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All Journal AL QUDS : Jurnal Studi Alquran dan Hadis Jurnal Masharif al-Syariah: Jurnal Ekonomi dan Perbankan Syariah EKONOMIS : Journal of Economics and Business Jurnal Manajemen dan Bisnis Jayakarta Management Studies and Entrepreneurship Journal (MSEJ) Jurnal Ilmiah Wahana Pendidikan Indonesian Journal of Islamic Economics and Business Bima Journal : Business, Management and Accounting Journal Jurnal Komunikasi Islam Jurnal Kajian Ilmu Pendidikan (JKIP) Jurnal Akuntansi, Manajemen Dan Ekonomi Islam (JAM-EKIS) Jurnal Ekonomika Dan Bisnis Economic Reviews Journal Journal of Educational Sciences Innovative: Journal Of Social Science Research JSE: Jurnal Sharia Economica Jurnal Pengabdian Masyarakat dan Riset Pendidikan Sharia Economic and Management Business Journal (SEMBJ) Madania: Jurnal Kajian Keislaman Al-Bahtsu: Jurnal Penelitian dan Pendidikan Islam JPT : Jurnal Pendidikan Tematik
Andang Sunarto
Unknown Affiliation
Religion Agriculture, Biological Sciences & Forestry Arts Humanities Chemistry Computer Science & IT Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Education Industrial & Manufacturing Engineering Languange, Linguistic, Communication & Media Law, Crime, Criminology & Criminal Justice Library & Information Science Mathematics Public Health Social Sciences Other

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Journal : Jurnal Komunikasi Islam

 1 
Effective E-Da’wah Strategies for Navigating Religious Moderation Campaign in the Era of Digital Disruption Robeet, Robeet Thadi; Andang Sunarto
Jurnal Komunikasi Islam Vol. 13 No. 2 (2023): December
Publisher : Departement of Islami Comuunication and Broadcasting, Faculty of Da'wah and Communication, State Islamic University of Sunan Ampel (UINSA) Surabaya Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.15642/jki.2023.13.2.233-248

Abstract

This article aims to describe the role of e-da'wah in religious moderation campaigns in the era of digital disruption. This study uses a qualitative method with the library research approach. The findings have revealed that, conceptually, religious moderation is a middle attitude, neither secular nor religious. The campaign strategy for religious moderation is to present Islam as a humanist religion, changing the paradigm from qabilah to ummah, and revitalizing Islamic kaffah. Additionally, to gain effective e-da'wah strategies of religious moderation campaigns, da'wah activists should understand the target audience, be able to create interesting content, collaborate with influencers, utilize the latest technology, and build online communities. In short, it is important to continue to adapt to technological developments and look for new ways to convey relevant and useful da'wah messages in this digital era.
Co-Authors Afrianty, Nonie Afrya Wida Safitri Alfiah, Esti Andi Harpepen Anisa Anggraini Arifin, Fajar Bahri, Husnul Betran Akbar Wahyu Desi Wulandari, Desi Deva Amalia Fitra Dina Agustina, Dina Efrianto, Eeng Juli Fitriah Amanda, Yemi Harpepen, Andi Homa Hoodfar Jesica Ringga Kaurany May Wulan Sari Miko Polindi Mindani Mindani Nurrahmah Putry Poni Saltifa Pramita, Yuni Puspita, Della Ramadhan, Sahru Riadi, Dandi Robeet, Robeet Thadi Rohimin Rohimin Rossella Afriani Sakinah, Imroatus Shar, Aan Subhan Subhan Sulani, Sulani Sumarni, Yenti Susilawati, Nilda Syirah, Amelia Trisakti, Pipin USWATUN HASANAH Uswatun Hasanah Wahyuni, Betti Dian Walid, Ahmad Wulandari, Ayu Dwi YUSTATI, HERLINA Zetriana, Yeti