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All Journal JURNAL ILMU SOSIAL Sosiohumaniora Ilmu Administrasi Publik Jurnal Konseling dan Pendidikan Publikauma : Jurnal Administrasi Publik Universitas Medan Area JPM (Jurnal Pemberdayaan Masyarakat) Journal of Social Politics and Governance (JSPG) Jurnal Pemerintahan dan Politik Jurnal Abdi Insani Community Empowerment Jurnal Jendela Inovasi Daerah JURNAL ILMIAH GLOBAL EDUCATION Universitas Muhammadiyah Yogyakarta Undergraduate Conference Proceeding Jurnal Administrasi Publik Publicness: Journal of Public Administration Studies Innovative: Journal Of Social Science Research Jurnal Kastara Jurnal Penelitian Pendidikan Indonesia Society
Eny Boedi Orbawati
Program Studi Ilmu Administrasi Negara, Universitas Tidar
Agriculture, Biological Sciences & Forestry Arts Humanities Biochemistry, Genetics & Molecular Biology Civil Engineering, Building, Construction & Architecture Computer Science & IT Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Education Engineering Environmental Science Health Professions Languange, Linguistic, Communication & Media Law, Crime, Criminology & Criminal Justice Mathematics Public Health Social Sciences Other

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Journal : Community Empowerment

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Accelerating the competitiveness of organic food MSMEs through appropriate technology innovation in Magelang Orbawati, Eny Boedi; Saleh, Arif Rahman; Puspitasari, Herlina Mega; Fadlurrahman, Fadlurrahman; Mukti, Ari; Ikhtiara, Seiren
Community Empowerment Vol 10 No 11 (2025)
Publisher : Universitas Muhammadiyah Magelang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31603/ce.15206

Abstract

Organic rice and processed vegetable products are flagship commodities in Magelang Regency, yet their development is hindered by limited production capacity and conventional marketing management. This community empowerment program aims to strengthen the competitiveness of two MSME partners through technological innovation and management modernization. The methodology employed a community-based empowerment approach involving technology transfer (vacuum machines, food dehydrators, and stainless-steel grinders), quality management training (Good Manufacturing Practices and HACCP), and digital marketing literacy. The results demonstrated a production capacity increase of 100%, work efficiency improvements of 40%, and a turnover growth of approximately 10%. Furthermore, the partners successfully adopted semi-digital management systems and expanded their market reach through digital marketplaces. These achievements prove that the integration of appropriate technology and digital strategies can effectively transform traditional MSMEs into competitive enterprises with global quality standards.
Co-Authors -, Fadlurrahman -, Fadlurrahman Abdul Qadir Jailani, Abdul Qadir Afifah Afifah Agus Setyowidodo Andreas Pandiangan Andri Nofreeana ANGGA DWI SAPUTRA Ari Mukti Arif Budy Pratama Arif Rahman Saleh Arizal Arizal Armando, Eric Aufa, Risan Awaluddin Setya Aji Budi Raharjo Chatarina Umbul Wahyuni Dewi, Walentyna Mustika Didin Saepudin Doddy Ardjono Fadlurahman, Fadlurahman Fadlurrahman Fadlurrahman, Fadlurrahman Fanisyah Salsabila Octavianti Fauziah, Nike Mutiara Hanafi , Mukhtar Ikhtiara, Seiren Ivan Adi Kristianto, Yohanes Jalunggono, Gentur Joko Tri Nugraha Karunia, Indica Lailia Kasanah Maharani, Galuh Muthia Mahendradi Mahendradi Mahendradi, Mahendradi Mali, Matheus Gratiano Matheus Gratiano Mali Maulana, Ibal Afib Muhammad Afif Muhammad, Irsyad Mukti, Ari Namira, Fatya Artha Oesman Raliby Pajrin, Rani Primadewi , Ardhin Puspitasari, Herlina Mega Rusdjijati, Retno Sabela, Fara Ariyanti Shobrina Silmi Qori Tartila Suci Iriani Sinuraya Sugiharti, Retno Sujatmiko Sujatmiko Taufik, Ikhwan Wismaningtyas, Tri Asih Yun Arifatul Fatimah