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Journal : syntax idea

Strategi Universitas Muhammadiyah Buton dalam Meningkatkan Minat Calon Mahasiswa Baru Wa Ode Hamiyati Ramadani; Hastuti; Wa Nur Fida
Syntax Idea 1696-1713
Publisher : Ridwan Institute

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.46799/syntax-idea.v5i10.2664

Abstract

As time progresses, the competition in the higher education sector, both public and private, to attract students is becoming increasingly fierce. They are becoming more aggressive in carrying out specific exercises to compete for the attention of incoming students. With the widening competition among universities, Muhammadiyah Buton University (UM Buton) must play a crucial role in overseeing and disseminating information about the university to the general public. This way, it can increase the interest of potential new students to join and study at the university. In the intense competition in developed countries, universities must continue to compete in providing information to the general public. The exploration technique used in this examination is subjective methodology. Subjective methodology is an exploratory approach that emphasizes understanding and clarification from top to bottom regarding the social uniqueness that occurs, whether related to significance, experiences, or emotional translation of exam participants. The search results indicate that the Advertising methodology of Muhammadiyah Buton University in increasing the interest of potential new students exists in several stages. The idea conveyed is that with the presence of advertising in the hierarchy design of Muhammadiyah Buton University under the overall division leadership, it is hoped that it can transition to other departments, thus making advertising have a reasonable construction.
Co-Authors Abdul Rahim Ahmad Bully, Nurlina Aldin Aldin Aldin, Aldin Alzarliani, Wa Ode Andy Ary Maulana, Andy Ary Maulana Wijaya Andy Arya Maulana Wijaya Ansar Suherman, Ansar Aprianti, Aprianti Ardiansah Putra, Muhammad Rizal Arman, Novianti Atril Miran Eri Aulia Saputri Cahyani, Waode Sitti Desmanur Tsalatsa Eka Setianingsi Fahrul Puadji Fajar Maulana, Harry Faris Tawakal Ferdana, Zahwa Ferdi Ferdi Ferizka, Zalfa Zarifah Harry Fajar Maualana Herman Herman Indra Indra iska, Iska Isram, Safarina Juliana Juliana Kartika Putri, Ika L.M. Azhar Sa'ban La Ode Asmanang La Ode Muhammad Rasyid Mahyudin Mahyudin Maria Ulfa Maulana, Harry Fajar Mayunita, Sry Mayunita, Sry Muh. Hidayatullah Muh. Rizal Ardiansah Putra Muh. Rizal Ardiansah Putra Muhammad Hidayatullah Muhammad Qolby Zulfaqar Eshaya Muhammad Rizal Ardiansah Putra Muhammad Rizal Ardiansah Putra Muhammad Rizal Ardiasyah Putra Muhammmad Rizal Ardiansyah Putra Mutmainah Mutmainah Nastia Nastia Novianti Arman Nugrah Juniar Umar Nur Fadhila Nur Fadilah Nur Inzana Nurfida, Wa Puput Burhan Putra, M.Rizal Ardiansah Putra, Muh. Rizal Ardiansah Reza Maulana Rio Irwan Susanto S. Jalaluddin S. Jalaluddin Salmawati Salmawati St. Nurazizah Mallarangeng Supriyanto Ruma Rubun Talgu, Walfajri Abidin Taqwa Utami, Nur Tompo, Andi Putri Hardiyanti Utami, Nur Taqwa Vicky Arwana Putra Ato Wa Nur Fida Wa Nur Fida Wa Nurfida Wa Nurfida Wa Ode Hamiyati Ramadani Wandi Wandi Waode Rhevi Silviani Zafarudin, Zafarudin Zalfa Zarifah Ferizka Zayana, Zayana Zubair