in Pagerungan Besar. There was 30 MSME actor who attended the socialization and mentoring activities. The results of this activity indicate that there is a significant change in the respondent's understanding of intellectual property rights. Before the socialization, only 5 participants (15%) knew and had heard of IPR, but after the socialization, 30 participants (100%) already understood IPR. Furthermore, assistance efforts must be carried out until the MSME actors have the rights to the works they own, be it trademarks, copyrights and, other intellectual property rights.
PENERAPAN THEORY OF PLANNED BEHAVIOR DALAM MEMPREDIKSI NIAT BELI PRODUK SECOND HAND: STUDY PADA KONSUMEN IGENERATION Purwanto, Edy; Isyanto, Isyanto
Jurnal Riset Manajemen dan Bisnis (JRMB) Fakultas Ekonomi UNIAT Vol 5 No 3 (2020)
Publisher : Economic Faculty, Attahiriyah Islamic University

Show Abstract | Download Original | Original Source | Check in Google Scholar

Abstract

Purpose- This study aims to determine the role of theory of planned behavior in predicting consumer purchase intentions of second hand products. Methods- The object of this studyis focused on second hand clothes. Total sampel were 180 respondents who were taken through purposive sampling method. Data obtained by distributing questionnaires. Hypothesis testing used multiple regression analysis. Findings- The results of this study indicate that Attitude Toward Behavior, Subjective Norm, Perceived Behavioral Control affect consumer purchase intention. Implications-The research can confirm the accuracy of TPB in predicting purchase intention of iGeneration consumers in the context of second hand clothing. This research is also useful for second hand clothing business actors in understanding the factors that influence consumer purchase intentions of second hand clothing. Keywords: Theory of Planned Behavior, Second Hand Clothes, iGeneration
PEMBERDAYAAN UMKM DI KECAMATAN RA’AS MELALUI PENDAMPINGAN STANDARISASI PRODUK DAN KEMASAN Anik Anekawati; Roos Yuliastina; Isdiantoni Isdiantoni; Syahril Syahril; Edy Purwanto; Mohammad Hidayaturrahman
Jurnal ABDIRAJA Vol 4 No 1 (2021): Jurnal Abdiraja
Publisher : LPPM Universitas Wiraraja Sumenep, Jalan Raya Sumenep Pamekasan KM. 5 Patean Sumenep 69451, Telp. (0328) 673399 Fax. (0328) 673088

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.24929/adr.v4i1.1273

Abstract

Kegiatan Pengabdian kepada Masyarakat (PkM) ini berupaya meningkatkan kemampuan pelaku UMKM dalam mengelola produk yang dihasilkan menjadi produk unggulan Kecamatan Ra’as. Kegiatan ini melakukan pendampingan standarisasi mutu produk, inovasi produk, perbaikan pengemasan, branding dan pemasaran, serta pembentukan kelompok usaha bersama untuk meningkatkan kemampuan daya tawar pasar. Metode pelaksanaannya terdiri dari 4 tahapan yakni (1). Survey UMKM di Kecamatan Ra’as di 9 desa; (2) Focus Group Discussion (FGD); (3) Pelatihan dan pendampingan UMKM; (4). Monitoring pasca pendampingan. Hasil survei menunjukkan bahwa terdapat 113 UMKM yang tersebar di 9 desa Kecamatan Ra’as. Jumlah tersebut terdiri dari 78 UMKM yang bergerak di bidang makanan atau minuman dan 35 di bidang kerajinan. Hasil kegiatan FGD adalah mengklarifikasi hasil survei UMKM dan menentukan produk unggulan. Hasil pelatihan dan pendampingan UMKM antara lain standarisasi produk ikan kering, standarisasi kemasan, pembuatan merek dan logo, pelatihan diversifikasi produk baru dari bahan jagung lokal, pelatihan pemasaran online, dan sosialisasi desain awal marketplace.
Pengaruh Satisfaction, Brand Love terhadap Brand Loyalty dan Word of Mouth Edy Purwanto; M. Munir Syam AR
Jurnal Manajemen Strategi dan Aplikasi Bisnis Vol 5 No 1 (2022)
Publisher : Lembaga Pengembangan Manajemen dan Publikasi Imperium

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.36407/jmsab.v5i1.434

Abstract

This study aims to examine and determine the effect of consumer satisfaction, brand love on loyalty and WOM, and the influence of customer loyalty on WOM. The object of this research is Batik in Sumenep Regency. The sample for this study consisted of 200 people who were selected using the purposive sampling technique. The questionnaire was distributed to collect data. Path analysis and structural equation modeling were used in the test. Results-Based on this research, the variable of satisfaction has an influence on loyalty and word of mouth, love of the brand has an effect on loyalty, and customer loyalty has an effect on WOM. But the variable love of the brand has no significant effect on word of mouth. It is hoped that the research can provide information about the ability of satisfaction and brand love in influencing consumer loyalty and the ability of satisfaction and loyalty in influencing consumers to carry out the word of mouth. Furthermore, this research is useful for clothing business actors in the batik industry in developing appropriate strategies in developing their businesses.
COVID-19: Public support to handle economic challenges Mohammad Hidayaturrahman; Edy Purwanto
Jurnal Inovasi Ekonomi Vol. 5 No. 02 (2020): Economic Challenges in Covid-19 Outbreak
Publisher : Center for Economics, Business and Entrepreneurship Development Faculty of Economics and Business, Universitas Muhammadiyah Malang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.22219/jiko.v5i02.11681

Abstract

COVID-19, which has become a world pandemic, has hit the economic sectors of countries in the world, including Indonesia. Indonesia's economic growth is predicted to be only around 2% or even 0%. This research was conducted to analyze how public support for government efforts to deal with COVID-19 and describe how the economic challenges faced. This research uses descriptive qualitative method by collecting data through in-depth interviews with several informants relating to public support for government efforts. Data collection is also done by searching for related documents online. From the research conducted, the government has the opportunity and strength to carry out initiatives to deal with COVID-19. Administrative support, regional government, business, political parties, including the opposition, and the people are tremendous. The problem is, the government's efforts and scenarios are not visible to anticipate the economic threats that are already in sight. This research wants to uncover the power of government in the form of public support in dealing with COVID-19, and remind the government, the economic challenges faced with the existence of COVID-19.
UANG BUKAN SATU – SATUNYA ALAT TRANSAKSI EKONOMI (STUDI KASUS PADA PETANI DESA TAMBAKSARI KECAMATAN RUBARU) Mohammad Rofik; Miftahol Arifin; Edy Purwanto; M. Munir Syam AR
Journal MISSY (Management and Business Strategy) Vol 3 No 1 (2022)
Publisher : Program Studi Manajemen, Fakultas Ekonomi dan Bisnis, Universitas Wiraraja

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (515.78 KB) | DOI: 10.24929/missy.v3i1.2049

Abstract

This research was conducted to find out that money is not the only tool used as a transaction in tambaksari village, Rubaru district. This type of research uses qualitative research with data analysis techniques for data reduction, data presentation and drawing conclusions. The results showed that the work system in agriculture in tambaksari village prioritizes family and mutual assistance, so that this causes the turnover of money to slow down and decreases the purchasing power of the people of tambaksari village.
Pelatihan Penggunaan Social Media Marketing Dinda Ayu Andini; Edy Purwanto; M. Munir Syam AR
BERDAYA: Jurnal Pendidikan dan Pengabdian Kepada Masyarakat Vol 4 No 2 (2022)
Publisher : LPMP Imperium

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.36407/berdaya.v4i2.670

Abstract

The advancement of digital technology today is a great opportunity for entrepreneurs to be able to market their products easily. This community service was carried out for employees of Bang Alief Bangselok Sumenep. This activity is carried out by providing socialization and training on the use of social media marketing. This activity consists of several stages, namely the preparation stage, the activity implementation stage, and the last stage is the activity evaluation stage. From the results of the training that has been carried out, information is obtained on the level of understanding of the participants on the training material provided. And, it can be concluded that the training on the use of social media for Bang Alief Bangselok Sumenep employees that has been carried out, can increase the ability of employees to use Instagram-based social media and create accounts and manage social media as a medium for promoting their service businesses
Sosialisasi dan Pelatihan Pengisian Formulir Merek Edy Purwanto; Mohammad Herli; Rizal Andi Sya’bana; M. Munir Syam AR
BERDAYA: Jurnal Pendidikan dan Pengabdian Kepada Masyarakat Vol 4 No 3 (2022)
Publisher : LPMP Imperium

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.36407/berdaya.v4i3.748

Abstract

Pagerungan Besar is one of the villages in the Sapeken District with abundant potential so Pagerungan Besar is transformed into a village that gives birth to many great entrepreneurs. The business existence also has problems with the brand. Thus, this activity aims to provide understanding to business actors in Pagerungan Besar Village about the importance of marks and the process of filling out forms in trademark registration. Activities carried out are in the form of socialization and training in filling out brand forms. This method is considered appropriate to solve the problems experienced by business actors. The implementation of this activity goes through several stages, namely the preparation stage, the implementation stage, and the activity evaluation stage. From the results of the socialization and training carried out, information was obtained that increased participants' understanding of the material provided. Thus, it was concluded that the activities carried out at the Pagerungan Besar Village Hall regarding the socialization and training of filling the brand were declared successful. For further activities, it is necessary to provide assistance to business actors until the trademark registration is carried out until the certificate processing is completed.
Co-Authors Achmad Nurfauzi Agus Jufriyanto Hidayat Ahmad Ubaid Anak Sugiantiningsih Anik Anekawati Aryo Wibisono Astriana Sinaga Baharmi, Hasibah Bambang Hermanto Dinda Ayu Andini Fatmawati Fatmawati Hafidhah Hafidhah Hafidhah Hafidhah Hendryadi Hendryadi Husna, Indah Zulfatul I. Isdiantoni Inayatul Laili Isdiantoni Isdiantoni Isdiantoni Isdiantoni Isyanto Isyanto Karomi, Shelma Leli Dwi Fitria M. Munir Syam AR M. Munir Syam AR M. Munir Syam AR M. Munir Syam AR M. Munir Syam AR M. Munir Syam AR M. Munir Syam AR Miftahol Arifin Miftahol Arifin Miftahol Arifin MIFTAHOL ARIFIN, MIFTAHOL Moh. Kurdi Mohammad Herli Mohammad Herli Mohammad Herli Mohammad Hidayaturrahman Mohammad Rofik Muhammad Hidayaturrahman Mumtaz, Nabila Nur Fadhilatul Jannah Nurfaizah Ramadhani, Ikmalia Nisa Rifqil Hilmi Rizal Andi Syabana Rizal Andi Sya’bana Rizal Dani Sya’bana Roos Yuliastina S. Syahril Safirah, Holifatuz Sapriadi Suryani Dwi Kuswardhini Syahril Syahril Syahril Syahril Widya Wardhani