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All Journal Technomedia Journal Jurnal Nasional Komputasi dan Teknologi Informasi Aptisi Transactions on Management ADI Journal on Recent Innovation (AJRI) CICES (Cyberpreneurship Innovative and Creative Exact and Social Science) Journal Cerita: Creative Education of Research in Information Technology and Artificial Informatics ADI Bisnis Digital Interdisiplin (ABDI Jurnal) JINAV: Journal of Information and Visualization IAIC Transactions on Sustainable Digital Innovation (ITSDI) Jurnal Manajemen Retail Indonesia (JMARI) International Journal for Applied Information Management Startupreneur Business Digital (SABDA Journal)
Rakhmansyah, Mohamad
Universitas Raharja
Religion Aerospace Engineering Humanities Automotive Engineering Civil Engineering, Building, Construction & Architecture Computer Science & IT Control & Systems Engineering Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Education Electrical & Electronics Engineering Engineering Environmental Science Industrial & Manufacturing Engineering Languange, Linguistic, Communication & Media Law, Crime, Criminology & Criminal Justice Library & Information Science Materials Science & Nanotechnology Mathematics Neuroscience Social Sciences Transportation

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Journal : Aptisi Transactions on Management

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Sustainable Management Strategies to Enhance Business Competitiveness in the Technology Sector Abudaqa, Anas; Geraldina, Ira; Rakhmansyah, Mohamad; Miftah, Mohammad; Dlamini, Sipho
APTISI Transactions on Management (ATM) Vol 8 No 3 (2024): ATM (APTISI Transactions on Management: September)
Publisher : Pandawan

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.33050/atm.v8i3.2359

Abstract

The increasing global demand for sustainable business practices has placed significant pressure on organizations, particularly within the technology sector, to adopt strategies that balance environmental, social, and economic goals. This study investigates the role of sustainable management strategies in enhancing business competitiveness in the technology industry. The research employs a mixed-method approach, integrating quantitative data from key performance indicators (KPIs) such as market share, operational efficiency, and innovation outcomes, with qualitative insights gathered from in-depth interviews with senior executives. The results demonstrate that companies adopting sustainability practices experience a measurable improvement in operational efficiency (10%) and market share (15%), confirming that sustainability serves as a critical enabler of competitive advantage. Qualitative findings further reveal that sustainability initiatives bolster brand differentiation, customer loyalty, and regulatory compliance, contributing to long-term success. These strategies not only help firms navigate evolving regulatory landscapes but also enhance their positioning as leaders in innovation and social responsibility. This study concludes that sustainable management strategies are essential not just for compliance, but for fostering long-term business resilience and market leadership in the fast-paced technology sector.
Evolving Business Strategies through Cyberpreneurship in the Age of AI and Automation Maulana, Imam Ryan; Rahardja, Untung; Azizah, Nur; Rakhmansyah, Mohamad; Komara, Maulana Arif; Sebastian, Rizky
APTISI Transactions on Management (ATM) Vol 10 No 1 (2026): ATM (APTISI Transactions on Management: January)
Publisher : Pandawan

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.33050/3e1caz25

Abstract

The rapid advancement of Artificial Intelligence (AI) and automation has fundamentally transformed how organizations formulate and execute business strategies. As digital ecosystems continue to evolve, traditional approaches are no longer sufficient to maintain competitiveness, leading to the rise of cyberpreneurship as a strategic enabler for innovation and sustainability. The objective of this study is to examine how cyberpreneurship influences the evolution of business strategies through the adoption of AI and automation, focusing on strategic agility, innovation capability, and organizational adaptability. Using a quantitative research approach, data were collected from 250 digital entrepreneurs operating in creative and technology-based sectors. The data were analyzed using SmartPLS 4.0 to test the relationships among key constructs, including AI adoption, entrepreneurial innovation, business agility, and sustainable performance. The results indicate that AI adoption significantly enhances innovation capability, which mediates the relationship between cyberpreneurship and sustainable business performance. The findings highlight that businesses leveraging AI and automation can develop adaptive, data-driven, and customer-oriented strategies that strengthen long-term competitiveness. In conclusion, this study emphasizes that cyberpreneurship plays a crucial role in driving strategic transformation in the age of automation by fostering innovation and organizational resilience aligned with the Sustainable Development Goals (SDGs), particularly SDG 8 (Decent Work and Economic Growth), SDG 9 (Industry, Innovation, and Infrastructure), and SDG 12 (Responsible Consumption and Production).
Co-Authors Abdul Rahman, Abdul Wahab Abudaqa, Anas Adam Faturahman Alfiah Khoirunisa Andwiyan, Denny Anjani, Sheila Aulia Davies, Mary Dlamini, Sipho Eduard Hotman Purba Fitrianto, Taufiq Nur Gulo, Nitema Hadi, Muhammad Saiful Hermawan, Pandu I Ketut Gunawan Ikraman, Ikraman Ira Geraldina Junaedi, Sausan Raihana Putri Komara, Maulana Arif Maulana, Imam Ryan Miftah, Mohammad Mulyati Mulyati Ninda Lutfiani Nuke Puji Lestari Santoso Nur Azizah Po Abas Sunarya Putra, Souza Nurafrianto Windiartono Ramahdan, fikri Arsla Riskhandini, Dinda Putri Sari, Meri Mayang Sebastian, Rizky Shepard, Anjani Srenggini, Abdullah Dwi Sunarjo, Richard Andre Supriyanti, Dedeh Susanto, Sugeng Tri Wahyuningsih Untung Rahardja Widiyatmoko, Tri Wijaya, Surta Wijayanti, Fitri Dwi Zanubiya, Jihan