Article Per Year (5 Year)
p-Index From 2021 - 2026
3.346
P-Index
This Author published in this journals
All Journal Pedagogi : Jurnal Penelitian Pendidikan Jurnal Pengabdian Kepada Masyarakat (Indonesian Journal of Community Engagement) EKONOMIS : Journal of Economics and Business Martabe : Jurnal Pengabdian Kepada Masyarakat Fair Value: Jurnal Ilmiah Akuntansi dan Keuangan PengabdianMu: Jurnal Ilmiah Pengabdian kepada Masyarakat International Journal of Economics Development Research (IJEDR) Management Studies and Entrepreneurship Journal (MSEJ) Community Development Journal: Jurnal Pengabdian Masyarakat Madaniya ATRABIS: Jurnal Administrasi Bisnis (e-Journal) Jurnal Ekonomi Journal of Marketing Innovation International Journal of Humanities Education and Social Sciences International Journal of Applied Business and International Management Asia Pacific Journal of Management and Education Journal of International Conference Proceedings Journal of Educational Management Research Journal of Organizational and Human Resource Development Strategies
Khoirun Nisa Bahri
Universitas ‘Aisyiyah Bandung
Religion Agriculture, Biological Sciences & Forestry Arts Humanities Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Education Electrical & Electronics Engineering Health Professions Industrial & Manufacturing Engineering Languange, Linguistic, Communication & Media Law, Crime, Criminology & Criminal Justice Library & Information Science Mathematics Public Health Social Sciences Other

Published : 24 Documents Claim Missing Document
Claim Missing Document
Check
Articles

Found 24 Documents
Search

 1   2   3 
Sem analysis of muslim investor behavior towards sharia stock investment decisions on bei west java region Rozak, Abdul; Kurniawan, Heri; Bahri, Khoirun Nisa; Andini, Sari Syifa
Jurnal Ekonomi Vol. 13 No. 01 (2024): Jurnal Ekonomi, Edition January - March 2024
Publisher : SEAN Institute

Show Abstract | Download Original | Original Source | Check in Google Scholar

Abstract

Sharia-based stock investment is a current trending topic that is very important to develop. This shows that Islam, as the majority religion in Indonesia, is very concerned about increasing the halalness of investment instruments, their benefits and benefits for the people. In the context of investment behavior in the capital market, investors' religious practices and activities (religiosity) are not entirely a reason for choosing sharia shares. This research aims to produce empirical evidence on sharia-based capital market investment research studies, especially for scientific development within the scope of the Muhammadiyah 'Aisyiyah College, which is viewed from the influence of accounting information quality factors, sharia principles and risk on sharia-based stock investment decision making through behavioral perceptions. individual as an intervening variable. This research is field research using a quantitative approach with respondents of 250 investors. The data analysis method uses path analysis and other programs that comply with applicable research method rules. The results of the research show that the variables of information quality, subjective norms, sharia principles and risk have a significant effect on individual control behavior of the millennial generation in West Java, while the variable of individual control behavior has a significant effect on decision making on sharia stock transactions for the PTMA millennial generation in the Java region West.
PENGEMBANGAN PARIWISATA BERBASIS MASYARAKAT PADA MASYARAKAT SEKITAR DAYA TARIK WISATA SEJARAH BUDAYA KERATON KASEPUHAN CIREBON Tunjung Baswarani, Delfta; Nisa Bahri, Khoirun; Mahmudah, Lutfiatul
Martabe : Jurnal Pengabdian Kepada Masyarakat Vol 5, No 10 (2022): Martabe : Jurnal Pengabdian Kepada Masyarakat
Publisher : Universitas Muhammadiyah Tapanuli Selatan

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31604/jpm.v5i10.3822-3839

Abstract

Pemberdayaan masyarakat merupakan salah satu faktor penting dalam pengembangan daya tarik wisata selain pengembangan fasilitas wisata, fasilitas umum, dan aksesibilitas/ sarana prasarana. Maka akan baik jika masyarakat di kawasan Keraton Kasepuhan Cirebon ini dikembangkan dan diberdayakan melalui konsep pariwisata berbasis masyarakat. Adanya pengembangan Kampung Wisata Adat Magersari Mandalangan juga mendukung program dari Dinas Kebudayaan dan Pariwisata tentang pengembangan kampung-kampung wisata di Kota Cirebon. Penelitian ini menggunakan metode penelitian kualitatif dengan pengambilan datanya melalui bantuan studi literatur, wawancara pada berbagai pihak. Hasil dari penelitian menemukan bahwa masyarakat tidak memiliki pengetahuan yang cukup terhadap pariwisata dan masih memiliki sikap apatis terhadap cagar budaya yang berada di sekitar tempat tinggal mereka sehingga banyak situs cagar budaya yang rusak dan tidak terawat. Selain itu belum terbentuk program paket wisata, dan fasilitas-fasilitas pendukung wisata. Saran pengembangan pada penelitian ini berpedoman pada permasalahan yang terjadi di Kampung Wisata Adat Mandalangan dan daapt dilaksanakan oleh Dinas Kebudayaan dan Pariwisata Kota Cirebon selaku pemerintah daerah, Pemerintah Kelurahan Kesepuhan, Keraton Kasepuhan Cirebon, dan POKDARWIS Magersari Mandalangan.
The Role of Personal Branding in Shaping Consumer Purchasing Decisions: A Systematic Literature Review Khoirun Nisa Bahri; Ahmad Johan; Vanessa Gaffar
Journal of Educational Management Research Vol. 5 No. 4 (2026)
Publisher : Al-Qalam Institue

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.61987/jemr.v5i4.2731

Abstract

This study aims to examine the role of personal branding in influencing consumer purchasing decisions in the digital business environment. The research employs a systematic literature review (SLR) by analyzing relevant scholarly publications on personal branding and consumer purchasing behavior. The reviewed literature was selected based on predefined inclusion and exclusion criteria to ensure the relevance and quality of the findings. The results indicate that personal branding has a significant positive influence on purchasing decisions by enhancing credibility, trust, perceived value, and consumer engagement. Strong personal branding also increases consumers' confidence in products and strengthens purchase intentions across digital platforms. Furthermore, the findings suggest that personal branding has evolved into an essential competency for professionals, entrepreneurs, and business practitioners seeking to improve market competitiveness and establish long-term relationships with consumers. The study implies that organizations and individuals should strategically develop authentic and consistent personal branding to enhance consumer trust and support sustainable business performance in the digital era.
Enhancing Customer Brand Love For MSME Muslim Fashion Product In Marketing 6.0 Era: How Electronic Self Branding Playing A Role Khoirun Nisa Bahri; Abdul Rozak; Raisa Ayu Widyasari
Management Studies and Entrepreneurship Journal (MSEJ) Vol. 7 No. 3 (2026): Management Studies and Entrepreneurship Journal (MSEJ)
Publisher : Yayasan Pendidikan Riset dan Pengembangan Intelektual (YRPI)

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37385/msej.v7i3.10314

Abstract

Indonesia is recognized as the country with the world’s largest Muslim population, surpassing many others. Consequently, it is unsurprising that numerous business players have begun focusing on Muslim consumers. One notable aspect worth examining is the significant contribution of Micro, Small, and Medium Enterprises (MSMEs) to the nation’s economic income. West Java, the province with the highest number of MSMEs in Indonesia, is distinguished by several leading subsectors, including culinary, fashion, and crafts. Throughout their development, MSMEs encounter a range of challenges such as low managerial professionalism, limited financial resources, and insufficient technological capabilities. In addition, intensifying market competition compels MSMEs to strengthen consumer brand loyalty. Brand loyalty encourages customers to consistently choose a brand’s products or services over competing alternatives. The adoption of electronic self-branding and active social media engagement is expected to help address the issues faced by Muslim fashion MSMEs in West Java. This study aims to examine the influence of electronic self-branding and active social media involvement on customer brand loyalty among Muslim fashion MSMEs in the region. The study population consists of online consumers aged 18–45 who have previously purchased Muslim fashion MSME products in West Java. Data collected from 250 respondents were processed and analyzed using Structural Equation Modeling (SEM). The findings indicate that both active social media involvement and electronic personal branding have a positive and significant impact on customer brand love.
Co-Authors Abdul Rozak Abdul Rozak Abdul Rozak Agus Rahayu Amelia, Emi Andini, Sari Syifa Arie Indra Gunawan Ati Mustikasari Azzahra, Fanny Fatimah Banurea, Nduma Naomi Budi Harto Damayanti, Rindu Delfta Tunjung Baswarani Desmantyo, Pandu Sapto Heny Hendrayati Herdiansyah, Yeyep Septian Heri Kurniawan, Heri Huda, Miftakul Jannah, Siti Alif Betha Nur Johan, Ahmad Lili Adi Wibowo Lutfiatul Mahmudah Mahmudah, Lutfiatul Minhajuddin Minhajuddin Minhajuddin, Minhajuddin Monoarfa, Hilda Nadia Meirani Neti Budiwati Popy Rufaidah Puspo Dewi Dirgantari Raisa Ayu Widyasari Rita Komaladewi Rivaldi Arissaputra Rofi Rofaida Rozak , Abdul Santika Santika Syamfithriani, Tri Septiar Tiara Felinda Amalia Tunjung Baswarani, Delfta Untung Novianto Vanessa Gaffar Wendiyana, Dhenahi Jerfiani Wibawa, Rizka Nala Widyasari, Raisa Ayu