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Thematic tourism potential analysis of Bali Aga rural area, Buleleng, Bali Nyoman Dini Andiani; I Made Antara; Ni Made Mas Yogiswari; Ni Ketut Arismayanti
Jurnal Pariwisata Pesona Vol 8, No 1 (2023): Edisi Juni 2023
Publisher : Universitas Merdeka Malang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.26905/jpp.v8i1.9568

Abstract

The thematic development of tourism in Bali Aga can be increased by maximizing the existing tourism potential in the National Priority Rural Area (KPPN), named Bali Aga. This article aims to determine the strengths, weaknesses, challenges and threats possessed by tourism potentials in Bali Aga, in order to maximize the potential for the development of tourism thematic priorities in Bali Aga. The method used in this research is descriptive qualitative method and SWOT analysis (Strength, Weakness, Opportunity, Threat). In addition, other methods used are observation, field studies, documentation and document studies. The results of the study show that the Bali Aga has strengths in terms of tourism potentials in the form of nature tourism and cultural tourism, its weaknesses are in the form of insufficient accessibility, as well as a bad image attached to the general public, the opportunities can be seen from the government involvement in this rural area development, and the threat is the the intense competition because the existence of other well-developed tourist villages. Therefore, it is very important to develop tourism thematic in Bali Aga to increase tourist arrivals and be able to compete with other rural areas in Indonesia.
Pengembangan Even Pariwisata Berkelanjutan di Ubud Bali Luh Yusni Wiarti; Dewa Ayu Made Lily Dianasari; Nyoman Dini Andiani; Fitria Earlike Anwar Sani
Jurnal Kajian Bali (Journal of Bali Studies) Vol 13 No 2 (2023): Volume 13 No 2 Oktober 2023
Publisher : Pusat Kajian Bali Universitas Udayana

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.24843/JKB.2023.v13.i02.p04

Abstract

This research aims to determine the priority of sustainable tourism event development strategies in Ubud-Bali with an Analytical Hierarchy Process (AHP). The concept of sustainable tourism supported by the Grand Theory Event was used as a foundation in processing in-depth interview data with Penta helix experts, resulting in nine criteria and four alternative strategies. The results showed several strategies to develop sustainable events in Ubud: improving destination image, preserving local culture, increasing global networking, and developing green events. All of these are supported by increasing the network and image of Ubud as an environmentally friendly event destination. The novelty is that the resulting strategic priorities have considered environmental aspects, local culture, and community interests in Ubud. As an implication, the result can be used as a practical guide for tourism stakeholders in developing sustainable tourism events not only in Bali but also in Indonesia and around the world.
Peluang dan Tantangan Pengembangan Souvenir Desa Wisata Berbasis Kerajinan Lokal Gusti Ngurah Adi Wiriatama; Nyoman Dini Andiani
Masyarakat Pariwisata : Journal of Community Services in Tourism Vol. 2 No. 2 (2021)
Publisher : Politeknik Pariwisata NHI Bandung

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.34013/mp.v2i2.397

Abstract

Tigawasa Village is one of the Old Villages or Bali Aga villages in Banjar District, Buleleng Regency, Bali which is the center of bamboo handicrafts. The local handicraft really needs development, one of the developments of the local handicrafts of Tigawasa Village, namely tourism village souvenir products. The development of local handicraft-based tourism village souvenirs is the beginning of increasing the value of local crafts in Tigawasa Village. This article describes the opportunities and challenges of developing local handicraft-based tourist village souvenirs in Tigawasa Village, which is the center of bamboo handicrafts in the Bali Aga village environment, Buleleng, Bali. The method used is a descriptive qualitative method which begins with data collection from interviews with several informants, filling out questionnaires by tourists visiting Tigawasa Village and also direct documentation to Tigawasa Village such as traditional houses and also to craftsmen in Tigawasa Village. The results show that local crafts have the opportunity to develop as souvenirs because the crafts produced are of good quality, besides that the tourism development component is also an opportunity in the development of these souvenirs such as tourists visiting Tigawasa Village will be invited to do weaving activities (something to do) with the woven results can be used as a souvenir to take home (something to buy). The results of the questionnaire also stated that 70% of tourists strongly agree with the existence of local handicraft-based tourism village souvenirs, and 30% agree and there are no opinions disagree and strongly disagree. The challenges faced related to the development of tourism village souvenirs include the limitations of existing bamboo sources so that craftsmen buy materials from outside the village so that additional capital is needed so that capital is also a challenge for Tigawasa Village crafts, lack of innovation from bamboo crafts, and lack of promotion. With the development of local handicraft-based souvenirs in Tigawasa Village can increase the selling value of local crafts, can make it a tourist attraction and as a memory for every tourist who comes to Tigawasa Tourism Village.
Ecovillage Market Segmentation Based on Sustainability Tourism Concept at Panji Village Nyoman Dini Andiani; Ni Ketut Arismayanti; A. A. Ngr Yudha Marthin Mahardika; Gede Putra Nugraha
E-Journal of Tourism Volume 10 Number 2 (September 2023)
Publisher : Centre of Excellence in Tourism Udayana University

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.24922/eot.v10i2.108774

Abstract

Tourism market segmentation needs to be known, as is the case with the development of Tourism Villages. The purpose of this research is to find potential market segmentation that can be targeted for Panji Tourism Village. Qualitative research methods through in-depth interviews were conducted. The data can be processed using the AHP analysis tool. The results show that market segmentation for the ecovillage concept in Panji Tourism Village is the family tourist market share, the main criteria is feasibility which means that the future prospects of developing tourist attractions developed in Panji Tourism Village are tourist activities that can be enjoyed by families, with current considerations looking at a market that has the potential to come for families because apart from easy access and the potential tourist attractions offered can be enjoyed by family members. The results of this study have implications for the readiness of the community to continue to innovate local products that can be enjoyed by tourists of all ages in one family. By continuing to pay attention to the various possible needs of tourists, especially the family tourist market, it is hoped that a sustainable visit will occur. Keywords: tourism; village; market segment.
Commodification of Traditional Foods Namely Sate Lilit Bali in Spice Beach Club Bali Rahmawati, Putu Indah; Artawan, Komang Agus; Widiastini, Ni Made Ary; Andiani, Nyoman Dini; Trianasari, Trianasari
Stupa Vol 2 No 1 (2020): Global Research on Tourism Development and Advancement (GARUDA)
Publisher : Prasetiya Mulya Publishing

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (17.283 KB) | DOI: 10.21632/garuda.2.1.27-38

Abstract

This study aims to describe the commodification of traditional foods namely Sate Lilit Bali or Balinese type of Satay at the Spice Beach Club, Bali. This research uses a qualitative research approach. The object in this study is Sate Lilit, which is in the Spice Beach Club restaurant. Data collection methods used in this study were interviews, documentation, and observation. This study found that Spice Beach Club Lovina had commodified the Sate Lilit Bali to promote Balinese food and culture promotion without reducing the cultural value of Sate Lilit Bali. This study is important for a reference for further innovations in culinary art study in Hospitality Industry.
TOURIST BEHAVIOR MODEL: PENGARUH MOTIVASI DAN CITRA DESTINASI TERHADAP NIAT DAN KEPUTUSAN BERKUNJUNG WISATAWAN DI PANTAI PENIMBANGAN Kusyanda, Made Riki Ponga; Damasanthi, Ida Ayu Reviena; Andiani, Nyoman Dini
Jurnal Pendidikan Teknologi dan Kejuruan Vol. 21 No. 1 (2024): Edisi Januari 2024
Publisher : Universitas Pendidikan Ganesha

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.23887/jptkundiksha.v21i1.73768

Abstract

Adapun tujuan penelitian ini yaitu sebagai upaya yang dilakukan salah satu upaya untuk meningkatkan dan mempengaruhi keputusan wisatawan untuk memilih berkunjung ke DTW Pantai Penimbangan dibanding dengan destinasi wisata lain yang sejenis maka Peran citra destinasi dan motivasi wisatawan menjadi salah satu faktor penentu. Oleh karena itu penelitian ini akan memberikan kajian khusus untuk mempelajari perilaku (behavioral) yang mempengaruhi wisatawan untuk mengunjungi DTW Pantai Penimbangan). Penelitian ini menggunakan pendekatan metide statistia parametrik dengan 100 responden dan dianalisis melalaui smart PLS- SEM 3.0. adapun hasil penelitian ini yaitu Berdasarkan Hasil Penelitian Adapun Kesimpulan Yaitu , Pertama Terdapat Hubungan Signifikan Antara Variabel Destination Image Terhadap Keputusan Berkunjung Wisatawan. Kedua Terdapat Hubungan Signifikan Antara Destination Image Terhadap Motivasi Wisatawan Untuk Berkunjung. Ketiga Terdapat Hubungan Signifikan Antara Destination Image Terhadap Niat Wisatawan Berkunjung . Keempat Tidak Terdapat Pengaruh Antara Variabel Motivasi Terhadap Keputusan Berkunjung . Kelima Terdapat Pengaruh Signifikan Antara Variabel Motivasi terhadap Niat Wisatawan Berkunjung . Keenam Terdapat Hubungan Signifikan Antara Niat Wisatawan Berkunjung Terhadap Keputusan Wisatawan Berkunjung. Selanjutnya Dari Model Yang Dihasilkan Dapat Disimpulkan Berada Pada Ketegori Goodness Of Fit Atau Model Yang Dihasilkan Dapat Diterima. Implikasi dari hasil penelitian ini, secara teoritis dapat mengidentifikasi dan mengukur hubungan variabel yang jarang dikaji, yaitu hubungan destination image terhadap niat berkunjung melalui motivasi wisatawan. pada dimensi operasional DTW Pantai Penimbangan, memeberikan gambaran lebih luas potensi DTW dan memberikan diferensiasi terhadap DTW lain yang sejenis.
Implementation of Green Communication in the Front Office Department at New Sunari Lovina Beach Resort Candra, Ni Kadek Dwi; Andiani, Nyoman Dini; Rahmawati, Putu Indah
International Journal of Green Tourism Research and Applications Vol. 6 No. 2 (2024): December 2024
Publisher : Politeknik Negeri Bali

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31940/ijogtra.v6i2.75-82

Abstract

Green communication is one of the crucial things in realizing an environmentally friendly concept in the hotel industry because the environmentally friendly concept is not only about the natural environment but also how humans communicate well and effectively to start ecologically friendly programs. This research explores the application of green communication. It was carried out by front office staff at New Sunari Lovina Bali Resort, which aims to make communication more effective in transmitting the work obtained and to impact how employees view environmentally friendly management. Data was collected through interviews, observation, and document analysis using descriptive qualitative research methods. These findings show that New Sunari Lovina Beach Resort has implemented green actions, starting with cooperation, coordination, communication, comfort, and problem-solving. Though, implementing green communication at the front office of New Sunari Lovina Bali Resort also faces several obstacles. Lack of staff awareness of sustainable principles, lack of clarity regarding concrete benefits, and operational constraints such as the availability of resources and technology are challenges that must be overcome. The results of this study provide an essential basis for developing effective, sustainable communication strategies in dealing with environmental issues.
P2M PELATIHAN PEMBUATAN MOU POKDARWIS TUNJUNG MEKAR DI DESA SAMBANGAN Dini Andiani, Nyoman
JURNAL WIDYA LAKSANA Vol 2 No 2 (2013)
Publisher : Universitas Pendidikan Ganesha

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (947.178 KB) | DOI: 10.23887/jwl.v2i2.9138

Abstract

Kegiatan Pengabdian Pada Masyarakat (P2M) yang dilaksanakan ini bertujuan untuk memberikan pelatihan pembuatan contract agreement latter kepada anggota POKDARWIS Tunjung Mekar, sebagai langkah awal menciptakan kerjasama yang profesional antara pihak pengelola potensi Desa Sambangan dengan pihak travel perjalanan wisata, yang nantinya akan membawa wisatawan untuk berkunjung ke Desa Sambangan. Selain sebagai suatu ikatan kerjasama, adanya MOU ini, merupakan satu kesatuan sales kit. Metode yang digunakan dalam Program Pengabdian pada Masyarakat ini adalah  metode kerja kolaborasi antara dosen, dan masyarakat sasaran (dalam hal ini adalah anggota POKDARWIS Tunjung Mekar). Di samping itu, dalam melaksanakan Program Pengabdian pada Masyarakat ini, tim P2M juga menggunakan metode observasi, metode penyuluhan dan pelatihan, serta metode wawancara dan evaluasi kegiatan.
IbM KELOMPOK PENGRAJIN ATA KABUPATEN KARANGASEM Windari, Ratna Artha; Andiani, Nyoman Dini
JURNAL WIDYA LAKSANA Vol 7 No 2 (2018)
Publisher : Universitas Pendidikan Ganesha

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.23887/jwl.v7i2.13646

Abstract

Tujuan dilaksanakannya pengabdian kepada masyarakat dengan skema Ipteks bagi Masyarakat (IbM) ini adalah (1) Meningkatkan pengetahuan pengrajin ata yang ada di Desa Seraya Timur Kecamatan Karangasem dalam menyusun dan mengajukan proposal pendanaan dari lembaga keuangan, (2) Meningkatkan pemahaman pengrajin ata tentang legalitas usaha dan tata cara penyusunan kontrak/perjanjian jual beli produk, (3) Meningkatkan pengetahuan dan pemahaman tentang manajemen pemasaran melalui media promosi berbasis teknologi, dan (4) Meningkatkan pemahaman tentang pengelolaan keuangan. Untuk mencapai tujuan tersebut, maka metode yang digunakan dalam kegiatan ini berupa pelatihan yang dilaksanakan dengan sistem jemput bola yg bersifat terminal (peserta dikumpulkan dalam satu lokasi kemudian diberi pelatihan oleh pakar). Selanjutnya dilaksanakan focus group discussion (FGD) sebagai tindak lanjut pelatihan. Di sisi lain, program ini juga diarahkan pada terciptanya iklim kerjasama yang kolaboratif dalam dimensi mutualis antara dunia perguruan tinggi dengan masyarakat secara luas di bawah koordinasi pemerintah Kabupaten setempat. Lama pelaksanaan kegiatan adalah 8 (delapan) bulan  yang dimulai dari tahap perencanaan, pelaksanaan sampai pada proses evaluasi di Desa Seraya Timur Kecamatan Karangasem, dengan jumlah pesertanya sebanyak 30 orang. Solusi yang bisa diaplikasikan dan sekaligus luaran kegiatan yang di berikan pada kedua kelompok ini adalah (1) pelatihan penyusunan proposal pengajuan dana/modal UKM, hasil dari pelatihan ini berupa proposal dengan bahasa sederhana, serta menghasilkan buku panduan penulisan proposal pengajuan dana ke lembaga keuangan; (2) sosialisasi hukum dan pelatihan penyusunan kontrak ekspor impor; (3)  Pembuatan website pemasaran dan pengelolaan website, (4) penguatan manajemen produksi dan pemasaran, dengan luaran berupa buku panduan penyusunan alur kas dengan bahasa yang sederhana.Kata kunci: Pengrajin Ata, Pelatihan, Pendampingan
COVID-19 vs event tourism: utilizing technology as a solution? Luh Yusni Wiarti; Setya Chendra Wibawa; Fitria Earlike Sani; Nyoman Dini Andiani
Jurnal Pariwisata Pesona Vol. 8 No. 2 (2023): Edisi Desember 2023
Publisher : Universitas Merdeka Malang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.26905/jpp.v8i2.10434

Abstract

The COVID-19 pandemic that hit the world caused eventts in various countries to be canceled.  Given the importance of eventts in tourism, this study aims to analyze the organization of eventts during the pandemic: how technology plays an important role in eventts and the eventt model that eventt organizers and participants prefer. A qualitative approach was used by presenting the results of in-depth interviews and the study of documents and literature related to the study. The study concluded that technology has been used in various tourism eventts abroad including in Indonesia. 'Virtual' eventts are still a debate between 'love' and 'hate' about the experience gained by participants, the costs incurred, and the multiplier effect received by the destination. Virtual Face to Face (VFF) is a new genre for eventts in Ubud Bali with the priority eventt model being the preferred VFF Art, Culture, and Entertainment event.
Co-Authors A. A. Ngr Yudha Marthin Mahardika Adhitra , Andris Adi, I.G.N. Bagus Artawan, Komang Agus Artini , Luh Putu Banhidi , Miklos Candra, Ni Kadek Dwi Damasanthi, Ida Ayu Reviena Darmayanti, Komang Peni Dewa Ayu Made Lily Dianasari Earlike Fitria Anwar Sani Faraudis, Zein Fitria Earlike Anwar Sani Fitria Earlike Sani Gede Ari Wiryatama Gede Putra Nugraha Gede Wirata Gede Wirata Gusti Ngurah Adi Wiriatama Hepani, Ketut I Gede Putu Suarmadi I Kadek Ngurah Sukamerta I Ketut Resika Arthana I Made Antara I Made Antara I Nyoman Sunarta I Putu Panca Adi I Wayan Ardika I Wayan Putra Yasa Ida Ayu Kade Winda Wikantini Indrawati, Lily Jasmini, Putu Kadek Dana Putra kadek sada wirya Kadek Yuli Pramawati Ketut Hepani Ketut Purnamawan Ketut Purnamawan Komang Peni Darmayanti Komang Setemen Komang Sri Pratiwi Lily Indrawati Luh Yusni Wiarti Luh Yusni Wiarti Made Aristia Prayudi Made Riki Ponga Kusyanda Made Windu Antara Kesiman Ni Ketut Arismayanti, Ni Ketut Ni Luh Putu Agustini Karta Ni Luh Wayan Sayang Telagawathi Ni Made Ary Widiastini Ni Made Ary Widyastini Ni Made Mas Yogiswari Ni Made Suci Ni Putu Gili Padmayoni Nyoman Sunarta Padmayoni, Ni Putu Gili Pramawati, Kadek Yuli Pratama, Ida Bagus Gede Yogi Wisma Pratiwi, Komang Sri Putra, Kadek Dana Putu Eka Kusumayani Putu Indah Rahmawati Ratna Artha Windari Setya Chendra Wibawa Suarmadi, I Gede Putu Sukamerta, I Kadek Ngurah Susi Purniasih Trianasari Widyadnyana, I Nyoman Ardy Wikantini, Ida Ayu Kade Winda wirya, kadek sada Wiryatama, Gede Ari Yogiswari, Ni Made Mas Zein Faraudis