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All Journal JURNAL MANAJEMEN AGRIBISNIS Agrilan : Jurnal Agribisnis Kepulauan Jurnal Review Pendidikan dan Pengajaran (JRPP) JIA (Jurnal Ilmiah Agribisnis) : Jurnal Agribisnis dan Ilmu Sosial Ekonomi Pertanian Gema Wiralodra Jurnal Biogenerasi Community Development Journal: Jurnal Pengabdian Masyarakat Jurnal Agribisnis Jurnal Ilmiah Wahana Pendidikan INTERNATIONAL JOURNAL OF EDUCATION, INFORMATION TECHNOLOGY, AND OTHERS Journal Agriculture
Sarlina Noni, Sarlina
Universitas Nusa Nipa
Religion Agriculture, Biological Sciences & Forestry Humanities Computer Science & IT Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Education Health Professions Languange, Linguistic, Communication & Media Public Health Social Sciences Other

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ANALISIS PENDAPATAN USAHA TANI PADI SAWAH (Oryza Sativa) DI DESA LEGU WODA KECAMATAN MAGEPANDA KABUPATEN SIKKA Iawan Saputera Wanda, Taras; Liga, Floribertus; Noni, Sarlina
Jurnal Biogenerasi Vol. 10 No. 4 (2025): Volume 10 nomor 4 tahun 2025 Terbit Oktober-Desember 2025
Publisher : Universitas Cokroaminoto Palopo

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.30605/biogenerasi.v10i4.7432

Abstract

This research aimed to analyze the income of rice farming in Legu Woda Village, Magepanda Sub-District, Sikka Regency and determine its feasibility through the calculation of the R/C ratio and Break Even Point (BEP). The research method used was descriptive quantitative, with primary data collected through interviews using questionnaires involving 68 rice farmer respondents. The results showed that the average rice production was 3.668 kg/ha with a selling price of IDR 7.000/kg. Farmers’ income reached IDR 19.737.177/ha per planting season with a total cost of IDR 5.938.823/ha. The R/C ratio value was 4.32 (>1), indicating that rice farming in the research area was efficient, profitable, and feasible to cultivate, BEP analysis showed the break-even point at a production level of 337,06 kg/ha, revenue of IDR 2.358.062,57/ha, and a grain price of IDR 1.619,09/kg. This shows that rice farming in Legu Woda Village is worth pursuing because it provides significant profits.
Analisis Efisiensi Produksi Usahatani Padi Sawah (Oriza Sativa L) di Kelompok Tani Beranga Indah Desa Magepanda Kecamatan Magepanda Kabupaten Sikka Maria Elisabeth Delang; Sarlina Noni; Gabriel Otan Apelabi; Taras Iawan Saputera Wanda
Agriculture - Jurnal Ilmu Pertanian Vol 2 No 2 (2024): Juni: Journal Agriculture
Publisher : Fakultas Pertanian, Universitas Nusa Nipa

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Abstract

Production efficiency in lowland rice farming can be improved through enhancements in farmers’ managerial capabilities. These capabilities originate from the farmers themselves and are influenced by socio-economic factors. This study aims to determine the level of production efficiency of lowland rice farming in the Beranga Indah Farmer Group, Magepanda Village. The research method used is a survey method with a quantitative approach. The sampling technique applied was a saturated sample, involving 19 respondents. Data analysis employed the Cobb-Douglas production function and efficiency testing. The results of the study indicate that the factor that significantly (statistically) affects lowland rice production in the Beranga Indah Farmer Group is labor, with a significance level of 0.009. Meanwhile, the factors that do not have a significant effect are land area (0.278), seeds (0.183), pesticides (0.371), and fertilizer (0.286). The use of inputs such as land area, labor, seeds, pesticides, and fertilizer has not yet been technically, allocatively, or economically efficient, as the efficiency values of land area, seeds, pesticides, and fertilizer are greater than one; therefore, they are considered inefficient.
Analisis Kelayakan Usahatani Tomat (Lycopersicon Esculentum Mi Ll) di Moeda Tani Farm Kecamatan Alok Kabupaten Sikka Theofilus Reven Roja; Sarlina Noni; Gabriel Otan Apelabi
Agriculture - Jurnal Ilmu Pertanian Vol 2 No 2 (2024): Juni: Journal Agriculture
Publisher : Fakultas Pertanian, Universitas Nusa Nipa

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Abstract

Tomatoes are one of the horticultural commodities that have high economic value and are widely cultivated by farmers due to their considerable market demand. However, tomatoes are highly perishable and their market prices often fluctuate, which can affect farmers’ income levels. Therefore, a farm feasibility analysis is needed to determine whether tomato farming activities can provide economic benefits. This study aims to determine the feasibility of tomato farming at Moeda Tani Farm, Alok District, Sikka Regency. The research was conducted from February to March 2023. The method used in this study was a quantitative descriptive method. Data collection was carried out through interviews, observation, and documentation. The data sources consisted of primary data obtained directly from respondents, namely the manager and employees of Moeda Tani Farm, and secondary data obtained from related institutions. The data analysis used included analysis of production costs, revenue, income, and business feasibility analysis using the Revenue Cost Ratio (R/C). The results of the study show that the total production cost of tomato farming is IDR 24,780,000 per planting season, consisting of fixed costs and variable costs. The total revenue obtained is IDR 36,000,000, resulting in an income of IDR 11,220,000. The R/C ratio obtained is 1.45 or greater than one. This indicates that tomato farming at Moeda Tani Farm is feasible to operate and provides economic benefits, thus having the potential to be further developed.
Analisis Pendapatan Usahatani Jagung Hibrida (Zeamays L) di Kelompok Tani Jirojaro Di Desa Blatatatin Kecamatan Kangae Kabupaten Sikka Ayustus Frandi Valmon; Sarlina Noni; Gabriel Otan Apelabi
Agriculture - Jurnal Ilmu Pertanian Vol 2 No 2 (2024): Juni: Journal Agriculture
Publisher : Fakultas Pertanian, Universitas Nusa Nipa

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Abstract

Hybrid corn (Zea mays L.) is one of the important food commodities that has a strategic role in supporting food security and increasing farmers’ income. In Sikka Regency, East Nusa Tenggara Province, corn is widely cultivated by farmers. However, the productivity of corn farming still faces various constraints, such as limited use of production inputs, suboptimal cultivation technology, and low efficiency in farm management. This study aims to determine the level of income and the economic feasibility of hybrid corn farming in the Jirojaro Farmer Group in Blatatatin Village, Kangae District, Sikka Regency. This research was conducted in July 2024 using a purposive method to determine the research location. The respondents consisted of 30 farmers who were all members of the Jirojaro Farmer Group, selected using a saturated sampling method. The data used consisted of primary data obtained through interviews using questionnaires and field observations, as well as secondary data obtained from various literature sources and related institutions. Data analysis included cost analysis, revenue analysis, farm income analysis, business feasibility analysis using the R/C ratio, and Break Even Point (BEP) analysis. The results showed that the average total production cost was IDR 2,228,466.3 per planting season, with an average revenue of IDR 6,504,000. The average income earned by farmers was IDR 4,275,533.7 per planting season. The R/C ratio value of 2.91 (>1) indicates that hybrid corn farming is feasible and profitable to operate.
STRATEGI DAN EFETIVITAS PEMASARAN UNTUK MENINGKATKAN PENDAPATAN PEDAGANG ECERAN IKAN SEGAR DI PASAR TRADISIONAL ALOK MAUMERE NUSA TENGGARA TIMUR Sarlina Noni; Adriana Maria Septenis; Yohanes Wangge; Apolonaris Rivaldo Hure
Jurnal Biogenerasi Vol. 10 No. 4 (2025): Volume 10 nomor 4 tahun 2025 Terbit Oktober-Desember 2025
Publisher : Universitas Cokroaminoto Palopo

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.30605/biogenerasi.v10i4.7799

Abstract

This study aims to examine the marketing strategies and their effectiveness in increasing the income of retail fresh fish traders at Alok Traditional Market in Maumere, East Nusa Tenggara. The research type used is qualitative with a case study approach. Primary data were obtained through in-depth interviews with one of the retail traders, Mr. Hendrikus Nong, who has extensive experience in fish selling. Other data sources include direct field observations and documentation related to the process of catching, storing, and selling fish. The interview results indicate that traders source fish from TPI Maumere and apply various strategies, such as direct sales at the market and door-to-door selling, as well as using storage methods with boxes filled with frozen ice to preserve freshness. The main obstacles faced include seasonal price fluctuations and high competition. Storing fish with ice blocks has proven to be more effective in maintaining freshness for up to three days. Additionally, traders utilize diversification strategies by transforming unsold fish into dried fish. The analysis shows that these marketing strategies can increase the traders' daily income. The findings suggest that appropriate marketing strategies and effective management can improve the income of fresh fish traders in traditional markets. This research recommends enhancing marketing innovation and inventory management to support business sustainability and increase traders' income.
STRATEGI INOVATIF PEMASARAN PRODUK ES BUAH UNTUK MENINGKATKAN PENJUALAN DI PASAR NITA KECAMATAN NITA KABUPATEN SIKKA Sarlina Noni; Benedikta Yuliana Loru; Efrensius Koli Ndane; Ignasius Umbu Pati; Rikeldis Mula Toka Onacha
Jurnal Biogenerasi Vol. 10 No. 4 (2025): Volume 10 nomor 4 tahun 2025 Terbit Oktober-Desember 2025
Publisher : Universitas Cokroaminoto Palopo

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.30605/biogenerasi.v10i4.7800

Abstract

This study aims to identify the innovative marketing strategies employed by fruit ice vendors in efforts to increase sales at Nita Market, Nita District, Sikka Regency. The background of this research is based on the increasingly fierce competition among vendors, requiring more creative marketing strategies to attract customers. The research method used is descriptive qualitative, with data collection techniques through interviews, observation, and documentation of several fruit ice vendors at Nita Market. The results show that vendors implement several innovative marketing strategies, such as offering a variety of fruit ice menus, using more attractive packaging, providing fast and friendly service, offering affordable prices, and conducting simple promotions via social media platforms like WhatsApp and Facebook. Additionally, maintaining cleanliness of the stalls and using fresh ingredients are important factors that build consumertrust and interest. In conclusion, the innovative marketing strategies applied by fruit ice vendors at Nita Market have proven effective in increasing the number of buyers and revenue. This research is expected to serve as a reference for other vendors to develop their businesses through more creative marketing strategies tailored to market needs
STRATEGI PENGEMBANGAN USAHATANI SEMANGKA DALAM MENINGKATKAN DAYA SAING AGRIBISNIS Maria Agustina Dua Nona; Fiator Nong; Sarlina Noni
Jurnal Biogenerasi Vol. 11 No. 1 (2026): Volume 11, no 1, 2026, (Januari - Maret 2026)
Publisher : Universitas Cokroaminoto Palopo

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.30605/biogenerasi.v11i1.8094

Abstract

Watermelon farming is a horticultural commodity with high economic value and strong market potential. This study aims to analyze the development strategy of watermelon farming to enhance agribusiness competitiveness at the Practice Garden of the Faculty of Food Technology, Agriculture and Fisheries, Universitas Nusa Nipa. The research method used is descriptive qualitative with a SWOT analysis approach. Data were collected through observation, interviews, and documentation. The results show that the business position is in quadrant I (SO), indicating strong internal strengths and external opportunities. Recommended strategies include utilizing fertile land, skilled labor, applying cultivation technology, and strengthening marketing to improve agribusiness competitiveness.
Co-Authors Adriana Maria Septenis Adrianus Jado Antonius Nong Yeri Apolonaris Rivaldo Hure Aprinus Rizaldi Mari Asterliana Subu Ayustus Frandi Valmon Benedikta Yuliana Loru Bernadeta Bela Bunga Bobo, Almerto Da Rato, Yoseph Yakob DWI PUTRA DARMAWAN Efrensius Koli Ndane Elisabeth Yuvensia Paulina Elisabeth, Theresia Maria Eus Raja, Yohanes Fiator Nong Fiator Nong Gabriel Otan Apelabi Gahu Lewar, Ferdinandus Gore, Sisislia Aurelia Hege, Yohanes Hendison Iawan Saputera Wanda, Taras Ignasius Umbu Pati Jara, Sakarias Moa Karmila, Karolina Liga, Floribertus Maria Agustina Dua Nona Maria Aspina Gelu Maria Elisabeth Delang Maria Otang Maria Sharlina Yesi Maria Yulita Menge Martina Moy Mawar, Maria Theresia Dua Mitan, Albertus Nelsis, Angelina May Nurak, Frederik Afelino Otan Apelabi, Gabriel Padeng, Elias Raymond Rato, Aloysius Rikeldis Mula Toka Onacha Rofinus Kanisius Wangge Rongan, Yoseph Saputera Wanda, Taras Taras Iawan Saputera Wanda Theofilus Reven Roja Theresia Dua Martha Wayan Suarthana Yakob Da Rato, Yoseph Yakob Da Rato, Yoseph Yakob Da Rato Yasinta Sao, Fransiska Yohanes Irfon Hendrian Yohanes Wangge Yosefa Rensiana, Agustina Yosefina Jelita Numbar