Claim Missing Document
Check
Articles

Found 25 Documents
Search

Pariwisata dalam Krisis: Investigasi Informasi Terkait Risiko, Persepsi Risiko, Kecemasan Perjalanan, dan Niat Perjalanan Wisatawan selama Pandemi COVID-19 Syifaa Novianti; Eko Susanto; Rikantini Widiyanti; Wahyu Rafdinal
Jurnal Ilmiah Pariwisata Vol 26 No 3 (2021): Jurnal Ilmiah Pariwisata
Publisher : Pusat Penelitian dan Pengabdian Kepada Masyarakat, Institut Pariwisata Trisakti

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.30647/jip.v26i3.1437

Abstract

This study aims to determine: (1) the effect of risk-related information on risk perception; (2) the effect of risk perception on travel anxiety; (3) the effect of travel anxiety on travel intentions; (4) the effect of related information on travel intentions. The research used is descriptive analysis research with a quantitative approach and assisted by the SmartPLS program. Collecting data by distributing questionnaires with google form. The population in this study were all domestic tourists in Indonesia. The sampling technique used is accidental sampling. The sample is 403 respondents. The results showed that: (1) Information related to risk affects the perception of risk; (2) Perceived risk has a significant effect on travel anxiety; (3) Travel anxiety has a significant effect on travel intentions; (4) Information related to risk has a significant effect on travel intentions. Overall, risk-related information has an important role in influencing tourists' travel intentions. Thus, the role of risk-related information as an external factor becomes important in influencing the psychological factors of tourists during the COVID-19 pandemic. It is hoped that the government can make considerations in rebuilding tourism activities in Indonesia through policies that can support business people and protect the health of tourists and their communities. Keywords: Risk-Related Information, Risk Perception, Travel Anxiety and Travel Intention, Crises, COVID-19 Pandemics
Tourists Interest in Camping as an Alternative Tourism Activity During COVID-19 Pandemic: The AIDA Model Application Ananda, Ayu; Novianti, Syifaa
Journal of Tourism Sustainability Vol. 1 No. 2 (2021): Volume 1 Number 2 (2021)
Publisher : Politeknik Negeri Bandung

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.35313/jtos.v1i2.17

Abstract

Since the coronavirus pandemic hit Indonesia, tourists have become more careful when doing tourist activities. Natural or outdoor tourist destinations are assumed as safe and preferable destinations because they have the lowest risk of coronavirus transmission. One of the activities that can be done in natural or outdoor tourist destinations is camping. Using the AIDA (Attention, Interest, Desire, and Action) Model, this research was conducted to determine how much tourists are interested in camping, especially in South Bandung, West Java, Indonesia, as it has many natural tourist destinations with camping areas. This study uses a quantitative descriptive method, frequency analysis techniques, and scoring analysis. Samples were taken using a stratified random sampling technique to 111 respondents. Respondents are tourists who know or have visited one of the three natural tourist destinations in South Bandung, used as samples, namely Mount Puntang, Ranca Upas, and Rancabali. The results show that tourists are quite interested in camping as an alternative tourism activity during the coronavirus pandemic. However, they have some limitations or prerequisites in visiting the camping area during these uncertain times.
Is smart tourism technology important in predicting visiting tourism destination? Lessons from West Java, Indonesia Rafdinal, Wahyu; Susanto, Eko; Novianti, Syifaa; Juniarti, Cahaya
Journal of Tourism Sustainability Vol. 1 No. 2 (2021): Volume 1 Number 2 (2021)
Publisher : Politeknik Negeri Bandung

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.35313/jtos.v1i2.20

Abstract

This study analyzes tourist behavior in visiting tourism destinations influenced by smart tourism technology and uses the technology acceptance model (TAM) as a model for acceptance of smart tourism technology. This study used a sample of 324 tourists in West Java Province, Indonesia. Partial least square is applied to assess the relationship between smart tourism technology, perceived usefulness, perceived ease-of-use, travel intention, and visiting tourism destinations. The results of this study have revealed that the integration of TAM and smart tourism technology provides a complete explanation of the adoption of smart tourism technology. The results showed that smart tourism technology had a significant effect on perceived ease of use and perceived usefulness, and then had an effect on attitude. Travel intention was found to be directly influenced by attitude. Then, visiting tourism destinations is influenced by travel intention. By identifying smart tourism technology, various stakeholders such as the Government, tourism service providers and tourists can optimize a more comprehensive travel experience through the use of smart tourism technology. This research has developed TAM and integrated it with smart tourism technology to assess the attitudes and behavior of tourists in visiting tourism destinations.
Community Participation in Agrotourism Development in Cibodas Village, Lembang District, West Bandung Regency Salam, Dicky Arsyul; Wyratama, Marubeni Yusuf; Natasha, Ischa; Pramesthi, Riana Ika; Ahzar, Aimar Achdiatul; Syafitri, Melinda Ade; Novianti, Syifaa
Journal of Tourism, Hospitality and Travel Management Vol. 1 No. 1 (2023)
Publisher : Integrasi Sains Media

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.58229/jthtm.v1i1.10

Abstract

Community participation or involvement plays an essential role in developing tourism activities, from planning to implementation. Consequently, community participation plays a part in determining the success factor of tourism development conducted in Cibodas Village, an emerging community-based tourism village in Bandung, Indonesia. This study aims to identify several forms of community participation in developing agrotourism. The descriptive qualitative method is used for the research to collect data by observing, interviewing, and studying existing documentation. The study indicates that the strong relationship among local communities, farmers, and government primarily empowers community participation in Cibodas Village. Although the development of agrotourism in the village still faces challenges due to other farming preferences among the local communities, the farmers' participation in contributing to the development has significantly increased. Agrotourism activities offered by the community and farmers in Cibodas Village are in the form of educational tourism through visiting agricultural land to identify types of plants, learning how to pick and care for plants, and enjoying processed food and drinks from agricultural products.
Pengembangan Packaging dan Branding “Taste of Gambung” pada Produk Hasil Bumi Desa Mekarsari Gambung Widiyanti, Rikantini; Novianti, Syifaa; Suryana, Marceilla; Raka Siwi Putri Utomo, Sherly; Andrianto, Tomy; Ariani Noor, Any; Surjani Tjahjawati, Sri; Leo, Gundur; Sutrisni, Rivan
Jurnal Pengabdian kepada Masyarakat Nusantara Vol. 5 No. 4 (2024): Jurnal Pengabdian kepada Masyarakat Nusantara (JPkMN) Edisi September - Desembe
Publisher : Lembaga Dongan Dosen

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55338/jpkmn.v5i4.4308

Abstract

Program Pengembangan Packaging dan Branding “Taste of Gambung” pada produk oleh-oleh Desa Mekarsari Gambung bertujuan untuk meningkatkan daya saing produk lokal melalui desain kemasan yang profesional dan menarik. Kegiatan ini melibatkan sosialisasi hasil desain kepada pelaku UMKM dan pengelola desa wisata, serta evaluasi mengenai implementasi desain kemasan pada berbagai produk unggulan, seperti teh, keripik, dan olahan khas lainnya. Dengan fokus pada visual branding, program ini dirancang untuk memperkuat identitas produk, meningkatkan daya tarik pasar, dan mendukung keberlanjutan melalui penggunaan bahan kemasan yang ramah lingkungan. Respon positif dari para peserta menunjukkan kesadaran akan pentingnya kemasan yang efektif dalam mendongkrak nilai jual produk. Evaluasi kegiatan menekankan perlunya pendampingan lebih lanjut untuk memastikan implementasi desain yang optimal dalam produksi kemasan. Secara keseluruhan, program ini berhasil membangun fondasi yang kuat bagi pengembangan UMKM lokal, meningkatkan daya tarik produk, serta memperkuat posisi Desa Mekarsari Gambung sebagai destinasi wisata yang menawarkan produk oleh-oleh berkualitas tinggi dengan branding yang konsisten.