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Pengaruh Promosi dan Fasilitas terhadap Keputusan Siswa Memilih Sekolah di SMA Nusantara Plus Rahman Nurhakim; Muhammad Tafsiruddin
Jurnal PenKoMi : Kajian Pendidikan dan Ekonomi Vol 7 No 1 (2024): Jurnal Penkomi : Kajian Pendidikan dan Ekonomi
Publisher : Sekolah Tinggi Keguruan dan Ilmu Pendidikan (STKIP) Bima

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.33627/pk.v7i1.1751

Abstract

This study aims to determine the influence and relationship between the variables of promotion and facilities on students' decision to choose a school at SMAS Nusantara Plus. The study was conducted on a population of 89 students of class X as new students. The analysis conducted in this study were hypothesis testing, multiple linear regression, coefficient of determination analysis, and ANOVA. Statistical testing was carried out using the IBM SPSS 25 tool. The results of the study showed that there was a positive influence of the variables of promotion and facilities, either partially or simultaneously, on the decision to choose. Based on the regression results, promotion had a greater influence to the decision than facilities. The determination of the variables of promotion and facilities together to the decision to choose was 61.3%, and the remaining 38.7% was influenced by factors that were not included in this study.
Consumer perceptions of product and service quality; a case study of AS Photography's management information system Tafsiruddin, Muh; Saefullah, Aep; Noor, M.Arief; syafran, syafran; Nurhakim, Rahman
Jurnal Mantik Vol. 8 No. 1 (2024): May: Manajemen, Teknologi Informatika dan Komunikasi (Mantik)
Publisher : Institute of Computer Science (IOCS)

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.35335/mantik.v8i1.5000

Abstract

Management information systems are an important part of AS Photography in managing business processes effectively and efficiently to improve the quality of products and services. The purpose of this study was to analyse the perceptions of AS Photography Kuningan consumers regarding information system management on product and service quality. This research uses a phenomenological approach in order to focus on individual perceptions, namely consumers of AS Fotografi Kuningan as participants by conducting semi-structured interviews. Qualitative data analysis techniques were applied using NVivo assistance. The results showed that the management information system has a positive impact on the quality of products and services at AS Fotografi Kuningan. There are six elements that can affect the quality of photography services, namely product quality, service quality, consumer value-added experience, the influence of the AS Photography Management Information System, and consumer use of the SIM application. The function of the Management Information System helps in AS Fotografi Kuningan, namely managing customer data, organising work agenda schedules, managing inventory of goods, managing company cash flow, performance analysis, project management, marketing and promotion, data security, team collaboration, increasing operational efficiency. The implications of this research indicate that Management Information Systems can be an effective tool to improve the quality of photography products and services. The management of AS Kuningan Photography needs to utilize SIM optimally to improve competitiveness in the photography industry
Impact Of The Russian-Ukraine Invasion On Wheat Imports In Indonesia Implications On Economic Growth In Indonesia Noor, Muhamad Arief; Pardian, Ramadani; Lesmana, Asep Surya; Nurhakim, Rahman
Jurnal Mamangan Vol 12, No 2 (2023): Special Issue
Publisher : LPPM Universitas PGRI Sumatera Barat

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.22202/mamangan.v12i3.8233

Abstract

This research aims to determine the Impact Of The Russian-Ukraine Invasion On Wheat Imports In Indonesia. Implications For Economic Growth In Indonesia. The data in this study is secondary data in the form of time series data during the period 2010 – 2020. Based on the results of the research and analysis of the discussion, the researchers concluded several things as follows; Wheat consumption variable, rupiah exchange rate and wheat price simultaneously have a significant effect on foreign exchange reserves. With the impact of some of the variables above, Indonesia's wheat imports have increased so that full employment opportunities will be achieved and unemployment will decrease. The variable of wheat consumption partially has a significant and positive effect on imports of Indonesian wheat. The high value of wheat consumption will increase imports of Indonesian wheat in the country so that the need for flour in Indonesia is met. The exchange rate variable partially has a positive and significant and negative effect on Indonesian wheat imports. The international wheat price variable partially has a positive and significant effect on Indonesian wheat imports. Indonesian wheat import variable partially has a significant and positive effect on economic growth. The increase in Indonesian wheat imports indicates that economic growth will increase.The equation obtained shows an increasing trend. The following are the results of the projected volume of wheat imports in Indonesia in 2018-2032 using the linear trend equation. Consumption of wheat flour, imports of corn, exchange rates and international wheat prices have a significant effect on the volume of imports of wheat in Indonesia
Analysis Of Millennial Preferences Between Life Goals And Career Stability In Private Companies Sitna Hajar, Elvira; Oktavia, Nila; Kohar, Abdul; Nurhakim, Rahman
CITACONOMIA : Economic and Business Studies Vol. 4 No. 02 (2025): April - Juni
Publisher : CITACONOMIA

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.63922/citaconomia.v4i02.2245

Abstract

This study examines Indonesian millennials' preferences between pursuing life goals and securing career stability in the private sector. Employing a quantitative approach, it surveyed 400 millennials (born 1981-1996) employed across four sectors: finance, technology, manufacturing, and retail. Data were gathered through an online survey using a validated instrument. Results identify three preference patterns: Pure Purpose-Driven (32%), prioritizing meaning over security; Stability-Dominant (42%), favoring job certainty; and Hybrid (26%), balancing both. Logistic regression (Nagelkerke R² = 0.68) indicates financial pressure as the key determinant, with economically burdened millennials 8.2 times more likely to opt for stability. Family collectivism significantly influences decisions, as 68% of respondents cite family expectations. Sectoral variations are notable, with technology showing higher purpose-driven tendencies. The study refines the "Millennial Paradox" by uncovering three concurrent tensions in Indonesian career choices: idealism versus pragmatism, individual autonomy versus familial obligations, and sectoral constraints versus personal aspirations. Practically, it proposes the "Purpose Within Stability" model, integrating work meaning with financial security to enhance human resource strategies in private firms.