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All Journal LEX ADMINISTRATUM Jurnal Sosioteknologi Jurnal Moral Kemasyarakatan Journal of Socioeconomics and Development Jurnal Manajemen Pemasaran Jurnal Ilmu Manajemen Profitability Indonesian Journal of Business Analytics (IJBA) Parsimonia: Jurnal Akuntansi, Manajemen dan Bisnis Formosa Journal of Multidisciplinary Research (FJMR) Journal of Management and Informatics Management Dynamics: International Journal of Management and Digital Sciences
Peter Remy Yosy Pasla
Fakultas Ekonomi Dan Bisnis, Universitas Ma Chung
Agriculture, Biological Sciences & Forestry Arts Humanities Civil Engineering, Building, Construction & Architecture Computer Science & IT Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Education Engineering Environmental Science Social Sciences

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The Effect of Destination Image, Amenities and Prices on Tourists’ Satisfaction: A Study of Visitors of Jatim Park 1, Batu Denis Twi Febinanda; Peter Remy Yosy Pasla; Uki Yonda Asepta
JOURNAL OF SOCIOECONOMICS AND DEVELOPMENT Vol 1, No 2 (2018): October
Publisher : Publisher of Widyagama University of Malang (UWG Press)

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (556.672 KB) | DOI: 10.31328/jsed.v1i2.739

Abstract

The purpose of this study is to analyze the influence of the destination image, amenities, and prices on the satisfaction of visitors to Jatim Park 1 Batu. The population of this study was visitors to Jatim Park 1 Batu at the time of this study, in April 2018. The sample size used was 100 respondents with the criteria that they had visited Jatim Park 1 and were 20 years old or more. The data were obtained through questionnaires, where tourists accessed via the Google forms application. Data analysis used was a descriptive approach and multiple linear regression statistics. The results show that tourist satisfaction was significantly influenced by prices variable, while the destination image and amenity did not show influence. Thus, Jatim Park 1 manager needs to improve promotion, product development, and quality services to provide a destination image and comfort for tourists.JEL Classification: D22, M31, Z30
PERBANDINGAN PERILAKU ORGANIZATION CITIZENSHIP BEHAVIOR (OCB) PENDIDIK (DOSEN) DAN TENAGA KEPENDIDIKAN UNIVERSITAS XYZ Ivan Mulya Saputra; Peter Remy Yosy Pasla
Parsimonia - Jurnal Ekonomi dan Bisnis Vol 7 No 1 (2020): Parsimonia: Jurnal Akuntansi, Manajemen dan Bisnis
Publisher : Ma Chung Press

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Abstract

Penelitian ini didasarkan pada Organizational Citizenship Behavior (OCB) yang merupakan salah satu bidang yang paling banyak diteliti dalam psikologi industri / organisasi. Penelitian ini bertujuan untuk mengetahui perbandingan Organizational Citizenship Behavior (OCB) pendidik (dosen), dan tenaga kependidikan (administrasi) pada Universitas XYZ. Penelitian ini menggunakan kuesioner online dan offline. Teknik sampel yang digunakan dalam penelitian ini adalah Convenience Sampling. Populasi dalam penelitian ini adalah adalah populasi karyawan pendidik (dosen) dan tenaga kependidikan (administrasi), terkecuali sopir, dan tenaga keamanan. Sampel yang digunakan berjumlah120 responden karyawan pendidik (dosen) dan tenaga kependidikan (administrasi). Pada hasil Uji Mann Whitney menunjukkan bahwa ada perbedaan Organizational Citizenship Behavior (OCB) pada pendidik (dosen), dan tenaga kependidikan (administrasi) XYZ.
SEGMENTASI GAYA HIDUP PADA MAHASISWA PROGRAM STUDI PEMASARAN UNIVERSITAS KRISTEN PETRA Yohanes Sondang Kunto; Peter Remy Pasla
Jurnal Manajemen Pemasaran Vol. 1 No. 1 (2006): APRIL 2006
Publisher : Institute of Research and Community Outreach - Petra Christian University

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (349.697 KB) | DOI: 10.9744/pemasaran.1.1.

Abstract

Segmentation is not only applied in business sectors, but also in other sectors such as education sectors. In education sectors, segmentation can be utilized to reveal useful information about student's characteristics. Such information can be used as an input to develop academic programs which accommodate unique student's characteristic. We were interested to conduct a segmentation research on marketing students of Petra Christian University because this program is relatively new and still needs information about its student's characteristics in order to develop better academic programs. In this research, we used lifestyle variable as the segmentation base. We found that marketing student of Petra Christian University were divided into three segments, which we called Dynamic Student segment (39.8%), Identity Seekers Student segment (40.7%), and Conservative-Trendsetter Student segment (19.4%). Abstract in Bahasa Indonesia : Segmentasi tidak hanya digunakan dalam kegiatan bisnis saja tetapi telah berkembang ke berbagai bidang termasuk pendidikan. Dalam bidang pendidikan, segmentasi dapat digunakan untuk mendapatkan informasi yang berguna mengenai karakteristik peserta didik. Informasi tersebut dapat dijadikan bahan masukan untuk menyusun program-program akademik yang mengakomodasi keunikan karakter peserta didik. Penulis tertarik untuk meneliti segmentasi mahasiswa program studi pemasaran Universitas Kristen Petra karena program studi ini relatif baru dan masih banyak membutuhkan informasi mengenai karakter mahasiswanya untuk menyusun program-program akademik yang lebih baik. Dalam penelitian ini penulis menggunakan variabel gaya hidup sebagai dasar segmentasi. Dari penelitian ini terlihat bahwa mahasiswa program studi pemasaran Universitas Kristen Petra terbagi menjadi tiga segmen, yaitu mahasiswa dinamis (39.8%), mahasiswa pencari identitas (40.7%) dan mahasiswa konservatif-trendsetter (19.4%). Kata kunci: segmentasi, gaya hidup.
Differences in Work Values and Work Attitudes of Generations X and Y in Malang City Melyani Melyani; Peter Remy Yosy Pasla
Jurnal Ilmu Manajemen Profitability Vol 8, No 1 (2024): FEBRUARI 2024
Publisher : Universitas Muhammadiyah Makassar

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.26618/profitability.v8i1.13535

Abstract

The working generation of people in Indonesia has now moved to the next generation, namely Generation X and Generation Y. With the difference between the two generations, several previous researchers stated that there were differences in work attitudes and work values of employees of different generations. However, there are studies from previous studies which state that there is no difference. Therefore, this study aims to determine whether there are differences in work values and work attitudes of generations X and Y in Malang City. The type of research used is comparative quantitative research. The population of the study is the workforce in Malang City in 2020, while the sample used is 400 employees consisting of 288 Generation X and 112 Generation Y. Based on a series of Independent Sample T-Test and Multiple linear regression test found significant differences in work values and work attitudes in Generations X and Y in Malang City, where these differences were analyzed based on the factors forming work values and work attitudes
TINJAUAN PIDANA TERHADAP PENYADAPAN GETAH PINUS DI HUTAN LINDUNG GUNUNG SOPUTAN Jeremy Peter Lasut; Herlyanty Y. A. Bawole; Edwin N. Tinangon
LEX ADMINISTRATUM Vol. 12 No. 2 (2024): Lex Administratum
Publisher : LEX ADMINISTRATUM

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Abstract

Tujuan penelitian adalah untuk menganalisis tentang peraturan perundang-undangan yang mengatur terkait kasus penyadapan getah pinus dan untuk mengetahui bagaimana pemberian sanksi tindak pidana terhadap pelaku penyadapan getah pinus. Dengan metode penelitian yuridis normatif disimpulkan : 1. Pengaturan hukum penyadapan getah pinus terdapat beberapa undang-undang dan regulasi yang mengatur penyadapan getah pinus di Indonesia, termasuk Undang-Undang Kehutanan dan Undang-Undang Pencegahan Perusakan Hutan. Ketepatan, kejelasan, dan konsistensi implementasi peraturan ini masih memerlukan perhatian lebih. 2. Terdapat sanksi pidana yang telah diatur dalam undang-undang yang dapat diterapkan terhadap pelaku penyadapan getah pinus tanpa izin, yakni dalam praktiknya, penegakan hukum dan konsistensi penerapan sanksi masih menjadi permasalahan. Kata Kunci : penyadapan getah pinus, hutan lindung gunung soputan
Exploring Vertical Brand Extensions: The Microsoft Case Study Peter Remy Yosy Pasla; Soetam Rizky Wicaksono; Virania Agnes Setyowati; Ellenora Gracia Soejanto
Journal of Management and Informatics Vol. 2 No. 3 (2023): December : Journal of Management and Informatics
Publisher : University of Science and Computer Technology

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Abstract

This article investigates the strategic deployment of vertical brand extensions by examining Microsoft's introduction of Visual Studio Code. This case reveals how well-defined extension strategies, when implemented during the maturity stage of the Product Life Cycle, can rejuvenate a brand, attract new customers, and differentiate the parent brand. This research is being done using secondary data analysis from some trusted primary sources. In this research, we use data from the Stack Overflow annual survey and Github top IDE index. The article also unravels the factors necessary for successful brand extension, emphasizing thorough market research, consistent brand messaging, quality maintenance, effective marketing, and competitor risk mitigation. There is also a debate on the impact of connecting vertical brand extensions to the core brand. This linkage can provide leverage for existing brand equity but may pose a risk of diluting the brand image. Overall, while vertical brand extensions have potential drawbacks, careful planning and execution can lead to increased market share and customer base expansion. This paper offers a unique focus on the application of vertical brand extensions via the case study of Microsoft's Visual Studio Code. It provides fresh insights into the benefits, risks, and critical considerations involved, using a real-world example of brand rejuvenation and market expansion strategies. This case reveals how well-defined extension strategies, when implemented during the maturity stage of the Product Life Cycle, can rejuvenate a brand, attract new customers, and differentiate the parent brand. The assessment of associated benefits and risks is crucial, with potential issues including negative spillover onto the parent brand and inconsistent brand image associations. However, with effective differentiation and an understanding of customer needs, the benefits of such a strategy can outweigh these risks.
Memprediksi Kepemimpinan Unggul Melalui Nilai-nilai Kearifan Lokal : Studi Pada Pemimpin Organisasi di Wilayah Malang Raya Pasla, Peter Remy Yosy; Sahertian, Pieter; Asepta, Uki Yonda
Jurnal Moral Kemasyarakatan Vol 10 No 2 (2025): Volume 10, Nomor 2 - Desember 2025
Publisher : Universitas PGRI Kanjuruhan Malang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.21067/jmk.v10i2.11868

Abstract

Kepemimpinan unggul merupakan elemen krusial dalam keberhasilan organisasi, terutama dalam menghadapi tantangan era globalisasi. Di tengah tuntutan hadirnya pemimpin yang adaptif dan visioner, nilai-nilai kearifan lokal yang telah lama menjadi pedoman hidup masyarakat Indonesia, memiliki potensi besar untuk dikembangkan sebagai dasar pembentukan kepemimpinan unggul. Penelitian ini bertujuan untuk menganalisis secara empiris pengaruh nilai-nilai kearifan lokal terhadap kepemimpinan unggul dalam konteks organisasi di Indonesia. Pendekatan penelitian ini bersifat kuantitatif dengan metode survei terhadap 250 pemimpin dari berbagai sektor publik dan swasta di Wilayah Malang Raya. Instrumen pengumpulan data adalah kuesioner untuk mengukur persepsi penerapan nilai-nilai lokal dan atribut-atribut kepemimpinan unggul, seperti kemampuan menciptakan visi strategis, ketahanan dalam menghadapi perubahan, dan integritas pribadi. Data dianalisis menggunakan Regresi Linier Berganda untuk mengetahui pengaruh langsung variabel bebas kearifan lokal terhadap kepemimpinan unggul. Hasil penelitian menunjukkan bahwa ketiga nilai kearifan lokal berpengaruh positif dan signifikan terhadap kepemimpinan unggul. Temuan ini memberikan bukti bahwa nilai budaya lokal tidak hanya sebagai warisan sosial, tetapi juga aset strategis dalam pengembangan sumber daya manusia dan tata kelola organisasi.
The Public Innovator’s Playbook: Nurturing Bold Ideas in Government Pasla, Peter Remy Yosy; Wicaksono, Soetam Rizky
Jurnal Sosioteknologi Vol. 24 No. 2 (2025): JULY 2025
Publisher : Fakultas Seni Rupa dan Desain ITB

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.5614/sostek.itbj.2025.24.2.11

Abstract

This article provides a comprehensive academic review of The Public Innovator’s Playbook: Nurturing Bold Ideas in Government by William D. Eggers and Shalabh Kumar Singh, highlighting its relevance across strategic management, information technology, and socio-political disciplines. Positioned as a critical guide for transforming public sector institutions, the book outlines a structured innovation cycle—comprising idea generation, selection, implementation, and diffusion—intended to embed innovation as a core organizational function rather than an ad hoc response to crises. In terms of strategic management, the book contributes by offering clear frameworks and replicable models that align innovation with institutional missions and managerial planning. From a technological standpoint, it underscores the vital role of digital tools such as blogs, wikis, and peer-to-peer networks in facilitating interdepartmental communication, breaking bureaucratic silos, and accelerating strategy execution. Socially and politically, it promotes participatory governance through citizen engagement, open collaboration, and multi-stakeholder input, supported by examples like the World Bank’s Development Marketplace. Despite these strengths, the book is not without its limitations. It tends to present innovation in an overly idealistic manner, often underplaying structural, political, and contextual barriers to implementation. Furthermore, its reliance on Western-centric case studies may limit applicability in diverse governmental contexts. Nonetheless, the book’s strengths lie in its pragmatic approach, its encouragement of a culture of experimentation, and its integration of cross-sectoral perspectives. It serves as both an operational toolkit and a visionary call for transforming public institutions into adaptive, learning systems. This review concludes that The Public Innovator’s Playbook is a valuable resource for public administrators, scholars, and policymakers who seek to foster sustained innovation within government, and recommends readers approach it with a contextual and critical lens to maximize its strategic and democratic potential.
Factors Influencing Customer Satisfaction in the Hospitality Industry: A Case Study of Hotel Morina Malang Adrianto, Nathanael Abel; Pasla, Peter Remy Yosy; Widyaningrum, Santi
Formosa Journal of Multidisciplinary Research Vol. 3 No. 8 (2024): August 2024
Publisher : PT FORMOSA CENDEKIA GLOBAL

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55927/fjmr.v3i8.10662

Abstract

The tourism industry in Indonesia has shown significant growth over the years, with Malang being one of the popular destinations. Hotel Morina Malang strives to provide the best service to its guests. This study aims to analyze the influence of service quality, hotel facilities, and pricing on customer satisfaction at Hotel Morina Malang. By understanding these factors, the hotel's management can formulate effective strategies to enhance customer satisfaction and competitive positioning. A quantitative approach was used, collecting data through questionnaires from hotel guests. The results indicate that all three factors significantly impact customer satisfaction.
The Influence of Brand Awareness, Brand Image, and Brand Trust on Purchase Intention of Excelso Coffee in Malang City Mohammad Adhyaksa Auliya’ul Hakim; Peter Remy Yosy Pasla
Indonesian Journal of Business Analytics Vol. 4 No. 4 (2024): August 2024
Publisher : PT FORMOSA CENDEKIA GLOBAL

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55927/ijba.v4i4.11086

Abstract

Considering how fiercely competitive the coffee and cafe industries are, it is critical for businesses to use effective strategies to increase consumer intent to purchase. One of the largest coffee brands in Indonesia is Excelso Coffee. The purpose of this study is to determine how consumer intentions to buy Excelso Coffee in Malang City are influenced by brand awareness, brand image, and brand trust. This research employs a quantitative approach using a questionnaire disseminated via Google Forms. The 100 respondents in the sample are analyzed using the SPSS program. Conventional assumption tests such the linearity, homoscedasticity, non-multicollinearity, and normality tests were employed in this investigation. The outcomes of the traditional assumption tests show that the variables of brand awareness, brand image, and brand trust all have a positive simultaneous influence on Excelso Coffee's desire to purchase.
Co-Authors Adrianto, Nathanael Abel Andhika Bhanu Bismoko Asepta, Uki Yonda Denis Twi Febinanda Dessy Indah Sari Dinata Dessy Indah Sari Dinata Edwin N. Tinangon Ellenora Gracia Soejanto Herlyanty Y. A. Bawole I Gusti Ngurah Agung Arya Bhakta Narayana Ivan Mulya Saputra Kunto, Yohanes Sondang Melyani Melyani Mohammad Adhyaksa Auliya’ul Hakim Pieter Sahertian Soetam Rizky Wicaksono Uki Yonda Asepta Uki Yonda Asepta Virania Agnes Setyowati Widyaningrum, Santi