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All Journal Proceeding SENDI_U International Journal of Artificial Intelligence Research Hasanuddin Economics and Business Review DIJB (Diponegoro International Journal of Business) Bisma: Jurnal Bisnis dan Manajemen SEIKO : Journal of Management & Business YUME : Journal of Management Abdi Kami : Jurnal Pengabdian Kepada Masyarakat Jurnal Pengabdian kepada Masyarakat Nusantara Economics and Digital Business Review Idea Pengabdian Masyarakat Journal of Social Science, Humanitis and Humaniora Adpertisi Room of Civil Society Development Center of Economic Students Journal (CSEJ) Room of Civil Social Development
Kasnaeny Karim, Kasnaeny
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Journal : Hasanuddin Economics and Business Review

 1 
WOMEN'S DECISIONS TO BE AN ENTREPRENEURSHIP IN THE INFORMAL SECTOR IN MAKASSAR Karim, Kasnaeny; Jibril, Hadira Thumaninah
Hasanuddin Economics and Business Review VOLUME 3 NUMBER 2, 2019
Publisher : Faculty of Economics and Business, Hasanuddin University

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.26487/hebr.v3i2.2028

Abstract

This study aims to determine the factors underlying women with high school education levels up to Bachelor, for entrepreneurship in the informal sector. Answer the research problem; the data were collected through 22 informants and then analyzed using a qualitative phenomenological approach. The results showed that six factors were underlying the decision of women to become entrepreneurs in the informal sector, which consisted of leisure time factors, Socio-cultural factors, Marriage factors, Ease factors, Capital Factors, and Economic Factors.
The influence of emotional motives on the decision to use a credit card Karim, Kasnaeny; Tajibu, Muhammad Jibril
Hasanuddin Economics and Business Review VOLUME 5 NUMBER 2, 2021
Publisher : Faculty of Economics and Business, Hasanuddin University

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.26487/hebr.v5i2.2951

Abstract

The purpose of this study was to analyze the influence of emotional motives consisting of personal factors and psychological factors on consumer decisions to use credit cards. This study involved 100 respondents, with a sampling technique based on purposive sampling. The questionnaire was distributed to respondents according to the research criteria, namely being customers of credit card users in banks in the city of Makassar, which were further analyzed using the Multiple Linear Regression model, which will test variables from emotional motives, namely personal factors, and psychological factors, on the decision to use credit cards. . The results showed that personal factors had a significant positive effect on the decision to use a credit card, while psychological factors also showed a significant positive effect on the decision to use a credit card. Thus, people in the city of Makassar use credit cards based on the encouragement of emotional motives consisting of personal factors and psychological factors.
Customers' Switching Barrier on Switching Behavior from Conventional Banks to Sharia Banks Karim, Kasnaeny; Dani, Ibrahim
Hasanuddin Economics and Business Review VOLUME 4 NUMBER 2, 2020
Publisher : Faculty of Economics and Business, Hasanuddin University

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.26487/hebr.v4i2.2397

Abstract

This study aims to explore the reasons why conventional bank customers have not yet shifted to Islamic (sharia) banking in South Sulawesi, as well as identify the obstacles that have caused customers to remain conventional banks. The research subjects numbered 110 people. The research method uses Mixed Methods with sequential exploratory design. The first stage is a qualitative method to obtain data that is variable because the community has not yet switched to sharia banking. The second stage of the quantitative method is using Factor Analysis, to deepen the data and test the data so that the findings can be generalized. Data were collected by open and closed questionnaires and interviews, validity and reliability tests were carried out based on the analysis model used. The results of the analysis show that the factors that constrain people to move to Sharia banking are Fee Interest Factor, Information Factor, Location Factor, Relationship and Reputation Factor, Religiosity Factors, Product Factor, and Financial Risk Cost Factor. There are four findings of new factors as novelty of this study, namely Fee Interest Factors, Location Factors, Religiousity Factors, and Product Factors, as barriers to switch for the service industry, especially Sharia banking.
Can Bugis-Makassar Local Culture Reduce Compulsive Buying Behavior? Karim, Kasnaeny; Dani, Ibrahim
Hasanuddin Economics and Business Review VOLUME 5 NUMBER 3, 2022
Publisher : Faculty of Economics and Business, Hasanuddin University

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.26487/hebr.v5i3.3433

Abstract

This study aims to determine whether the local wisdom of Bugis culture is able to minimize consumer behavior in purchasing products, considering the negative impact caused by excessive shopping behavior with the use of credit cards that exceed the limit of funds or without the use of credit cards. Research informants amounted to 100 people obtained through snowball sampling. Research data were collected through open and closed questionnaires and interviews, then the research instrument was tested through validity and reliability tests using triangulation and peer review methods. The research method uses a narrative qualitative approach to obtain an explanation of whether the local wisdom of Bugis culture, namely "Siri'", is able to prevent compulsive buying behavior (consumerism). The results of the analysis show that siri' is believed to be able to prevent someone from spending excessively, because (1) there is a sense of shame to Self and Family, (2) There is shame to God Almighty, because God does not like people to do excessive behavior, and (3) there is a sense of shame about social sanctions when unable to pay arrears due to excessive use of credit cards.The implications of the results of this study can be used as reference material in preventing compulsive buying behavior and consumerism
The Purchase Decision of Halal Labeled Products Based on Brand Awareness and Brand Image for Bugis-Makassar Consumers Karim, Kasnaeny; Tajibu, Muhammad Jibril
Hasanuddin Economics and Business Review VOLUME 6 NUMBER 1, 2022
Publisher : Faculty of Economics and Business, Hasanuddin University

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.26487/hebr.v6i1.5085

Abstract

The study aimed to investigate how brand awareness and brand image influence the purchasing decisions of Bugis-Makassar consumers in Makassar City when buying halal products, given the competitive market and the increasing availability of foreign products. The study utilized a questionnaire distributed to 100 respondents using purposive sampling. The data collected was analyzed using multiple linear regression. The study found that both brand awareness and brand image had a positive and significant impact on the purchasing decisions of Bugis-Makassar consumers when buying halal products. Furthermore, brand awareness and brand image had a significant impact on the purchasing decisions of halal products when analyzed simultaneously. The R value of 51.9% indicates that brand awareness and brand image variables have a strong influence on the purchasing decisions of halal products. The findings of this study have significant implications for businesses operating in the halal product market. Companies should prioritize building brand awareness and creating a positive brand image to attract and retain customers in the competitive market. Furthermore, companies should understand the unique needs and preferences of the Bugis-Makassar community to tailor their marketing strategies accordingly.
The Purchase Decision of Halal Labeled Products Based on Brand Awareness and Brand Image for Bugis-Makassar Consumers Karim, Kasnaeny; Tajibu, Muhammad Jibril
Hasanuddin Economics and Business Review VOLUME 6 NUMBER 1, 2022
Publisher : Faculty of Economics and Business, Hasanuddin University, Makassar, Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.26487/hebr.v6i1.5085

Abstract

The study aimed to investigate how brand awareness and brand image influence the purchasing decisions of Bugis-Makassar consumers in Makassar City when buying halal products, given the competitive market and the increasing availability of foreign products. The study utilized a questionnaire distributed to 100 respondents using purposive sampling. The data collected was analyzed using multiple linear regression. The study found that both brand awareness and brand image had a positive and significant impact on the purchasing decisions of Bugis-Makassar consumers when buying halal products. Furthermore, brand awareness and brand image had a significant impact on the purchasing decisions of halal products when analyzed simultaneously. The R value of 51.9% indicates that brand awareness and brand image variables have a strong influence on the purchasing decisions of halal products. The findings of this study have significant implications for businesses operating in the halal product market. Companies should prioritize building brand awareness and creating a positive brand image to attract and retain customers in the competitive market. Furthermore, companies should understand the unique needs and preferences of the Bugis-Makassar community to tailor their marketing strategies accordingly.
Can Bugis-Makassar Local Culture Reduce Compulsive Buying Behavior? Karim, Kasnaeny; Dani, Ibrahim
Hasanuddin Economics and Business Review VOLUME 5 NUMBER 3, 2022
Publisher : Faculty of Economics and Business, Hasanuddin University, Makassar, Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.26487/hebr.v5i3.3433

Abstract

This study aims to determine whether the local wisdom of Bugis culture is able to minimize consumer behavior in purchasing products, considering the negative impact caused by excessive shopping behavior with the use of credit cards that exceed the limit of funds or without the use of credit cards. Research informants amounted to 100 people obtained through snowball sampling. Research data were collected through open and closed questionnaires and interviews, then the research instrument was tested through validity and reliability tests using triangulation and peer review methods. The research method uses a narrative qualitative approach to obtain an explanation of whether the local wisdom of Bugis culture, namely "Siri'", is able to prevent compulsive buying behavior (consumerism). The results of the analysis show that siri' is believed to be able to prevent someone from spending excessively, because (1) there is a sense of shame to Self and Family, (2) There is shame to God Almighty, because God does not like people to do excessive behavior, and (3) there is a sense of shame about social sanctions when unable to pay arrears due to excessive use of credit cards.The implications of the results of this study can be used as reference material in preventing compulsive buying behavior and consumerism
WOMEN'S DECISIONS TO BE AN ENTREPRENEURSHIP IN THE INFORMAL SECTOR IN MAKASSAR Karim, Kasnaeny; Jibril, Hadira Thumaninah
Hasanuddin Economics and Business Review VOLUME 3 NUMBER 2, 2019
Publisher : Faculty of Economics and Business, Hasanuddin University, Makassar, Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.26487/hebr.v3i2.2028

Abstract

This study aims to determine the factors underlying women with high school education levels up to Bachelor, for entrepreneurship in the informal sector. Answer the research problem; the data were collected through 22 informants and then analyzed using a qualitative phenomenological approach. The results showed that six factors were underlying the decision of women to become entrepreneurs in the informal sector, which consisted of leisure time factors, Socio-cultural factors, Marriage factors, Ease factors, Capital Factors, and Economic Factors.
Customers' Switching Barrier on Switching Behavior from Conventional Banks to Sharia Banks Karim, Kasnaeny; Dani, Ibrahim
Hasanuddin Economics and Business Review VOLUME 4 NUMBER 2, 2020
Publisher : Faculty of Economics and Business, Hasanuddin University, Makassar, Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.26487/hebr.v4i2.2397

Abstract

This study aims to explore the reasons why conventional bank customers have not yet shifted to Islamic (sharia) banking in South Sulawesi, as well as identify the obstacles that have caused customers to remain conventional banks. The research subjects numbered 110 people. The research method uses Mixed Methods with sequential exploratory design. The first stage is a qualitative method to obtain data that is variable because the community has not yet switched to sharia banking. The second stage of the quantitative method is using Factor Analysis, to deepen the data and test the data so that the findings can be generalized. Data were collected by open and closed questionnaires and interviews, validity and reliability tests were carried out based on the analysis model used. The results of the analysis show that the factors that constrain people to move to Sharia banking are Fee Interest Factor, Information Factor, Location Factor, Relationship and Reputation Factor, Religiosity Factors, Product Factor, and Financial Risk Cost Factor. There are four findings of new factors as novelty of this study, namely Fee Interest Factors, Location Factors, Religiousity Factors, and Product Factors, as barriers to switch for the service industry, especially Sharia banking.
The influence of emotional motives on the decision to use a credit card Karim, Kasnaeny; Tajibu, Muhammad Jibril
Hasanuddin Economics and Business Review VOLUME 5 NUMBER 2, 2021
Publisher : Faculty of Economics and Business, Hasanuddin University, Makassar, Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.26487/hebr.v5i2.2951

Abstract

The purpose of this study was to analyze the influence of emotional motives consisting of personal factors and psychological factors on consumer decisions to use credit cards. This study involved 100 respondents, with a sampling technique based on purposive sampling. The questionnaire was distributed to respondents according to the research criteria, namely being customers of credit card users in banks in the city of Makassar, which were further analyzed using the Multiple Linear Regression model, which will test variables from emotional motives, namely personal factors, and psychological factors, on the decision to use credit cards. . The results showed that personal factors had a significant positive effect on the decision to use a credit card, while psychological factors also showed a significant positive effect on the decision to use a credit card. Thus, people in the city of Makassar use credit cards based on the encouragement of emotional motives consisting of personal factors and psychological factors.
Co-Authors Abbas, Muchlis Achmad Gani, Ackhriansyah ARDIANSYAH ARDIANSYAH Ashoer, Muhammad Ating, Rashid Bima, M. Irfan Maulana Dani, Ibrahim David Kaluge Fitriani Gusmitha, Sarminda Hadira Thumaninah Jibril Hambali, Haisyah Ibrahim Ibrahim Jibril, Hadira Thumaninah Madani, Siti Maizirwan Mel Mangkona, Suriyanti Marwana Masyadi minah, Aminah Putri, Atika Rahma Sakir, Muhammad Sattar Sattar, Sattar Syahnur, Muhammad Haerdiansyah Tajibu, Muhammad Jibril Tajuddin, Imran Thahir, Taufik Zulkifli , Zulkifli