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All Journal Al-Iqtishad : Jurnal Ilmu Ekonomi Syariah (Journal of Islamic Economics) Pro Bisnis Ikonomika : Jurnal Ekonomi dan Bisnis Islam MANAJERIAL JMBI UNSRAT (Jurnal Ilmiah Manajemen Bisnis dan Inovasi Universitas Sam Ratulangi) Aptisi Transactions on Management International Journal of Islamic Business and Economics (IJIBEC) Journal of Information System, Applied, Management, Accounting and Research Indonesian Journal of Islamic Economics Research GUYUB: Journal of Community Engagement Jurnal Litbang Kota Pekalongan Banco: Jurnal Manajemen dan Perbankan Syariah Jurnal Manajemen dan Perbankan (JUMPA) Al-Manahij : Jurnal Kajian Hukum Islam International Journal of Informatics, Economics, Management and Science Jurnal Keuangan dan Perbankan HIKMATUNA: Journal for Integrative Islamic Studies Hikmatuna Jurnal Ilmiah Mahasiswa Ekonomi Syariah (JIMESHA) JURNAL RUMPUN MANAJEMEN DAN EKONOMI
Mansur Chadi Mursid
UIN K.H. Abdurrahman Wahid Pekalongan
Religion Agriculture, Biological Sciences & Forestry Humanities Biochemistry, Genetics & Molecular Biology Chemistry Civil Engineering, Building, Construction & Architecture Computer Science & IT Decision Sciences, Operations Research & Management Earth & Planetary Sciences Economics, Econometrics & Finance Education Energy Environmental Science Industrial & Manufacturing Engineering Law, Crime, Criminology & Criminal Justice Library & Information Science Materials Science & Nanotechnology Mathematics Mechanical Engineering Neuroscience Physics Public Health Social Sciences Other

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Journal : Aptisi Transactions on Management

 1 
The Effect of Online Consumer Review on the Intention of Buying Products on Social Commerce Muslimah, Nurul; Mursid, Mansur Chadi
APTISI Transactions on Management (ATM) Vol 3 No 1 (2019): ATM (APTISI Transactions on Management)
Publisher : Pandawan

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (253.347 KB) | DOI: 10.33050/atm.v3i1.678

Abstract

E-commerce is one form of evolution business models that adopt Web 2.0 technology with the aim of increasing consumer participation and gaining economic value ( greater economic value ) .This study aims to conduct confirmatory research on the relationship between social trade construction, online consumer review, trust and intention to buy through a questionnaire survey done to e-commerce users, especially students at Pekalongam IAIN using the purposive sampling method . The results of the collected questionnaires are then analyzed quantitatively using partial least square (PLS) . From the analysis and quantitative testing that can be done It was concluded that online consumer review does not have a direct influence on the intention to buy, but construction of trade has a direct influence on the buyer's trust and it is known that trust has a direct influence on the intention to buy.
Co-Authors ABDUL HAMID Abdul Hamid Abdul Majid Ade Gunawan Aenurofik Afandi, Risxi Nizar Agus Fakhrina Ali Amin Isfandiar Andita Dwi Palupiningtyas Anggraeni, Sintha Anny Ratnawati Arifiyah, Annisa Arofatun, Sulis Ari Asis, Daryl M. De Astuti, Rina Tri Aulia, Mega Aziz, Hassanuddeen B Abd Azizah, Lailah Nur Caniago, Siti Aminah Dermawan, Naufal Fahmi Abdillah Fathimatuz Zahro Fathul Aminudin Aziz, Fathul Aminudin Fila, Arfania Zuhru Fitriani, Bela Fu'adah, Zuhrotul Hansya, Yonanda Dwi Hassanuddeen B Abd Aziz Husna, Alya Safira Ika Lestari, Ika Imahda Aljihat Indah Ayu Lestari Kurniawan, Muchammad Arif Masrur, Muhamad Misidawati, Dwi Novaria Muslimah, Nurul Nadhifatul Amnisa Rachma, Alya Rahmah, Himah Naely Ritanti, Nabila Khoirunnisa Rofiyana, Rofiyana Rr. Kathrin Irviana RR. Kathrin Irviana Sarah, Dewi Halimatus Setyani, Restu Aurora Gita Tamamudin Ulimas, Malahayati Yadi Fakhruzein Terang Jaya Zulfikar, Haidhar Ali