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Upaya Room Supervisor Dalam Meningkatkan Kualitas Kamar Deluxe Pada Padma Resort Legian Kuta Bali Mahendra, I Putu Ariska; Wisnawa, I Made Bayu; Anggreni, Ni Putu Yunik
HARMONY HOSPITALITY Vol. 10 No. 2 (2025): Harmony Hospitality
Publisher : Universitas Triatma Mulya

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.51713/harty.2025.1029

Abstract

The purpose of this study was to determine the Room supervisor procedures in improving the quality of Deluxe rooms at Padma Resort Legian, Kuta Bali, knowing the obstacles faced by Room Supervisors in improving the quality of Deluxe rooms at Padma Resort Legian, Kuta Bali and efforts made in dealing with the obstacles experienced by Room Supervisors in improving the quality of Deluxe rooms at Padma Resort Legian, Kuta Bali. Data collection techniques are carried out by means of observation, interviews, and documentation. The results showed that there are several ways done by supervisors to improve room quality, namely communicating with housekeeping by giving morning briefing every day or by directly providing information to housekeeping such as a change in room status. The division of schedules that are irregular or change due to the limited number of employees. 2. Difficulty in fostering the discipline of the housekeepers due to some housekeepers relaxing during working hours.3. There is no indifferent response from some housekeepers in seeing something odd or seeing damage in the room. Efforts made to resolve obstacles are giving trust to those who get the assignment fi public area because they already have more abilities and skills than others, giving appreciation for a success or achievement that has been achieved by the housekeeper, training the housekeeper, and giving direction or notification to the housekeeper in anticipating all possibilities that can occur.
The Influence of Balinese Cocktail and Liquor-Based Beverage International Innovation on Guest Buying Interest at 69 Bar & Resto Kuta Bali: Pengaruh Inovasi Internasional Cocktail serta Minuman Berbasis Arak Bali terhadap Minat Beli Tamu di 69 Bar & Resto Kuta Bali Widnyana, Gede Rico Hardiana; Wisnawa, I Made Bayu; Anggreni, Ni Putu Yunik
JAKADARA: JURNAL EKONOMIKA, BISNIS, DAN HUMANIORA Vol. 5 No. 1 (2026): JAKADARA: JURNAL EKONOMIKA, BISNIS, DAN HUMANIORA
Publisher : LPPM Universitas Dhyana Pura

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.36002/jd.v5i1.5485

Abstract

The intense competition in the food and beverage industry in Kuta, Bali, requires continuous product innovation to sustain consumer purchase intention. This study aims to analyze the effect of International Cocktail Innovation (X₁) and Balinese Arak-Based Beverages (X₂) on Guest Purchase Intention (Y) at 69 Bar & Resto Kuta Bali. A quantitative associative approach was employed, involving 80 respondents selected through purposive sampling from a population of 87,087 guests over the period of January 2025–January 2026. Data were collected using a Likert-scale questionnaire and analyzed with multiple linear regression via SPSS 26. The results revealed that both international cocktail innovation (t = 3.944, p < 0.05) and Balinese arak-based beverages (t = 3.396, p < 0.05) have a positive and significant partial effect on purchase intention. Simultaneously, the two variables significantly influence purchase intention (F = 48.997, p < 0.05). The coefficient of determination (R²) of 0.560 indicates that 56% of purchase intention variance is explained by these two variables, with international cocktail innovation being the dominant factor. These findings suggest that combining modern mixology techniques with local wisdom in the form of Balinese arak can effectively enhance consumer appeal and experience. The study recommends strengthening bartender storytelling skills and promoting experience-based marketing to further increase competitiveness.