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Preferensi Konsumen dalam Memilih Metode Pembayaran Digital (Studi Kasus Pada Usaha Rumahan Pengolahan Hasil Laut di Desa Sentang Kec.Teluk Mengkudu Kabupaten Serdang Bedagai, Sumatera Utara) Meliza*, Juli; Hastalona, Dina
Jurnal Ekonomi Bisnis Manajemen Prima Vol. 5 No. 1 (2023): Jurnal Ekonomi Bisnis Manajemen Prima
Publisher : JEBIM Prima

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.34012/jebim.v5i1.4117

Abstract

Digital payment methods have experienced significant development, especially for small and medium businesses. The development of digital financial transformation in SMEs has become an interesting topic in recent research. Adoption of digital finance innovations can lead to long-term performance improvements in SMEs. This study aims to analyze the factors of Social Media Influencers, Company Brand Image, Promotional Benefits, Financial Technology Knowledge, Perceived Convenience Use, and Perception of Risk to interest in using digital payments in seafood processing home-based businesses in Sentang Village, Teluk Mengkudu District, Serdang Bedagai Regency, North Sumatra. Quantitative research method with analytical descriptive analysis techniques. The results of this study indicate that social media influencers and perceived risk have a negative and insignificant effect. Meanwhile, Promotional benefits, Fintech knowledge, Perceived usefulness, have a positive and significant effect. It is hoped that by understanding the factors that influence consumer choice, stakeholders can develop strategies to increase the adoption and use of digital payment systems, increase customer satisfaction, and drive economic growth.
Enhancing Investment Decisions Through Financial Literacy: The Mediating Role of Income in Medan's Community Using SEM-PLS Modeling Hastalona, Dina
Golden Ratio of Data in Summary Vol. 4 No. 1 (2024): November - April
Publisher : Manunggal Halim Jaya

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.52970/grdis.v4i1.559

Abstract

The objective of this research is to elucidate and analyze the extent to which foundational knowledge of investment products and financial analysis influences investment decisions in Medan, incorporating community income enhancement in Medan as a mediating variable. The subjects of this study are entities that utilize green energy, where the independent variables are the basic understanding of investment products and financial analysis, the dependent variable is the investment decision-making in Medan, and the intervening variable is the enhancement of community income in Medan. Data analysis employed the Structural Equation Modeling (SEM) technique utilizing SMART PLS 4.0 software. Data collection methods included questionnaires and observation. The research methodology applied was quantitative descriptive analysis utilizing the SEM method, where data processing with SEM was performed using PLS 4.0 application. The findings indicate that, partially, the variables of basic understanding of investment products and financial analysis significantly affect investment decisions and impact the enhancement of community income. Simultaneously, these variables influence investment decisions through the mediating variable of community income enhancement. A deeper understanding of investment products and financial analysis enables investors to assess whether such conditions can enhance community income, thereby aiding in the decision-making process regarding the allocation of capital for the economic upliftment of the community.
IMPLEMENTASI STANDAR AKUNTANSI DALAM PRAKTIK LAPORAN KEUANGAN PADA PT. WIJAYA KESUMA SEGARA Harya Ningsi, Etty; Hastalona, Dina
Martabe : Jurnal Pengabdian Kepada Masyarakat Vol 6, No 2 (2023): martabe : jurnal pengabdian kepada masyarakat
Publisher : Universitas Muhammadiyah Tapanuli Selatan

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31604/jpm.v6i2.816-821

Abstract

Implementasi standar akuntansi dalam praktik penyusunan laporan keuangan merupakan hal yang krusial bagi setiap entitas bisnis guna memastikan transparansi dan keandalan informasi keuangan. Pengabdian ini bertujuan untuk mengkaji proses implementasi standar akuntansi pada PT. Wijaya Kesuma Segara, sebuah perusahaan yang bergerak di bidang eksport-import. Pengabdian dilakukan dengan menganalisis prosedur penyusunan laporan keuangan berdasarkan standar akuntansi yang berlaku, serta mengevaluasi kesesuaian dan kepatuhan perusahaan terhadap regulasi akuntansi yang berlaku. Pelaksanaan kegiatan berjalan tertib dan lancar ditandai dengan antusiasme peserta kegiatan dari awal kegiatan hingga akhir pelaksanaan. Metode yang digunakan meliputi sosialisasi, pelatihan, dan pendampingan dalam penerapan standar akuntansi yang sesuai. Pengabdian masyarakat ini memberikan dampak positif dalam mendukung keberlanjutan operasional dan pertumbuhan perusahaan melalui peningkatan kompetensi dalam manajemen keuangan yang sesuai dengan standar akuntansi yang berlaku.