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IMPELENTASI ATRIBUT PRODUK, PROMOSI DAN SERVICE EXCELLENCE TERHADAP KEPUTUSAN MENABUNG PADA PRODUK TABUNGAN BTN SIAP PT. BANK TABUNGAN NEGARA (PERSERO),TBK. CABANG CIKARANG Huda, Miftakul; Rahayu, Agus; Hendrayati, Heny; Indra Gunawan, Ari
Jurnal Soshum Insentif Vol 5 No 2 (2022): Jurnal Soshum Insentif
Publisher : Lembaga Layanan Pendidikan Tinggi Wilayah IV

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.36787/jsi.v5i2.883

Abstract

Penelitian ini bertujuan untuk mengetahui adanya pengaruh atribut produk, promosi dan service excellence terhadap keputusan menabung pada produk tabungan BTN SIAP PT. Bank Tabungan Negara (Persero),Tbk Cabang Cikarang. Penelitian ini menggunakan teknik pengambilan sampel non probability sampling dengan metode purposive sampling. Sampel yang diambil untuk dianalisa adalah 110 orang responden. Metode pengumpulan data pada penenlitian ini dilakukan dengan menyebarkan kuesioner yang kemudian diolah dengan menggunakan analisis regresi linier berganda dan analisis koefisien determinasi (R2 ). Uji yang digunakan untuk menguji indikator penelitian adalah dengan uji validitas dan uji reliabilitas. Uji yang digunakan untuk mengetahui bagaimana pengaruh antar variabel adalah menggunakan uji asumsi klasik yang digunakan yaitu uji Normalitas, uji Heterokedastisitas, uji Multikoliniaritas dan uji autokorelasi. Uji hipotesis menggunakan uji parsial (t). Hasil penelitian menunjukkan bahwa : (1) atribut produk berpengaruh positif dan signifikan terhadap keputusan pembelian, hal ini dibuktikan dengan nilai thitung > ttabel (3,463 > 1,98260) dan nilai sig. 0,001. (2) promosi berpengaruh positif dan signifikan terhadap keputusan menabung, hal ini dibuktikan dengan nilai thitung > ttabel (3,581 > 1,98260) dengan nilai sig. 0,001. (3) service excellence berpengaruh positif dan signifikan terhadap keputusan menabung, hal ini dibuktikan dengan nilai thitung > ttabel (5,525 > 1,98260) dengan nilai sig. 0,000. Dan nilai R2 0,794 artinya variabel atribut produk, promosi dan service excellence memiliki pengaruh sebesar 79,4% terhadap keputusan menabung.
ANALISIS PENYERAPAN BUDAYA KUALITAS TERHADAP KEBERHASILAN PENERAPAN SISTEM MANAJEMEN MUTU ISO 9001 DI PERUSAHAAN KAWASAN JABABEKA CIKARANG Huda, Miftakul; ., Nurhidayati

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Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (422.857 KB) | DOI: 10.31955/mea.v4i3.488

Abstract

The purpose of this research background to the problem in this study is based on the problems that have occurred including an increase in complaints from customers due to defective products from 2015 to 2019 and a decrease in the customer satisfaction index from 2018 to 2019. The purpose of this study is (1) to determine how much the level of quality culture absorption of employees in the company Jababeka Dua area. (2) To find out how big the level of application of the principles of ISO 9001 quality management systems in the Jababeka Dua area company. (3) Knowing the effect of the absorption of quality culture on the implementation of the ISO 9001 quality management system in the Jababeka Dua area company. The data of research were obtained from a sample of 125 respondents randomly selected employees and proportionate in each work unit. The Method of analisys used in testing the relationship between latent constructs the quality culture to the succesful implementation of quality management system ISO 9001 is Structural Equation Modeling (SEM) using AMOS V.24. This research found that the quality culture on employees and the implementation of quality management system ISO 9001 has been well perceived by employees. Based on full model analysis, the result of this research shows that full model fill goodness of fit. Overall construct indicators, that is philosophy, beliefs, habits, behavior, values, traditions, procedures, and expectations are valid and reliable in measuring the construct of quality culture, and top management commitment, supplier partnerships, continuous improvement, employees involvement, customer focus, and product quality are valid and reliable in measuring the construct of the implementation of quality management system iso 9001. hypothesis testing showed result consistent with the theoretical study that the quality culture positive and significant impact on the implementation of the quality management system ISO 9001.
Pembuatan Biodiesel Dari Biji Nyamplung Menggunakan Metode Tranesterifikasi Dengan Penambahan Toluena Zulfikar Ainunsidiq, Mohammad; Huda, Miftakul; Ayu Titisari, Manik; Budi Pramana, Yanatra; Budipramana, Krisyanti
STIGMA: Jurnal Matematika dan Ilmu Pengetahuan Alam Unipa Vol 16 No 2 (2023)
Publisher : Universitas PGRI Adi Buana Surabaya

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.36456/stigma.16.2.8170.55-59

Abstract

The purpose of this study was to determine the effect of the addition of toluene on the quality of biodiesel from nyamplung seeds, including: viscosity, density, flash point. The method used is esterification using H2SO4 and then transesterification using NaOH. Biodiesel is then added to toluene. The ratio of the addition of toluene to the volume of biodiesel is 2%, 3%, 4% and 5% (%v/v). The final step is to analyze biodiesel which includes analysis of density, viscosity, and flash point. From this research, which gave the best results by adding 3% toluene, the density, viscosity and flash point values ​​met the standards of the Indonesian Biodiesel Forum. Namely a density value of 0,8415gr/ml, a viscosity of 4,7cSt, and a flash point of 62 °C.
Pengaruh Word Of Mouth, Daya Tarik Produk dan Potongan Harga Terhadap Keputusan Pembelian HUDA, MIFTAKUL; Hartati, Nani; Leriani, Eno
JURNAL PELITA MANAJEMEN Vol. 2 No. 01 (2023): Mei 2023
Publisher : DPPM Universitas Pelita Bangsa

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (229.679 KB)

Abstract

Tujuan penelitian ini adalah untuk mengetahui pengaruh Word Of Mouth, daya tarik produk dan potongan harga terhadap keputusan pembelian donat Cal Donat di store Rs. Annisa Cikarang Utara. Metode penelitian yang digunakan untuk mengetahui pengaruh antara variabel independent terhadap variabel dependent, penulis menggunakan metode analisis statistic (deskripsi data penelitian, instrument variabel, uji asumsi klasik, analisis regresi linier ganda, dan uji hipotesis). Hasil penelitian analisis, indikator-indikator pada penelitian ini bersifat valid. Variabel-variabel indpenden pada penelitian ini sudah cukup baik dalam menjelaskan variabel dependennya (keputusan pembelian). Variabel Word Of Mouth berpengaruh signifikan terhadap keputusan pembelian, hal ini dibuktikan dengan nilai t hitung > t tabel (4.169 > 1.985) atau sig t < 0.05 (0.000<0.05), maka Ho ditolak Ha diterima. Variabel Daya Tarik Produk berpengaruh signifikan terhadap keputusan pembelian, hal ini dibuktikan dengan nilai t hitung > t tabel (4.152>1.985) atau sig t < 0.05 (0.000<0.05), maka Ho ditolak Ha diterima. Variabel Potongan Harga berpengaruh signifikan terhadap keputusan pembelian, hal ini dibuktikan dengan nilai t hitung > t tabel (3.046>1.985) atau sig t < 0.05 (0.003<0.05), maka Ho ditolak Ha diterima.
The Influence of Recruitment, Educational Qualifications and Work Placement on the Work Productivity of Employees of the Production Department of Pt. Yangtze Optical Fiber Indonesia Rismawati, Rismawati; Huda, Miftakul; Mardiana, Riki
Proceeding International Pelita Bangsa Vol. 1 No. 01 (2023): September 2023
Publisher : DPPM Universitas Pelita Bangsa

Show Abstract | Download Original | Original Source | Check in Google Scholar

Abstract

In the company's operating system, the potential of human resources is essentially one of the capital and plays a very important role in achieving company goals. The purpose of this study was to determine the effect of recruitment, educational qualifications and job placement on the work productivity of employees of PT Yangtze Optic Fiber Indonesia in the production department. The sample in this study amounted to 60 people. The method used in this research is a quantitative method. Data collection techniques using a questionnaire. With the help of the SPSS 25 application and analysis techniques using validity tests, reliability tests, classic assumption tests, and hypothesis testing consisting of t tests and f tests, as well as tests of the coefficient of determination. The results of this study indicate that partially educational qualifications and job placement have a positive and significant effect on work productivity. While partially recruitment has no positive and significant effect on the work productivity. work productivity of employees of PT Yangtze Optic Fiber Indonesia. Simultaneously, recruitment, educational qualifications and job placement have a positive and significant effect on the work productivity of production employees of PT Yangtze Optic Fiber Indonesia. The coefficient of determination test results show that the work productivity of PT Yangtze Optic Fiber Indonesia employees is influenced by the variables, Recruitment, Educational Qualifications and Job Placement by 64.7%. And the remaining 35.3% is influenced by other variables not examined in this study.
MAPPING THE EVOLUTION AND CURRENT TRENDS HUMANISTIC PEDAGOGIC: BIBLIOMETRIC ANALYSIS Huda, Miftakul Huda; Siswanto, Budi Nur Siswanto; Utama, RD Dian; Christianingrum, Christianingrum; Komara, Esi Fitriani
Jurnal Review Pendidikan Dasar : Jurnal Kajian Pendidikan dan Hasil Penelitian Vol. 9 No. 2 (2023): Vol. 9 No. 2 Mei 2023
Publisher : Universitas Negeri Surabaya

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.26740/jrpd.v9n2.p123-137

Abstract

This bibliometric analysis is aimed at research on pedagogic humanism. Data sources were taken from the Scopus database, with the topic of discussion on Education and training, from searches for the words "Pedagogic" and "Humanist" and "Management", which were in English, looking for articles that were finally published. From the results of data analysis, 1,548 articles were obtained, and were analyzed. The results reveal a significant increase in the number of research publications starting from 1974 to 2023, and the United States is the country that has published the most articles on Pedagogic Humanism. The most dominant keywords used are presented by VOSViewer, there are 6 clusters consisting of: Keywords from the authors "Curriculum," "Student," "educations," "simulations," "pedagogy," and "learning,".
TRAINING FOR MICRO, SMALL AND MEDIUM ENTERPRISES (MSMEs) BY MAKING WALL HANGING HANDICRAFTS FOR THE COMMUNITY OF SIMPANGAN CIKARANG UTARA VILLAGE, BEKASI REGENCY Huda, Miftakul Huda; Daspar, Daspar; Hartati, Nani; Maulana, Donny
Inaba of Community Services Journal Vol. 2 No. 1 (2023): Volume 2 No. 1, June 2023
Publisher : Universitas INABA

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.56956/inacos.v2i1.162

Abstract

Micro, Small0and Medium Enterprises0(MSMEs) are the business units that have an important role in the development and growth of the Indonesian economy. With the existence of the MSME sector,0unemployment due to the labor force that is not absorbed in the world of work i0 reduced. The purpose0of this community0service is to0find out the role0of digital marketing0training services for MSME0actors in Wangun0Harja Village.0In community0service in0Wangun Harja0Village, North Cikarang0District, there are04 methods used0including observation,0interviews, training,0and counseling.0Digital marketing0plays a role in0marketing MSME0products through0digital platforms. Among0the various0existing digital0platforms, researchers0chose Instagram0ads to market0MSME products in0Wangun Harja0village, North0Cikarang District,0Bekasi Regency.0Instagram Ads0is an advertising0platform on social0media. Instagram0Ads will allow0MSMEs to create0ads on0Instagram feeds and0Instagram stories.
Transformation Of Village Services Through Implementation of The Village Information System Web Rismawati, Rismawati; Huda, Miftakul Huda
Inaba of Community Services Journal Vol. 2 No. 2 (2023): Volume 2 No. 2, December 2023
Publisher : Universitas INABA

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.56956/inacos.v2i02.230

Abstract

Public services are one of the important tasks that cannot be ignored by local governments because if the service component experiences stagnation, it is almost certain that all sectors will impact congestion. Therefore, there needs to be good planning and even needs to be formulated service standards for the community in accordance with the authority given by central government to local government. By providing positive and quality services, empirically, on the one hand, it will create satisfaction, happiness, and welfare of the community, which in turn will be able to realize village development goals. The purpose of this community service is to find out the role of service through Service Transformation by Implementing the Village Information System Web towards the people of Cipayung village. In community service in Cipayung village, East Cikarang district, there are 4 methods used, namely observation, interviews, training, and counseling. Implementation of the Cipayung Village Information System Web plays a role in informing the existence of Cipayung village, improving online village services, inputting data digitally, providing information on the wall, and having a neat file storage layout
Educational Transformation Through Holistic Literacy by Applying Digital Technology Innovation at SMPN 04 Cipayung Village – Bekasi Rismawati, Rismawati; Huda, Miftakul; Daspar, Daspar; Maulana, Donny
Inaba of Community Services Journal Vol. 3 No. 1 (2024): Volume 3 No. 1, June 2024
Publisher : Universitas INABA

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.56956/inacos.v3i1.287

Abstract

Globalization era gives quite an impact wide in various aspect life, incl demands in implementation of education. One of challenge real the is that education should capably produce resource humans who have competence, therefore That Transformation education through literacy holistic capable create development, updates and adjustments paradigm educator with demands era educational human resources are superior, creative, and innovative, among others with apply innovation digital technology as means for expand range transformation education culture. Use of online platforms, social media, and applications education help connect public with information, inspire participation active, and open door for learning collaborative. The impact covers enhancement participation in discussion, training, and dissemination of information related environment and literacy. The purpose of devotion to the public is to apply the role of education through educational transformation through literacy holistic with apply innovation digital technology. Methods used are observation, interviews, training, and counseling. Transformation education through holistic literacy with apply innovation digital technology shows that ability 21st century that is needed in the world of education are skills and learning innovate, information media and skills technology.
STRATEGI IMPLEMENTASI TQM DALAM MENINGKATKAN KINERJA OPERASIONAL DAN KEPUASAN PELANGGAN PADA MCDONALD’S PUTRI, LIVIANA NADILA AZAHRA; HUDA, MIFTAKUL; SUCIPTO, FIANTO ADY; RAHMAN, RIFKI; AMBARANI, EKA DWI
Jurnal Ekonomi dan Bisnis (EK dan BI) Vol 7 No 2 (2024)
Publisher : Politeknik Bisnis Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37600/ekbi.v7i2.1877

Abstract

This study looks at how McDonald's can use Total Quality Management (TQM) as a strategy to improve operational performance and customer satisfaction. TQM is used to ensure product and service quality at every stage of operations, including regular quality audits and employee training. This study used quantitative methods. 101 respondents received questionnaires to assess their perceptions of various aspects of the service. Results show that total quality management (TQM) improves customer satisfaction and operational efficiency, but some aspects need improvement, such as off-peak order handling and order accuracy. McDonald's has demonstrated the ability to maintain high global quality standards and increase its competitiveness in the fastfood restaurant industry by implementing a total quality management (TQM) system).