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All Journal Jurnal Mirai Management SEIKO : Journal of Management & Business POINT Community Development Journal: Jurnal Pengabdian Masyarakat JOURNAL OF BUSINESS AND ECONOMICS RESEARCH (JBE) Tangible Journal JSSM Al-Buhuts (e-journal) Cross-border Jurnal Riset Rumpun Ilmu Sosial, Politik dan Humaniora (JURRISH) Journal of Innovative and Creativity JER JEKAMI: Journal of Accounting Masterpiece Journal Society Service Insight Balance: Jurnal Ekonomi Arunika: Jurnal Pengabdian Masyarakat Jurnal Manajemen Bisnis Krisnadwipayana
Megawhati Artiyany
STIE Tri Dharma Nusantara
Religion Agriculture, Biological Sciences & Forestry Humanities Decision Sciences, Operations Research & Management Dentistry Economics, Econometrics & Finance Education Environmental Science Health Professions Languange, Linguistic, Communication & Media Law, Crime, Criminology & Criminal Justice Mathematics Neuroscience Public Health Social Sciences Other

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PENGARUH KEPEMIMPINAN, MOTIVASI, DAN KEPUASAN KERJA TERHADAP KINERJA KARYAWAN PT. FIDERAL INTERNATIONAL FINANCE MAKASSAR Megawhati Artiyany; Andi Nonong Sunrawali
Jurnal Manajemen Bisnis Krisnadwipayana Vol 10 No 1 (2022): Jurnal Manajemen Bisnis Krisnadwipayana
Publisher : Program Studi Magister Manajemen Universitas Krisnadwipayana

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Abstract

This study aims to determine the effect of leadership, motivation, and job satisfaction on employee performance at PT. Fideral International Finance Makassar. Sources of data in this study are primary data and secondary data as well as data collection methods with questionnaires. The sample in this study was 82 people using a saturated sample. The data analysis method used was simple linear regression analysis and multiple linear regression. The results showed that leadership, motivation, and job satisfaction had a positive and significant effect on employee performance at PT. Fideral International Finance Makassar.
The Effect of Accounts Receivable Turnover and Inventory Turnover on Return on Assets at PT Multi Indocitra, Tbk. Muhammad Amir; Robertilde Diani Serin; Megawhati Artinyany; A. Tendean
Journal JEKAMI Vol. 6 No. 2 (2026): July 2026
Publisher : Pustaka Digital Indonesia

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Robertilde Diani Serin, 2024. Effect Of Accounts Receivable Turnover and Inventory On Return On Assets (ROA) at PT. Multi Indocitra, Tbk. Supervised by Andi Asad Rijal Nur and Muhamad Amir. The purpose of this study was to determine receivable turnover and inventory turnover on return on asset at PT. Multi Indocitra, Tbk 2019-2023. In this study, quantitative and qualitative data were combined. information from secondary sources. The t test, f test, correlation coefficient, coefficient of determination, descriptive quantitative, and multiple linear regression were the analytical techniques employed. Multiple linear regression Y is clearly = a + b1 X1 + b2 X2, the coefficient of determination (r^2) = 0,837 and the correlation coefficient (r) =0,914 then, the results of the t-test b1 tcount <t bable and b2 tcount < ttable and through the f test obtained the value of Fcount <ftabl this the results of the f-count test conclude that simultaneously receivables turnover and inventory turnover have a not significant effect on return on asset. The results of the t-test of receivables turnover that partially receivables turnover has a positive but insignificant impact on return on assets. Inventory Turnover that partially inventory turnover has a positive and insignificant effect on return on assets at PT. Multi Indocitra, Tbk.
The Influence of the Marketing Mix of Animal Feed Products on Customer Satisfaction at PT Retailindo Anima Prakarsa, Makassar Muhammad Amir; Megawhati Artiyani; Andi Tendean; Surya Kelana Basri; Mustalib
Masterpiece Vol. 2 No. 1 (2026): February 2026
Publisher : www.amertainstitute.com

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.65246/mjssi.v21.502

Abstract

This study examines the influence of the marketing mix on customer satisfaction for animal feed products at PT Retailindo Anima Prakarsa, Makassar, Indonesia. In an increasingly competitive pet food retail market, an effective marketing mix strategy is essential to enhance customer satisfaction and maintain business sustainability. This research employs a mixed-method approach by integrating primary data obtained through questionnaires and interviews with secondary data from company documents and relevant literature. A total of 42 customers were selected using simple random sampling. The data were analyzed using descriptive statistics, simple linear regression, correlation analysis, coefficient of determination, and partial hypothesis testing (t-test). The results indicate that the marketing mix has a positive and significant effect on customer satisfaction. The regression model shows the equation Y = 4.61 + 0.90X, indicating that an improvement of one unit in the marketing mix increases customer satisfaction by 0.90 units. The correlation coefficient (r = 0.81) suggests a very strong relationship between the marketing mix and customer satisfaction, while the coefficient of determination (R² = 0.65) reveals that 65% of customer satisfaction is explained by the marketing mix variables, with the remaining 35% influenced by other factors. Furthermore, the t-test results confirm a significant effect (t-value = 8.74 > t-table = 1.68). These findings highlight the critical role of product availability, pricing strategy, promotion, distribution, and service quality in improving customer satisfaction. The study provides practical implications for retail managers in designing effective marketing strategies and contributes to empirical evidence in marketing mix studies within the animal feed retail sector.
Co-Authors A. Tendean Alamsyah, Fitri Angraeni Amir, Muhammad Andi Nonong Sunrawali Andi Nonong Sunrawali Andi Tendean Andi Tendean Arianto Arianto Artiyany, Megawhati Asmawiyah Asmawiyah Hariyanti Hariyanti Lasty Agustuty Lina - Mariana, Lina - M. Farid Wijaya Daud Masmarulan, Masmarulan Muh. Yogi Indrawan Muhammad Abbas Muhammad Amir Muhammad Amir MUHAMMAD AMIR Muhammad Ilham Alimuddin Mukhtar, Afiah Muliati Muliati, Muliati Mustalib Nurjaya Nurjaya NURJAYA NURJAYA, NURJAYA Prawira Aditiya Dzulfadeln Rahmat Rahmat Rahmawati, Andi Robertilde Diani Serin Rusdiaman Rauf Sadariah, Sadariah Surya Kelana Basri Sutriani S Yasin, Nurfatwa Andriani Yazin, Nurfatwa Andriani