Article Per Year (5 Year)
p-Index From 2021 - 2026
1.756
P-Index
This Author published in this journals
All Journal International Journal of Power Electronics and Drive Systems (IJPEDS) Jurnal Ilmiah Informatika Komputer Journal of Tropical Biodiversity and Biotechnology ZOO INDONESIA Jurnal Dinamika Pengabdian (JDP) OLDI (Oseanologi dan Limnologi di Indonesia) Marine Research in Indonesia JURNAL PENGABDIAN KEPADA MASYARAKAT Cassowary Igya ser hanjop: Jurnal Pembangunan Berkelanjutan Indonesian Research Journal on Education Innovative: Journal Of Social Science Research Sosio-Agri Papua : Publikasi Ilmu-Ilmu Sosial Ekonomi Pertanian HUMANUS : Jurnal Sosiohumaniora Nusantara
Kunto Wibowo
Gunadarma University
Religion Agriculture, Biological Sciences & Forestry Arts Humanities Biochemistry, Genetics & Molecular Biology Chemistry Computer Science & IT Control & Systems Engineering Decision Sciences, Operations Research & Management Earth & Planetary Sciences Economics, Econometrics & Finance Education Electrical & Electronics Engineering Energy Environmental Science Immunology & microbiology Languange, Linguistic, Communication & Media Law, Crime, Criminology & Criminal Justice Library & Information Science Materials Science & Nanotechnology Mathematics Physics Public Health Social Sciences Other

Published : 19 Documents Claim Missing Document
Claim Missing Document
Check
Articles

Found 1 Documents
Search
Journal : Cassowary

 1 
Strategi Pemasaran Pangan Pokok Potensial (ubi-ubian) pada masyarakat Suku Arfak di Kampung Warmare. Christin Haurissa, Julin; Sadiyah, Siti Halimatus; Wibowo, Kunto
Cassowary Vol 9 No 1 (2026): Januari
Publisher : Program Pascasarjana Universitas Papua

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.30862/casssowary.cs.v9.i1.524

Abstract

ABSTRACT : This study aims to identify the factors that constitute strengths, weaknesses, opportunities, and threats in the marketing of tuber crops, as well as to determine effective strategies for marketing tuber commodities produced by the Arfak Tribe in Warmare Village. The main problems faced include farmers’ low understanding of marketing, limited market access, and price competition. This study employs a descriptive approach using a case study method with SWOT analysis. The results indicate that the strengths lie in more than 10 years of marketing experience, while the weaknesses are reflected in low production volumes. Opportunities are identified in the relatively high market prices of tubers, ranging from IDR 21,000 to IDR 30,000 per kilogram, whereas threats arise from intense competition from producers who cultivate three to four types of tubers. The study also found that chip-processing industries purchase raw materials from Nenei Village, South Manokwari, due to the insufficient supply of tuber products in Manokwari Regency. The findings place this study in Quadrant I, which supports an aggressive strategy and emphasizes the SO (Strengths–Opportunities) strategy, namely: (a) providing training in tuber cultivation, technological support for production facilities; and (b) establishing farmer group–based cooperatives to strengthen farmers’ price bargaining power and expand marketing distribution networks.
Co-Authors Antoh, Meison Jemris Arifin, Haerul Arim, Maria Arim, Maria Irene Ayuningtias, Nandini Batorinding, Ezrom Christin Haurissa, Julin Fuady , Ikhsan Gema Wahyudewantoro, Gema Ihwan Tjolli Imbiri, Soleman Kamakaula, Yohanis Karamang, Syukur Kubangun, Siti H. Makatipu, Petrus Ch. Makatipu, Petrus Ch. Makatipu, Petrus Christianus Makatipu, Petrus Christianus Mashudi Mashudi Mohammad Adrim, Mohammad Mouraldi, Dustin Zhahran Muhammad Abrar Musaad, Ishak Ngamel, Bertolameus Nurhani Widiastuti, Nurhani Nurlailah Oruw, Daniel Jimmy Pattiasina, Jeffri Roy Peristiwady, Teguh Peristiwady, Teguh Purnomo, Dwiana Wasgito Putri arum Sari Rahim, Syaifullah Rikoh Manogar Siringoringo Rusdianto Rusdianto, Rusdianto Sadiyah, Siti Halimatus Satrioajie, Widhya Nugroho Satrioajie, Widhya Nugroho Setiyono Setiyono Simanungkalit, Saut Tjolli, Ihwan Trisday Yiin Parari Wibawati, Zarima