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Evy Maharani

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Author-ID : 461737

Agriculture, Biological Sciences & Forestry Biochemistry, Genetics & Molecular Biology Chemistry Economics, Econometrics & Finance Education Environmental Science Immunology & microbiology Social Sciences Transportation Veterinary Other

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ANALISIS TRANSMISI HARGA TANDAN BUAH SEGAR (TBS) DARI PABRIK KELAPA SAWIT (PKS) Ke PETANI SWADAYA DI KELURAHAN SOREK SATU KECAMATAN PANGKALAN KURAS KABUPATEN PELALAWAN Ermi Tety; Evy Maharani; Muhammad Setiawan
PEKBIS Vol 4, No 01 (2011)
Publisher : Program Studi Pendidikan Ekonomi Universitas Riau

The purpose of this research is to investigate marketing channels, marketingmargins of TBS oil palm and to know the part that received by farmers, thecorrelation or relationship between the prices of oil palm paid by PKS withthe prices received by swadaya farmers, as well as the effect of price changesof oil palm at PKS standard with the price of swadaya farmers standard atSorek Satu District, Pangkalan Kuras Subdistrict. This study was conducted fromAugust 2010 to January 2011. The method that the researcher used was surveymethod. The Sampling of the research was 32 swadaya farmers with the ageof palm trees between 10-15 years done by purposive sampling, whereas for tradersand PKS done by snow ball. Based on the results of one marketing channels inSorek Satu and the average of marketing margins of time series data for theyear 2010 was Rp. 245,25, while the share of farmers is 87%. The correlationvalue of the price from swadaya farmers standard with the price PKS standardwas 0.976 and the price transmission based on the coefficient regression valueof b1 was 0,884.

ANALISIS HUBUNGAN FAKTOR-FAKTOR MOTIVASI KERJA DENGAN KEPUASAN KERJA KARYAWAN PELAKSANA PADA PT. PERKEBUNAN NUSANTARA III SEI MERANTI Dhartie Sartika Novionita; Rosnita '; Evy Maharani
PEKBIS Vol 9, No 1 (2017)
Publisher : Program Studi Pendidikan Ekonomi Universitas Riau

Employees and companies are two things that are related. Employees has animportant role in a company. Employees need motivation and satisfaction in workinto promote the spirit of employees in working company. The purpose of thisresearch is: 1) analyzed levels of motivation work employees implementing PTPN IIISei Meranti, 2) analyzed levels of satisfaction work employees implementing PTPNIII Sei Meranti, 3) analyzed factors motivation relations work with satisfactionemployees work implementing PTPN III Sei Meranti. This study was conducted bysurvey method from April 2016 until January 2017. Analysis the data used wasdescriptive, likert, and analysis rank spearman. The sample collection done withpurposive sampling criteria employees implementation have worked more than twoyears in PTPN III Sei Meranti. The research results show that employees whoworked at the PTPN III Sei Meranti 73,49 percent are men with the average age 43years old when 55,42 percent the level of education employees primary school, theaverae length of work employees is 20 years, 66, 27 percent having 1-3 of familiesto as people, and 73,49 percent more large salary of Rp2.000.000. motivation workemployees implementing received score 3,48 to a category motivated. Satisfactionwork employees implementing received score 3,47 to a category satisfied. The arerelationship positive (in line) between motivation working with satisfaction workemployees, it means the higher motivation work employees so satisfaction workemployees did to the higher.

ANALISIS PEMASARAN PADI DI DESA RAJA BEJAMU KECAMATAN SINABOI KABUPATEN ROKAN HILIR Kusnanto '; Evy Maharani; Shorea Khaswarina
PEKBIS Vol 8, No 1 (2016)
Publisher : Program Studi Pendidikan Ekonomi Universitas Riau

The aims of this research are: 1) To know the channels and marketing functions ofpaddy in the Raja Bejamu village Sub- district Sinaboi Rokan Hilir Regency. 2)Analyzing of the cost, margin and marketing efficiency of rice in the RajaBejamuVillage Sub-district of Sinaboi Rokan Hilir Regency. This study wasconducted by survey method and sampling as respondents were 40 samples. Dataanalysis was using snowball sampling. The results showed that the rice marketingchannel in the Raja Bejamu Village had only one of marketing channel was startingtrader farmers to collectors and wholesalers. Marketing functions of paddy in theRaja Bejamu Village was conducted by marketing agencies such as farmes, tradersand wholesalers covering exchange function, physical function and functionfacilities. At cost of farmers for consumption is Rp 36.9. At the traders marketingcosts incurred are transport cost is Rp 326.1/kg kg and costs of sacks areRp 883.8.Meanwhile, wholesalers unloading marketing spend Rp 80/kg, transportation costsis Rp 207.5/kg and other costs (meals, drinks and cigarettes) amounted Rp 25.9/kg.Meanwhile, marketing efficiency is Rp 25.21 and benefit of Marketing is Rp 736.6 aswell as part of the farmers who received 78.13%.Keywords: marketing, paddy, raja bejamu

ANALISIS SALURAN PEMASARAN DAN TRANSMISI HARGA TANDAN BUAH SEGAR (TBS) KELAPA SAWIT PADA PETANI SWADAYA DI DESA SARI GALUH KECAMATAN TAPUN KABUPATEN KAMPAR Ermi Tety; Evy Maharani; Selviana Deswita
PEKBIS Vol 5, No 1 (2013)
Publisher : Program Studi Pendidikan Ekonomi Universitas Riau

The purpose of this research is to find out and analyze: channels and marketingmargins of TBS as well as palm oil prices received by Swadaya Farmers; thecorrelation or relationship between the price of oil palm paid PKS with the pricereceived by swadaya farmers and the effect of price (price transmission elasticity)from oil palm at PKS with the price recevied by swadaya farmers at sari galuhvillage, tapung district, kampar subdistrict. This research was conducted from March2012 to August 2012. The method that the reasearch used was survey method. Thesample take used by purposive sampling. The sampling of the reaserch was 42swadaya farmers with the age of palm trees between 8-12 years, whereas fortraders and pks used by method snowball sampling by following marketing chanel.The results of this research show only one market by channel from swadaya farmerstbs, from farmer to traders than to PKS and marketing margins used the periodictime series data from January to December 2011 Rp. 223,12. The price thatreceived by farmer is 85,05%. The correlation value of the price from swadayafarmers with the price PKS was 0,983. The value of the elasticity of pricetransmission between the price received from swadaya farmers and the price of oilpalm by PKS was 0,085.Keywords: Marketing channels, margins, price transmission, swadaya farmers.

PERSEPSI KONSUMEN TERHADAP BAURAN PEMASARAN DI KLAPPERPIE KOTA PEKANBARU Arie Shandy; Shorea Khaswarina; Evy Maharani
PEKBIS Vol 9, No 3 (2017)
Publisher : Program Studi Pendidikan Ekonomi Universitas Riau

Marketing is a total system of business activities that designed to plan, price,promotion and distribution of goods to satisfy the desires and reach the targetmarket. This study aimed to know consumer perception on marketing mix inKlapperPie store. Survey method was used in this study and purposive samplingwas used to get 50 costumers of KlapperPie store as samples. This study took placein KlapperPie store. Analyze descriptively was used on this study. The resultsshowed that consumer perception on marketing mix from variables of product, price,place and promotion then service, consumer gave a mark with good categorized dueto variable of product has an interesting color and fresh fruit as the topping, flavor ofproduct, package, quality of fruit freshness, quality of hygiene product, and displayquality of product with the average score of 3,75 on good categorized. Indicators onprice variable were affordable price, suitability price with quality products,competitive price, and price affected on purchasing power with the average score of3,71 on good categorized. Indicators on place variable were (public transportation,visibility, parking facility and business location) with the score of 3,39 on quite goodcategorized. Promotion variable with the indicators of mouth to mouth promotion andsocial media promotion with the average score of 3,03 on quite good categorized.The last variable was service variable with indicators of bargaining product service,purchasing product service, handover product service, and delivery product with theaverage score of 3,61 on good categorized.

Co-Authors Ahmad Rifai Algi Variski Andeska ' Arie Shandy Arif Rahman Zikri Awaluddin Awaluddin Azizah Azmi Bamba Indalis Devi Wulan Suci Dhartie Sartika Novionita DIAN WULANDARI Didi Muwardi Djaimi Bakce Donald Jhon Frengki Dotik Komala Dewi Eka Sunarya Putri Eliza ' Eliza Eliza Endro Freddy Ermi Tety Fauzi Ardiansyah Febro Sarjana Purba Fitri Bayu Masanda Hafiz Fauzan Azim Imam Fahrorozi Isro Nadiyah Joko Prestiwo Joko Saputra Kausar ' Kurnia, Deby Kusnanto ' Liskawati Sihaloho Mai Oni Sandra Muhammad Reza Nurhedianto Muhammad Setiawan Nooky Anggita Sari Novia Dewi Nur Meganingsih Nurhazanah Nurhazanah Puspita Sari Dewi Putra Mandala Rani Astuti Rezki Putra Ridudi Yoresta Rischa Nurul Alfath Syam Rita Aprilia Sari Romi Effendi Rosnita ' Roza Yulida Selviana Deswita Shorea Khaswarina Sopan Sujeri Sunarti Sunarti Susy Edwina Syaiful Hadi Tanti Oktaria Vivin Mayang Sari Wulandari Wulandari Yeni Kusumawaty Yogi Hiro Yulia Andriani Yulian Artha Yusmini Yusmini Yuyunisari Yuyunisari

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