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All Journal MAJALAH ILMIAH GEMA PROSIDING Benefit: Jurnal Manajemen dan Bisnis Gema Prosiding Seminar Nasional JISIP: Jurnal Ilmu Sosial dan Pendidikan International Journal of Economics, Business and Accounting Research (IJEBAR) Jurnal Ilmiah Edunomika (JIE) Al-Kharaj: Jurnal Ekonomi, Keuangan & Bisnis Syariah Al-Manhaj: Jurnal Hukum dan Pranata Sosial Islam JIHAD : Jurnal Ilmu Hukum dan Administrasi Jurnal Bisnisman : Riset Bisnis dan Manajemen RIO LAW JURNAL Co-Value : Jurnal Ekonomi, Koperasi & Kewirausahaan NUSANTARA: Jurnal Pengabdian Kepada Masyarakat Jurnal Bisnis Manajemen dan Akuntansi Proceeding of International Conference Health, Science And Technology (ICOHETECH) Implikasi: Jurnal Manajemen Sumber Daya Manusia International Journal of Economics, Business Management and Accounting Journal of Economic and Economic Education Neraca: Jurnal Ekonomi, Manajemen dan Akuntansi
Indra Hastuti, Indra
Universitas Duta Bangsa
Religion Agriculture, Biological Sciences & Forestry Arts Humanities Computer Science & IT Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Education Environmental Science Health Professions Industrial & Manufacturing Engineering Languange, Linguistic, Communication & Media Law, Crime, Criminology & Criminal Justice Medicine & Pharmacology Social Sciences Other

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Journal : Al-Kharaj: Jurnal Ekonomi, Keuangan

 1 
Pengaruh Electronic Customer Relationship Management terhadap Kualitas Pelayanan dan Customer Satisfaction Cahyaningrum, Adinda; Hastuti, Indra; Suyatno, Agus
Al-Kharaj : Jurnal Ekonomi, Keuangan & Bisnis Syariah Vol 6 No 3 (2024): Al-Kharaj: Jurnal Ekonomi, Keuangan & Bisnis Syariah
Publisher : Research and Strategic Studies Center (Pusat Riset dan Kajian Strategis) Fakultas Syariah IAI Nasional Laa Roiba

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.47467/alkharaj.v6i3.4911

Abstract

The background of this research is that most consumers come to fulfill their needs. This is in accordance with Alfamart's mission of providing satisfaction to customers or consumers by focusing on superior quality products and services. CRM as an integration of processes, human capital and technology seeks the best understanding of the company's customer place and focuses especially on customer retention and relationship management. . This research uses field research, namely research in which the data is extracted through observations and data sources in the field, which means that researchers use data collection methods in qualitative research. With a qualitative approach because it is intended to understand the phenomenon of the research object and present the required data in a descriptive form. This technique is direct research in the field using interviews or observation. The influence of E-CRM on service quality greatly facilitates work in today's era because business strategies that integrate processes, people and technology can help attract sales prospects, convert them into regular customers, get comprehensive information about consumer behavior, retain existing customers and make consumers satisfied. the Alfamart Pakel 2 Karanganyar store to respond to problems related to the influence of E-CRM on the quality of this store's service is expected to always be consistent such as providing information to consumers
Pengaruh Online Consumer Review Dan Program Gratis Ongkos Kirim Terhadap Keputusan Pembelian Pada Platform E-Commerce Tiktok Shop Utami, Devi Tri; Hastuti, Indra; Akhmad, Khabib Alia
Al-Kharaj : Jurnal Ekonomi, Keuangan & Bisnis Syariah Vol 6 No 3 (2024): Al-Kharaj: Jurnal Ekonomi, Keuangan & Bisnis Syariah
Publisher : Research and Strategic Studies Center (Pusat Riset dan Kajian Strategis) Fakultas Syariah IAI Nasional Laa Roiba

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.47467/alkharaj.v6i3.4912

Abstract

This study aims to investigate the influence of Online Customer Review (X1) and Free Shipping Promotion (X2) on purchasing decisions in Tiktok Shop E-Commerce. A quantitative research method was employed, using a questionnaire filled out by 119 students from the Faculty of Law and Business at Duta Bangsa University, Surakarta. The results of the analysis indicate that both variables, Online Customer Review and Free Shipping Promotion, significantly influence online purchasing decisions on Tiktok Shop platform. The use of online consumer reviews and providing free shipping promotions can enhance purchasing decisions in the platform. Validity and reliability tests indicate that the questionnaire instrument used is valid and reliable. The coefficient of determination test shows that both independent variables are capable of explaining 53% of the dependent variable. The findings of this study contribute to understanding consumer behavior in the digital environment, particularly in the context of Tiktok Shop E-Commerce.
Co-Authors Adirangga, Ihsan Kandung Agus Suyatno Akhmad, Khabib Alia Annisa Ita Yulianti Ardiyanto, Marta Arfandi Prasetyo Aris Prio Agus Santoso Asnawi, Khabib Cahyaningrum, Adinda Destiana, Tesa Frida Destyarini, Normalita Evi Elisanti, Evi Gunaningrat, Rayhan Hentriawan, Luki Latifa, Miftahul Nur Maharani, Novita Risma Manullang, Jus Marsondang Ningsih, Lili Mulya Nur Muftiyanto, R. Taufiq Nur Muftiyanto1, R.Taufiq NURAENI, RANI Pamungkas, Zanuar Bayu Pramudya, Andhika Purwandari, Suci Putri, Andhita Kusuma Rina Arum Prastyanti, Rina Arum Santoso, Aris Priyo Agus Saputri, Lisa Nur Savira Dewi Saryadi Saryadi Sasando, Adam Sentosa, Ilham Setianingsih, Wiwik Simanungkalit, Jo Brinson Singgih Purnomo Sopingi Sopingi Sopingi, Sopingi Suhatmi, Erna Chotidjah Suwoto Suwoto Thi Thu Hang, Nguyen Trya Deo Damayanti, Lista Tua, Maruli Utami, Devi Tri Utami, Indah Wahyu Widi Nugrahaningsih Widyawati, Aap