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All Journal JURNAL ECONOMIA Jurnal Keuangan dan Perbankan AGRIEKONOMIKA JAM : Jurnal Aplikasi Manajemen Journal of Engineering and Management in Industrial System Journal of Indonesian Applied Economics TEMA (Jurnal Tera Ilmu Akuntansi) Journal of Innovation and Applied Technology Media Trend: Berkala Kajian Ekonomi dan Studi Pembangunan Jurnal Ilmu Ekonomi dan Pembangunan Journal of Environment and Sustainability IJEBD (International Journal Of Entrepreneurship And Business Development) Jurnal Penelitian Sosial dan Ekonomi Kehutanan Economics and Finance in Indonesia JMD: Jurnal Riset Manajemen & Bisnis Dewantara Ecces: Economics, Social, and Development Studies Jurnal Kepariwisataan Indonesia: Jurnal Penelitian dan Pengembangan Kepariwisataan Indonesia Jurnal Pengabdian kepada Masyarakat Nusantara International Journal of Environmental, Sustainability, and Social Science Journal of International Conference Proceedings Jurnal Inovasi Pengabdian dan Pemberdayaan Masyarakat IIJSE Jurnal Ekonomi dan Pembangunan Indonesia Jurnal Ekuilibrium Economic and Finance in Indonesia Journal of Development Economic and Social Studies (JDESS) Contemporary Studies in Economic, Finance and Banking (CSEFB) Islamic Economics and finance in Focus (IEFF)
Dias Satria
Fakultas Ekonomi Dan Bisnis Universitas Brawijaya
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Journal : Journal of Engineering and Management in Industrial System

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ANALYSIS OF THE LEVEL OF READINESS FOR THE APPLICATION OF ONE VILLAGE ONE PRODUCT IN THE SMALL AND MEDIUM BATIK TULIS INDUSTRY IN SIDOARJO DISTRICT Tjahjani, Ida Kusnawati; Hakim, Abdul; Yanuwiadi, Bagyo; Satria, Dias
JEMIS (Journal of Engineering & Management in Industrial System) Vol 9, No 1 (2021)
Publisher : Industrial Engineering Department, Faculty of Engineering, Universitas Brawijaya

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Abstract

This study aims to determine the level of readiness of the Batik Tulis Small and Medium Industry in Sidoarjo district in implementing One Village One Product (OVOP) by mapping the assessment criteria based on the Internal Factor Evaluation (IFE) and External Factor Evaluation (EFE) matrices, as a first step in conducting analysis using the Strengths, Weakness, Opportunities, and Threats (SWOT) method. OVOP is a way to develop the potential of an area that was pioneered by Dr. Morihiko Hiramatsu has succeeded in alleviating poverty in Japan's Oita Prefecture through the Japan External Trade Organization (JETRO) by motivating the economies of several developing countries albeit under different names. Base on the identification of the performance of 30 small and medium industries (SMI) spread across 5 batik centers, it can be seen that the level of readiness is 81%. The results of the 82 evaluation criteria means that the product quality is good and has been classified as 4 star even though the marketing area is only in the country. So that the value still needs to be increased on several indicators (A). Aspects of Production, Product and Community Development, (B). Marketing Aspects and Product History, (C). Aspects of Product Type, Quality, and Market Opportunities. Of the 25 indicators of OVOP product assessment for the batik category, when mapped in the IFE matrix, 8 are seen as strengths and 4 of weakness, while in the EFE matrix, 7 of opportunity and 6 of threats are seen.
Co-Authors Abdi, Tufail Rosyad Abdul Hakim Abim Nafi’ Muzaki Adicatra, Dayu Cakasana Agiel, Agiel Muhammad Azri Agustian, Sulistyana Dwi Akbar, Aqshal Haikal Antasyah Al Muizzuddin Fazaalloh Amirusholihin Amirusholihin Ana Elisa Angelica, Mora Argatha Asfi Manzilati Atifah, Nada Fikriyah Aurellia, Patricia Juan Bagyo Yanuwiadi Bagyo Yanuwiadi Basuki, Alif fikri Berutu, Boy Frahansah Citra Rahayu Indraswari, Citra Rahayu Dalimu, Aan Rivaldy Darmawan, Rifki David Kaluge Dewi Mayasari Dewi Mayasari Dwi Budi Santoso Dyah Wulan Sari Ezha Lintang Erdiningrum Farah Wulandari Pangestuty Fatimah Zahro Ferry Prasetyia Ghozali Maski Halimah, Nur Halimah Haliza Vita Humahira Hendrawan Budi Susilo Ida Kusnawati Tjahjani Ikhlaszul, Ammar Indraswari, Citra Iswan Noor Joshi Maharani Wibowo Khusnul Ashar Khusnul ASHAR Khusnul Ashar Kristwanda, Princess Natalie Budi Kurniasari, Rurin M Pudjiharjo M. Umar Burhan Maharani, Agnesia Majok, Alith Jacob Marsela, Cornelia Grace Mauline, Riesti Mochamad Nurcholis Monica, Aurenshia Muhammad Bagus Ramadhan Multifiah . Munawar Ismail Nabila, Amabel Navala Aurel Ananda Ismail nikmah, yuliani khoirun Ningrum Nurissalsabila Nurwanti, Nida Azhari Petrus Jerry Pardomuan Pratomo, Satrio Purwanto, Muhammad Rizqy Rachmatullah, Yuda Bagus Rahman, Ghiffary Muhammad Emier Rangga Bagus Subegti Reyhan Sigit Sutirta Riska Dwi Wulandari Sabrina Mufidha Sharfina Lubis Silviana Taniu Sri Muljaningsih Sukriyah, Sukriyah Supriani, Indri Supriyadi, Dedy SURYA DEWI RUSTARIYUNI Susilo Susilo Tjahjani, Ida Kusnawati Tri Haryanto Trisna Trisna, Trisna Tyas Danarti Hascaryani Uma Adi Kusuma Wangsadireja, Bagia Wenny Bekti Sunarharum Wibowo, Joshi Maharani Yuniar Ponco Prananto Zamhir Zamhir Zamhir ZAMHIR