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PENGARUH SALES PROMOTION DAN E-WOM MELALUI POSITIVE EMOTION TERHADAP IMPULSIVE BUYING PADA MAHASISWA Bidari, Rastika Erning; Totalia, Salman Alfarisy
Jurnal Pendidikan Ekonomi (JURKAMI) Vol 11, No 1 (2026): JURKAMI
Publisher : STKIP Persada Khatulistiwa Sintang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31932/jpe.v11i1.5931

Abstract

This study aims to determine the effect of sales promotion and E-WOM through positive emotion on impulsive buying among students. This study aims to determine the effect of sales promotion and E-WOM through positive emotion on impulsive buying among university students. This study uses a quantitative approach. Data were collected through Google Forms with a sample of 117 economics students at UNS. The sampling technique used probability sampling with the proportionate stratified random sampling method. Data analysis was conducted using SEM-PLS and processed through SmartPLS version 4.0. The results of the study indicate that (1) sales promotion has a positive and significant effect on impulsive buying (2) electronic word of mouth has a negative and significant effect on impulsive buying (3) sales promotion has a positive and significant effect on positive emotion (4) electronic word of mouth has a positive and significant effect on positive emotion (5) positive emotion has a positive and significant effect on impulsive buying (6) sales promotion through positive emotion has a positive and significant effect on impulsive buying (7) electronic word of mouth through positive emotion has a positive and significant effect on impulsive buying. Based on the results of this study, students need to improve their self-control, financial management, and emotional management, as well as be more selective about promotions and recommendations from others in order to reduce impulsive buying. The limitations of this study are that the variables and subjects are still limited, focusing only on the Shopee marketplace and online impulsive buying behavior.
PENGARUH DANA BOS DAN SARANA PRASARANA SEKOLAH TERHADAP HASIL BELAJAR SISWA KELAS XI SMK NEGERI 1 SURAKARTA TAHUN AJARAN 2015/2016 Puspitasari, Inda Fresti; Adi, Bambang Wasito; Totalia, Salman Alfarisy
BISE: Jurnal Pendidikan Bisnis dan Ekonomi Vol 2, No 1 (2016): Jurnal Pendidikan Bisnis dan Ekonomi
Publisher : Department of Economics Education, Universitas Sebelas Maret

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.20961/bise.v2i1.17878

Abstract

The purposes of this study are to testt: (1) BOS funds influence to the learning outcomes of class XI student of SMK Negeri 1 Surakarta academic year 2015/2016, (2) the effect of school infrastructure on learning outcomes of class XI student of SMK Negeri 1 Surakarta academic year 2015/2016, (3) Effect of BOS funds and school infrastructure simultaneously to the learning outcomes of class XI student of SMK Negeri 1 Surakarta.Population in this study were all students of class XI in SMK Negeri 1 Surakarta academic year 2015/2016 and all the teachers that administer subjects in the eleventh grade. Sampling technique that used was proportional random sampling to determine the sample of students, and saturated sampling techniques to determine the sample of teachers. This research used descriptive quantitative approach. To obtain the data about BOS funds and school infrastructure Data was collected by using questionnaire technique (to obtain primary data) and structured interview techniques to obtain secondary data. Technique analysis dat a that used in this research is multiple linear regression analysis.The results of this study are follows: (1) there is positive and significant correlation between the BOS and school infrastructure simultaneously on student learning outcomes. (2) there is a positive and significant influence between BOS and student learning outcomes, by t- test results are known that Ho rejected and Ha accepted. (3) there are significant positive and significant correlation between school infrastructure and student learning outcomes, Based on t-test  results  can  be  concluded  that  if  school  infrastructures  are good,  student  learning outcomes can be increased too.
Implementasi Sistem Analytic Hierarchy Process (AHP) Dalam Pemanfaatan Dana BOS SMK Baedhowi, Baedhowi; Totalia, Salman Alfarisy; Wahyono, Budi
BISE: Jurnal Pendidikan Bisnis dan Ekonomi Vol 6, No 1 (2020): Jurnal Pendidikan Bisnis dan Ekonomi
Publisher : Department of Economics Education, Universitas Sebelas Maret

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.20961/bise.v7i2.31908

Abstract

Pada umumnya SMK belum bisa mengoptimalkan pemanfaatan dana BOS yang diberikan oleh pemerintah. Selama ini, dana BOS SMK banyak digunakan untuk membeli bahan habis pakai dan sasaran lain yang dirasa mudah dalam pertanggungjawabannya (Baedhowi, dkk, 2017). Tujuan penelitian ini adalah mengetahui hasil implementasi sistem Analytic Hierarchy Process (AHP) untuk mengoptimalkan pemanfaatan dana BOS SMK Muhammadiyah 7 Gondanglegi Malang. Penelitian ini menggunakan metode deskriptif dengan pendekatan analisis kuantitatif dan kualitatif. Analisis kualitatif digunakan untuk menggali informasi lapangan tentang berbagai permasalahan yang dihadapi dalam pemanfaatan dana BOS di SMK. Analisis kuantitatif yang digunakan adalah menggunakan Analytic Hierarchy Process (AHP). Hasil penelitian menunjukkan bahwa tiga prioritas utama pemanfaatan dana BOS SMK Muhammadiyah 7 Gondanglegi Malang berdasarkan sistem AHP yang diisi oleh tim manajemen BOS adalah untuk membiayai pengembangan sekolah rujukan, peningkatan mutu proses pembelajaran dan pengelolaan satuan pendidikan.
PENERAPAN NUMBER HEADS TOGETHER UNTUK MENINGKATKAN STUDENTS’ ENGAGEMENT DAN HASIL BELAJAR SMKN 3 SURAKARTA Pramusinto, Novia Dani; Wahyuni, Sri; Totalia, Salman Alfarisy
BISE: Jurnal Pendidikan Bisnis dan Ekonomi Vol 2, No 1 (2016): Jurnal Pendidikan Bisnis dan Ekonomi
Publisher : Department of Economics Education, Universitas Sebelas Maret

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.20961/bise.v2i1.17094

Abstract

This research is aimed to improve students’ engagement and students’ learning achievement through implementation of Number Heads Together at SMKN 3 Surakarta 2015/2016 academic year. The subject of this research is the students of X Marketing II class of SMKN 3 Surakarta. The techniques of collecting the data used in this research are questionnaire, observation, interview, documentation and test. The procedures of this research are planning, acting, observing and reflecting. The result of the research showed that students’ engagement in the pre-cycle was 29.03%, improved in the 1st cycle up to 77.42% and in the 2nd cycle up to 90.32%. The result of the students’ achievement in cognitive aspect of the pre-cycle was 6.25%, improved up to 75.86% in the 1st cycle and 79.31% in the 2nd cycle. The result of the students’ achievement in affective aspect of the pre-cycle was 81.25%, improved in the 1st cycle up to 83.87% and in the 2nd cycle was 87.10%. The result of the students’ achievement in psychomotor aspect of the pre-cycle was 78.13%, improved in the 1st cycle up to 80.65% and 86.21% in the 2nd cycle. Based on the result of this research, it can be concluded that the implementation of Number Heads Together can improve students’ engagement and students’ learning achievement in the subject of Introduction of Economy and Business of X Marketing II class of SMKN 3 Surakarta 2015/2016 academic year.
PENGARUH CITRA SEKOLAH TERHADAP KEPUTUSAN MEMILIH SEKOLAH PADA SISWA SMK KRISTEN 1 SURAKARTA Sari, Wulan Merdeka; Totalia, Salman Alfarisy; Sudarno, Sudarno
BISE: Jurnal Pendidikan Bisnis dan Ekonomi Vol 1, No 2 (2015): Jurnal Pendidikan Bisnis dan Ekonomi
Publisher : Department of Economics Education, Universitas Sebelas Maret

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.20961/bise.v1i2.17970

Abstract

The purposes of research was to find out: (1) whether or not there was an effect of product, price, place, promotion, people, physical  evidence, process as main dimension of school image as simultaneously on the decision to choose the school at students of SMK Kristen 1 Surakarta (2) whether or not  there  was  an effect of product, price, place, promotion, people, physical evidence, process  as main dimension of school image as partially on the decision to choose the school at students  of SMK Kristen 1 Surakarta. This research is quantitative research using descriptive methods and multiple regression analysis. Thepo pulation in this research is class X, XI and XII SMK Kristen 1 Surakarta amount to 449 students. The samples amount are 113 samples, respondent determination is by using nonprobability sampling that is proportionate stratified rando sampling. The data validity was obtained from the result of tryout conducted with 30 respondents. From the analysis results, regression equation is obtained, that is:  Y= 3,597 + 0,465 X1 + 0,220 X2 + 0,017 X3 + 0,422 X4 + 0,074 X5 + 0,006 X6 + 0,558 X7. Seen from the result of F-test obtaining probability value of (0,000). It mean that there was a simultaneous effect of product, price, place, promotion, people, physical evidence, process as main dimension of school image on the decision to choose the school at students of SMK Kristen 1 Surakarta. The result of t-test on product variables obtaining probability values of (0,001) respectively, t-test on promotion variables values of (0,022) respectively, t-test on process variables values of (0,011) respectively. It meant that there was a partial effect of product, promotion, process variables on the decision to choose the school at students of SMK Kristen 1 Surakarta.
PENERAPAN MODEL PEMBELAJARAN PROBLEM BASED LEARNING (PBL) UNTUK MENINGKATKAN HASIL BELAJAR PESERTA DIDIK KELAS XI IIS DALAM MATA PELAJARAN EKONOMI DI SMA N 5 SURAKARTA TAHUN AJARAN 2015/2016 Auliya Hakim, Muhammad Andi; Sunarto, Sunarto; Totalia, Salman Alfarisy
BISE: Jurnal Pendidikan Bisnis dan Ekonomi Vol 2, No 2 (2016): Jurnal Pendidikan Bisnis dan Ekonomi
Publisher : Department of Economics Education, Universitas Sebelas Maret

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.20961/bise.v2i2.17084

Abstract

The purpose of this research is to improve learning outcomes of student in economic lesson at class XI IIS 1 of Senior High School 5 Surakarta in the academic year of 2015/2016 with the implementation of Problem Based Learning (PBL) model.The type of this research is classroom action research. The subject of this research is students at XI IIS 1 of Senior High School 5 Surakarta in the academic year of 2015/2016 with 31 students. The data sources are from the teacher and students. The technique of data collection used are, (a) observation, (b) interview, (c) documentation, and (d) test. Validity of data used is triangulation resources and method. Comparative statistic analysis, analysis of quantitative data, and analysis of qualitative data is used for analyzing the data. The procedures of this research are (a) planning, (b) action, (c) observation, and (d) reflection.Based on the research results, the learning process with the implementation of Problem Based Learning (PBL) model can improve learning outcomes of  students. It was proven in the cycle I that students learning outcomes were increased 4,07 (average score of pre cycle 72,90 and average score of the cycle I  76,97) and percentage of minimal prerequisite score is increased 9,67% (percentage of pre cycle 61,29% and cycle I 70,96%). On the cycle II, students’ learning outcomes on cycle II also increased 6,68 (average score of cycle I 76,97 and average score of the cycle II 83,65) and percentage of minimal prerequisite score increased 16,13% (percentage of cycle I 70,96% and cycle II 87,09%).The conclusion of this research is that the implementation of Problem Based Learning (PBL) model can increase learning  outcomes of student  in  Economic  lesson  at  XI  IIS  1  of  Senior  High  School  5 Surakarta, in the academic year of 2015/2016.
ANALISIS EFISIENSI RELATIF PENGGUNAAN PENDAPATAN DAERAH DALAM MENINGKATKAN KESEJAHTERAAN PADA KABUPATEN / KOTA PROVINSI JAWA TENGAH TAHUN 2007 – 2012 Rusydi, Duta Sabiila; Wardani, Dewi Kusuma; Totalia, Salman Alfarisy
BISE: Jurnal Pendidikan Bisnis dan Ekonomi Vol 1, No 1 (2015): Jurnal Pendidikan Bisnis dan Ekonomi
Publisher : Department of Economics Education, Universitas Sebelas Maret

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.20961/bise.v1i1.19922

Abstract

The purposes of this study are: 1) to figure out the district / city that has reached the maximum level of relative efficiency in Central Java province in 2007 to 2012, 2) to find out the district / city that has not reached the maximum level of relative efficiency in the province of Central Java in 2007 to 2012, 3) to propose solutions and references toward the district / city in central Java province in the year 2007 to 2012 so that the district / city is able to improve their prosperity. This research is a quantitative research. The population is 35 district / city in Central Java province. Data collection technique used is documentation. The technique used to analyze the data analysis uses the application Data Envelopment Analysis (DEA).The results of the study are as follows: 1 ) There were 12 districts / cities have reached relative efficiency in 2007, 8 districts / cities have reached relative efficiency in 2008, 6 districts / cities have reached relative efficiency in 2009, 5 districts / cities have reached relative efficiency in 2010, 6 districts / cities have reached relative efficiency in 2011 and 9 districts / cities have reached relative efficiency in 2012, 2 )There were 23 district / cities have not reached their efficiency yet in 2007, 27 district / cities have not reached their efficiency yet in 2008, 29 districts / cities have not reached their efficiency yet in 2009, 30 districts / cities have not reached their efficiency yet in 2010, 29 districts / cities have not reached their efficiency yet in 2011 and 26 districts / cities have not reached their efficiency yet on 2012, 3 ) Districts / cities goverment that have reached their maximum efficiency can be used as overview of the example of areas that have not reached their efficiency to increase their relative efficiency with choose proper activities, decreasing activities or cut off activities, so they can improve their people prosperity.
ANALISIS KEPUASAN PESERTA DIDIK BERDASARKAN KUALITAS PELAYANAN DI SMK BATIK 1 SURAKARTA Pranoto, Wahyu Yudha; Sunarto, Sunarto; Totalia, Salman Alfarisy
BISE: Jurnal Pendidikan Bisnis dan Ekonomi Vol 2, No 1 (2016): Jurnal Pendidikan Bisnis dan Ekonomi
Publisher : Department of Economics Education, Universitas Sebelas Maret

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.20961/bise.v2i1.17898

Abstract

The purpose of this study was to determinethe suitability level of service quality performanceat SMK Batik 1which includes tangible, reliability, responsiveness, assurance, and empathy simultaneously and partially.This study uses survey research methods. The study population was SMK Batik 1 Surakarta. Samples were taken by proportional random technique. The research data obtained by questionnaire. The validity of the data carried by the internal validity. Analysis of the data used in this research is the analysis of Importance Performance Analysis (IPA).The conclusion of this study were: 1) the satisfaction of students is lower than the quality of service in SMK Batik 1 Surakarta. 2) The high level of expectation of students on the performance of services seen from the dimensions of service quality has been determined, indicating that the level of expectation of students on a quality service at SMK Batik 1 Surakarta is quite important. 3) The low level of performance of service quality as seen from the dimensions of service quality has been determined show that the level of quality of service performance in SMK Batik 1 Surakarta is unsatisfactory students. 4) 30 indicators that are analized then there are 6 indicators included in the quadrant A, which is the main priority, 10 indicators are included in quadrantgB (performance and expevtation was based), who fall into quadrant C there are 7 indicators (low priority), 7 indicators included in quadrant D (be overestimated by students)
PENGARUH CUSTOMER SERVICE STRATEGIES TERHADAP AMAZING CUSTOMER EXPERIENCES MAHASISWA PROGRAM STUDI PENDIDIKAN EKONOMI Muntasir, Muhammad Saifuddin; Wahyuni, Sri; Totalia, Salman Alfarisy
BISE: Jurnal Pendidikan Bisnis dan Ekonomi Vol 2, No 2 (2016): Jurnal Pendidikan Bisnis dan Ekonomi
Publisher : Department of Economics Education, Universitas Sebelas Maret

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.20961/bise.v2i2.16954

Abstract

The aims of this research are: (1) to know the effect of the customer service strategies consisting of membership, serious fun, partnership, hire right, after-experience, community, and walk the walk toward the amazing customer experiences in students of Economic Education Study Program; (2) to know the effect of the membership toward the amazing customer experiences in students of economic education study program; (3) to know the effect of the serious fun toward the amazing customer experiences in students of Economic Education Study Program; (4) to know the effect of the partnership toward the amazing customer experiences in students of Economic Education Study Program; (5) to know the effect of the hire right toward the amazing customer experiences in students of Economic Education Study Program; (6) to know the effect of the after-experience toward the amazing customer experiences in students of Economic Education Study Program; (7) to know the effect of the community toward the amazing customer experiences in students of Economic Education Study Program; (8) to know the effect of the walk the walk toward the amazing customer experiences in students of Economic Education Study Program. The research is descriptive quantitative. The population of the research were all of students of Economic Education Study Program in 2013-2015 with the total number of 187 student. The samples of the research were 127 student by using proportionate sratified random sampling. The data were obtained by questioners. The data were analyzed by using double regression, F test and T test. The results of this research show: (1) there is an positive effect of the customer service strategies consisting of membership, serious fun, partnership, hire right, after-experience, community, and walk the walk toward the amazing customer experiences in students of Economic Education Study Program; (2) there is an positive effect of the membership toward the amazing customer experiences in students of Economic Education Study Program; (3) there is an negative effect of the serious fun toward the amazing customer experiences in students of Economic Education Study Program; (4) there is an negative effect of the partnership toward the amazing customer experiences in students of Economic Education Study Program; (5) there is an negative effect of the hire right toward the amazing customer experiences in students of Economic Education Study Program; (6) there is an positive effect of the after-experience toward the amazing customer experiences in students of Economic Education Study Program; (7) there is an positive effect of the community toward the amazing customer experiences in students of Economic Education Study; (8) there is an positive effect of the walk the walk toward the amazing customer experiences in students of Economic Education Study Program.
PENINGKATAN KEEFEKTIVAN PEMANFAATAN DANA BOS SMP MELALUI IMPLEMENTASI SISTEM ANALYTIC HIERARCHY PROCESS (AHP) Martono, Trisno Martono; Totalia, Salman Alfarisy; Baedhowi, Baedhowi; Sawiji, Hery; Wahyono, Budi; Octoria, Dini
BISE: Jurnal Pendidikan Bisnis dan Ekonomi Vol 9, No 1 (2023): Jurnal Pendidikan Bisnis dan Ekonomi
Publisher : Department of Economics Education, Universitas Sebelas Maret

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.20961/bise.v7i2.70803

Abstract

There are still many junior high schools that have not been able to optimize the use of BOS funds, including Pangkur 1 Public Middle School, Kec. Pangkur, Ngawi. The main problem faced by SMP Negeri 1 Pangkur Ngawi is that they have not been able to set a priority scale in using the BOS funds for the 10 targets that have been determined in Permendikbud Number 3 of 2019. So the targets are made only to make it easier to make accountability reports not on school needs.The solution offered through this community service activity is to hold training on determining the priority scale for the use of BOS funds using the Analytical Hierarchy Process (AHP) system. AHP is a decision support model developed by Thomas L. Saaty. AHP is used to make a sequence of alternative decisions and choose the best for the decision maker. So far, many schools have not been able to determine the alternative target sequence for the BOS funds to be obtained, so that the use of BOS is not optimal. Optimization of the determination of the alternative sequence of BOS targets can be carried out using the AHP system. This activity was aimed at providing training for the elementary school BOS management team so they could use the AHP system to optimize the use of BOS funds.
Co-Authors Affandi, Lukman Aisyah, Mukaromah Siti Akbar, Andiya Fadil Akbarini, Nur Rahmi Ananda, Nesya Anggoro, Hendiwinata Septo Anggraini, Melisa Dwi Aniek Hindrayani Ariqa, Nabila Putri Arumsari, Margaretha Puspita Auliya Hakim, Muhammad Andi Baedhowi Baedhowi Baedhowi Baedhowi Bambang Wasito Adi Bidari, Rastika Erning Budi Wahyono Budi Wahyono, Budi Damayanti, Adina Wahyu Desy Wulan Ayuning Gumilar Dewi Kusuma Wardani Dini Octoria Dyah Yuni Kurniawati, Dyah Yuni Dzulrijal Fahmi Sukoco Fatmawati, Fatmawati Feri Setyowibowo Firgiyanti, Gestiyani Dewi Gumilar, Desy Wulan Ayuning Hastuti, Warih Kusuma Hery Sawiji Iga Destya Putri Ika Nurhayati Inda Fresti Puspitasari Jonet Aryanto Khresna Bayu Sangka Khresna Bayu Sangka, Khresna Bayu Lailly, Novi Nur Leny Kurnia Oktaviani Leny Noviani Lestari, Lilis Lestari, Refiana Putri Martono, Trisno Martono Mintasih Indriayu, Mintasih Muntasir, Muhammad Saifuddin Nasri, Nafia Zakiya Nugrahani, Riskha Putri Nurhayati, Rizka Putri Nurmalasari, Yani Annisa Pradianto, Mi'raj Akbar Pramusinto, Novia Dani Pranoto, Wahyu Yudha Priyanti, Novi Nur Puri, Nona Chayanie Putra, Danendra Anggara Rahmarini, Alia Ramadhani, Aldama Suci Reginasari, Fery Dwi Rico Edy Purwanto Rusydi, Duta Sabiila Sakuntalawati, Ratna Devi Sari, Wulan Merdeka Setyaningsih, Dewi Maulia Silky Roudhotus Sa’adah Sri Wahyuni Sudarno Sudarno Sunarto Sunarto Susantiningrum Susantiningrum Trisno Martono Uneputty, Bretna Shiwe Benaya Wulandari, Yun Ismi Yasyinta Intan Dewayani Yvanno, Leonard