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All Journal Dinamika : Jurnal Ilmiah Ilmu Administrasi Negara Moderat Abdimas Galuh: Jurnal Pengabdian Kepada Masyarakat MODERAT: Jurnal Ilmiah Ilmu Pemerintahan JGSRD MODERAT: Jurnal Ilmiah Ilmu Pemerintahan Jurnal Ilmiah Nusantara
Neti Sunarti
Universitas Galuh
Agriculture, Biological Sciences & Forestry Humanities Computer Science & IT Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Environmental Science Languange, Linguistic, Communication & Media Law, Crime, Criminology & Criminal Justice Nursing Social Sciences Other

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EFEKTIVITAS BADAN USAHA MILIK DESA (BUMDes) DALAM MENDUKUNG LITERASI DIGITAL PRODUK USAHA MASYARAKAT DI DESA KERTAHARJA KECAMATAN CIJEUNGJING KABUPATEN CIAMIS Aceng Nursobah; Arie Budiawan; Neti Sunarti
JURNAL ILMIAH NUSANTARA Vol. 3 No. 1 (2026): Jurnal Ilmiah Nusantara Januari 2026
Publisher : CV. KAMPUS AKADEMIK PUBLISING

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.61722/jinu.v3i1.7631

Abstract

This research is motivated by the low digital literacy of MSMEs in Kertaharja Village, Cijeungjing District, in the digital era that demands the ability to utilize information technology in marketing and business development. Although digital technology opens up wider market opportunities, most village MSMEs still run their businesses conventionally due to limited access, lack of training, and minimal understanding of the use of online platforms. Of the 152 existing MSMEs, only 25% have utilized digital media. BUMDes as a village economic institution has a strategic role in supporting the digitalization of community businesses, but the digital literacy program implemented is still not optimal. This condition encourages the need for research to analyze the effectiveness of BUMDes in supporting digital literacy of community business products and identifying obstacles and opportunities for digital-based village economic development. This study aims to determine the effectiveness of Village-Owned Enterprises (BUMDes) in supporting digital literacy of community business products in Kertaharja Village, Cijeungjing District, Ciamis Regency. The research method used was a qualitative descriptive method through observation, interviews, and documentation techniques, with six informants consisting of village officials, BUMDes administrators, and business actors who use and do not use digital technology. Data analysis techniques included data reduction, data presentation, and drawing conclusions. The results showed that the effectiveness of BUMDes in supporting digital literacy has not been optimal in five dimensions. In the dimension of goal achievement, the number of training participants and the level of digital skills improvement are still low. From the aspect of operational efficiency, the utilization of digital facilities is not optimal. In the dimension of program relevance, training materials do not fully match the needs of MSMEs. Stakeholder satisfaction is also not high due to the lack of follow up mentoring. As for the dimension of program sustainability, BUMDes still faces budget and human resource limitations. Overall, BUMDes has made efforts to support community digital literacy, but its effectiveness still needs to be improved through ongoing training, strengthening facilities, and programs that are more relevant to the needs of business actors.
Pelatihan Public Speaking dengan Metode Ekstemporan dalam Biantara Sunda Untuk Peningkatan Kapasitas Komunikasi Perangkat Desa di Desa Sadananya, Kecamatan Sadananya, Kabupaten Ciamis Ari Kusumah Wardani; Sirojul Munir; Diwan Pramulya; Ibnu Rusydi; Neti Sunarti
Abdimas Galuh Vol 8, No 1 (2026): Maret 2026
Publisher : Universitas Galuh

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.25157/ag.v8i1.23242

Abstract

Aparatur desa berperan sebagai penghubung komunikasi utama antara pemerintah dan warga, namun efektivitasnya sering kali terhambat oleh kecemasan psikologis serta keterbatasan teknis dalam berpidato. Program pengabdian ini dirancang untuk menguatkan kecakapan komunikasi publik perangkat desa melalui penerapan metode ekstemporan yang diselaraskan dengan kearifan lokal biantara Sunda. Penelitian ini mengadopsi pendekatan kualitatif deskriptif guna mengeksplorasi perubahan perilaku komunikasi para peserta. Prosedur pelaksanaan mengacu pada metode Participatory Learning and Action (PLA) yang mencakup fase diagnostik, lokakarya teknis, praktik klinis berbasis umpan balik video, serta pendampingan. Hasil evaluasi mengindikasikan lonjakan kompetensi yang signifikan, terlihat dari kenaikan rata-rata skor performa dari 64,5 menjadi 87,8. Temuan kualitatif menunjukkan bahwa teknik ekstemporan efektif mereduksi beban kognitif pembicara dengan mengganti pembacaan naskah utuh menjadi kerangka tematis ringkas, sehingga tercipta interaksi yang lebih natural. Di samping itu, pelatihan ini berhasil menghidupkan kembali filosofi budaya Galuh seperti someah, hade basa, dan wijaksana dalam praktik komunikasi birokrasi. Secara kolektif, 93,3% peserta mencapai tingkat kompetensi tinggi. Studi ini menyimpulkan bahwa penguatan retorika berbasis nilai lokal mampu meningkatkan marwah dan profesionalisme aparatur desa, serta menyarankan agar metode ini diintegrasikan secara formal dalam protokol rapat desa.
Co-Authors Aan Anwar Sihabudin Aceng Nursobah Agus Nurulsyam Suparman Ari Kusumah Wardani Arie Budiawan Arie Budiawan Arie Budiawan Devi Damayanti Diwan Pramulya Endah Puspitasari Endah Vestikowati Endah, Kiki Fajari, Ilham Fitria Handayani Husni Maulidul Awwal Ibnu Rusydi Ii Sujai Intan Nurmaesani Melinda Putri Muhamad Parhan Nina Gartina Otong Husni Taufiq Rahayu, Sinta Puspa Regi Refian Garis Regina Regina Sahadi Sahadi Sahadi Setiawati, Nanda Alinda Alinda Sirojul Munir Soedjatmiko Soedjatmiko Tania Ayu Wandani Taufik, Otong Husni Tiktiek Kurniawati WAHYU SEPTIANA Zakiyyah, Nurul