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Pengaruh Faktor Budaya dan Kepribadian terhadap Keputusan Pembelian Jauhari, Tontowi; Evi Husniati Sya’idah
Journal Of Administration and Educational Management (ALIGNMENT) Vol. 8 No. 3 (2025): Alignment: Journal of Administration and Educational Management
Publisher : Institut Penelitian Matematika, Komputer, Keperawatan, Pendidikan dan Ekonomi (IPM2KPE)

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31539/07z7t732

Abstract

The decision to purchase a product or service is not an isolated act; it is the result of a long process influenced by various internal and external factors. The purpose of this study is to analyze the influence of culture and personality on purchasing decisions. This study employed a quantitative associative method, utilizing primary data, and a sample of 30 individuals. Data analysis was conducted using multiple regression. The results demonstrate that the cultural factor (X1) has a positive influence on purchasing decisions of 0.233, while the personality factor (X2) has a positive influence of 0.160. The coefficient of determination of 0.813 demonstrates that in addition to their independent influence, the cultural variable (X1) and personality variable (X2) also have a joint influence on purchasing decisions. These findings suggest that understanding consumer culture and personality is necessary for developing effective marketing strategies.   Keywords: Culture, Personality, Consumer Behavior, Purchasing Decisions
PATIENT DISCHARGE PROCESS AT X HOSPITAL : FLOW DIFFERENCES, IMPACTS, AND SOLUTION PLANS Jauhari, Tontowi; Hariyanti, Tita; Suminar Pertiwi, Dian
Journal of Community Health and Preventive Medicine Vol. 5 No. Issue Supplement 1 (2025): JOCHAPM Vol. 5, Issue Supplement 1, March 2025
Publisher : Universitas Brawijaya

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.21776/

Abstract

Waiting time is one of the factors that affect patient perception of the quality of hospital services, and has an impact on patient satisfaction levels. The process of discharge from hospitalization is one of the factors that can cause low patient satisfaction. The purpose of this paper is to describe various understandings of the discharge process in hospitals X. This study uses qualitative methods. Data collection was carried out through unstructured observations and in-depth interviews with staff regarding the process of discharge of patients from hospitalization. This observation was carried out to observe the process of discharge of patients until the patient received medication using a time-motion study. In-depth interviews were conducted with related units such as inpatient units, inpatient pharmacies, inpatient cashiers, and inpatient registration places. The discharge of insurance patients has a different flow from other payment models. The time to discharge patients with insurance is longer because there is a confirmation process from the inpatient registration unit to the insurance company to get the final guarantee. This process takes an average of about 1 hour and is the longest method of patient discharge. This process involves the inpatient registration unit in charge of contacting the insurance to obtain final financing from the insurance.
Organizational injustice and workplace deviance: The mediating role of employee jealousy in manufacturing and service sectors Sustiyatik, Enni; Jauhari, Tontowi
Annals of Human Resource Management Research Vol. 5 No. 3 (2025): September
Publisher : Goodwood Publishing

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.35912/ahrmr.v5i3.2936

Abstract

Purpose: This study investigates the effect of organizational injustice including distributive, procedural, and interactional injustice on workplace deviance, with employee jealousy as a mediating variable. The research aims to compare these relationships across two industrial sectors: manufacturing and services in Indonesia. Methodology: A quantitative survey design was employed involving 421 full-time employees from medium to large-sized companies located in East Java, Central Java, and Jakarta. A structured questionnaire using validated scales was distributed using stratified random sampling to ensure balanced sectoral representation. The analysis was conducted using Partial Least Squares Structural Equation Modeling (PLS-SEM) via SmartPLS 4.0 software (SmartPLS GmbH, Germany), and data preparation was performed using IBM SPSS 26.0. Results: The findings indicate that all three types of injustice significantly increase employee jealousy. Furthermore, jealousy is a strong predictor of workplace deviance. Mediation analysis shows that jealousy significantly mediates the relationships between each dimension of injustice and workplace deviance, with interactional injustice having the strongest overall effect. Conclusions: This study concludes that employee jealousy is a key emotional pathway through which organizational injustice leads to deviant behavior. The results emphasize the importance of fair interpersonal treatment within organizations. Limitations: The study is limited by its cross-sectional design and reliance on self-reported data, which may introduce bias. Contribution: To organizational behavior literature and offers practical insights for human resource management, particularly in emerging economies.
PENGARUH CONTENT MARKETING TERHADAP CUSTOMER ENGAGEMENT PADA TESTOEFL.ID Sya'idah, Evi Husniati; Jauhari, Tontowi
Jurnal Ecoment Global Vol. 7 No. 2 (2022): Edisi Agustus 2022
Publisher : Universitas Indo Global Mandiri Palembang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.35908/jeg.v7i2.2193

Abstract

ABSTRACT Nowadays, the development of social media is increasing rapidly. The company uses a wide variety of social media platforms to present interesting content. Instagram is one of the most interesting social media platforms. Through a well-managed marketing tool, the company can increase consumer attention and customer engagement. This study aims to determine the influence of content marketing on customer engagement in tests.id. This study presents quantitative descriptive research using classical assumption test analysis (Normality test, Homogeneity Test) and the ANOVA test, as well as the Scheffe test as a further test. The population used in this study was marketing content posts on Instagram accounts, testoefl.id, which numbered 147 on May 15th, 2022. Meanwhile, the number of samples in this study was limited to 30 posts with predetermined sample criteria. The results of the ANOVA test obtained a p-value < 0.05, which indicates that content marketing has a significant influence on customer engagement. After using the Scheffe test to do an ad hoc post-test, it was clear that the type of promotional post had a big impact on the average value of customer engagement compared to other types of posts. Keywords: content marketing, Instagram, customer engagement ABSTRAK Pada masa sekarang, perkembangan media sosial semakin pesat. Nyaris tidak ada yang tidak bisa dilakukan oleh platform digital. Untuk menghadirkan konten yang menarik, banyak bisnis yang menggunakan berbagai platform media sosial.Instagram adalah salah satu platform media sosial paling populer perusahaan dapat meningkatkan perhatian dan keterlibatan konsumen melalui pemasaran konten yang dikelola dengan baik. Tujuan dari penelitian ini adalah untuk melihat bagaimana pemasaran konten mempengaruhi keterlibatan pelanggan dalam testoefl.id. Ini adalah studi deskriptif kuantitatif yang menggunakan pengujian hipotesis tradisional (tes normalitas dan homogenitas) serta tes ANOVA dan Scheffe. Populasi yang digunakan dalam penelitian ini adalah pos konten marketing pada akun Instagram testoefl.id yang berjumlah 147 pada 15 Mei 2022. Sedangkan jumlah sampel dalam penelitian ini sebanyak 30 pos dengan kriteria sampel yang sudah ditentukan. Hasil dari uji ANOVA didapatkan p-value <0.05 yang mengindikasikan bahwa konten marketing memiliki pengaruh yang signifikan terhadap customer engagement. Setelah dilakukan uji pos hoc dengan menggunakan uji Scheffe menunjukkan tipe pos promosi memiliki perbedaan nilai rata-rata customer engegament yang signifikan jika dibandingkan dengan tipe pos yang lainnya. Kata Kunci: konten marketing, Instagram, customer engagement
OPTIMALISASI PENINGKATAN SUMBER DAYA MANUSIA PENEGAK HUKUM DALAM IMPLEMENTASI TILANG ELEKTRONIK Setiawan, Edi; Jauhari, Tontowi
The Juris Vol. 8 No. 2 (2024): JURNAL ILMU HUKUM : THE JURIS
Publisher : Lembaga Penelitian dan Pengabdian kepada Masyarakat STIH Awang Long

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.56301/juris.v8i2.1373

Abstract

The use of motorized vehicles in daily life can have a negative impact, namely traffic jams and accidents originating from traffic violations, thus requiring law enforcement efforts. This research aims to find out, analyze and criticize law enforcement regarding traffic violations. This research aims to explore the importance of improving human resources (HR) of the Indonesian National Police (Polri) in implementing electronic traffic fines as an effort to enforce the law against traffic violations. Traffic violations are a common problem in big cities, often caused by the increasing number of motorized vehicles. Electronic fine enforcement, or Electronic Traffic Law Enforcement (ETLE), utilizes technology such as CCTV cameras to detect violations and increase the transparency and efficiency of the legal process. This research uses an empirical juridical type, namely an approach that aims to examine the extent to which law is implemented and functions in society. which in this research is research that uses literature, which involves collecting data through book review literature, journals and official documents. The data collected aims to analyze the relevance of law enforcement theory and practice in the context of electronic fines. The research results show that electronic fines support more modern and efficient law enforcement while helping to improve road safety and order. However, the success of implementing ETLE is very dependent on the competence of Polri's human resources. Therefore, improving the quality and capacity of Polri's human resources is very important to ensure the sustainability of digital transformation in traffic law enforcement.
Strategic framework AI-driven HRM, hybrid work, psychological welfare, sustainable talent development, and governance of HR against HR future trends Ridwan, Ahmad; Sustiyatik, Enni; Jauhari, Tontowi
Annals of Human Resource Management Research Vol. 5 No. 4 (2025): December
Publisher : Goodwood Publishing

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.35912/ahrmr.v5i4.3461

Abstract

Purpose: This study aims to develop and empirically validate an integrative strategic framework linking AI-driven HRM, hybrid work, psychological welfare, sustainable talent development, and HR governance in predicting future-ready HR within digitally transforming organizations. Research Methodology: A quantitative approach using SmartPLS-SEM was applied to analyze survey data from 150 HR managers, supervisors, and practitioners across multiple industries in Indonesia. The model evaluated reliability, convergent validity, structural relationships, effect sizes, and predictive relevance. Results: Findings confirm that all five constructs significantly and positively influence future-ready HR. AI-driven HRM improves strategic decision-making and predictive analytics; hybrid work enhances flexibility; psychological welfare strengthens engagement; sustainable talent development builds long-term workforce capability; and HR governance reinforces fairness and ethical practices. The model shows strong explanatory power (R² = 0.713), with all path coefficients significant (p < 0.05). Conclusions: A multidimensional, integrative HRM model is essential for preparing organizations for future challenges. The synergy between technological innovation, employee well-being, continuous talent development, and ethical governance forms the foundation of resilient and future-ready HR systems. Limitations: The study uses a cross-sectional design, a relatively limited sample size, and excludes other potentially relevant predictors such as organizational culture, leadership style, and digital maturity. Contribution: This study advances HRM literature by presenting an empirically validated, holistic model that integrates technology, human factors, and governance, while offering practical guidance for sustainable and human-centered HR strategies.
Implementasi Manajemen Bakat pada Profesi Apoteker dalam Mendukung Program Promosi Kesehatan Masyarakat Iqbal, Muhammad Buyung; Jauhari, Tontowi
Arus Jurnal Sosial dan Humaniora Vol 5 No 3: Desember (2025)
Publisher : Arden Jaya Publisher

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.57250/ajsh.v5i3.1875

Abstract

Tantangan pengelolaan sumber daya manusia di sektor kesehatan menuntut penerapan manajemen bakat yang efektif, terutama bagi profesi apoteker dalam mendukung program promosi kesehatan masyarakat (promkes). Penelitian ini bertujuan menganalisis implementasi manajemen bakat pada apoteker, pengaruhnya terhadap kinerja dan profesionalisme, serta strategi penguatan berbasis inovasi. Metode yang digunakan ialah studi pustaka (library research) dengan pendekatan kualitatif deskriptif melalui analisis tematik terhadap literatur enam tahun terakhir. Hasil menunjukkan bahwa tahapan manajemen bakat—rekrutmen, pengembangan, retensi, dan evaluasi—berperan penting dalam meningkatkan motivasi, kepemimpinan, serta kolaborasi apoteker dalam kegiatan promotif dan preventif. Strategi inovatif berbasis teknologi dan pengembangan berkelanjutan direkomendasikan untuk memperkuat peran apoteker dalam promkes secara inklusif dan berkelanjutan. Implikasinya, manajemen bakat yang terarah dapat memperkuat kontribusi apoteker terhadap promkes yang berkelanjutan dan berorientasi pada pembangunan kesehatan nasional.
Pemberdayaan perempuan: Pelatihan kerajinan tangan berbasis limbah plastik di Desa Lenek Duren Munir, Muhammad; Salsabila Adzro Junaidi, Dinda; Mutmainnah, Dewi; Isnaini, Riadatul; Hasanah, Zahiratun; Saputri, Laeli; Efendi, Yogi; Jauhari, Tontowi; Zanawi, Ahmad; Umaini, Rusli; Sholihin, M.; Taufikurrahman, Taufikurrahman
ALPATIH: Jurnal Inovasi Pengabdian Masyarakat Vol. 3 No. 2 (2025): Desember
Publisher : Alpatih Harapan Semesta

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.70115/alpatih.v3i2.325

Abstract

Kegiatan pengabdian kepada masyarakat di Desa Lenek Duren dilaksanakan dengan tujuan untuk memberdayakan perempuan melalui pelatihan kerajinan tangan berbasis limbah plastik. Program ini menggunakan pendekatan Participatory Action Research (PAR) yang menekankan keterlibatan aktif masyarakat, khususnya pemudi, dalam proses perencanaan, pelaksanaan, hingga evaluasi program. Sebanyak 15 pemudi dilibatkan dan membentuk komunitas “Srikandi LDR Bergerak”. Hasil pelatihan menunjukkan adanya peningkatan keterampilan peserta dalam merajut serta tumbuhnya kesadaran terhadap isu lingkungan. Sebagai hasil awal, peserta berhasil memproduksi tiga tas rajut yang dijadikan sebagai contoh produk dari pelatihan. Berdasarkan evaluasi akhir, sekitar 80% peserta menyatakan minat untuk melanjutkan kegiatan ini secara mandiri dan menjadikannya sebagai peluang usaha berbasis kerajinan daur ulang. Program pelatihan ini memberikan manfaat ganda: pertama, mendukung pengurangan limbah plastik rumah tangga melalui pemanfaatan bahan bekas; kedua, memberikan keterampilan praktis yang mampu meningkatkan rasa percaya diri, kreativitas, dan potensi kemandirian ekonomi peserta. Terbentuknya komunitas perempuan kreatif ini menjadi indikator keberhasilan program dalam mendorong kolaborasi, inovasi sosial, dan keberlanjutan. Dengan demikian, pelatihan ini dapat dipandang sebagai strategi pemberdayaan perempuan yang relevan sekaligus kontribusi nyata terhadap pelestarian lingkungan di Desa Lenek Duren
Strategi Pendamping Sosial Dalam Mendorong Graduasi Mandiri Keluarga Penerima Manfaat (Studi Pada Program Keluarga Harapan Kelurahan Sukajawa Baru Kecamatan Tanjung Karang Barat Kota Bandar Lampung) Susanti, Eli; Setiawati, Rini; Jauhari, Tontowi; Mawardi J, M.; Yanti, Fitri
Jurnal Ilmiah Muqoddimah: Jurnal Ilmu Sosial, Politik dan Hummaniora Vol 10, No 2 (2026): Mei 2026
Publisher : Universitas Muhammadiyah Tapanuli Selatan

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31604/jim.v10i2.2026.%p

Abstract

Penelitian ini dilatarbelakangi oleh masih rendahnya capaian graduasi mandiri Keluarga Penerima Manfaat (KPM) dalam Program Keluarga Harapan (PKH), yang menunjukkan bahwa bantuan sosial belum sepenuhnya mampu mendorong kemandirian penerima manfaat. penelitian ini bertujuan untuk menganalisis strategi pendamping sosial dalam mendorong graduasi mandiri, mengidentifikasi faktor pendukung dan penghambat, serta mengkaji upaya yang dilakukan dalam mengatasi hambatan tersebut di Kelurahan Sukajawa Baru, Kecamatan Tanjung Karang Barat, Kota Bandar Lampung. Penelitian ini menggunakan pendekatan kualitatif dengan metode grounded theory. Teknik pengumpulan data dilakukan melalui wawancara mendalam, observasi, dan dokumentasi terhadap Ketua Tim PKH, pendamping sosial, serta KPM graduasi dan non-graduasi. Informan dipilih secara purposive untuk memperoleh data yang relevan dengan fokus penelitian. Hasil penelitian menunjukkan bahwa strategi pendamping sosial dalam mendorong graduasi mandiri dilaksanakan melalui pendekatan yang terintegrasi, meliputi pendekatan struktural, edukatif melalui kegiatan Pertemuan Peningkatan Kemampuan Keluarga (P2K2), pendekatan relasional melalui kunjungan rumah (home visit), serta pendekatan adaptif melalui diferensiasi berdasarkan kondisi KPM, dan penguatan ekonomi produktif melalui fasilitasi akses program pemberdayaan seperti PPSE. Strategi ini menunjukkan bahwa pendamping berperan tidak hanya sebagai pelaksana program, tetapi juga sebagai fasilitator dan agen perubahan. Keberhasilan graduasi mandiri dipengaruhi oleh faktor pendukung berupa kesadaran, motivasi, dan perubahan pola pikir KPM, serta dukungan pendamping sosial dan akses terhadap program pemberdayaan. Namun demikian, terdapat faktor penghambat yang meliputi masih kuatnya mindset ketergantungan terhadap bantuan sosial, rendahnya tingkat pendidikan dan keterampilan KPM, serta kendala struktural berupa keterbatasan dukungan operasional dan tingginya beban administratif pendamping yang memengaruhi intensitas pendampingan. Dalam menghadapi hambatan tersebut, pendamping sosial melakukan berbagai upaya adaptif, antara lain melalui penguatan motivasi dan transformasi pola pikir KPM secara berkelanjutan, peningkatan kapasitas melalui pendampingan intensif, serta strategi prioritas dan optimalisasi waktu dalam menghadapi keterbatasan struktural.