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An optimizing communication channels, message relevance for anti-online gambling campaigns: The critical role of public awareness as a mediator Hendra Lesmana; Hery Margono; Ja'far Amir
International Journal of Applied Finance and Business Studies Vol. 13 No. 1 (2025): June: Applied Finance and Business Studies
Publisher : Trigin Publisher

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.35335/ijafibs.v13i1.334

Abstract

This quantitative study investigates the factors influencing the efficacy of anti-online gambling campaigns, employing a survey of 255 respondents. Using structural equation modeling, we examined the relationships between message relevance, communication channels, government regulations, public awareness, and the decrease in online gambling application users. Findings indicate that message relevance directly impacts both public awareness and a reduction in application usage. Notably, communication channels and government regulations affect application usage exclusively through their influence on public awareness, which fully mediates these relationships. Public awareness also partially mediates the impact of message relevance on application usage. These results highlight the critical role of relevant messaging in directly altering user behavior. Furthermore, the study underscores the importance of strategically utilizing communication channels and government regulations to enhance public awareness, which serves as a crucial intermediary for reducing online gambling application usage. This research offers robust managerial implications for designing effective anti-online gambling campaigns, emphasizing tailored messaging and strategic public awareness initiatives.
The impact of curriculum quality and brand image on private school competitiveness Kurata Ayuni; Hery Margono; Ja'far Amir
International Journal of Applied Finance and Business Studies Vol. 13 No. 1 (2025): June: Applied Finance and Business Studies
Publisher : Trigin Publisher

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.35335/ijafibs.v13i1.335

Abstract

This study investigates the impact of curriculum quality and brand image on school competitiveness, focusing on private schools. Utilizing a quantitative approach, data were collected from 139 respondents, specifically guardians of students enrolled in private school. The analysis was conducted by SEM-PLS approach and using Smart PLS version 4 Application. The findings reveal that curriculum quality significantly affects school competitiveness. Brand image was found to significantly influence school competitiveness, with a moderating effect on the relationship between curriculum quality and competitiveness. These results underscore the necessity for private schools to enhance both their curriculum and brand image to improve their competitive standing in the educational landscape. It is also recommended that the influence of online schools in the digital era, and the views of Gen Z as parents, are also researched.
Necessity-Driven Entrepreneurship, Job Creation, and Structural Unemployment: Cross-Country Panel Evidence with Qualitative Insights Hery Margono
Ilomata International Journal of Management Vol. 7 No. 3 (2026): July 2026
Publisher : Yayasan Sinergi Kawula Muda

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.61194/ijjm.v7i3.2364

Abstract

This study examines the association between necessity-driven entrepreneurship (NDE), job creation, and structural unemployment using a convergent mixed-methods design. The quantitative strand uses cross-country panel data from 45 countries over 2013–2023, drawing on GEM, World Bank, ILO, and governance datasets. Two-way fixed-effects models with Driscoll–Kraay standard errors are complemented by system GMM robustness checks and bootstrap-based mediation tests. The qualitative strand draws on 12 semi-structured interviews with necessity entrepreneurs, policy officials, entrepreneurship program administrators, and labor market experts to contextualize the quantitative patterns. The findings indicate that higher NDE is associated with lower structural unemployment and higher formal employer entry, with evidence consistent with a partial formal job-creation pathway linking NDE and structural unemployment. The results further suggest that institutional support and human capital condition the strength of these associations. Interview evidence illustrates plausible mechanisms, including regulatory friction, financing constraints, formalization barriers, and managerial capability gaps. Because the study relies on observational cross-country data and formal-sector proxies, the findings should be interpreted as evidence of conditional associations rather than definitive causal effects. The study contributes by clarifying the circumstances under which NDE may function as a productive labor market adjustment mechanism.