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PENGEMBANGAN POTENSI WIRAUSAHA DI DESA MEKARGALIH, KECAMATAN JATINANGOR, KABUPATEN SUMEDANG Darwis, Rudi Saprudin; Sulastri, Sri; Irfan, Maulana
Martabe : Jurnal Pengabdian Kepada Masyarakat Vol 3, No 1 (2020): Martabe : Jurnal Pengabdian Kepada Masyarakat
Publisher : Universitas Muhammadiyah Tapanuli Selatan

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31604/jpm.v3i1.116-126

Abstract

Micro, small, and medium enterprises (MSMEs) in the Mekargalih Village area, Jatinangor District, Sumedang Regency still face problems of weak business capacity, uncertain market access and development, ineffective business management, and limited business networks. This paper will describe efforts to develop the capacity of SMEs in Mekargalih Village through workshops on entrepreneurship. The studio filled with material delivery on developing entrepreneurial insight, promoting product legality through halal certification and brand rights, as well as sharing experiences from MSME actors in the Mekargalih Village. In the implementation, not all invited participants could attend because the implementation time was in conjunction with other community activities. The results of the evaluation of participants who attended, using the Wilcoxon Test method, showed the workshop influenced increasing the knowledge of participants even though the increase was small. For the aspects of 'business development according to the target market,' there was no increase in knowledge. As a suggestion, providing material for business development following the target market needs to be accompanied by the presentation of real data to be the basis for business development.
The Role of Non-Formal Education in Strengthening the Digital Capacity of MSMEs through Telkom Indonesia's CSR Program Soekamto, Restu Widhi; Raharjo, Santoso Tri; Darwis, Rudi Saprudin
JISIP: Jurnal Ilmu Sosial dan Pendidikan Vol 10, No 2 (2026): JISIP (Jurnal Ilmu Sosial dan Pendidikan) (Maret)
Publisher : Lembaga Penelitian dan Pendidikan (LPP) Mandala

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.58258/jisip.v10i2.10346

Abstract

Micro, Small, and Medium Enterprises (MSMEs) have significant potential for growth; however, they continue to face various challenges, particularly in digital adaptation. The Corporate Social Responsibility (CSR) program of PT Telkom Indonesia seeks to strengthen the digital capacity of MSMEs through learning processes based on non-formal education methods. This article aims to analyze the role of non-formal education in strengthening the digital capacity of MSMEs through the CSR program of PT Telkom Indonesia, which is implemented through training, mentoring, and the enhancement of digital access. The method used is a descriptive qualitative approach employing a literature study, with documentation as the data collection technique to analyze digitalization efforts in MSME empowerment as part of the CSR program implementation of PT Telkom Indonesia. The findings indicate that training improves human resource capacity, mentoring strengthens business management, legal compliance, and MSME development, while the utilization of digital technology enhances competitiveness and expands market access. The CSR program can thus be understood as a practice of non-formal education that contributes to strengthening the digital capacity of MSMEs.
PENDAMPINGAN PENERAPAN PROTOKOL KESEHATAN PENYELENGGARAAN KEGIATAN DI SEKOLAH PADA MASA KENORMALAN BARU PANDEMI COVID-19 Rudi Saprudin Darwis; Sri Sulastri; Gofarana Wilar
Martabe : Jurnal Pengabdian Kepada Masyarakat Vol 5, No 4 (2022): Martabe : Jurnal Pengabdian Kepada Masyarakat
Publisher : Universitas Muhammadiyah Tapanuli Selatan

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31604/jpm.v5i4.1408-1416

Abstract

The Covid-19 pandemic has forced people to change their behavior patterns to suit the situation and conditions during the pandemic, which is called the new normal. One of the things that must change is the pattern of education that must be accompanied by adjustments to the behavior of teachers and students in the learning process. At the time the government implemented Limited Face-to-face Learning (PTMT) there were still many. For this reason, this study aims to support the government's efforts to maintain the sustainability of education by assisting the implementation of health protocols in elementary schools during the new normal period of the Covid-19 pandemic. The study was conducted at SDN Pelangi 1 Sukamukti Village, Majalaya District, Bandung Regency. The method used in mentoring the implementation of health protocols is an extension method accompanied by a simulation of the practice of implementing the 3M health protocol (wearing masks, keeping distance, washing hands) which is attended by half of the students from grades 1 to 6. The results of the mentoring show that the students who initially did not recognize the scope of 3M and how it was implemented correctly, by the end of the activity most of them had applied how to wear masks properly, wash their hands properly, and tend to avoid crowds.
PEMBANGUNAN KEBERLANJUTAN OLEH PT. UNILEVER INDONESIA GUNA MENINGKATKAN UMKM MASYARAKAT LOKAL Humaedi, Sahadi; Raharjo, Santoso Tri; Darwis, Rudi Saprudin; Faiza, Shinas
Focus : Jurnal Pekerjaan Sosial Vol 9, No 1 (2026): Focus: Jurnal Pekerjaan Sosial Juli 2026
Publisher : Universitas Padjadjaran

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.24198/focus.v9i1.72236

Abstract

Perusahaan multinasional memiliki peran strategis dalam perekonomian global, termasuk dalam mendorong pemulihan sektor usaha kecil di negara tempatnya beroperasi. PT Unilever Indonesia, sebagai cabang lokal dari korporasi consumer goods yang telah beroperasi di lebih dari 190 negara, mewujudkan komitmen keberlanjutannya melalui Unilever Sustainable Living Plan dan strategi The Unilever Compass, yang salah satu implementasinya diarahkan pada pemberdayaan Usaha Mikro, Kecil, dan Menengah (UMKM). Kajian ini bertujuan menganalisis strategi dan dampak program tanggung jawab sosial (CSR) PT Unilever Indonesia dalam mendukung keberlangsungan UMKM, khususnya pada masa pemulihan pandemi Covid-19. Kajian disusun menggunakan metode studi literatur dengan menelaah jurnal ilmiah minimal terindeks Sinta 3, laporan resmi perusahaan, serta data dari lembaga pemerintah terkait. Hasil kajian menunjukkan bahwa Unilever Indonesia mengintegrasikan pemberdayaan UMKM ke dalam kerangka tanggung jawab sosial berbasis Triple Bottom Line, terwujud melalui bantuan dana senilai Rp40 miliar bagi 147.000 pedagang warung, digitalisasi rantai pasok lewat aplikasi Sahabat Warung, serta investasi infrastruktur di Kawasan Ekonomi Khusus Sei Mangkei. Program-program tersebut terbukti memperluas akses permodalan, pasar, dan kapasitas manajerial UMKM, sekaligus memperkuat posisi Unilever sebagai mitra pembangunan ekonomi inklusif di Indonesia.
Co-Authors - Ishartono A.A. Ketut Agung Cahyawan W Abdillah, Fajrin Rizki Adi Fahrudin Aliim, Tahrizi Fathul Alimi, Rosma Amanda, Silva Anarta, Fikri Apep Risman, Apep Aprilia, Marwah Dwita Arie Surya Gutama Ariq Akmal Suwandi Aritonang, Johan Immanuel Ashari Utomo Putra, Ashari Utomo Aulia Rahmawati, Aulia Budhi Gunawan Budi Muhammad Taftazani Dessy Fitri Pratiwi, Dessy Fitri Edi Setiawan Emma Rachmawati Pratami, Emma Rachmawati Fadilla Rama Widapratama Faiza, Shinas Fajar, Agustus Fildzah A’inun N, Fildzah A’inun Gofarana Wilar Hadi, Bambang Nur Hadiyanto A Rachim, Hadiyanto A Hadiyanto A. Rachim, Hadiyanto A. HERY WIBOWO Hery Wibowo, Hery Hetty Krisnani, Hetty Ishartono, - Lenny Meilany, Lenny M Fedryansyah, M Maulana Irfan, Maulana Muhammad Sahrul Nanda Aidiel Senja, Nanda Aidiel Nandang Mulyana Nandang Mulyana, Nandang Nandi Sukri Nunung Nurwati Nur Rahmawati Sulistiyori Sulistiyorini, Nur Rahmawati Sulistiyori Nur Rahmawati Sulistiyorini, Nur Rahmawati Nurliana Cipta Apsari Nurseto, Hardian Eko Oktaviani Nindya Putri, Oktaviani Nindya PUTRI1, CADIKA INDRAWATI Rachmat Putro Ferdiawan Putro Ferdiawan Ramadhan, Dhiya Nabilah Ramdani, Jaka RENAWATI RENAWATI RENAWATI, RENAWATI Rendy H Pratama, Rendy H Risna Resnawaty, Risna Robi Andoyo Romayana Sari Lumbantoruan SABANA, SIDIK SANDI Sahadi Humaedi Salsabila Wahyu Hadianti, Salsabila Wahyu Santoso Tri Raharjo Santoso, Meilanny Saragih, Evangelina Putri Sarah Apriliandra Soekamto, Restu Widhi Sofia Zahara Soni Akhmad Nulhaqim Sri Sulastri Sri Sulastri Triani, Rini WIDAPRATAMA, FADILLA RAMA Zein, Bhre Kirana