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All Journal Jurnal Kedokteran Gigi Universitas Padjadjaran Padjadjaran Journal of Dentistry JRB-Jurnal Riset Bisnis Padjadjaran Journal of Dental Researchers and Students Iqtishadia: Jurnal Kajian Ekonomi dan Bisnis Islam The South East Asian Journal of Management ASEAN Marketing Journal Jurnal Manajemen dan Pemasaran Digital The Journal of Religion and Communication Studies Islamic Perspective on Communication and Psychology Jurnal of Syiah Kuala Dentistry Society
Gita Gayatri, Gita
Department Of Management, Faculty Of Economics And Business, Universitas Indonesia
Religion Humanities Biochemistry, Genetics & Molecular Biology Decision Sciences, Operations Research & Management Dentistry Economics, Econometrics & Finance Health Professions Immunology & microbiology Languange, Linguistic, Communication & Media Medicine & Pharmacology Public Health Social Sciences

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Correlation of orthodontic treatment motivation and the level of treatment needs based on the index of orthodontic treatment need (IOTN) of orthodontic patients Ernata, Rissa Zharfany; Gayatri, Gita; Suwargiani, Anne Agustina
Padjadjaran Journal of Dentistry Vol 32, No 3 (2020): November 2020
Publisher : Universitas Padjadjaran

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.24198/pjd.vol32no3.24844

Abstract

Introduction: Malocclusion has an impact on the quality of life, thus becoming the motivation for orthodontic treatment. Subjective and objective needs for orthodontic treatment vary, where subjective needs are sometimes higher or maybe lower than objective needs, vice versa. The Index of Orthodontic Treatment Need (IOTN) is an index used to see the level of treatment needs. This study was aimed to analyse the correlation of orthodontic treatment motivation and the level of treatment needs based on the index of orthodontic treatment need (IOTN) of orthodontic patients. Methods: The research was correlation analytical. The motivation for orthodontic treatment was assessed using a questionnaire consisted of aspects of oral health motivation, oral function, aesthetics, psychosocial, and influence from others. The level of orthodontic treatment needs was assessed using the IOTN dental health component. Results: It was found that the patients’ motivation related to aesthetics was high. The motivation to get orthodontic treatment due to oral health, oral function, and psychosocial conditions was moderate, while related to the influence of others was low. The level of need for grade 4 treatment shows the largest percentage (48.57%). Gamma correlation analysis between motivation variables related to the oral and psychosocial function with the level of treatment needs showed a significantly positive correlation with the p-values of 0.003 and 0.022, categorized as weak correlation. Conclusion: There is a weak correlation of orthodontic treatment motivation and the level of treatment needs based on the index of orthodontic treatment need (IOTN) of orthodontic patients.
Perbedaan lebar interkaninus rahang bawah pada kelas I, II, dan III dentoalveolar: studi cross sectional Rachman, Moch Noer Yusdicio; Latief, Deni Sumantri; Zenab, Yuliawati; Sunaryo, Iwa Rahmat; Harsanti, Andriani; Gayatri, Gita
Jurnal Kedokteran Gigi Universitas Padjadjaran Vol 35, No 3 (2023): Desember 2023
Publisher : Fakultas Kedokteran Gigi Universitas Padjadjaran

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.24198/jkg.v35i3.48116

Abstract

Antecedents of e-WOM and Revisit Intention in Sharia Hotels: Application of Social Exchange Theory Dinisa, Dinda; Gayatri, Gita
IQTISHADIA Vol 16, No 2 (2023): IQTISHADIA
Publisher : Ekonomi Syariah IAIN Kudus

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.21043/iqtishadia.v16i2.18207

Abstract

Revisit intention is one of the most important factors in determining a hotel’s long-term success, as well as the spread of positive feedback by guests through electronic word-of-mouth (e-WOM). Sharia-compliant hotels, in comparison to conventional ones, face limitations in number and require substantial development. Hence, the primary objective of this study is to examine the factors that influence the creation of eWOM and the intention of guests to revisit, considering the direct, indirect, and moderating influence of guests’ religiosity levels. This study was conducted by distributing questionnaires to 312 respondents, employing the Structural Equation Model- Partial Least Square (PLS-SEM) method for data analysis. The results of this study provide insight into the significant influence of guests’ religious levels in Sharia-compliant hotels on their intention to revisit, directly or indirectly. These findings have significant implications for understanding the essential determinants for attracting returning guests and fostering the more effective growth of Sharia-compliant hotels in Indonesia, contributing to both theoretical insights and practical applications.
When The Music Fails: The Impact of Service Recovery Strategies on Forgiveness and Behavioral Outcomes in the Concert Industry Rana Nandita Shani; Gita Gayatri
Jurnal Manajemen dan Pemasaran Digital Vol. 4 No. 3 (2026): Jurnal Manajemen dan Pemasaran Digital (Juli - September 2026)
Publisher : Siber Nusantara Publisher

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.38035/jmpd.v4i3.702

Abstract

Interest in music concerts in Indonesia continues to grow, which should be an important indicator for the creative industry to capitalize on the habit of young people who enjoy attending concerts as a business opportunity. However, in reality, the quality of service from concert promoters has not improved, as indicated by the increasing number of concert service failures. The main obstacle is how concert promoters can address the anger and disappointment of concertgoers by implementing service recovery strategies that can alleviate these negative emotions. This study aims to examine the effect of service recovery strategies implemented by concert promoters on customer forgiveness and the behavioral outcomes of audiences who experience service failures. The methodology used was a self-administered questionnaire distributed through social media. The study sample consisted of 266 respondents who had attended music concerts, fandom members, and had experienced concert service failures. Data were analyzed using PLS-SEM with the help of SmartPLS 3. The results showed that apologies and voice had a positive and significant influence on customer forgiveness, while compensation had no significant effect. Furthermore, customer forgiveness was shown to increase brand trust, repurchase intentions, and relationship reconciliation, also reduce negative word-of-mouth reviews. The study also showed that brand trust positively influenced repurchase intentions, while repurchase intentions reduced negative word-of-mouth reviews and increased relationship reconciliation.
Co-Authors Alversia, Yeshika Andriani Harsanti, Andriani Anne Agustina Suwargiani Asnan Furinto Asnan Furinto Assauri, Sofjan Avi Laviana Citra Elitasari Rigel PUTRI Daryanti, Sri Diananda Fitri Pitari Dinisa, Dinda Dyah Nindita Carolina Ernata, Rissa Zharfany Fanny Martdianty Fauzia, Marlyana Ginting, Diyanti Pratiwi Hapsari Setyowardhani Hati, Sri Rahayu Hijrah Hutabarat, Penny Ida Ayu Evangelina Indira Pradipta Indraswari, Kenny Devita Iwa Rahmat Sunaryo, Iwa Rahmat Jamshed, Namozov Krisrana, Athaya Vita Latief, Deni Sumantri Lin, Ng Hui Myrna Nurlatifah Zakaria, Myrna Nurlatifah Penny Hutabarat Permatasari, Shafira Pitari, Diananda Fitri Qultsum, Kholilah Rachman, Moch Noer Yusdicio Rana Nandita Shani Rifelly Dewi Astuti Rifelly Dewi Astuti Rifelly Dewi Astuti Sakinah, Zahrah Riski Soemantri, Eky Setiawan Soeria Sofjan Assauri Sri Daryanti Suryanto, Shenny Shefira Yasser, Amyra Salsabela Yeshika Alversia Yuan, Pak Han Yuliawati Zenab, Yuliawati Zakaria, Myrna Nurlatifa