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All Journal Jurnal Kreativitas PKM AMALIAH: JURNAL PENGABDIAN KEPADA MASYARAKAT Jurnal Ekonomika Jurnal Edueco JURNAL MUTIARA MANAJEMEN REMIK : Riset dan E-Jurnal Manajemen Informatika Komputer JURMA : Jurnal Program Mahasiswa Kreatif Jurnal Inovasi Penelitian Jurnal AKMAMI (Akuntansi Manajemen Ekonomi) VALUE: Jurnal Ilmiah Akuntansi, Keuangan dan Bisnis DEDIKASI PKM Jurnal Ekonomika Movere Journal International Journal of Economic, Business, Accounting, Agriculture Management and Sharia Administration (IJEBAS) JEKKP (JURNAL EKONOMI, KEUANGAN DAN KEBIJAKAN PUBLIK) Al-Buhuts (e-journal) SMBJ: Strategic Management Business Journal Jurnal Pengabdian Masyarakat Tjut Nyak Dhien Mudabbir: Journal Research and Education Studies Jurnal Bisnis, Manajemen, dan Akuntansi International Journal of Economics (IJEC) Journal of Management, Economic and Accounting (JMEA) Journal of Accounting Research, Utility Finance and Digital Assets (JARUDA) International Conference on Health Science, Green Economics, Educational Review and Technology (IHERT) E-Amal: Jurnal Pengabdian Kepada Masyarakat Harmony Management: International Journal of Management Science and Business Management Dynamics: International Journal of Management and Digital Sciences Global Management: International Journal of Management Science and Entrepreneurship Jurnal Ilmiah Manajemen Dan Kewirausahaan
Wan Dian Safina
Universitas Muslim Nusantara Al-Washliyah
Religion Agriculture, Biological Sciences & Forestry Humanities Computer Science & IT Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Education Environmental Science Health Professions Industrial & Manufacturing Engineering Languange, Linguistic, Communication & Media Law, Crime, Criminology & Criminal Justice Medicine & Pharmacology Nursing Public Health Social Sciences Other

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ANALYSIS OF CASSAVA FARMING BUSINESS RISK USING ANALYTIC NETWORK PROCESS Reza Hanafi Lubis; Dita Deviana Fadhilah; Sriwardany; Wan Dian Safina; Rainal Sunny
International Journal of Economic, Business, Accounting, Agriculture Management and Sharia Administration (IJEBAS) Vol. 4 No. 5 (2024): October
Publisher : CV. Radja Publika

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.54443/ijebas.v4i5.1991

Abstract

It is important to develop research to support food and energy sustainability. This includes managing existing risks, because risk is the core of the paradigm underlying risk management initiatives. This research is aimed at analyzing priority risks in the on-farm aspects of cassava. The research location is in Serdang Bedagai Regency, which is a cassava production center in North Sumatra. This research uses the analytic network process method with the help of superdecision software. We involved three experts in the field of cassava farming who we chose based on experience, knowledge and interests in cassava cultivation in the research area. The identification results in this research found five stages carried out in cassava farming and each stage has potential risks. We also identified three risk criteria and eleven risk sub-criteria. Through analysis using the analytic network process method, we have found that the three priority risks in this research are the risk of low market prices, fertilizer costs and flood risk. Based on the results of this research, we have also explained the managerial implications intended for the future progress of cassava farming.
The Influence of Work Capability, Innovative Work Behavior, and Internal Work Environment on Employee Performance at PTPN IV Regional II Kebun Limau Mungkur Rizka Khairunnisya Br Sinaga; Wan Dian Safina; Suhaila Husna Samosir; Nur’ain Harahap
Management Dynamics: International Journal of Management and Digital Sciences Vol. 2 No. 3 (2025): International Journal of Management and Digital Sciences
Publisher : International Forum of Researchers and Lecturers

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.70062/managementdynamics.v2i3.292

Abstract

The purpose of this research is to analyze and identify the influence of work capability, innovative work behavior, and internal work environment on employee performance at PTPN IV Regional II Kebun Limau Mungkur. This study involved 125 respondents, consisting of all employees of PTPN IV Regional II Kebun Limau Mungkur. The sample was determined using the Slovin formula, resulting in 95 participants in the survey. Data were collected through observation, documentation, interviews, and the distribution of questionnaires using a Likert scale. The methods used to analyze the data include classical assumption tests, validity and reliability tests. Data analysis was conducted using multiple linear regression through the SPSS program. The results of this study partially (t-test) prove that work capability has a positive and significant effect on employee performance at PTPN IV Regional II Kebun Limau Mungkur. Innovative work behavior has a positive and significant effect on employee performance at PTPN IV Regional II Kebun Limau Mungkur. The internal work environment also has a positive and significant effect on employee performance at PTPN IV Regional II Kebun Limau Mungkur. Additionally, work capability, innovative work behavior, and internal work environment simultaneously have a positive and significant effect on employee performance at PTPN IV Regional II Kebun Limau Mungkur, with an Fcount value (14.283) > Ftable (2.70), and a significance value of 0.000 < 0.05.
The Effect of Brand Equity, Brand Loyalty, Work Productivity, and Organizational Commitment on Consumer Satisfaction at the Coconut Research Center Medan Palm Oil Wan Dian Safina; Emelia Rahmadhany; Danang Yanuar Wibowo; Frian Danil; Innayah Innayah; Ismiy Nurhabibah Harahap; Siti Virza Amalia
Global Management: International Journal of Management Science and Entrepreneurship Vol. 2 No. 2 (2025): International Journal of Management Science and Entrepreneurship
Publisher : International Forum of Researchers and Lecturers

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.70062/globalmanagement.v2i2.208

Abstract

This study aims to analyze the influence of brand equity, brand loyalty, work productivity, and organizational commitment on consumer satisfaction at the Medan Palm Oil Research Center. The research method used is a survey with data collection through questionnaires distributed to consumers who interact with the Medan Palm Oil Research Center. The results of this study are compiled based on data analysis conducted to test the influence of brand equity, brand loyalty, work productivity, and organizational commitment on consumer satisfaction at the Medan Palm Oil Research Center. This study involved 177 respondents who were consumers of products from the Medan Palm Oil Research Center. The results of the validity test shown in the table above obtained the results of the correlation coefficient with the highest validity of 0.9123 and the lowest correlation coefficient of 0.0520. The results of the validity test show that the correlation coefficient between the score of each instrument item and the total score of all statement items is greater than 0.3. This means that it can be concluded that all indicators in this study are declared valid. The results of the reliability test shown in Table 3 can be concluded that all of the instruments are reliable because the Cronbach's Alpha of each instrument is greater than 0.60 so that it can be used to conduct research.
The Influence of Social Media, Price, and Servicescape on Purchasing Decisions at Warkop Mie Aceh Hijrah Jaya in Medan Amplas Syafrin Ananda Harahap; Rukmini Rukmini; Muhammad Hilman Fikri; Wan Dian Safina; Toni Hidayat; Muhammad Rizaldy Wibowo
Harmony Management: International Journal of Management Science and Business Vol. 2 No. 3 (2025): International Journal of Management Science and Business
Publisher : International Forum of Researchers and Lecturers

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.70062/harmonymanagement.v2i3.317

Abstract

This research aims to determine the influence of Social Media, Price, and Servicescape on Purchase Decisions at Warkop Mie Aceh Hijrah Jaya Medan Amplas. In this research, data collection was conducted using purposive sampling, with a sample of 84 respondents. All analyses in this research were assisted by the SPSS 25.0 software. The data analysis techniques used included classical assumption tests, multiple linear regression analysis, and hypothesis testing. Based on the t-test results, it was found that the significance value (Sig.) of Social Media was 0.000 < 0.05 and the t-count value (3.783) > t-table (1.664). Therefore, it can be concluded that the Social Media variable has a positive and significant influence on the Purchase Decision variable. Furthermore, the significance value for the Price variable was 0.000 < 0.05, and the t-count value (5.435) > t-table (1.664). Thus, it can be concluded that the Price variable significantly influences the Purchase Decision variable. Next, the significance value for the Servicescape variable was 0.000 < 0.05, indicating a significant influence on the Purchase Decision variable. Based on the data, the t-count value was (9.892) > t-table (1.664). Therefore, it can be stated that the Servicescape variable has a positive and significant influence on the Purchase Decision variable.
THE INFLUENCE OF WORKING CAPITAL MANAGEMENT AND SALES GROWTH ON PROFITABILITY AT PT. PANJI ANUGERAH SENTOSA MEDAN IN 2022-2024 Alya Azizah; Toni Hidayat; Wan Dian Safina; Muhammad Rahmat
Journal of Accounting Research, Utility Finance and Digital Assets Vol. 4 No. 1 (2025): July
Publisher : PT. Radja Intercontinental Publishing

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.54443/jaruda.v4i1.257

Abstract

This study aims to analyze and gain a deep understanding of the effect of working capital management and sales growth on profitability at PT. Panji Anugerah Sentosa Medan during the period 2022 to 2024. The population in this study consists of the company's annual financial statements, including the balance sheet and income statement for that period. The sampling technique used is total sampling, where all available data is used as a research sample. The approach used in this study is quantitative, utilizing primary and secondary data obtained from the company's annual financial statements. To analyze the data, a multivariate analysis method was applied using multiple linear regression. The results of the analysis show that based on the partial t-test, the working capital management variable has a significance value of 0.00 and a regression coefficient of 4.718. This indicates that working capital management has a positive and significant effect on the company's profitability as measured by the Return On Asset (ROA) ratio. Meanwhile, the sales growth variable shows a significance value of 0.137 and a regression coefficient of -1.526, which indicates that sales growth does not have a significant effect on the company's profitability based on the ROA ratio.
Pengaruh Modal Sosial, Literasi Digital dan Orientasi Kewirausahaan terhadap Keberlanjutan Usaha Mikro Kecil di Kelurahaan Sitirejo Kecamatan Medan Amplas Feni Damayanti; Julianto Hutasuhut; Toni Hidayat; Yayuk Yuliana; Wan Dian Safina
Jurnal Ilmiah Manajemen dan Kewirausahaan Vol. 4 No. 3 (2025): September: Jurnal Ilmiah Manajemen dan Kewirausahaan
Publisher : Lembaga Pengembangan Kinerja Dosen

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55606/jimak.v4i3.4750

Abstract

This study aims to analyze the influence of social capital, digital literacy, and entrepreneurial orientation on the sustainability of micro and small enterprises (MSEs) in Sitirejo Village, Medan Amplas District. MSEs are important pillars in the local economy, but still face various challenges such as limited access to capital, low utilization of digital technology, and lack of innovation and market adaptation. The approach used in this study is a quantitative approach with multiple linear regression analysis techniques. The population in this study were all MSE actors in Sitirejo Village totaling 85 respondents, where the sampling technique used the saturated sampling technique. Data were collected through questionnaires and analyzed using SPSS software versions 30 and 25. The results of the study are expected to show that social capital, digital literacy, and entrepreneurial orientation, both partially and simultaneously, have a significant influence on business sustainability. This study provides an important contribution to MSE actors, academics, and the government in designing sustainable business development strategies through strengthening social networks, increasing digital literacy, and strengthening entrepreneurial orientation.
Co-Authors Ade Novita Sari Adrial Falahi Alya Azizah Anggia Sari Lubis, Anggia Sari Asrul Aswinanta Dongoran Ayu Julia Anggraini Danang Yanuar Wibowo Dani Habra Devi Nadya Dea Dika Hidayati Dita Deviana Fadhilah Emelia Rahmadany Putri Gami Emelia Rahmadhany ENDRI ENDRI Feni Damayanti Frian Danil Henny Henny Ida Wahyuni S Indriani Adha Innayah Innayah Ismiy Nurhabibah Harahap Julaina Nawar Julaina Nawar Julianto Hutasuhut Lia Aprilia Tanjung Lili Fizriah, Henny Andriyani Wirananda Lubis, Minda Sari Mhd Dani Habra Muhammad Hilman Fikri Muhammad Rahmat Muhammad Rizaldy Wibowo Muhammad Rizaldy Wibowo Mutawaqil Bilah Tumanggor Nurain Harahap Nurul Fazriah Nur’ain Harahap Nur’ain Harahap Raden Mustika Septia Devi Rainal Sunny Reza Hanafi Lubis Ria Hafni Nasution Rizka Khairunnisya Br Sinaga Rukmini Rukmini Rukmini Rukmini Sari Wulandari Sari Wulandari Siregar, Horia Siti Virza Amalia Slamet Indarjo SRI AFRILIANA ANA Sri Afriliani Sriwardany Suhaila Husna Samosir Syafrin Ananda Harahap Toni Hidayat Toni Hidayat Vera Kristiana wana mulyana Wilda Sri Munawaroh Harahap Windi Mayani Dalimunthe Yayuk Yuliana Yunita Putri Irwan Somba