Hayat Yusuf
Jurusan Manajemen, Fakultas Ekonomi Dan Bisnis, Universitas Halu Oleo

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PENGARUH KEPUASAN KERJA, LINGKUNGAN KERJA NON FISIK, DAN PENGEMBANGAN KARIR TERHADAP KINERJA KINERJA ANGGOATA DITRESKRIMUM POLDA SULTRA Yusri Yusri; Murdjani Kamaluddin; Hayat Yusuf
Jurnal Manajemen, Bisnis dan Organisasi (JUMBO) Vol 7, No 1 (2023): Jurnal JUMBO Vol 7 No 1
Publisher : Pascasarjana Universitas Halu Oleo

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.33772/jumbo.v7i1.28378

Abstract

The purpose of this study was to examine and explain the effect of job satisfaction on the performance of members of the Directorate of Criminal Investigation at the Southeast Sulawesi Regional Police, the effect of a non-physical work environment on the performance of members of the Directorate of Criminal Investigation at the Regional Police of Southeast Sulawesi and the effect of career development on the performance of members of the Directorate of Criminal Investigation at the Regional Police of Southeast Sulawesi. This research approach is a survey with an explanatory research design. Data collection is done by using an instrument in the form of a questionnaire. The population of this study were all members of the Southeast Sulawesi Regional Police's Criminal Investigation Unit, totaling 53 people. The analytical tools used in testing the hypothesis are descriptive analysis and inferential analysis of Multiple Linear Regression by using the software package SPSS Version 24.0.The results of this study are job satisfaction has a positive and significant effect on the performance of the Ditreskimum Police of the Southeast Sulawesi Police, the non-physical work environment has a positive and significant effect on the performance of the Ditreskimum Police of the Southeast Sulawesi Police and Career development has a positive and significant effect on the performance of the members of the Ditreskimum Police of the Southeast Sulawesi Police
Salespeople’s Customer Orientation and Customer Satisfaction: An SDL Perspective Hayat Yusuf; Ardiansyah Goeliling; Astil; Syahra
Journal of Business & Banking Vol 15 No 2 (2025): November (2025) - April (2026)
Publisher : Universitas Hayam Wuruk Perbanas

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.14414/gb9bq372

Abstract

This study aims to examine the influence of service quality and salespeople’s customer orientation on perceived value and customer satisfaction, as well as the mediating role of perceived value and the moderating role of brand image in the relationship between perceived value and customer satisfaction. This research was conducted on bank credit customers in Kendari City using a quantitative approach with an explanatory research design. Data were collected through a survey using a structured questionnaire distributed to 340 respondents. The data were analyzed using Structural Equation Modeling to test the diresct, indirect, and moderation effects in the proposed research model. The results show that service quality and salespeople’s customer orientation have positive effects on perceived value and customer satisfaction. Perceived value also has a positive effect on customer satisfaction, indicating that customers tend to be more satisfied when they perceive that bank credit services provide benefits that are worth the cost, time, effort, and risk involved. In addition, perceived value mediates the relationship between service quality and customer satisfaction, as well as the relationship between salespeople’s customer orientation and customer satisfaction. The findings also confirm that brand image strengthens the effect of perceived value on customer satisfaction.
Salespeople’s Customer Orientation and Customer Satisfaction: An SDL Perspective Hayat Yusuf; Ardiansyah Goeliling; Astil; Syahra
Journal of Business & Banking Vol 15 No 2 (2025): Volume 15 Nomor 2
Publisher : Universitas Hayam Wuruk Perbanas

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.14414/jbb.v15i02.5639

Abstract

This study aims to examine the influence of service quality and salespeople’s customer orientation on perceived value and customer satisfaction, as well as the mediating role of perceived value and the moderating role of brand image in the relationship between perceived value and customer satisfaction. This research was conducted on bank credit customers in Kendari City using a quantitative approach with an explanatory research design. Data were collected through a survey using a structured questionnaire distributed to 340 respondents. The data were analyzed using Structural Equation Modeling to test the diresct, indirect, and moderation effects in the proposed research model. The results show that service quality and salespeople’s customer orientation have positive effects on perceived value and customer satisfaction. Perceived value also has a positive effect on customer satisfaction, indicating that customers tend to be more satisfied when they perceive that bank credit services provide benefits that are worth the cost, time, effort, and risk involved. In addition, perceived value mediates the relationship between service quality and customer satisfaction, as well as the relationship between salespeople’s customer orientation and customer satisfaction. The findings also confirm that brand image strengthens the effect of perceived value on customer satisfaction.