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All Journal E-Jurnal Ekonomi Sumberdaya dan Lingkungan E-Journal Perdagangan Industri dan Moneter e-Jurnal Perspektif Ekonomi dan Pembangunan Daerah Jurnal Manajemen Terapan dan Keuangan Jurnal Paradigma Ekonomika Panrita Abdi - Jurnal Pengabdian pada Masyarakat IJBE (Integrated Journal of Business and Economics) EKONOMIS : Journal of Economics and Business Jurnal Sains Sosio Humaniora Jurnal Abdi: Media Pengabdian Kepada Masyarakat Jurnal Abdi Insani Abdimas Galuh: Jurnal Pengabdian Kepada Masyarakat Jurnal Daya Mas : Media Komunikasi dan Informasi Hasil Pengabdian dan Pemberdayaan Masyarakat Jurnal Ekonomi Aktual Indonesian Journal of Business Analytics (IJBA) Jurnal Pengabdian Masyarakat Bestari (JPMB) Jurnal Perspektif Pembiayaan dan Pembangunan Daerah Jurnal Karya Abdi Masyarakat Jurnal Pengabdian Kepada Masyarakat Ekonomi, Pendidikan, dan Sosial Humaniora Jurnal Pengabdian Tri Bhakti Akuntansi Pajak dan Kebijakan Ekonomi Digital Jurnal Riset Multidisiplin Edukasi International Journal of Economics and Management Research Ar-Rasyid: Jurnal Publikasi Penelitian Ilmiah
Nurhayani dan Rosmeli Nurhayani Rosmeli
Jambi University
Religion Agriculture, Biological Sciences & Forestry Arts Humanities Civil Engineering, Building, Construction & Architecture Computer Science & IT Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Education Engineering Environmental Science Health Professions Industrial & Manufacturing Engineering Languange, Linguistic, Communication & Media Law, Crime, Criminology & Criminal Justice Mathematics Nursing Public Health Social Sciences Other

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Drivers of E-Commerce Success in Java Island: Implications for Indonesia's Digital Economy Rosmeli, Rosmeli; Yossinomita, Yossinomita; Ekasari, Novita; Friyani, Rita; Alvaro, Rakan
Integrated Journal of Business and Economics (IJBE) Vol 9, No 3 (2025): Integrated Journal of Business and Economics
Publisher : Universitas Bangka Belitung

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.33019/ijbe.v9i3.1124

Abstract

E-commerce in Indonesia, particularly on Java Island, has shown rapid development, contributing significantly to national digital transactions. This study aims to analyze the factors influencing the growth of e-commerce on Java Island during the 2015–2023 period. The research employs a panel data regression model, examining variables such as communication expenditure, population size, the number of BTS towers, mobile phone ownership, and the number of e-commerce actors.  The key findings reveal that communication expenditure, mobile phone ownership, and the number of e-commerce actors significantly influence digital transactions. These findings underscore the importance of enhancing digital infrastructure, improving internet access, and empowering digital MSMEs to support the growth of e-commerce in Indonesia. Promoting e-commerce growth by improving internet infrastructure in areas with poor connectivity is a crucial first step the government can take to enhance internet access equity across Java Island.
Community empowerment model in mining areas to improve welfare: Some lessons from Jambi Province, Indonesia Haryadi, Haryadi; Nurhayani, Nurhayani; Achmad, Erni; Rosmeli, Rosmeli
Jurnal Perspektif Pembiayaan dan Pembangunan Daerah Vol. 13 No. 3 (2025): Jurnal Perspektif Pembiayaan dan Pembangunan Daerah
Publisher : Program Magister Ilmu Ekonomi Pascasarjana Universitas Jambi

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.22437/ppd.v13i3.38821

Abstract

Jambi Province holds significant potential in the coal mining sector, contributing substantially to Local Own Source Revenue and supporting the local economy. With the sixth-largest coal reserves in Indonesia, these resources are spread across key districts such as Sarolangun, Muaro Jambi, Tebo, Batanghari, and Bungo. The coal mining sector provides economic benefits not only through job creation and infrastructure development but also poses significant social and environmental challenges, including air pollution, road damage, and degradation of water quality. This study aims to (1) analyze the social, economic, and environmental impacts of coal mining activities in Jambi Province, (2) evaluate the effectiveness of empowerment programs implemented by companies through CSR, and (3) design an empowerment model that can improve the welfare and economic independence of communities surrounding the mines. The research methodology includes field surveys, SWOT analysis, and Analytical Hierarchy Process (AHP) to determine program priorities. The findings reveal that CSR activities around the mines have a positive impact on community welfare; however, challenges exist in program sustainability and limited community involvement in planning. The SWOT analysis identifies strengths, weaknesses, opportunities, and threats, such as community dependence on the mining sector and significant environmental impacts. Based on the AHP results, the priority programs identified include skills training, support for small and medium-sized enterprises (SMEs), and the enhancement of educational and healthcare infrastructure to create a sustainable impact. To maximize the economic benefits of mining, a community empowerment model that focuses on economic diversification and community engagement is necessary. This study recommends collaboration between companies and the government to develop inclusive and sustainable programs that improve the welfare of communities surrounding mining areas.
Analisis Kondisi Ekonomi Agregat Dan Daya Saing Sektoral Kota Jambi 2019-2023 Dita Leila Alodia; Erni Achmad; Rosmeli
Jurnal Riset Multidisiplin Edukasi Vol. 2 No. 10 (2025): Jurnal Riset Multidisiplin Edukasi (Edisi Oktober 2025)
Publisher : PT. Hasba Edukasi Mandiri

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.71282/jurmie.v2i10.1062

Abstract

This study aims to (1) identify and analyze the overall and sectoral economic conditions, and (2) identify and analyze the competitiveness of economic sectors in Jambi City during 2019–2023. The research employs secondary data with descriptive and quantitative analysis methods. The descriptive analysis using the growth formula shows that (1) the Gross Regional Domestic Product (GRDP) of Jambi City grew by 2.38%, reflecting post-pandemic recovery. Investment increased by 77.77%, and direct government expenditure increased by 14.86%, indicating stronger investment attractiveness and government efforts to support development and economic competitiveness. Based on the quantitative analysis using the Esteban-Marquillas Shift-Share method, (2) six leading sectors were identified: Wholesale and Retail Trade; Repair of Motor Vehicles and Motorcycles, Accommodation and Food Service Activities, Information and Communication, Financial and Insurance Activities, Business Services, and Human Health and Social Work Activities, which were also found to be specialized and competitive sectors.
PENGARUH PENGGUNAAN MEDIA SOSIAL, MODAL USAHA, DAN TENAGA KERJA TERHADAP PENDAPATAN UMKM KULINER DI KOTA JAMBI Nabila Retha Susanti; Rosmeli; Nurhayani
Jurnal Riset Multidisiplin Edukasi Vol. 2 No. 10 (2025): Jurnal Riset Multidisiplin Edukasi (Edisi Oktober 2025)
Publisher : PT. Hasba Edukasi Mandiri

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.71282/jurmie.v2i10.1088

Abstract

The purpose of this study is to [1] determine the social and economic characteristics of culinary MSMEs, and [2] analyze the influence of the use of social media, business capital, and labor on the income of culinary MSMEs in Jambi City. This study utilizes primary data and secondary data using descriptive analysis and quantitative analysis. The dummy variable of this study is the use of social media. This study uses the multiple linear regression method. By using proportional stratified random sampling, the sample amounted to 99 units. Data were collected by sending questionnaires to each person who participated. The results of the descriptive analysis study are [1] Characteristics of culinary MSMEs based on gender, the average is female. Based on the average age group, it is 34 years. According to the last education group, the average is high school/vocational school. According to the occupational group, the average is informal. Based on the average length of business, it is 4 years. Based on the average initial business capital, it is Rp. 8,510,000. The average workforce group is 4 people. Based on the average monthly income, it is Rp. 9,620,000. The results of quantitative analysis research [2] show that business capital and labor variables have a significant influence, with the use of social media not having a significant influence on the income of culinary MSMEs in Jambi City.
Utilization of Mobille-Based Accounting Application and Google Business Profile of MSME Wiralestari, Wiralestari; Arum, Enggar Diah Puspa; Wijaya, Rico; Friyani, Rita; Rosmeli, Rosmeli
Jurnal Pengabdian Masyarakat Bestari Vol. 3 No. 11 (2024): November 2024
Publisher : PT FORMOSA CENDEKIA GLOBAL

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55927/jpmb.v3i11.12206

Abstract

Micro, Small and Medium Enterprises (MSMEs) play an important role in supporting the Indonesian economy. However, many MSMEs still face challenges in effective financial management and digital marketing. This community service aims to improve the financial management and digital marketing capabilities of MSMEs through the use of mobile-based accounting applications and Google Business Profile. This activity involves hands-on training to MSME players to optimize the use of these two tools, which are expected to have a positive impact on improving the competitiveness and sustainability of their business. The results of this service show that MSMEs that apply this technology experience improvements in financial management and market access, thus making a significant contribution to local economic development.
PENDAMPINGAN DAN PENGUATAN BUMDES DESA SUNGAI DUREN DI KECAMATAN JAMBI LUAR KOTA KABUPATEN MUARO JAMBI Haryadi, Haryadi; Nurhayani, Nurhayani; Rosmeli, Rosmeli
Jurnal Pengabdian Kepada Masyarakat Sosial Humaniora Vol 3 No 2 (2023): Desember 2023
Publisher : Fakultas Ekonomi dan Bisnis Universitas Muhammadiyah Riau

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37859/abdimasekodiksosiora.v3i2.6066

Abstract

BUMDES didirikan atas dasar potensi yang dimiliki dan prakasa masyarakat. Namun untuk operasionalnya sepenuhnya diserahkan kepada masyarakat. Tujuan kegiatan pengabdian ini adalah pendampingan dan penguatan BUMDES Desa Sungai Duren. BUMDES Desa Sungai Duren memiliki 3 unit usaha yaitu sampah yang ada di masyarakat diangkut oleh mobil sampah, pasar setiap hari jumat, dan penyewaan tenda tanpa kursi. Penguatan BUMDES ini tentunya sangat sesuai dengan Visi dan misi Universitas Jambi yaitu a Word Class entrepreneur University yakni menghasilkan masyarakat yang berjiwa entrepreneur dan dapat meningkatkan pendapatan masyarakat. Permasalahan BUMDES desa Sungai Duren adalah tidak berjalan sebagaimana mustinya, sementara banyak potensi-potensi yang ada yang dapat di kelola dengan baik. 1) Masih kurangnya pengelolaan BUMDES dalam penyusunan rencana usaha 2) Masih kurangnya manajemen sumberdaya manusia pengurus BUDES 3) BUMDES belum memiliki perangkat computer. Solusi yang ditawarkan adalah 1) Pelatihan tentang penyusunan rencana usaha, 2) Pelatihan pengurus dan mesimulasi pengurus tentang usaha-usaha potensial yang dapat dilakukan 3). Pemberian bantuan Teknik berupa seperangkat computer untuk BUMDES Desa Sungai Duren. Metode Kegiatan Pengabdian. Diadakannya penyuluhan dan diskusi serta penyerahan seperangkat computer kepada pengurus BUMDES. Hasil Pengabdian. Setelah dilakukannya pengabdian hasil yang didapatkan adalah terciptanya kesadaran para peserta terhadap potensi ekonomi desa yang dapat dikembangkan dan meningkatnya pemahaman tentang perencanaan usaha BUMDes dan dengan adanya bantuan teknis berupa satu unit laptop diharapkan dapat membantu kegiatan BUMDes. BUMDes yang maju dapat menjadi pendorong pertumbuhan ekonomi di tingkat desa dan dapat memberikan kesempatan kepada masyarakat desa untuk terlibat aktif dalam pengambilan keputusan terkait kegiatan ekonomi dan pengembangan desa.
Analysis Contributor Inflation Group “ Volatile Food” from Sector Agriculture in Jambi Province Laura Vantania Safitri; M. Ridwansyah; Rosmeli Rosmeli; Erni Achmad; Nurhayani Nurhayani; Zainul Bahri
International Journal of Economics and Management Research Vol. 4 No. 2 (2025): August: International Journal of Economics and Management Research
Publisher : Pusat Riset dan Inovasi Nasional

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55606/ijemr.v4i2.401

Abstract

Inflation in Jambi Province is influenced by volatile food groups, the study aims to see the effect of food prices on inflation, as well as inflation predictions in Jambi Province, 2019-2023 period, data analysis techniques using panel data, exponential smoothing methods to see inflation predictions. The results show that there is a significant effect of the price of rice, red chili, cayenne pepper, and broiler chicken on inflation, the price of shallots does not have a significant effect on inflation. The predicted value uses the exponential smoothing method where inflation in Jambi Province in the next 1 year will increase . The implications of the Jambi Provincial Government's price control policy require cooperation with the central government to stabilize food prices, such as regulating strategic food stocks and providing subsidies for farmers in terms of raw materials that support food production.
Determinan Perilaku Belanja Online di Kota Jambi Rosmeli, Rosmeli; Ekasari, Novita; Wiralestari, Wiralestari; Saparuddin, Saparuddin; Fathiyah, Fathiyah; Alvaro, Rakan
Ekonomis: Journal of Economics and Business Vol 8, No 1 (2024): Maret
Publisher : Universitas Batanghari Jambi

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.33087/ekonomis.v8i1.1766

Abstract

Online shopping is a trend that has spread throughout Indonesia, especially during Covid 19. This trend continues to grow today. As the capital of Jambi Province, Jambi City is an area that has the most complete internet facilities compared to other areas in Jambi Province. The availability of internet facilities and other suggestions means that online shopping in this area is quite large. This research aims to assess consumer behavior in online shopping in Jambi City; and Factors that influence online shopping in Jambi City. The analysis model used is descriptive analysis and binary logit regression model. The research results show that the average frequency of online shopping in Jambi City is 1-2 times a month. 40.2% of respondents visited 2 online sites. The e-commerce application that respondents use most for shopping is Shopee. Cheap and easy to get goods is the first reason to shop online. The more online shopping sites that are visited, the public's perception is that online shopping saves time and buying shoes/bags and accessories online are factors that have a positive and significant influence on people's online shopping in Jambi City.
Local Government Financial Performance Analysis Using Economic, Efficiensy and Effectiveness Ratio and it’s Affect Development of Jambi City Friyani, Rita; Nurhayani, Nurhayani; Rosmeli, Rosmeli
Indonesian Journal of Business Analytics Vol. 3 No. 6 (2023): December 2023
Publisher : PT FORMOSA CENDEKIA GLOBAL

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55927/ijba.v3i6.5860

Abstract

This research examines to assesses the financial performance of the Jambi City Government by using the calculation method of Economic Ratios, Efficiency Ratios and Effectiveness Ratios and to see the effect of this financial performance on development in Jambi City. The analytical method in this research uses descriptive analysis and Correlation Test. The data used in this study are Regional Expenditures, Personnel Expenditures, Capital Expenditures, Regional Revenues and Local Own Revenue for the City of Jambi for the last 4 years, namely 2018, 2019, 2020, and 2021. The three ratios from the value for money method are then linked with the Capital Expenditure growth ratio.
PEMANFATAN APLIKASI “PARTO JAMBE” BAGI UMKM KULINER DI KOTA JAMBI Rosmeli, Rosmeli; Ekasari, Novita; Wiralestari, Wiralestari; Friyani, Rita; Achmad, Erni
Abdimas Galuh Vol 5, No 2 (2023): September 2023
Publisher : Universitas Galuh

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.25157/ag.v5i2.12036

Abstract

UMKM Kuliner merupakan sector yang terus mengalami perkembangan. Jumlah UMKM kuliner di Kota Jambi terus mengalami peningkatan setiap tahunnya. Sampai pada tahun 2022 jumlah UMKM berjumlah 21.186 unit. Pemanfaatan digital marketing masih belum dimanfaatkan secara maksimal oleh UMKM. Untuk memperluas hasil produksi ke pemerintah Provinsi Jambi maka para UMKM harus menjadi mitra dengan aplikasi Parto Jambe. Aplikasi ini merupakan satu satunya marketplace lokal yang dimiliki oleh Provinsi Jambi. Aplikasi ini mulai ada dari keprihatinan ada UMKM lokal yang mengalami kemunduran penjualan akibat Covid-19 yang lalu. Sampai saat ini sudah terdapat 396 mitra dengan 2.693 variasi produk. Pemanfaatan aplikasi Parto Jambe bagi para UMKM akan memberikan dampak pada  para UMKM untuk memperluas hasil penjualan dan meningkatkan pendapatan UMKM.
Co-Authors Achmad , Erni Adi Bhakti Adji Permana Alvaro, Rakan Aminuyati Ammanda, Rinaldi Anggiat Mugabe Damanik Arman Delis Atmini Lara Santi Bambang Novriansyah Butarbutar, Ira Selvia Candra Mustika Chairunnisa, Fitri Cici Swarsih Danal Al Ahlul Naza Dearmi Artis Dearmi Artis Devina Ayu Olivia Dina Busyiro Dita Leila Alodia Dodi Chandra Dwi Hastuti Emilia Emilia Enggar Diah Puspa Arum Erfit Erfit Erfit Erfit Erni Achmad Erni Achmad Etik Umiyati Etik Umiyati Etik Umiyati Fathiyah Fathiyah Fitri Chairunnisa FRIYANI, RITA Hardiani Hardiani Haryadi Haryadi - Haryadi Haryadi Ilham Praditya Imam Prasetyo Junaidi Junaidi Laura Vantania Safitri M. Ridwansyah Muhammad Ridwansyah Musnaini Mustika, Candra Nabila Retha Susanti Najmud Dhafiq Ak , M. Novita Ekasari Novita Ekasari NOVITA EKASARI Novita Sari Novita Sari Nurhayani Nurhayani Nurhayani Nurhayani Nurhayani Nurhayani Nurhayani Nurhayani Nurhayani nurhayani Parmadi Parmadi Parmadi, Parmadi, Ramadan, Syahrul Ravisca Aulia Inderianti Rico Wijaya Z Rita Friyani Rizky Enggar Wishartama Ropikatul Hasanah Saparuddin Saparuddin Selamet Rahmadi Selamet Rahmadi Setia Devi Siregar, Rida Shofia Amin Siti Hodijah Siti Hodijah Syamsurijal Tan Syaparudin Syaparuddin Syurya Hidayat Tarmizi Tarmizi Wanti Oktaviani Wasti Ratu Simamora Wira Lestari Wiralestari, Wiralestari Wiralestari, Wiralestari Yossinomita Yulia Sani, Yulia Zainul Bahri Zulfanetti, Zulfanetti Zulgani Zulgani