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Journal : Fokus Bisnis

PENGARUH ORIENTASI KEWIRAUSAHAAN DAN ORIENTASI PASAR TERHADAP KINERJA PERUSAHAAN MELALUI KEUNGGULAN BERSAING DAN PERSEPSI KETIDAKPASTIAN LINGKUNGAN SEBAGAI PREDIKSI VARIABEL MODERASI (Survey pada UMKM Perdagangan di Kabupaten Kebumen) Setyawati, Harini Abrilia
Fokus Bisnis Vol 12, No 2 (2013): Fokus Bisnis
Publisher : Fokus Bisnis

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (859.152 KB)

Abstract

This research is done on the UMKM retail in Kebumen Regency, by the title “The influence of entrepreneurship and market orientation to performance by competitive advantage as mediation and it is moderated by the perception of environment uncertainty” The purpose of this research is testing the influence of entrepreneurship and market orientation to performance by competitive advantage as mediating and the perception of environment uncertainty as moderating variable. This research is quantitative approach using survey method. The number of respondents is 100 shop owners in Kebumen regency which is determined by using Slovin’s formula. Analysis’s device that used is “Partial Least Square” From the result of this research and data analysis can be concluded that entrepreneurship orientation gives positive impact to market orientation, entrepreneurship orientation gives positive impact to competitive advantage, market orientation does not influence to competitive advantage, entrepreneurship orientation does not influence to performance, market orientation does not influence to performance, competitive advantage does not influence to performance, entrepreneurship and market orientation does not affects to relation performance and competitive advantage and perception of environment uncertainty which does not moderating the relation of competitive advantage and performance.
PENGARUH ORIENTASI KEWIRAUSAHAAN DAN ORIENTASI PASAR TERHADAP KINERJA PERUSAHAAN MELALUI KEUNGGULAN BERSAING DAN PERSEPSI KETIDAKPASTIAN LINGKUNGAN SEBAGAI PREDIKSI VARIABEL MODERASI (Survey pada UMKM Perdagangan di Kabupaten Kebumen) Setyawati, Harini Abrilia
Fokus Bisnis : Media Pengkajian Manajemen dan Akuntansi Vol 12 No 2 (2013): Fokus Bisnis
Publisher : P4M STIE Putra Bangsa

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (859.152 KB) | DOI: 10.32639/fokusbisnis.v12i2.3

Abstract

This research is done on the UMKM retail in Kebumen Regency, by the title “The influence of entrepreneurship and market orientation to performance by competitive advantage as mediation and it is moderated by the perception of environment uncertainty” The purpose of this research is testing the influence of entrepreneurship and market orientation to performance by competitive advantage as mediating and the perception of environment uncertainty as moderating variable. This research is quantitative approach using survey method. The number of respondents is 100 shop owners in Kebumen regency which is determined by using Slovin’s formula. Analysis’s device that used is “Partial Least Square” From the result of this research and data analysis can be concluded that entrepreneurship orientation gives positive impact to market orientation, entrepreneurship orientation gives positive impact to competitive advantage, market orientation does not influence to competitive advantage, entrepreneurship orientation does not influence to performance, market orientation does not influence to performance, competitive advantage does not influence to performance, entrepreneurship and market orientation does not affects to relation performance and competitive advantage and perception of environment uncertainty which does not moderating the relation of competitive advantage and performance.
Entrepreneurial Intention: Melalui Kajian Empiris Theory of Planned Behaviour Setyawati, Harini Abrilia
Fokus Bisnis : Media Pengkajian Manajemen dan Akuntansi Vol 14 No 2 (2015)
Publisher : P4M STIE Putra Bangsa

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (1065.706 KB) | DOI: 10.32639/fokusbisnis.v14i2.49

Abstract

Jumlah angkatan kerja yang tidak sebanding dengan jumlah lapangan kerja yang ada membuat sebagian orang memilih untuk menjadi wirausaha. Pendidikan tinggi juga mendorong lulusannya untuk kreatif dan inovatif dalam menciptakan lapangan kerja. Mata kuliah kewirausahaan banyak diajarkan di berbagai program studi terutama manajemen. Penelitian ini bertujuan untuk menguji pengaruh sikap, norma subyektif, dan kontrol perilaku yang dipersepsikan terhadap niat kewirausahaan pada mahasiswa STIE Putra Bangsa. Hasil penelitian menunjukkan bahwa sikap, norma subyektif, dan kontrol perilaku yang dipersepsikan berpengaruh signifikan terhadap niat kewirausahaan.
Analisis Pengaruh Kelompok acuan, Promosi dan Brand Image Terhadap Keputusan Memilih Kuliah Setyawati, Harini Abrilia
Fokus Bisnis : Media Pengkajian Manajemen dan Akuntansi Vol 12 No 1 (2013): Fokus Bisnis
Publisher : P4M STIE Putra Bangsa

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (1071.661 KB) | DOI: 10.32639/fokusbisnis.v12i1.61

Abstract

Penelitian ini bertujuan untuk menganalisis pengaruh kelompok acuan, promosi dan brand image terhadap keputusan memilih kuliah di STIE Putra Bangsa Kebumen. Secara spesifik, variabel bebas dalam penelitian ini adalah kelompok acuan, promosi dan brand image, sedangkan variabel terikatnya keputusan memilih kuliah di STIE Putra Bangsa Kebumen. Jenis penelitian yang digunakan adalah penelitian deskriptif dengan jumlah responden dalam penelitian ini sebanyak 135 responden. Penelitian ini menggunakan tehnik sensus dimana semua populasi dijadikan responden. Tehnik analisis data yang digunakan pada penelitian ini adalah analisis kuantitatif dengan menggunakan analisis regresi linier berganda, dan analisis statistik dengan mengunakan uji F, uji t, serta interperetasi koefisien determinasi (R2). Berdasarkan hasil analisis regresi linier berganda, uji t dan uji F yang dilakukan dapat di simpulkan bahwa seluruh variabel independen yaitu kelompok acuan, promosi dan brand image berpengaruh positif dan signifikan terhadap variabel keputusan memilih kuliah di STIE Putra Bangsa Kebumen. Kesimpulan dari penelitian ini adalah masing – masing variabel bebas baik itu kelompok acuan, promosi dan brand image memiliki pengaruh positif dan signifikan terhadap variabel keputusan memilih kuliah di STIE Putra Bangsa Kebumen.
CYBERLOAFING SEBAGAI STRATEGI MENGATASI KEBOSANAN KERJA Azizah, Siti Nur; Setyawati, Harini Abrilia
Fokus Bisnis : Media Pengkajian Manajemen dan Akuntansi Vol 18 No 1 (2019): Fokus Bisnis
Publisher : P4M STIE Putra Bangsa

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (640.494 KB) | DOI: 10.32639/fokusbisnis.v18i1.301

Abstract

Cyberloafing has been considered as a form of opposite / unproductive work behavior (CWB) that can endanger organizations. This study takes a different view that cyberloafing can show a potentially positive function in this context that can help employees overcome boredom at work. The sample of this study was 70 administrative employees at junior high schools in Kebumen which were taken randomly. By using PLS assistance we tested the relationship between low work underload on cyberloafing and counter-productive behavior with boredom as mediators. The results of the study indicate boredom mediates the work underload and cyberloafing relationship. Cyberloafing is used by employees as a coping strategy (adaptive behavior) to overcome work boredom compared to counter-productive behavior Keywords: Cyberloafing, work underload, kebosanan, counter productive work behavior(CWB)
CYBERLOAFING SEBAGAI STRATEGI MENGATASI KEBOSANAN KERJA Siti Nur Azizah; Harini Abrilia Setyawati
Fokus Bisnis : Media Pengkajian Manajemen dan Akuntansi Vol 18 No 1 (2019): Fokus Bisnis
Publisher : P4M STIE Putra Bangsa

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.32639/fokusbisnis.v18i1.301

Abstract

Cyberloafing has been considered as a form of opposite / unproductive work behavior (CWB) that can endanger organizations. This study takes a different view that cyberloafing can show a potentially positive function in this context that can help employees overcome boredom at work. The sample of this study was 70 administrative employees at junior high schools in Kebumen which were taken randomly. By using PLS assistance we tested the relationship between low work underload on cyberloafing and counter-productive behavior with boredom as mediators. The results of the study indicate boredom mediates the work underload and cyberloafing relationship. Cyberloafing is used by employees as a coping strategy (adaptive behavior) to overcome work boredom compared to counter-productive behavior Keywords: Cyberloafing, work underload, kebosanan, counter productive work behavior(CWB)