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All Journal Nurani: Jurnal Kajian Syariah dan Masyarakat I-Finance Journal Martabe : Jurnal Pengabdian Kepada Masyarakat Studia Manageria: Jurnal Manajemen Pendidikan Islam ASIAN JOURNAL OF ISLAMIC MANAGEMENT (AJIM) JOURNAL OF BUSINESS AND ECONOMICS RESEARCH (JBE) MALIA: Journal of Islamic Banking and Finance ARBITRASE: JOURNAL OF ECONOMICS AND ACCOUNTING Indonesian Journal of Islamic Economics and Business Journal of Islamic Economics, Management, and Business (JIEMB) Al-Hijr: Journal of Adulearn World Journal of Trends Economics and Accounting Research Jurnal Ilmiah Dan Karya Mahasiswa Indonesian Journal of Multidisciplinary Sciences I-PHILANTHROPY: A Research Journal on Management of Zakat and Waqf IEB: Journal of Islamic Economics and Business Jurnal Aksi Dosen dan Mahasiswa
Mail Hilian Batin
Universitas Islam Negeri Raden Fatah Palembang
Religion Agriculture, Biological Sciences & Forestry Arts Humanities Computer Science & IT Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Education Environmental Science Languange, Linguistic, Communication & Media Law, Crime, Criminology & Criminal Justice Social Sciences Other

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SOSIALISASI BIDAI (TIRAI) MELALUI INTERNET DAN DIGITAL MARKETING DALAM UPAYA MENINGKATKAN EKONOMI MASYARAKAT DESA RANTAU DURIAN 1 KECAMATAN LEMPUING JAYA KABUPATEN OGAN KOMERING ILIR (OKI) Batin, Mail Hilian; Ulfa, Maria; Putra, Raihan Taneta; Marindah, Marindah; Sari, Novika
Martabe : Jurnal Pengabdian Kepada Masyarakat Vol 3, No 1 (2020): Martabe : Jurnal Pengabdian Kepada Masyarakat
Publisher : Universitas Muhammadiyah Tapanuli Selatan

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31604/jpm.v3i1.132-138

Abstract

Today, technology has an essential role in economic progress, especially for small and large scale entrepreneurs. The utilization of technology is crucial to support the efficiency and effectiveness of sales. Urban communities only felt the presence of this technology but not for those who live in rural areas. The approach taken uses socialization about the importance of the role of the internet and digital marketing for the craftsmen of Palm oil palm midrib artisans in Rantau Durian 1 Village, Lempuing Jaya District, OKI Regency, South Sumatra. The results of the socialization gave a positive impression to the craftsmen. They gave a fresh breeze of their sustainability in the business of the palm fronds themselves, and their income hopes were far better than before knowing internet marketing. So far, the traditional marketing system where the craftsmen sell directly to the market using trucks, then it takes a long time to sell all of their merchandise.
Co-Authors Abu Bakar Sidik Afif Alfiyanto Ahmad Syahrizal Alfiyanto, Afif Ariyani, Diyah Asep Rohman Asmy, Sinsin Dika Setiagraha Dika Setiagraha Dini Rahmayanti Fitri Hidayati Fitri Hidayati Heri Kurniawan Hidayat, Fajri Nur Hilda Hilda ICEU SRI GUSTIANA Ifada, Khusnul Ilham Prawidi Sakti Ilham Prawidi Sakti Ivan Riyadi Ivan Riyadi, Ivan Maria Ulfa Maria Ulfa Marindah Marindah Marindah, Marindah Muhammad Habibi Muhammad Junestrada Diem Nana Yuliana, Nana Novika Sari Oki Sania Riski Putra, Raihan Taneta Rahmayanti, Dini Raihan Taneta Putra Reny Moulisa Ananda Rika Lidyah Rini Ariyanti Rudi Aryanto Sari, Novika Supriana Suryati Suryati Yolanda Adista Septiani Aksa Zulfikri