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All Journal Jurnal Pendidikan Vokasi IMAGE AdBispreneur Jurnal Manajemen & Keuangan Kinerja: Jurnal Ekonomi dan Manajemen Akuntabel : Jurnal Ekonomi dan Keuangan Inovasi : Jurnal Ekonomi, Keuangan, dan Manajemen JURNAL MANAJEMEN International Journal of Communication and Society Jurnal Pengabdian Masyarakat Multidisiplin Jurnal Ilmu Sosial, Manajemen, Akuntansi dan Bisnis Jurnal Nasional Manajemen Pemasaran dan SDM ARBITRASE: JOURNAL OF ECONOMICS AND ACCOUNTING International Journal of Humanities Education and Social Sciences Jurnal Ilmiah Mahasiswa (JIMAWA) In Search (Informatic, Science, Entrepreneur, Applied Art, Research, Humanism) INOVASI: Jurnal Ekonomi, Keuangan, dan Manajemen
Asti Nur Aryanti
Program Studi Manajemen, Universitas Indonesia Membangun, Indonesia
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Memilih karier sebagai akuntan publik: motivasi dan pengambilan keputusan oleh mahasiswa Diah Febriyanti; Pratidina Ekanesia; Asti Nur Aryanti; Deni Hamdani
KINERJA Vol 20, No 2 (2023): Mei
Publisher : Faculty of Economics and Business Mulawarman University

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.30872/jkin.v20i2.13662

Abstract

Penelitian ini bertujuan untuk mengetahui pengaruh faktor psikologis mahasiswa terhadap minat menjadi akuntan publik. Hal ini dilakukan karena pilihan karir mahasiswa akuntansi berpengaruh terhadap pertumbuhan akuntan publik di Indonesia. Sedangkan saat ini pertumbuhan jumlah akuntan publik di indonesia jika ditinjau dari segi kuantitas bisa dikatakan tergolong rendah, masih jauh dari kebutuhan dunia usaha.  Metode penelitian yang digunakan dalam penelitian ini menggunakan jenis penelitian deskriptif dengan pendekatan kuantitatif. Populasi pada penelitian ini adalah mahasiswa program studi akuntansi di kota Bandung. Data yang digunakan dalam penelitian ini ialah data primer. Data primer diperoleh melalui hasil survey pada mahasiswa program studi akuntansi di kota Bandung. Hasil penelitian menunjukan bahwa motivasi dan pengambilan keputusan keseluruhannya menunjukan gambaran yang positif. Untuk motivasi akan aktualisasi diri, kebutuhan akan keamanan dan kebutuhan akan memiliki menjadi tiga hal yang paling berpengaruh dalam memilih karir sebagai akuntan publik. Sedangkan untuk pengambilan keputusan ditemukan pengaruh  lingkungan keluarga, lingkungan belajar dan lingkungan teknologi memiliki hasil yang sama positifnya dalam penentuan pemilihan karir sebagai akuntan publik oleh mahasiswa.
KINERJA SUMBER DAYA MANUSIA DI INDUSTRI KREATIF DIGITAL KOTA BANDUNG Asti Nur Aryanti
In Search (Informatic, Science, Entrepreneur, Applied Art, Research, Humanism) Vol 17 No 1 (2018): In Search
Publisher : LPPM UNIBI

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37278/insearch.v17i1.52

Abstract

Digital creative industry, one of the creative industry subsector that is prioritized in the third stage of the development of the national creative industry, needs to be developed through collaboration of human resource creativity and technology. One of the efforts of human resource development is improving the performance quality. Therefore, this study aims at providing an overview of the performance of human resources in the digital creative industries in Bandung. Data was collected through interviews and questionnaires on the individual, employee, owner, businessman and manager of each digital companies listed as member of Bandung Digital Valley. Descriptive method was employed to describe the performance variable independently. The results revealed that the performance of human resources in the creative industries in Bandung was in the high category. The dimension that has the highest score was the cooperation and the dimension with the lowest score was the quantity of work. Keyword: Human Resource Performance, Digital Creative Industry
STRATEGI INOVASI PADA INDUSTRI KREATIF: SEBUAH UPAYA PEMULIHAN BISNIS DI MASA PANDEMI COVID19 Aryanti, Asti Nur; Utami, Widyastuti Nurmalia
Image : Jurnal Riset Manajemen Vol 11, No 1 (2022): IMAGE : Jurnal Riset Manajemen, April 2022
Publisher : Universitas Pendidikan Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.17509/image.v11i1.38433

Abstract

Pandemi Covid19 menimbulkan banyak dampak, termasuk pada sektor bisnis di industri kreatif. Dampak pandemi Covid19 menyerang hampir seluruh pebisnis di industri kreatif. Potensi besar industri kreatif perlu dipertahankan dan usaha di industri ini harus mampu bangkit dari keterpurukan akibat pandemi. Sehingga diperlukan pendekatan strategi yang tepat. Salah satu cara yang dapat dilakukan adalah melalui strategi inovasi. Strategi inovasi meliputi strategi inovasi produk, proses, pemasaran dan organisasi. Kajian ini bertujuan untuk memberikan gambaran strategi inovasi yang dilakukan di industri kreatif unggulan Kota Bandung. Adapun ruang lingkup industri unggulan tersebut adalah industri kreatif kuliner, fesyen dan kerajinan. Metode penelitian yang digunakan adalah kualitatif. Teknik pengumpulan data melalui studi pustaka, studi lapangan, observasi serta in depth interview. Hasil penelitian menunjukan bahwa strategi inovasi masih minimal diterapkan di industri kreatif ini. Hanya strategi inovasi proses yang diterapkan dengan baik, sedangkan strategi inovasi produk, pemasaran dan organisasi belum optimal diterapkan.
Pengaruh ROA, ROE, LDR, CAR, Dan NPL Terhadap Harga Saham Perbankan Yang Terdaftar di BEI Nur Aryanti, Asti; Rahmi, Palupi Permata; Herlina, Listri
ARBITRASE: Journal of Economics and Accounting Vol. 3 No. 1 (2022): July 2022
Publisher : Forum Kerjasama Pendidikan Tinggi

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.47065/arbitrase.v3i1.479

Abstract

One of the sectors that has rapid development that support the national economy and have an important role in national development is the banking sector. This research aimed at analyzing the effect of Return on Assets, Return on Equity, Loan Deposit Ratio, Capital Adequacy Ratio, and Non-Performing Loans on banking stock prices listed on the IDX (Case Research of BUMN Banks for the Period 2008 – 2021). This research employed a quantitative method with a descriptive and verification approach. The type of data used were quantitative data. Secondary data, which consisted of data on the annual financial statements of BUMN Banks for the period 2008-2021, were collected using a purposive sampling technique. The analytical method used in this research was multiple linear regression. The t test and F test were carried out to obtain results regarding the effect of the independent variables on the dependent variable. The results showed that partially, Return on Equity (ROE) and Non-Performing Loans (NPL) had a significant effect on stock prices. While the ROA, LDR and CAR variables had no significant effect on stock prices. The test results of the coefficient of determination (R2) showed that the variables Return on Assets, Return on Equity, Loan to Deposit Ratio, Capital Adequacy Ratio, and Non-Performing Loans had an influence on stock prices by 38.60% and the remaining 61.40% was influenced by other external factors.
Pengaruh Kualitas Layanan Mobile Banking Terhadap Kepuasan Nasabah Bank BCA Palupi Permata Rahmi; Nur Aryanti, Asti; Abdul Aziz, Dadan
ARBITRASE: Journal of Economics and Accounting Vol. 3 No. 3 (2023): March 2023
Publisher : Forum Kerjasama Pendidikan Tinggi

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.47065/arbitrase.v3i3.660

Abstract

This study aims to determine how much influence service quality has on customer satisfaction at Bank BCA Bandung City. The sample used is 50 customers. This study used validity test, correlation coefficient test, coefficient determination test, multiple linear regression analysis and hypothesis testing which was prepared using SPSS. Based on the research results, it can be seen that the contribution of service quality to customer satisfaction is 67.80%, the remaining 32.20%, influenced by other factors not examined. In addition, from the research results it is known that the Tangible (X1) and Responsiveness (X3) variables have a partial effect on Customer Satisfaction (Y). While partially the Empathy (X2), Reliability (X4), and Assurance (X5) variables have no effect on Customer Satisfaction (Y). Simultaneously, Tangible Variables (X1), Empathy (X2), Responsiveness (X3), Reliability (X4), and Assurance (X5) have an effect on Customer Satisfaction (Y).
Strategi Pengembangan Usaha pada Kelompok Petani Tomat di Kabupaten Bandung Aksa, Azka Azzahra El; Wijaya, Fanji; Aryanti, Asti Nur
Jurnal Ilmu Sosial, Manajemen, Akuntansi dan Bisnis Vol. 5 No. 3 (2024): Jurnal Ilmu Sosial, Manajemen, Akuntansi dan Bisnis
Publisher : Training & Research Institute - Jeramba Ilmu Sukses

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.47747/jismab.v5i3.1919

Abstract

This research aims to analyze the business development strategies of tomato farmer groups in Bandung Regency using qualitative methods and a descriptive approach. Primary data was obtained through interviews with farmers, while secondary data came from academic journals and other sources. The SWOT analysis utilized IFE, EFE, IE, and TOWS matrices. Findings indicate that the tomato farming groups in Bandung Regency possess strengths in agricultural infrastructure, plant fertility, soil quality, farmer cooperation, and crop productivity, which can support business success. However, weaknesses include competition with imported products, limited technology and knowledge, fertilizer availability, capital constraints, and weather dependency. External opportunities such as increased agricultural technology adoption, high market demand, research institution support, and training programs can be leveraged to address threats like unstable market prices, climate change, plant diseases, and labor shortages. According to the IE Matrix, the sector is in Quadrant I, indicating internal solid strengths and the ability to capitalize on external opportunities. Recommended strategies include developing and expanding, adopting new technologies, enhancing farmer cooperation, and product diversification to meet growing market demand. Based on the TOWS analysis, the strategies include SO, which leverages internal strengths to seize external opportunities; WO, which uses external opportunities to overcome internal weaknesses; ST, which utilizes internal strengths to counter external threats; and WT, which focuses on mitigating internal weaknesses to reduce the impact of external threats. In conclusion, the tomato farming groups in Bandung Regency have significant potential for success by leveraging internal strengths and market opportunities, though they must address internal weaknesses and external threats.
Promoting geo-tourism at UNESCO global geo-park Belitong through geo-product development in small medium enterprise Yuliawati, Ayu Krishna; Rofaida, Rofi; Gautama, Budhi Pamungkas; Hadian, Mohamad Sapari Dwi; Aryanti, Asti Nur
International Journal of Communication and Society Vol 4, No 1 (2022): June 2022
Publisher : Association for Scientific Computing Electrical and Engineering (ASCEE)

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31763/ijcs.v4i1.424

Abstract

The research aims to understand: how small and medium enterprises (SMEs) develop geo-product to promote geo-tourism and identify the supporting also inhibitory factors. The method used exploratory survey method, quantitative and qualitative method also where data is obtained through survey questionnaire, interview and FGD to SMEs and stakeholder. The research findings: geo-products are interpretations of attractions (geodiversity, culture-diversity and biodiversity) in geo-tourism activities, the supporting factor in geo-product development are loan procedure, leadership and marketing skills. The inhibitory factors are: employees’ lack of skill, limited market access, and financial reporting skill. The stakeholders played a role in supporting geo-product development, such as providing training program and implement geo-tourism events to showcase geo-product. Private companies support SMEs through by enhancing product quality and civil society organization has contribution in capacity building. The research contributes to the knowledge development on geo-product, and its role in promotion of geo-tourism activities in the UNESCO Global Geo-park Belitong.
Pengaruh Locus of Control dan Disiplin Kerja terhadap Kinerja Karyawan pada CV Klasindo Plafon PVC Malau, Mestika Lestari; Muttaqin, Ridlwan; Aryanti, Asti Nur
Jurnal Nasional Manajemen Pemasaran dan SDM Vol. 5 No. 2 (2024): Jurnal Nasional Manajemen Pemasaran dan SDM
Publisher : Training & Research Institute - Jeramba Ilmu Sukses

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.47747/jnmpsdm.v5i2.1810

Abstract

This research examines the influence of locus of control and work discipline on employee performance at CV Klasindo Plafon PVC. This research uses multiple linear regression analysis and involves a population of 35 employees. Employee performance is the dependent variable, while the independent variables are the locus of control and work discipline. The aspects of employee performance cover the amount of work produced, the quality of that work, punctuality, attendance, and teamwork skills. Locus of control is divided into internal and external. Work discipline encompasses effective time management, task accountability, and attendance records. Data was collected using observation and questionnaires. Various statistical methods, such as partial hypothesis testing, simultaneous analysis, and coefficient of determination, shall be used in the analysis. The research results show that locus of control and work discipline positively and significantly affect employee performance individually and collectively
Digital innovation strategy for creative industries: responding to competition challenges in the digital age Aryanti, Asti Nur; Suryana, Suryana; Hendrayati, Heny; Rahmi, Palupi Permata; Wijaya, Fanji; Herlina, Listri
INOVASI: Jurnal Ekonomi, Keuangan, dan Manajemen Vol. 19 No. 2 (2023): Mei
Publisher : Fakultas Ekonomi dan Bisnis Universitas Mulawarman

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.30872/jinv.v19i2.2955

Abstract

The creative industries should be able to keep up with competitors' strategies to survive in the contemporary business environment. The depth of the digital touch in every company operation encourages business people to adapt it while developing new products. The purpose of this study was to present an overview of the digital-based innovation strategies employed by the leading creative industries in Bandung. Using a descriptive analysis strategy, the research method employed was qualitative. Techniques for data collection included literature reviews, field investigations, questionnaires, and in-depth interviews. The study's findings demonstrated that strategies for digital-based innovation were not conducted to their full potential. In this particular industry, there was insufficient growth of digitally based products and services, limited responsiveness to digital solutions provided by competitors, a lack of differentiation from competitors, relatively few platforms for digitally based products that were different from competitors, and poor product development. There were no newly developed digital products on the market. In addition, only the process innovation strategy received a positive response regarding the dimensions of a digital-based innovation strategy, even though most were still far from the digitalization process. However, digital implementation was absent from the organization's marketing and product innovation strategies, making them appear inefficient
Business performance of MSMES in terms of entrepreneurial competencies and entrepreneurial orientation Rahmi, Palupi Permata; Suryana, Suryana; Hendrayati, Heny; Aryanti, Asti Nur; Herlina, Listri
INOVASI: Jurnal Ekonomi, Keuangan, dan Manajemen Vol. 19 No. 3 (2023): Agustus
Publisher : Fakultas Ekonomi dan Bisnis Universitas Mulawarman

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.30872/jinv.v19i3.2973

Abstract

This study aims to analyse the effect of entrepreneurial competencies and entrepreneurial orientation on business performance in the MSMEs Sub-Sector of Creative Industry in Bandung City. By distributing questionnaires to all respondents, the data sample is collected from 50 MSMEs. Quantities research method with SPSS analytical tool was used in this study. The results of this study indicate that entrepreneurial competencies partially affect business performance. Meanwhile, the entrepreneurial orientation variable partially influences business performance. Simultaneously, entrepreneurial competencies and entrepreneurial orientation affect business performance. The results of this research can be expected to contribute to the study of strategies and policies for the development of competencies and entrepreneurial orientation of MSMEs
Co-Authors Abdul Aziz, Dadan Agus Rahayu Agus Rahayu Aksa, Azka Azzahra El Budhi Pamungkas Gautama, Budhi Budi S Purnomo Chairul Furqon, Chairul Christianingrum Deni Hamdani Diah Febriyanti Erna Herlinawati Fanji Wijaya Hari Mulyadi, Hari Heny Hendrayati I Gusti Bagus Wiksuana Imas Purnamasari Krishna Yuliawati, Ayu Listri Herlina Malau, Mestika Lestari Mohamad Sapari Hadian Muttaqin, Ridlwan Palupi Permata Rahmi Perdana, Yoga Permata, Shintia Pratidina Ekanesia Razi, Fahmi Fakhrur Rofi Rofaida Saputra, Jumadil Suryana Suryana Suryana Suryana Syamsul Hadi Senen, Syamsul Hadi Widyastuti Nurmalia Utami Wulung, Shandra Rama Panji