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CONSTRUING IDEATIONAL MEANING IN ELECTRONICS DEVICESADVERTISEMENTS IN JAWA POS: A SYSTEMIC FUNCTIONAL LINGUISTICMULTIMODAL DISCOURSE ANALYSIS Ningsih, Erna Fitria; Tallapessy, Albert; Setiarini, Riskia
Publika Budaya Vol 2, No 1 (2014): Maret
Publisher : Publika Budaya

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Abstract

This research deals with multimodal discourse analysis. The data were collected from printed advertisements ofJawa Pos newspaper. Generic Structure Potential of printed advertisement (GSP) proposed by Cheong (2004)and Hallidays (1994) transitivity were applied. Cheongs framework is applied to reveal the elements of visualand linguistic elements, meanwhile Hallidays transitivity is used to know the processes. Thereby, this researchdiscovers the relationship between image and text in one context. The result shows that visual elements in theprinted advertisements are Lead, Emblem, and Display. Lead consists of Locus of Attention (LoA) andComplements to the Locus of Attention (Comp. LoA). Meanwhile, the linguistic elements are Announcement,Emblem, Enhancer, Tag, and Call-and-Visit Information. Finally, it is found that there is interconnectednessbetween the visual and linguistic elements in the printed advertisement. It causes high ContextualizationPropensity (CP), narrow Interpretative Space (IS), and also small Semantic Effervescence (SE).Keywords: Generic Structure Potential (GSP), Ideational Meaning, Multimodal Discourse, PrintedAdvertisement
Pedagogic Discourse Tallapessy, Albert
Jurnal Pengembangan Pendidikan Vol 8, No 2 (2011)
Publisher : Jurnal Pengembangan Pendidikan

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Abstract

Abstract. This paper deals with the theoreticalconstruct of pedagogic discourse. The discourse which focuses greatly onlinguistic aspect of pedagogy is Bernstein’s long journey of finding thefailure in education. His attention on linguistic aspect was responded by anumber of Systemic Functional Linguists to collaborate Systemic FunctionalLinguistic (SFL) with his theories on code, and later on pedagogic discourse.His idea on regarding linguistic aspect in transmiting knowlde is of a greatcontribution in the study of language and pedagogy. Key words: pedagogic discourse, SystemicFunctional Linguistics
A Critical Discourse Analysis on Implicit Opinion of Russian Dissatisfaction upon Putin Regime as Expressed in Article “The Civil Archipelago : How Far Can The Resistance To Vladimir Putin Go?” Marlangen, Niken Wresthi Kinanthi; Tallapessy, Albert; Diana, Sabta
Publika Budaya Vol 2, No 2 (2014): Juli
Publisher : Publika Budaya

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Abstract

This research discusses the implicit opinion about Russian people dissatisfaction upon Putin regime as expressed in article The Civil Archipelago: How Far Can the Resistance to Vladimir Putin Go? This article was published by an American popular mass media, The New Yorker. The main goal of this research is to uncover the hidden opinion that it is unable to emerge an ambiguous interpretation. The implicitness is analysed by using Potts’s (2005) theory of Conventional Implicature. The domains used are Nominal Appositive and Supplementary Relative. In order to see the relationship between the implication and the ideological effect of mass media, a critical discourse analysis is applied as well. Namely by taking the socio-political relationship of Russia and US into account. Keywords: critical discourse analysis, conventional implicature, supplementary relative, nominal appositive, US-Russia’s socio-political relationship
A STUDY OF CONCEPTUAL METAPHOR IN SUZANNE COLLINS THE HUNGER GAMES SEBUAH KAJIAN KONSEPTUAL METAFORA PADA THE HUNGER GAMES OLEH SUZANNE COLLINS Kurniawati, Kurniawati; Tallapessy, Albert; Diana, Sabta
Publika Budaya Vol 2, No 3 (2014): Nopember
Publisher : Publika Budaya

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Abstract

Di dalam karya sastra, bahasa digunakan untuk mengkaji hal-hal yang terjadi disekitar kita dengan menggukanan gaya bahasa seperti metafora. Metafora adalah strategi komunikasi di implikatur yang merupakan bagian dari studi Pragmatik. Metaphor juga dapat menggambarkan kejadian sehari-hari seperti konsep emosi pada novel The Hunger Games oleh Suzanne Collins (2009). Selanjutnya, untuk mengumpulkan data, proses identifikasi dan sampling konseptual metafora digunakan berdasarkan teori Conceptual Metaphor oleh Lakoff dan Johnson (1980) dan sembilan domain oleh Kӧvecses (2000). Comparison Teori yang disusun oleh Miller (dikutip di Levinson, 1983) digunakan untuk mengkategorikan tipe-tipe metafora dan untuk menginterpretasi metafora. Riset ini menerapkan strategi Mixed-method. Dengan menggunakan exploratory-qualitative-statistical research data-data dianalisis dengan cara perhitungan, pengkategorian, dan uraian. Hasil dari riset ini menunjukkan bahwa hanya tipe nominal dan predicative yang sering muncul. Target domain SADNESS, FEAR, dan ANGER yang mendominasi. NATURAL FORCE, FIRE, TORMENTOR, DOWN, dan CAPTIVE ANIMAL sering muncul sebagai source domain. Keseluruhan dominan data muncul dan mengindikasikan kecenderungan tertentu yang berhubungan dengan keseluruhan cerita, karakter dan apa saja yang karakter Katniss Everdeen lakukan dan rasakan di dalam cerita. Kata kunci: Karya sastra, metafora, emosi, konseptual metafora, Pragmatik ABSTRACT In literary work, language is used to examine what happen around us by using one of language style such as metaphor. Metaphor is a communicative strategy in implicature that belongs to Pragmatics study. Metaphor also works on our daily routine expressions such as the concept of emotion in novel of The Hunger Games written by Suzanne Collins (2009). Further, to collect data, identifying and sampling are applied based on theory of Conceptual Metaphor by Lakoff and Johnson (1980) and nine domains of emotion by Kӧvecses (2000). Theory of Comparison that proposed by Miller (cited in Levinson, 1983) is used to categorize the types of metaphors and to interpret metaphors. This research applies Mixed-method strategy through exploratory-qualitative-statistical research data will be executed in statistic, categorization, and exploration. The results of this research show that there are only nominal and predicative metaphors that are dominantly used. SADNESS, FEAR, and ANGER are the dominant target domains. There are NATURAL FORCE, FIRE, TORMENTOR, DOWN, and CAPTIVE ANIMAL appearing as the dominant source domains. The whole dominant categories appear and indicate particular tendency that is related with the story, character and what Katniss Everdeen as the main character does and feels in the story. Keywords: literary works, metaphor, emotion, Conceptual Metaphor, Pragmatics.
BIAS AND POWER: APPRAISAL IN MEDIA DISCOURSE (KEBERPIHAKAN DAN KUASA: PENAKSIRAN DALAM WACANA MEDIA) Wati, Enike Prasetyo; Tallapessy, Albert; Diana, Sabta
Publika Budaya Vol 3, No 1 (2015): Maret
Publisher : Publika Budaya

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Abstract

Obyek penelitian ini adalah wacana media, berupa tiga artikel berita dari situs koran berbahasa Inggris di Indonesia, Jakarta Globe, yang membahas tentang pemilu presiden 2014. Ketiga artikel tersebut antara lain Personalities Set to Trump Party Loyalties in Indonesian Presidential Election, Golkar Riven by Presidential Candidacy, dan SBY Silence May Speak a Thousand Words. Ketiganya membandingkan Joko Widodo-Jusuf Kalla dengan Prabowo Subianto-Hatta Rajasa. Berdasarkan konteks kalimat-kalimatnya, ditaksir ada hubungan antara keberpihakan dan kuasa. Maka, pemikiran tentang keberpihakan dan kuasa digunakan dalam memilah data. Lalu, berkaitan dengan Systemic Functional Linguistics (SFL), proses verbal tampak dominan karena pemilihan narasumber sebagai indikator adanya kecenderungan penerbit terhadap salah satu pasangan calon presiden dan wakil presiden. Dalam penelitian ini, SFL dan pengembangannya, appraisal, berguna dalam mengkode data ke dalam tabulasi. Kemudian, pendirian kritis diperlukan untuk mengungkap manipulasi kuasa, dominasi, dan keberpihakan yang ditemukan pada ketiga artikel berita tersebut. Oleh karena itu, Analisis Wacana Kritis (CDA) adalah pendekatan yang digunakan. Kata kunci: Jakarta Globe, Joko Widodo-Jusuf Kalla, Prabowo Subianto-Hatta Rajasa, appraisal, keberpihakan, kuasa, proses verbal. ABSTRACT The objects of research are media discourses, three articles from a website of English language newspaper in Indonesia, The Jakarta Globe, talking about presidential election 2014. They are Personalities Set to Trump Party Loyalties in Indonesian Presidential Election, Golkar Riven by Presidential Candidacy, and SBY Silence May Speak a Thousand. They compare Joko Widodo-Jusuf Kalla to Prabowo Subianto-Hatta Rajasa. In this case, appraisal exists. There is a relation between bias and power which are situational contexts. Thus, the frameworks of power and bias are used in sorting the data. Then, related to Systemic Functional Linguistics (SFL), verbal processes seem dominant because of the sources selection to indicate appraisal event. In this research, SFL and its development, appraisal, work in coding the data into tabulation. Then, a critical stance is needed to reveal the power, dominance, and bias found in the three chosen news articles. Hence, Critical Discourse Analysis (CDA) serves as the approach used. Keywords: The Jakarta Globe, Joko Widodo-Jusuf Kalla, Prabowo Subianto-Hatta Rajasa, appraisal, bias, power, verbal processes.
Exertion of Cultures and Hegemonic Power in Banyuwangi: The Midst of Postmodern Trends Setiawan, Ikwan; Tallapessy, Albert; Subaharianto, Andang
KARSA: Journal of Social and Islamic Culture Vol 25, No 1 (2017)
Publisher : Institut Agama Islam Negeri Madura

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.19105/karsa.v25i1.1118

Abstract

This article aims to criticize the incorporation and commodification of Using cultures undergone by Abdullah Azwar Anas in Banyuwangi, East Java. To answer the problem, we analyze primary data from our field research and secondary data from online media related to AAA’s efforts to incorporate, articulate, and commodify Using cultures into various carnival programs (2011-2017) by applying theories of commodification, postmodernism, and hegemony. The result of this study shows that, driven by his desire to promote Using cultures globally in the midst of postmodern trends, since 2011 the government of Banyuwangi has created many carnivals and festivals, such as “Banyuwangi Ethno Carnival”, “Banyuwangi Beach Jazz Festival”, “Parade Gandrung Sewu”, and other various programs. Economically, the programs are idealized to support the regional economic growth through tourism activities, both for domestic and international tourists, by displaying traditional expressions with new styles and performances. Politically, the carnivals and festivals can support AAA efforts to negotiate its political concern in order to produce consensus.Copyright (c) 2017 by KARSA. All right reserved DOI: 10.19105/karsa.v25i1.1118
The Mobilization of Using Cultures and Local Government’s Political-Economy Goals in Post-Reformation Banyuwangi Ikwan Setiawan; Albert Tallapessy; Andang Subaharianto
Humaniora Vol 29, No 1 (2017)
Publisher : Faculty of Cultural Sciences, Universitas Gadjah Mada

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (384.65 KB) | DOI: 10.22146/jh.22561

Abstract

This article deals with an ethnic identity-based-power through the mobilization of Using cultures in Banyuwangi under local government policies in post-Reformation. By juxtaposing Foucauldian discourse, Gramscian hegemony, and political economy perspective, we discuss some cultural projects conducted by two Banyuwangi regents in post-Reformation periods, Samsul Hadi (2000-2005) and Abdullah Azwar Anas (2010-2015 and re-elected for 2016-2021 period). With different emphasized aspects, both of them created programs, which incorporated and mobilized Using cultures for accomplishing their political economy goals. Samsul legalized Using cultural expression, such as a local dance and language, as the way to strengthen the dominant-ethnic identity and reach consensus for his political authority. In more sparkling activities, Anas has transformed Using identity into various carnival programs, which, in one side, have supported tourism industry and, in other side, have helped him in gaining consensus for his hegemonic position. However, in the context of real cultural empowerment, those programs have not given positive effect for the cultural worker in the grass root.
Postcolonial Discourse in Coogler’s Black Panther: A Multimodal Critical Discourse Analysis Albert Tallapessy; Indah Wahyuningsih; Riska Ayu Anjasari
Humaniora Vol 32, No 1 (2020)
Publisher : Faculty of Cultural Sciences, Universitas Gadjah Mada

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (698.049 KB) | DOI: 10.22146/jh.47234

Abstract

This article deals with the investigation of the existence of postcolonial discourse in Coogler’s Black Panther (2018). The study aims to reveal and examine the existence of social issues related to Bhabha’s notion of postcolonialism represented through visual and linguistic elements in the movie. Fairclough’s (1989,2001, 2010) Critical Discourse Analysis, Kress and van Leeuwen’s (2006) Reading Images, Halliday’s Systemic Functional Linguistics (2004) and Bhabha’s (1994) Postcolonialism are used to conduct this research. The result of the study shows that postcolonial discourse is proved represented in the movie. The findings imply that the post colonialism affects the characters in term of how they see and reflect themselves towards the dominance. They are also identified as possessing hybrid identity, ambivalence, and mimicry. It seems that the result of the research opposes the director’s intention to bring the theme of the movie. Theoretically, it is proved that the social irregularities representing black supremacy and exploitation of the citizen of Africa, Wakanda, is depicted in the movie. Empirically, the existence of nondemocratic social practices in black citizens is also seen in the movie.
BIAS AND POWER: APPRAISAL IN MEDIA DISCOURSE (KEBERPIHAKAN DAN KUASA: PENAKSIRAN DALAM WACANA MEDIA) Enike Prasetyo Wati; Albert Tallapessy; Sabta Diana
Publika Budaya Vol 3 No 1 (2015): Maret
Publisher : Fakultas Ilmu Budaya Universitas Jember

Show Abstract | Download Original | Original Source | Check in Google Scholar

Abstract

Obyek penelitian ini adalah wacana media, berupa tiga artikel berita dari situs koran berbahasa Inggris di Indonesia, Jakarta Globe, yang membahas tentang pemilu presiden 2014. Ketiga artikel tersebut antara lain Personalities Set to Trump Party Loyalties in Indonesian Presidential Election, Golkar Riven by Presidential Candidacy, dan SBY Silence May Speak a Thousand Words. Ketiganya membandingkan Joko Widodo-Jusuf Kalla dengan Prabowo Subianto-Hatta Rajasa. Berdasarkan konteks kalimat-kalimatnya, ditaksir ada hubungan antara keberpihakan dan kuasa. Maka, pemikiran tentang keberpihakan dan kuasa digunakan dalam memilah data. Lalu, berkaitan dengan Systemic Functional Linguistics (SFL), proses verbal tampak dominan karena pemilihan narasumber sebagai indikator adanya kecenderungan penerbit terhadap salah satu pasangan calon presiden dan wakil presiden. Dalam penelitian ini, SFL dan pengembangannya, appraisal, berguna dalam mengkode data ke dalam tabulasi. Kemudian, pendirian kritis diperlukan untuk mengungkap manipulasi kuasa, dominasi, dan keberpihakan yang ditemukan pada ketiga artikel berita tersebut. Oleh karena itu, Analisis Wacana Kritis (CDA) adalah pendekatan yang digunakan. Kata kunci: Jakarta Globe, Joko Widodo-Jusuf Kalla, Prabowo Subianto-Hatta Rajasa, appraisal, keberpihakan, kuasa, proses verbal. ABSTRACT The objects of research are media discourses, three articles from a website of English language newspaper in Indonesia, The Jakarta Globe, talking about presidential election 2014. They are Personalities Set to Trump Party Loyalties in Indonesian Presidential Election, Golkar Riven by Presidential Candidacy, and SBY Silence May Speak a Thousand. They compare Joko Widodo-Jusuf Kalla to Prabowo Subianto-Hatta Rajasa. In this case, appraisal exists. There is a relation between bias and power which are situational contexts. Thus, the frameworks of power and bias are used in sorting the data. Then, related to Systemic Functional Linguistics (SFL), verbal processes seem dominant because of the sources selection to indicate appraisal event. In this research, SFL and its development, appraisal, work in coding the data into tabulation. Then, a critical stance is needed to reveal the power, dominance, and bias found in the three chosen news articles. Hence, Critical Discourse Analysis (CDA) serves as the approach used. Keywords: The Jakarta Globe, Joko Widodo-Jusuf Kalla, Prabowo Subianto-Hatta Rajasa, appraisal, bias, power, verbal processes.
A STUDY OF CONCEPTUAL METAPHOR IN SUZANNE COLLINS' THE HUNGER GAMES SEBUAH KAJIAN KONSEPTUAL METAFORA PADA THE HUNGER GAMES OLEH SUZANNE COLLINS Kurniawati Kurniawati; Albert Tallapessy; Sabta Diana
Publika Budaya Vol 2 No 3 (2014): Nopember
Publisher : Fakultas Ilmu Budaya Universitas Jember

Show Abstract | Download Original | Original Source | Check in Google Scholar

Abstract

Di dalam karya sastra, bahasa digunakan untuk mengkaji hal-hal yang terjadi disekitar kita dengan menggukanan gaya bahasa seperti metafora. Metafora adalah strategi komunikasi di implikatur yang merupakan bagian dari studi Pragmatik. Metaphor juga dapat menggambarkan kejadian sehari-hari seperti konsep emosi pada novel The Hunger Games oleh Suzanne Collins (2009). Selanjutnya, untuk mengumpulkan data, proses identifikasi dan sampling konseptual metafora digunakan berdasarkan teori Conceptual Metaphor oleh Lakoff dan Johnson (1980) dan sembilan domain oleh Kӧvecses (2000). Comparison Teori yang disusun oleh Miller (dikutip di Levinson, 1983) digunakan untuk mengkategorikan tipe-tipe metafora dan untuk menginterpretasi metafora. Riset ini menerapkan strategi Mixed-method. Dengan menggunakan exploratory-qualitative-statistical research data-data dianalisis dengan cara perhitungan, pengkategorian, dan uraian. Hasil dari riset ini menunjukkan bahwa hanya tipe nominal dan predicative yang sering muncul. Target domain SADNESS, FEAR, dan ANGER yang mendominasi. NATURAL FORCE, FIRE, TORMENTOR, DOWN, dan CAPTIVE ANIMAL sering muncul sebagai source domain. Keseluruhan dominan data muncul dan mengindikasikan kecenderungan tertentu yang berhubungan dengan keseluruhan cerita, karakter dan apa saja yang karakter Katniss Everdeen lakukan dan rasakan di dalam cerita. Kata kunci: Karya sastra, metafora, emosi, konseptual metafora, Pragmatik ABSTRACT In literary work, language is used to examine what happen around us by using one of language style such as metaphor. Metaphor is a communicative strategy in implicature that belongs to Pragmatics study. Metaphor also works on our daily routine expressions such as the concept of emotion in novel of The Hunger Games written by Suzanne Collins (2009). Further, to collect data, identifying and sampling are applied based on theory of Conceptual Metaphor by Lakoff and Johnson (1980) and nine domains of emotion by Kӧvecses (2000). Theory of Comparison that proposed by Miller (cited in Levinson, 1983) is used to categorize the types of metaphors and to interpret metaphors. This research applies Mixed-method strategy through exploratory-qualitative-statistical research data will be executed in statistic, categorization, and exploration. The results of this research show that there are only nominal and predicative metaphors that are dominantly used. SADNESS, FEAR, and ANGER are the dominant target domains. There are NATURAL FORCE, FIRE, TORMENTOR, DOWN, and CAPTIVE ANIMAL appearing as the dominant source domains. The whole dominant categories appear and indicate particular tendency that is related with the story, character and what Katniss Everdeen as the main character does and feels in the story. Keywords: literary works, metaphor, emotion, Conceptual Metaphor, Pragmatics.