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All Journal Jurnal Ilmu Manajemen Journal of Economic, Bussines and Accounting (COSTING) Martabe : Jurnal Pengabdian Kepada Masyarakat Warmadewa Economic Development Journal (WEDJ) WIDYA MANAJEMEN Enrichment : Journal of Management JURNAL MANAJEMEN DAN BISNIS EQUILIBRIUM Jurnal Ilmiah Satyagraha Jurnal Pengabdian UNDIKMA Entrepreneur : Jurnal Bisnis Manajemen dan Kewirausahaan Jurnal Arastirma Jurnal Ilmu Manajemen Akses: Jurnal Penelitian dan Pengabdian Kepada Masyarakat Universitas Ngurah Rai BHAKTI PERSADA Jurnal Aplikasi IPTEKS (Journal of Applied Sciences and Technology) Jurnal Indonesia Sosial Teknologi Benefit : Journal of Bussiness, Economics, and Finance Countable (Contemporary Business and Sustainability Science) Manajemen : Jurnal Ekonomi Jurnal Ekonomi, Manajemen, Akuntansi
I Wayan Meryawan
Faculty Of Economics And Business, Universitas Ngurah Rai, Bali, Indonesia
Religion Agriculture, Biological Sciences & Forestry Arts Humanities Civil Engineering, Building, Construction & Architecture Computer Science & IT Control & Systems Engineering Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Education Electrical & Electronics Engineering Energy Engineering Environmental Science Languange, Linguistic, Communication & Media Law, Crime, Criminology & Criminal Justice Library & Information Science Mathematics Mechanical Engineering Nursing Public Health Social Sciences Transportation Other

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PENGARUH PROMOSI ONLINE WIB KEPERCAYAAN DANPERSEPSI HARGA TERHADAP MINAT BELI ULANGKONSUMEN TOKOPEDIA DIKECAMATAN GIANYAR Made Mulia Handayani; Wayan Meryawan; Cokorda Istri Agung Vera Nindia Putri; Komang Triana Dewi
Jurnal Ilmiah Satyagraha Vol. 7 No. 1 (2024): Jurnal Ilmiah Satyagraha
Publisher : Universitas Mahendradatta

Show Abstract | Download Original | Original Source | Check in Google Scholar

Abstract

 Tujuan penelitian adalah: Untuk mengetahui adanya pengaruh positifdan signifikan secara simultan dan parsial promosi online WIB, kepercayaan danpersepsi harga terhadap minat beli ulang konsumen Tokopedia di KecamatanGianyar. Jumlah sampel ditentukan dengan metode purposive sampling sebanyak96 orang, pengambilan sampelnya dilakukan dengan cara stratified randomsampling yaitu Berarti responden yang diambil sebagai sampel adalah seluruhkonsumen yang diambil secara acak dengan menetapkan criteria yaitu 1)konsumen yang berdomisili di wilayah Kecamatan Gianyar, 2) memiliki aplikasiTokopedia, 3) pernah berbelanja melalui aplikasi Tokopedia lebih dari sekali, 4)mengikuti promo WIB dan 5) berusia 17 tahun keatas karena pada usia tersebutkonsumen sudah memiliki KTP, sudah bisa membuat rekening bank serta sudahmemilikie-mail. Data dianalisis dengan menggunakan uji asumsi klasik, analisiskoefisien regresi linier berganda, analisis determinasi, analisis Uji F, dan analisisuji t. Hasil penelitian menunjukkan ada pengaruh yang positif dan signifikansecara simultan maupun parsial promosi online WIB, kepercayaan dan persepsiharga terhadap minat beli ulang konsumen Tokopedia di Kecamatan Gianyar 
Pengaruh Citra Merek Kualitas Pelayanan Dan Kepercayaan Terhadap Loyalitas Pelanggan Pada Konveksi Nuri Collection Di Kabupaten Bangli I Nyoman Widnyana; Nyoman Dwika Ayu Amrita; I Wayan Meryawan
Benefit: Journal of Bussiness, Economics, and Finance Vol. 3 No. 2 (2025): BENEFIT: Journal Of Business, Economics, and Finance
Publisher : Lembaga Penelitian Dan Publikasi Ilmiah (lppi) Yayasan Almahmudi Bin Dahlan

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.70437/benefit.v3i2.1426

Abstract

Companies are compelled to innovate in order to sustain consumer loyalty in the face of fiercely competitive market conditions brought about by the ever-increasing speed of corporate development. Several aspects, including trust, service quality, and company image, impact the ability to build good client loyalty. The degree to which trust, service quality, and brand image all have partial and simultaneous effects on consumer loyalty is investigated in this study. Using a purposive sampling technique and a total of ninety consumers, this study compiles quantitative data. This research makes use of SPSS 25.00 for Windows to process the data. Various statistical tests, including t-tests, F-tests, multiple linear regression analysis, tests for coefficient of determination, reliability and validity of research equipment, and testing for classical assumptions are used to process the data. The study's findings show that trust, service quality, and brand image all contribute to consumer loyalty in their own unique ways. Building a positive reputation for the business, providing excellent customer service, and earning the confidence of consumers are all direct ways to increase customer loyalty, which is very important in the convection industry.
Work Overload dan Turnover: Pengaruh Mediasi Job Satisfaction Pada Restoran di Kawasan Wisata Ubud Cokorda Istri Agung Vera Nindia Putri; I Wayan Meryawan; Tjokorda Gde Agung Wijaya Kesuma Suryawan; Ni Kadek Sintya Agustini
Widya Manajemen Vol. 8 No. 1 (2026): Widya Manajemen
Publisher : UNHI Press

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.32795/q3pr6q38

Abstract

The growing number of restaurants and the increase in tourist visits to Bali have had a significant impact on the economy of the restaurant industry, but it is not in line with the willingness of employees to work sustainably in restaurants. Indications of high work overload and declining job satisfaction are the causes of employee insecurity. Greenkubu Restorant and Swing faces a high number of employees continuing to increase from 2022-2024. This study seeks to understand job satisfaction in mediating the relationship between work overload and employee turnover intention of Greenkubu Restaurant and Swing. Quantitative approach using SEM-PLS analysis using questionnaires distributed to all restaurant employees as a source of hypothesis test data, the study revealed that work overload had a positive and significant effect on turnover intention. On the other hand, workoverload has a significant negative effect on job satisfaction and job satisfaction has a significant negative effect on turnover. Meanwhile, job satisfaction partially mediates the relationship between work overload and turnover intention. These results provide guidance for tourism restaurant managers to suppress the high desire of employees to leave work through efforts to manage employee workoverload which has an impact on job satisfaction and can ultimately reduce high turnover rates.
Pengembangan Ekowisata Spiritual di Dusun Brahmana Bukit Kabupaten Bangli Ida Bagus Idedhyana; Nyoman Diah Utari Dewi; I Wayan Meryawan; I Gusti Bagus Wirya Gupta; I Made Sudarma; Putu Chandra Kinandana Kayuan
Bhakti Persada Vol. 9 No. 1 (2023): Bhakti Persada Jurnal Aplikasi IPTEKS
Publisher : Unit Publikasi Ilmiah, P3M, Politeknik Negeri Bali

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31940/bp.v9i1.42-50

Abstract

Ekowisata spiritual merupakan jenis wisata yang dapat meminimalisir kerusakan lingkungan, terhubung dengan potensi sumberdaya alam, budaya, serta religi masyarakat setempat. Jenis wisata ini termasuk wisata minat khusus yang peminatnya terus meningkat. Dusun Brahmana Bukit terletak di Desa Cempaga Kabupaten Bangli, memiliki beberapa objek alam yang menarik namun belum dikembangkan. Nuansa alami ini perlu digali dan dikembangkan sebagai objek wisata, agar dapat meningkatkan kesejahteraan masyarakat setempat. Potensi Dusun Brahmana Bukit memenuhi kriteria untuk dikembangkan sebagai ekowisata spiritual. Tujuan pengabdian kepada masyarakat ini adalah merancang masterplan sebagai pedoman dalam penataan lingkungan, membantu mempromosikan serta memasarkan di media massa, memberikan pembinaan keberlangsungan sumber daya manusia. Metode observasi, wawancara, dan dokumentasi digunakan pada tahap penggalian data. Dilanjutkan dengan analisis, sintesa, dan transformasi gagasan pada tahap perancangan. Sosialisasi dan pendampingan digital marketing serta focus group discussion diterapkan dalam rangka pemasaran, pembinaan, dan pengembangan keberlangsungan sumber daya. Hasil pengabdian kepada masyarakat ini berupa gambar masterplan, gambar tiga dimensi dilengkapi dengan animasi, dihasilkan website “Toya Nyali Water Fall,” dan dapat dibentuknya Pokdarwis (kelompok sadar wisata) di Desa Brahmana Bukit dengan tugas mengembangkan potensi sumber daya manusia dan sumber daya alam. Dengan terjalinnya hubungan berkelanjutan dengan Dinas Pariwisata Bangli, objek wisata ini dapat dimonitor, dibina dan dievaluasi, untuk pengembangan yang lebih terarah dan berkesinambungan.
Co-Authors Anak Agung Istri Agung Ovy Dwijayanthi Anak Agung Istri Indah Lestari Bagus Arya Wijaya Cokorda Istri Agung Vera Nindia Putri Cokorda Istri Agung Vera Nindia Putri Dayu Kade Indah Pratiwi Dewi, Nyoman Diah Utari Geriadi, Made Ayu Desy Handayani, Made Mulia I Dewa Agung Ayu Eka Idayanti1 I Gusti Agung Prabandari Tri Putri I Gusti Agung Prabandari Tri Putri I Gusti Ayu Made Dian Pratiwi I Gusti Bagus Wirya Gupta I Gusti Putu Agung Widya Goca I Kadek Dwi Diatmika I Kadek Putra Sanjaya I Kadek Sara Mandiyasa I Komang Putra I Komang Sumerta I Made Kartika I Made Sudarma I Nyoman Rasmen Adi I Nyoman Widnyana I Wayan Suastika Ida Bagus Idedhyana Komang Sumerta Komang Triana Dewi Komang Triana Dewi Luh Gede Elvina Adi Saputri Made Mulia Handayani Made Mulyadi Mahayanti Fitriandari Ni Kadek Enny Purwati Ni Kadek Setia Dewi Ni Kadek Sintya Agustini Ni Luh Devi Merayani Ni Made Yuni Sukmawati Nyoman Dwika Ayu Amrita Pratama, Octavianus Sumardana Putu Chandra Kinandana Kayuan Tjokorda Gde Agung Wijaya Kesuma Suryawan Wirya Gupta