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All Journal JURNAL ILMU SOSIAL Harmoni Sosial: Jurnal Pendidikan IPS SOSIOHUMANIORA: Jurnal Ilmiah Ilmu Sosial dan Humaniora Martabe : Jurnal Pengabdian Kepada Masyarakat Communications Jurnal Socius: Journal of Sociology Research and Education RESIPROKAL: Jurnal Riset Sosiologi Progresif Aktual SOSIOEDUKASI : JURNAL ILMIAH ILMU PENDIDIKAN DAN SOSIAL Jurnal Masyarakat Maritim Indonesian Collaboration Journal of Community Services (ICJCS) Mamangan Social Science Journal Journal of Artificial Intelligence and Digital Business Indonesian Journal of Advanced Social Works (DARMA) PUBLICA: Jurnal Pengabdian Masyarakat Jurnal Pengabdian Masyarakat Bangsa e-Jurnal Apresiasi Ekonomi JURNAL KARYA ILMIAH MULTIDISIPLIN Jurnal Communio: Jurnal Jurusan Ilmu Komunikasi Journal of Humanity Studies Indonesian Journal of Sustainability
Hidayah, Ahmad
Departement Of Social Development, Social And Political Faculty, Mulawarman University, Jl. Kuaro, Gunung Kelua, Samarinda Ulu, Samarinda, Indonesia 75119.
Agriculture, Biological Sciences & Forestry Arts Humanities Civil Engineering, Building, Construction & Architecture Computer Science & IT Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Education Electrical & Electronics Engineering Energy Engineering Environmental Science Health Professions Industrial & Manufacturing Engineering Languange, Linguistic, Communication & Media Law, Crime, Criminology & Criminal Justice Mathematics Medicine & Pharmacology Nursing Physics Public Health Social Sciences Other

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OPTIMALISASI PEMBERDAYAAN UMKM GRESIK UNITED UNTUK MENINGKATKAN BRAND AWARENESS DAN SUSTAINABLE COMPETITIVE ADVANTAGE Ibrizah, Ziya; Nurrohman, Rosyid; Hidayah, Ahmad; Prajuliyanto, Agung
Martabe : Jurnal Pengabdian Kepada Masyarakat Vol 8, No 4 (2025): MARTABE : JURNAL PENGABDIAN KEPADA MASYARAKAT
Publisher : Universitas Muhammadiyah Tapanuli Selatan

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31604/jpm.v8i4.1718-1728

Abstract

Pemberdayaan Usaha Mikro, Kecil, dan Menengah (UMKM) merupakan salah satu faktor penting dalam pertumbuhan ekonomi Indonesia, khususnya di sektor produk domestik bruto (PDB) dan penyerapan tenaga kerja. Namun, UMKM di Indonesia masih menghadapi berbagai tantangan, seperti keterbatasan modal, rendahnya kualitas produk, serta kurangnya pengetahuan dalam branding dan pemasaran digital. Gresik United, sebagai salah satu komunitas UMKM di Kabupaten Gresik, berfokus pada pengembangan usaha kecil di bidang merchandise. Berdasarkan analisis SWOT, UMKM merchandise Gresik United menghadapi tantangan dalam hal desain produk, kualitas, serta pemasaran yang kurang optimal. Kegiatan Pengabdian pada Masyarakat ini bertujuan untuk mengoptimalkan pemberdayaan UMKM Merchandise Gresik United dengan pendekatan berbasis pelatihan, workshop, dan pendampingan, yang difokuskan pada peningkatan brand awareness dan penguatan keunggulan kompetitif berkelanjutan. Metode yang digunakan meliputi survei awal, pelatihan branding dan pemasaran digital, workshop pengembangan keunggulan kompetitif, serta pendampingan implementasi strategi. Hasil dari kegiatan ini diharapkan dapat membantu UMKM Merchandise Gresik United meningkatkan daya saing mereka di pasar lokal dan nasional, sekaligus memberikan kontribusi terhadap pemberdayaan ekonomi lokal.
SAILING STORIES Juwita, Rina; Zamruddin, Mardliya Pratiwi; Rohmah, Ainun Nimatu; Noor, Mohammad Fauzan; Hidayah, Ahmad
Jurnal Communio : Jurnal Jurusan Ilmu Komunikasi Vol 15 No 1 (2026): January
Publisher : Universitas Nusa Cendana

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.35508/jikom.v15i1.9984

Abstract

The study aims to explore the public relations (PR) practices employed to push forward maritime cultural tourism along the coast of East Kalimantan, specifically Berau Regency and the Derawan Islands. Given the modern digital age, there is the need to infuse local stories to support strategic public relations practices toward building destination identities and maximizing visitor’s enjoyment. This study applies the qualitative case study method using thorough interviews, participant observation, and analysis of promotional documents circulated by tourism authorities, businesses, and local residents. The findings highlight the use of public relations practices focusing on maritime stories -spread through social media portals, documentary screening, and community programs- having significantly promoted both destination exposure and attractivess. However, there are challenges related to narrative consistency, meaningful local outreach engagement, and enhancing stakeholder collaboration.
REPRODUCING HONOR: CHILD MARRIAGE WITHIN SYMBOLIC AND COMMUNAL POWER RELATIONS IN EAST KALIMANTAN Murlianti, Sri; Hidayah, Ahmad; Hakim, Aji Eka Qamara Yulianti Dewi; Mahendra, Irza; Malik, Rayhan Sayyidan; Ali, Abdul Halim
JURNAL ILMU SOSIAL Vol 24, No 2 (2025)
Publisher : Faculty of Social and Political Sciences, Universitas Diponegoro

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.14710/jis.24.2.2025.391-408

Abstract

Child marriage remains a persistent social practice within Indonesian society, including in East Kalimantan, a region marked by strong extractive economic structures, pronounced spatial inequalities, and rapid social transformations as a buffer zone for the new national capital (IKN). This article examines child marriage practices across 13 districts and municipalities in East Kalimantan through Pierre Bourdieu’s theory of social practice, emphasizing the interplay between habitus, symbolic capital, and social fields in shaping social action. The study employs a descriptive-qualitative method, based on in-depth interviews with 89 individuals engaged in Child marriage. Findings reveal that Child marriage is legitimized by communal moral pressures, customary norms, and the logic of family honor, further reinforced by the state through marriage dispensation practices in religious courts. The agency of adolescent girls in decision-making is severely constrained by patriarchal social structures, structural poverty, and limited access to education and reproductive health services. Within a social space characterized by unequal distribution of cultural and symbolic capital, Child marriage emerges as a strategy of honor reproduction deemed socially legitimate. The article argues that child marriage is not merely an individual problem but a product of symbolic power relations and local social structures. Reform of marriage dispensation regulations, community-based sexuality education, and value interventions through grassroots institutions are urgently needed to disrupt the cycle of intergenerational inequality.
ANALYSIS OF SUPPORTING FACTORS AND CHALLENGES FOR THE DEVELOPMENT OF JANTUR MAPAN WATERFALL TOURISM, LINGGANG MAPAN VILLAGE, WEST KUTAI Oktaviano L, Kevin; Hidayah, Ahmad; Sukapti, Sukapti; Sarifudin, Sarifudin
SOSIOEDUKASI Vol 15 No 1 (2026): SOSIOEDUKASI : JURNAL ILMIAH ILMU PENDIDIKAN DAN SOSIAL
Publisher : Fakultas Keguruan Dan Ilmu Pendidikan Universaitas PGRI Banyuwangi

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.36526/sosioedukasi.v15i1.7421

Abstract

Community-based nature tourism development is a strategic approach to fostering social and economic progress in rural areas. This study analyzes the development challenges of Jantur Mapan Waterfall tourism in Linggang Mapan Village, West Kutai Regency, and examines the roles of stakeholders involved. A qualitative descriptive method was employed, with data collected through in-depth interviews, field observations, and documentation using purposive sampling. Data were analyzed through descriptive qualitative techniques. The findings reveal that although local communities participate in tourism management and activities, the implementation remains suboptimal. Key constraints include limited facilities and infrastructure, the absence of a systematic development plan, low human resource capacity, and weak stakeholder coordination. From Talcott Parsons’ Structural Functional Theory (AGIL) perspective, the functions of adaptation, goal attainment, and integration are not yet balanced, despite the persistence of mutual cooperation values, service orientation, and commitment to sustainability. The study concludes that stronger synergy among the village government, tourism managers, local communities, and regional authorities is essential through structured planning, capacity building, and institutional strengthening to achieve sustainable tourism development and enhance local welfare.
Co-Authors Al-Qadhri, Farhan Mustaqim Ali, Abdul Halim Azwar Azwar Dian Kurnia Anggreta Firdaus Firdaus Hakim, Aji Eka Qamara Yulianti Dewi Hanafi Saputra Hanafi Saputra, Hanafi Harisnawati, Harisnawati Indriyani, Anisatun Irwan Irwan Isnaini Kamilah Dwi Kurniawati Mahendra, Irza Malik, Rayhan Sayyidan MARCELAWATI, YENI Mirza Shahreza Ningsih, Novita Surya Nofrizal Nofrizal Noor, Mohammad Fauzan Oktaviano L, Kevin Prajulianto, Agung Prajuliyanto, Agung Ranti nazmi Rexsi, Rexsi Rina Juwita Rohmah, Ainun Nimatu Rosyid Nurrohman Sarifudin sarifudin, Sarifudin Singh, Balraj Sri Murlianti SRI RAHAYU Sri Rahmadani Sriwahyuni, Yanti Sukapti Sukapti, Sukapti Tantry Widiyanarti Yenita Yatim Yenni Melia Yuhelna Yuhelna . Zamruddin, Mardliya Pratiwi Ziya Ibrizah