Claim Missing Document
Check
Articles

Implikasi Promosi dan Citra Merek Terhadap Minat Melalui Kualitas Pelayanan pada PT. Jalur Nugraha Ekakurir (JNE) Syelvi Adelia; Zaharuddin Zaharuddin; Sitta Kusuma
Journal of Innovative and Creativity Vol. 5 No. 3 (2025)
Publisher : Fakultas Ilmu Pendidikan Universitas Pahlawan Tuanku Tambusai

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31004/joecy.v5i3.5662

Abstract

This study aims to determine and analyze the extent of the influence of Promotion on Service Quality at PT Jalur Nugraha Ekakurir (JNE). To determine and analyze the extent of the influence of Brand Image on Service Quality at PT Jalur Nugraha Ekakurir (JNE). To determine and analyze the simultaneous influence of Promotion and Brand Image on Service Quality at PT Jalur Nugraha Ekakurir (JNE). To determine and analyze the extent of the influence of Service Quality on Interest at PT Jalur Nugraha Ekakurir (JNE). To determine and analyze the simultaneous influence of Promotion and Brand Image on Interest at PT Jalur Nugraha Ekakurir (JNE). The population studied is 19,962 consumers of PT Jalur Nugraha Ekakurir (JNE) in the 2024 period. The sampling technique used is Probability Sampling with the Simple Random Sampling technique, and the sample in this study was measured using the Slovin formula, resulting in 100 respondents. The data collection techniques used in this research are questionnaires and observation. This study is designed using a descriptive method with a quantitative approach by using SmartPLS 3.0. The results of the study show that 1) There is a positive and significant influence of Promotion on Service Quality at PT Jalur Nugraha Ekakurir (JNE). This is evidenced by a path coefficient of 0.320 and a p-value of 0.000. 2) There is a positive and significant influence of Brand Image on Service Quality at PT Jalur Nugraha Ekakurir (JNE). This is evidenced by a path coefficient of 0.578 and a p-value of 0.000. 3) There is a positive and significant simultaneous influence of Promotion and Brand Image on Service Quality at PT Jalur Nugraha Ekakurir (JNE). This is indicated by an R Square value of 0.951 or 95.1%. 4) There is a positive and significant influence of Service Quality on Interest at PT Jalur Nugraha Ekakurir (JNE). This is evidenced by a path coefficient of 0.807 and a p-value of 0.000. 5) There is a positive and significant simultaneous influence of Promotion and Brand Image on Interest at PT Jalur Nugraha Ekakurir (JNE). This is indicated by an R Square value of 0.951 or 95.1%.
Literatur Review MSDM : Pengaruh Kepemimpinan, Kompensasi, dan Lingkungan Kerja Terhadap Kepuasan Kerja Karyawan Jajang Roni Aunul Kholik; Shavira Sri Rahayu; Adelina Suryati; Zaharuddin
Jurnal Akuntansi, Bisnis dan Ekonomi Indonesia (JABEI) Vol. 3 No. 1 (2024): JABEI
Publisher : Politeknik Negeri Padang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.30630/jabei.v3i1.214

Abstract

Job satisfaction is a very important aspect to pay attention to in the world of work. Job satisfaction is one of the key factors in work productivity, retention and employee welfare in the work environment. In order to understand and improve job satisfaction, it is important to identify the factors that influence job satisfaction. This research was conducted to determine the influence of leadership, compensation and work environment on employee job satisfaction. This research method was carried out using a descriptive analysis approach using qualitative methods and literature study by examining theories in books and online journals. The research results show that the leadership, compensation and work environment variables as a whole have a good role and have a positive effect on employee job satisfaction. Good leadership, empathy, communicative and participative, providing bonuses/incentives for achieving company targets, providing conducive facilities and work spaces and a safe and comfortable atmosphere should be implemented by companies to increase employee job satisfaction.
Dampak Motivasi dan Disiplin terhadap Kinerja Perawat pada Rumah Sakit Mitra Husada Yedi Kristiawan; Zaharuddin Zaharuddin; I Gede Adiputra
Malahayati Nursing Journal Vol 7, No 10 (2025): Volume 7 Nomor 10 (2025)
Publisher : Universitas Malahayati Lampung

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.33024/mnj.v7i10.22386

Abstract

ABSTRACT The Influence of Motivation and Discipline on Nurse Performance at Mitra Husada Hospital. The main problem in this research is how big the influence of motivation and discipline is on the performance of nurses at Mitra Husada Hospital, both simultaneously and partially. The author's aim in conducting this research is to determine and analyze Motivation and Discipline on Nurse Performance as well as the magnitude of the Influence of Motivation and Discipline on Nurse Performance at Mitra Husada Hospital, both simultaneously and partially. The method used in this research is a quantitative descriptive approach. The population in this study was 320 nurses at Mitra Husada Hospital. The sample in this study was 76 nurses. The data in this research is primary data, where the data is obtained from respondents' answers to the questionnaire that the author distributed. As a result of the data analysis that the author has carried out, the result is that the Fcount value is 6,150 with Sig. of 0.000 is smaller than 0.05 (α=5%), so it can be concluded that variables X1 (Motivation) and X2 (Discipline) simultaneously have a significant effect on variable Y (Performance). Keywords: Motivation, Discipline, Performance  ABSTRAK Dampak Motivasi Dan Disiplin Terhadap Kinerja Perawat Pada Rumah Sakit Mitra Husada. Pokok permasalahan dalam penelitian ini adalah Seberapa besar Dampak Motivasi Dan Disiplin Terhadap Kinerja Perawat Pada Rumah Sakit Mitra Husada, baik secara simultan maupun parsial. Tujuan penulis melakukan penelitian ini adalah untuk mengetahui dan menganalisis Motivasi Dan Disiplin Terhadap Kinerja Perawat serta besarnya Dampak Motivasi Dan Disiplin Terhadap Kinerja Perawat Pada Rumah Sakit Mitra Husada, baik secara simultan maupun parsial. Metode yang digunakan dalam penelitian ini adalah metode dengan pendekatan deskriptif kuantitatif. Populasi dalam penelitian ini adalah 320 Perawat Pada Rumah Sakit Mitra Husada. Dengan sampel dalam penelitian ini adalah 76 orang Perawat. Data dalam penelitian ini adalah data primer, dimana data tersebut didapatkan dari jawaban responden terhadap kuesioner yang penulis sebarkan. Hasil analisa data yang telah penulis lakukan, maka didapatkan hasil bahwa nilai Fhitung sebesar 6.150 dengan Sig. sebesar 0.000 lebih kecil dari 0,05 (α=5%), sehingga dengan demikian dapat ditarik kesimpulan bahwa variabel X1 (Motivasi) dan X2 (Disiplin) secara simultan berdampak terhadap variabel Y (Kinerja) dengan signifikan Kata Kunci: Motivasi, Disiplin, Kinerja
Analisis Supervisi Keperawatan dan Kompetensi Dampaknya terhadap Kinerja Perawat di Sentra Medika Hospital Gempol Uwais Alkarny; Zaharuddin Zaharuddin; I Gede Adiputra
Malahayati Nursing Journal Vol 7, No 10 (2025): Volume 7 Nomor 10 (2025)
Publisher : Universitas Malahayati Lampung

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.33024/mnj.v7i10.22276

Abstract

ABSTRACT The purpose of this study was to analyze nursing supervision and its impact on nurse performance at Sentra Medika Hospital Gempol. This study uses a quantitative approach and uses primary data through distributing questionnaires to nurses at Sentra Medika Hospital Gempol. The population in this study were 48 respondents with sampling techniques using saturated samples where the entire population was sampled with Likert scale measurements. Data processed through the Spss version 22 program with t test and F test analysis techniques. The results of this study indicate that Nursing Supervision and Competence have a positive and significant impact on Nurse performance. From the results of the t test proves that Nursing Supervision has a partial impact on Nurse performance, Competence has a partial impact on Nurse performance. Then the results of the f test prove that Nursing Supervision and Competence simultaneously have an impact on nurse performance by looking at the Fcount value greater than Ftable, namely (22,233 3.20) with a significance value of 0.000 0.05. The competency variable is the variable that has the greatest impact on nurse performance at Sentra Medika Hospital Gempol.  Keywords: Nursing Supervision, Competence and Performance  ABSTRAK Tujuan penelitian ini adalah untuk Menganalisis Supervisi Keperawatan Dan Kompetensi Dampaknya Terhadap  Kinerja Perawat Di Sentra Medika Hospital Gempol. Penelitian ini menggunakan pendekatan kuantitatif dan menggunakan data primer melalui penyebaran kuesioner kepada Perawat Di Sentra Medika Hospital Gempol. Populasi dalam penelitian ini sebanyak 48 orang responden dengan teknik pengambilan sampel menggunakan sampel jenuh dimana seluruh populasi dijadikan sampel dengan pengukuran skala likert. Data yang di proses melalui program Spss versi 22 dengan teknik analisa Uji t dan uji F. Hasil penelitian ini menunjukkan bahwa Supervisi Keperawatan dan Kompetensi  berdampak positif dan signifikan terhadap kinerja Perawat. Dari hasil uji t membuktikan bahwa Supervisi Keperawatan berdampak secara parsial terhadap kinerja Perawat, Kompetensi berdampak secara parsial terhadap kinerja Perawat. Kemudian pada hasil uji f membuktikan Supervisi Keperawatan dan Kompetensi secara simultan berdampak terhadap kinerja perawat dengan melihat nilai Fhitung lebih besar dari Ftabel yaitu (22,233 3,20) dengan nilai signifikansi sebesar 0,000 0,05. Variabel kompetensi merupakan variabel yang berdampak terbesar terhadap kinerja Perawat Di Sentra Medika Hospital Gempol. Kata Kunci: Supervisi Keperawatan, Kompetensi dan Kinerja
The Effect of Earnings Per Share (EPS), Debt to Equity Ratio (DER), and Return on Equity (ROE) on Stock Prices Diaz Bayu Samudra; Zaharuddin Zaharuddin; Supriyadi Supriyadi
Applied AI and Machine Learning Journal Vol 1 No 2 (2026): June
Publisher : Goodwood Publishing

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.35912/aiml.v1i2.4174

Abstract

Purpose: This study examines the effect of Earnings Per Share (EPS), Debt to Equity Ratio (DER), and Return on Equity (ROE) on the stock prices of state-owned enterprises listed on the Indonesia Stock Exchange from 2020 to 2024. Research Methodology: Using purposive sampling, 16 firms were selected from a pool of 20, and data were collected over five years. This research employed descriptive and verification methods, analyzing secondary data through regression, correlation, F-test, t-test, and determination analyses to test the hypotheses. Results: The findings reveal that EPS, DER, and ROE simultaneously influence stock prices, with EPS having a positive significant effect and DER and ROE showing significant negative effects. Conclusions: This study concludes that EPS is a crucial factor in determining stock prices, while high DER and ROE may negatively impact investor perception. Limitations: This study is limited by its focus on state-owned enterprises, which may not represent the broader market, and by its reliance on secondary data, which could introduce reporting biases. Contributions: The findings provide valuable insights for investors and policymakers on the key financial indicators affecting stock prices, emphasizing the importance of monitoring EPS, DER, and ROE in evaluating the financial health of state-owned companies.
The Effect of Profitability and Leverage on Sustainability Report Disclosure Deru Darbeni; Zaharuddin Zaharuddin; Ratna Tri Hari Safariningsih
Annals of Justice and Humanity Vol. 5 No. 2 (2026): June
Publisher : Goodwood Publishing

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.35912/ajh.v5i2.4175

Abstract

Purpose: This study examines the effect of capital structure and tax avoidance on the value of manufacturing firms listed on the Indonesia Stock Exchange during 2020–2024, aiming to understand how these factors influence firm value, which reflects performance and investor trust. Research Methodology: The research utilizes secondary data from financial reports of 69 firms, selected through proportionate stratified random sampling from a population of 200 companies. Descriptive statistics and multiple regression analysis, using EViews 12, were applied to test the relationship between capital structure, tax avoidance, and firm value. Results: The findings indicate that capital structure and tax avoidance have a negative but statistically insignificant effect on firm value, suggesting they do not significantly influence changes in firm value during the study period. Conclusions: This study concludes that both capital structure and tax avoidance have a negative and insignificant effect on firm value in manufacturing companies listed on the Indonesia Stock Exchange during the 2020–2024 period. The findings suggest that firm value is more influenced by other factors, such as profitability, company growth, corporate governance, and macroeconomic conditions, rather than capital structure and tax avoidance. Limitations: The research contributes to the understanding of the factors affecting firm value in emerging markets, highlighting that capital structure and tax avoidance alone may not be sufficient to explain firm value changes. Contributions: Future studies should consider other variables such as market conditions or corporate governance to provide a more comprehensive understanding of firm valuation.
THE EFFECT OF JOB TRAINING AND CAREER DEVELOPMENT ON EMPLOYEE PERFORMANCE AT PT ANDALAN MITRA PERSADA TANGERANG Osep Agus Santoso; Zaharuddin; Dudun Junaedi
Journal Informatic, Education and Management (JIEM) Vol 8 No 2 (2026): AUGUST
Publisher : STMIK Indonesia Banda Aceh

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.61992/jiem.v8i2.362

Abstract

This study aims to analyze the effects of job training and career development on employee performance at PT Andalan Mitra Persada Tangerang. The study is grounded in the importance of job training and career development as key drivers for improving employee performance at PT Andalan Mitra Persada Tangerang. This research employed a quantitative method with descriptive and verificative approaches. Data were collected through questionnaires distributed to 100 employees of PT Andalan Mitra Persada Tangerang and were subsequently analyzed using multiple linear regression. The findings show that both job training and career development have positive and significant effects, both partially and simultaneously, on employee performance at PT Andalan Mitra Persada Tangerang.
The effect of financial ratios on stock prices of consumer goods companies Agustian Nugraha Putra; Zaharuddin Zaharuddin; Rhoma Iskandar
Journal of Multidisciplinary Academic Business Studies Vol. 3 No. 3 (2026): May
Publisher : Goodwood Publishing

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.35912/jomabs.v3i3.4169

Abstract

Purpose: This study examines the effects of net profit margin, return on assets, and earnings per share on the stock prices of consumer goods companies listed on the Indonesia Stock Exchange during 2019–2024. This study also aims to address inconsistencies in previous findings and provide insights for investors and companies to make better financial and investment decisions. Research Methodology: This study employs a quantitative approach with secondary data sourced from the annual financial statements of 36 consumer goods companies listed on the Indonesia Stock Exchange (IDX) between 2019 and 2024. The analysis uses multiple linear regression to examine the effects of Net Profit Margin (NPM), Return on Assets (ROA), and earnings per share (EPS) on stock prices, with classical assumption tests ensuring data reliability before hypothesis testing. Results: The findings show that NPM and ROA have positive and significant effects on stock prices, while EPS has a significant negative effect. Conclusions: This study concludes that Net Profit Margin (NPM) and Return on Assets (ROA) positively influence stock prices, while earnings per share (EPS) negatively affects them, highlighting the complex relationship between profitability metrics and market performance. Limitations: The study's limitations include the exclusion of other potential influencing factors, such as liquidity, leverage, macroeconomic conditions, and market sentiment, which may also impact stock prices. Contributions: This study contributes to the understanding of how profitability indicators, particularly NPM and ROA, affect stock prices in the consumer goods sector, providing valuable insights for investors and financial analysts.
The Effect of Marketing Strategy and Medical Representative Relationships on the Achievement of Sales Targets through Doctors’ Prescription Decisions in Indonesian Healthcare Services Hendri Hendri; Zaharuddin Zaharuddin; Sitta Kusuma Freddy
Jurnal Ekonomi Manajemen Sistem Informasi Vol. 7 No. 5 (2026): Jurnal Ekonomi Manajemen Sistem Informasi (Mei - Juni 2026)
Publisher : Dinasti Review

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.38035/jemsi.v7i5.8332

Abstract

This study aims to analyze the influence of marketing strategy and Medical Representative (MR) Relationships on The sales targets of ethical products at PT Bayer Indonesia, with doctor's prescribing Decisions as a mediating variable. The pharmaceutical industry possesses unique characteristics where doctors act as The primary decision-makers in drug utilization, making The role of The Medical Representative (MR) crucial. This research adopts a quantitative explanatory approach. Data were collected through surveys and analyzed using The Structural Equation Modeling - Partial Least Squares (SEM-PLS) method. The results indicate that marketing strategy and Medical Representative (MR) Relationships have a positive and significant impact on doctors' prescribing Decisions and The achievement of sales targets. Furthermore, The doctor's prescribing Decision is proven to be a significant mediating variable that bridges The influence of marketing strategy and MR Relationships on sales targets. These findings underscore that success in achieving sales targets in The pharmaceutical industry heavily depends on The effectiveness of marketing communication strategies and The quality of professional Relationships built by The field force with clinicians.
Analysis of Work Environment and Motivation on Employee Performance Muhammad Untung Seno Aji; Zaharuddin; I Gede Adiputra
Journal of Trends Economics and Accounting Research Vol 6 No 2 (2025): December 2025
Publisher : Forum Kerjasama Pendidikan Tinggi (FKPT)

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.47065/jtear.v6i2.2180

Abstract

This study examines the influence of Work Environment and Motivation on Employee Performance at PT Rupa Aestetika Teknologi Aktual. Employing a quantitative approach with a survey research design, this study implements a saturated sampling technique by involving the entire population consisting of 83 employees as respondents. Primary data collection was conducted through structured questionnaire instruments. Data analysis using multiple linear regression reveals that Work Environment has a positive and significant influence on Employee Performance, while the Motivation variable also demonstrates a positive and significant impact on Employee Performance. Based on these analytical findings, this study recommends optimizing the work environment through enhanced facilities and conducive working conditions, as well as adjusting compensation systems and fulfilling employees' physiological needs as fundamental efforts to improve performance. The theoretical implications of this research contribute to the development of human resource management literature, particularly in the context of the relationship between work environment, motivation, and employee performance.
Co-Authors Aan Yulianto Adelina Suryati Adelina Suryati Adeng Gunawan Adi Widiyasmoro Adi Widyasmoro Aditya Rukmana Agus Slamet Riyanto Agustian Nugraha Putra Alamsyah Putra Aldi Liligoli Anas Ma’ruf Arief Mardhiko Arief Permana Shidiq Aswin Naldi Sahim Aulia Agung Wicaksono Aninditha Deru Darbeni Diaz Bayu Samudra Djanuar Ubaidillah Solehan Donny Purwoko Dudun Junaedi Dwi Eko Mawardi Eddy Hermawan Hasudungan Egta Ayu Fadhillah Sugiarto Erna Kristuti Fadli Ramadhan Fania Dwi Aurelia Fauzan Azis Gada Sembada Gunadi Gunadi Hanif Hanif Harjito Harjito Harries Madiistriyatno Hendri Hendri Hermina Nurmalita Sari Holy Arif Wibowo Holy Arif Wibowo I Gede Adiputra I Gede Adiputra I Gede Adiputra Indah Sulistyowati Indah Sulistyowati Intan Sari Oktoberia Intan Sari Oktoberia Irawan R. D. Budianto Irawan R. D. Budianto Irawan R.D Budianto Ismail Kusumah Jajang Roni Aunul Kholik Jamal Hanaffy Jeni Andriani Jerry Prasetyo Kusuma, Sitta M. Heri Khudori Masno Marjohan Michael Johnson Mira Puspita Dewi Mohammad Caesario Elnardy Muhammad Untung Seno Aji Muhammad Yaska Zharfan Nurmansyah Nurmansyah Ora Pertiwi Daeli Osep Agus Santoso Purwanto Purwanto R. Yunus Cahyadi Ratna Tri Hari Safariningsih Rhoma Iskandar Rokhmad Slamet Sanoko Sanoko Sarianto Sarianto Sarmadi Shavira Sri Rahayu Silvi Agustin Sipah Audiah Sitta Kusuma Sitta Kusuma Freddy Sitta Kusuma Freddy Sri Wahyuningsih Sri Wahyuningsih Suhardi Suhardi Sukiman Sumiyati Sumiyati Supriyadi Supriyadi Supriyadi Supriyadi Supriyadi Supriyadi Supriyadi Supriyadi Supriyadi Supriyadi Susi Siwanti Suyanto Suyanto Syelvi Adelia Tanti Triyani Lumanau Thanya Daradinantie Tita Agustini Tumini Tumini Uwais Alkarny Widi Astuti Yedi Kristiawan Yeni Rahayu Tien Yulia Putri Ayu Sanjaya Yusuf Gunawan