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All Journal Komunikator Batoboh : Jurnal Pengabdian Pada Masyarakat TAZKIR: Jurnal Penelitian Ilmu-ilmu Sosial dan Keislaman JISIP: Jurnal Ilmu Sosial dan Pendidikan Jurnal khabar: Komunikasi dan Penyiaran Islam Sosial : Jurnal Ilmu-Ilmu Sosial Penamas: Journal of Community Service Jurnal Sarjana Ilmu Komunikasi (J-SIKOM) Jurnal MADIA (Jurnal Humas dan Media Kontemporer) Jurnal Audiens MARAS : Jurnal Penelitian Multidisplin Socio-political Communication and Policy Review Proceedings of Jogjakarta Communication Conference (JCC) Proceeding of International Conference on Social Science and Humanity International Journal of Accounting Innovation
juliana kurniawati, juliana
Universitas Muhammadiyah Bengkulu
Agriculture, Biological Sciences & Forestry Arts Humanities Computer Science & IT Decision Sciences, Operations Research & Management Earth & Planetary Sciences Economics, Econometrics & Finance Education Environmental Science Health Professions Languange, Linguistic, Communication & Media Law, Crime, Criminology & Criminal Justice Library & Information Science Mathematics Mechanical Engineering Public Health Social Sciences Other

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Transisi Media Tradisional Ke Digital (Studi Kasus Pada Media Lokal Di Bengkulu) Fajarini, Sri Dwi; Kurniawati, Juliana; Yuliani, Fitria
Jurnal Khabar: Komunikasi dan Penyiaran Islam Vol. 7 No. 1 (2025): Juni
Publisher : STAI Bumi Silampari

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37092/khabar.v7i1.1216

Abstract

This study discusses the transition of traditional to digital media in local media in Bengkulu, which faces significant challenges such as limited human resources, technological infrastructure, and changes in audience consumption behavior. The purpose of this study is to analyze the adaptation strategies of local media in the face of digitalization and its impact on business models and audience engagement. The research method used is a qualitative approach with a case study design. Data was collected through in-depth interviews, participatory observations, and documentation from four main local media: BE TV, RB Koran, Tribunnews Bengkulu, and Radio Jazirah. The data analysis technique used is thematic analysis according to Braun and Clarke. The results show that the media transition takes place in five stages: introduction, adaptation, development, integration and innovation, and evaluation and adjustment. Local media are starting to integrate various digital platforms to increase reach and interaction with audiences. However, challenges related to mastering technology and financing are still the main obstacles. This research confirms that the success of local media transformation depends on content innovation, strengthening human resource capacity, and the ability to manage sustainable digital business models.
ANALISIS SEMIOTIKA NILAI-NILAI PATRIOTISME DALAM FILM AUM! KARYA BAMBANG KUNTARA MURTI Savero, Giovan; Kurniawati, Juliana
Jurnal Sarjana Ilmu Komunikasi (J-SIKOM) Vol 6 No 1 (2025): Vol.6 No.1 Mei 2025
Publisher : Program Studi Ilmu Komunikasi, Universitas Muhammadiyah Bengkulu

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.36085/jsikom.v6i1.8292

Abstract

Film merupakan media yang memungkinkan penciptanya menyampaikan pesan berupa ide, konsep, pemikiran bahkan kegelisahan. Film Aum! Karya sutradara Bambang Kuntara Murti ini bercerita tentang tantangan sineas independen dalam proses produksi film di situasi dan kondisi era orde baru. Permasalahan penelitian ini adalah bagaimana nilai-nilai patriotisme tercermin dalam film Aum! menggunakan analisis semiotika Roland Barthes. Tujuan penelitian ini adalah untuk menemukan bentuk-bentuk nilai patriotisme. Menurut Roland Barthes, semiotika adalah studi tentang tanda dan maknanya melalui sistem denotasi, konotasi, dan mitos. Analisis semiotika Roland Barthes digunakan untuk mencari tanda dan melihat realitas sosial dengan membagi unsur audio dan visual ke dalam adegan. Dari 72 adegan, terdapat 6 adegan yang mewakili nilai-nilai patriotisme. Sumber data primer dan sekunder digunakan dalam penelitian ini. Pada penelitian ini studi dokumenter digunakan sebagai teknik pengumpulan data. Keabsahan data dalam penelitian ini menggunakan teknik triangulasi. Hasil penelitian ini menunjukkan upaya para tokoh dalam film tersebut, yaitu para sineas dan aktivis yang berusaha memperjuangkan reformasi dan menyampaikan kritiknya terhadap pemerintahan Orde Baru melalui karya film. Menggunakan analisis semiotika terhadap adegan-adegan yang menunjukkan nilai-nilai patriotisme seperti keberanian, pantang menyerah, pengorbanan dan toleransi melalui analisis semiotik karya roland barthes yaitu denotasi, konotasi dan mitos. Wujud nilai-nilai patriotisme tersebut terlihat pada dialog yang diucapkan para tokoh, gerak-gerik tokoh, serta lingkungan dan pakaian yang dikenakan Kata kunci:Nilai-nilai Patriotisme, Semiotika Roland Barthes, Film Aum!
PERAN ALGORITMA MEDIA SOSIAL DALAM MEMBENTUK FILTER BUBBLE DAN ECHO CHAMBER DI KALANGAN MILENIAL DAN GEN Z KOTA BENGKULU Fajarini, Sri Dwi; Yuliani, Fitria; Kurniawati, Juliana
Jurnal Sarjana Ilmu Komunikasi (J-SIKOM) Vol 6 No 1 (2025): Vol.6 No.1 Mei 2025
Publisher : Program Studi Ilmu Komunikasi, Universitas Muhammadiyah Bengkulu

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.36085/jsikom.v6i1.8456

Abstract

Penelitian ini bertujuan untuk mengkaji peran algoritma media sosial dalam membentuk filter bubble dan echo chamber di kalangan generasi milenial dan Gen Z di Kota Bengkulu. Dengan menggunakan pendekatan campuran (mixed methods), penelitian ini menggabungkan survei kuantitatif, analisis jaringan sosial, serta wawancara mendalam untuk memperoleh gambaran menyeluruh mengenai bagaimana algoritma media sosial memengaruhi pola konsumsi informasi dan interaksi sosial pengguna. Hasil penelitian menunjukkan bahwa algoritma berperan penting dalam menyajikan konten yang sesuai dengan preferensi pengguna, sehingga memperkuat bias konfirmasi, membatasi keragaman informasi, dan mendorong terbentuknya lingkungan digital yang homogen. Fenomena ini tidak hanya membentuk pola pikir yang tertutup terhadap perspektif lain, tetapi juga berpotensi memperburuk polarisasi sosial dan sikap intoleran di masyarakat. Penelitian ini merekomendasikan peningkatan literasi digital serta pengembangan algoritma yang lebih inklusif untuk menciptakan ekosistem informasi yang lebih sehat dan terbuka Kata Kunci: Algoritma media sosial, filter bubble, echo chamber, milenial, Gen Z
The Rise of Intersectionality in Sociological Discourse: A Global Bibliometric and Thematic Analysis (2014–2024) Rukminiarti; Kurniawati, Juliana; Safitra, Linda; Susiyanto; Pakpahan, Fransiskus Novrianto
Socio-political Communication and Policy Review Vol. 1 No. 3 (2024)
Publisher : Lenggogeni Data Publishing

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.61292/shkr.275

Abstract

Intersectionality has emerged as a pivotal framework in sociology for examining how overlapping social identities, such as race, gender, and class, contribute to systemic inequalities. Despite its growing influence, there remains a lack of systematic analysis of its global scholarly impact, particularly outside Western academia. This study addresses this gap by employing bibliometric and thematic methods to map the development of intersectionality in sociological research from 2014 to 2024. Using a mixed-methods approach, we analyzed 580 Scopus-indexed documents through co-citation and bibliographic coupling in VOSviewer, identifying key intellectual clusters and geographic trends. The findings reveal a strong dominance of North American and European scholarship, with limited contributions from the Global South, highlighting disparities in knowledge production. Four major research clusters emerged, focusing on public health, methodological challenges, social reproduction, and health equity, while emerging themes include digital inequalities, climate justice, and epistemic decolonization. These results underscore the need for more inclusive methodologies that incorporate non-Western perspectives and practical applications in policy and activism. The study concludes by advocating for future research to expand intersectional analyses into critical areas such as climate justice, digital health equity, and the decolonization of knowledge, ensuring the framework remains relevant in addressing contemporary social inequalities.
Subject and Abject: TikTok as a Playing Space in Constructing Self-Identity for Women in the Digital Era Kurniawati, Juliana; Sudahri, Ari
Jogjakarta Communication Conference (JCC) Vol. 3 No. 1 (2025): The 6th Jogjakarta Communication Conference (JCC)
Publisher : Jogjakarta Communication Conference (JCC)

Show Abstract | Download Original | Original Source | Check in Google Scholar

Abstract

This article examines the role of TikTok as a playing space in relation to women's identity construction, focusing on the concept of "subject" and "abjects" inspired by Julia Kristeva's thinking. TikTok is an increasingly popular social media platform, not only a medium for creative expression, but also a dynamic space where women negotiate, construct and deconstruct their identities through the content they produce and consume. They utilize platform features, such as challenges, filters, and trends, to shape and display their identities. This article uses netnography methods to analyze digital cultural practices on TikTok. Observing female users interacting, creating, and responding to content related to self-identity. Data were collected through participant observation of activities on the platform, analysis of video content, and comments that emerged, to understand the dynamics of identity formation in a digital context. The research findings reveal that TikTok functions as a liminal space where the boundaries between "subjects" (identities that display their selfhood) and "abjects" (identities that are rejected or considered taboo) become blurred or fluid, allowing women to explore complex aspects of themselves that are often marginalized in traditional social contexts. Women as active subjects, produce content for their own pleasure, not to please the male gaze, but this becomes problematic when they follow the logic of the media in presenting themselves. This article makes a significant contribution to the understanding of the dynamics of gender identity construction in the digital era, as well as the implications of social media as a play space that facilitates the construction of self-identity.
SOCIAL MEDIA SENTIMENT ANALYSIS AS A NEW TOOL FOR PREDICTING MARKET TRENDS AND CONSUMER BEHAVIOUR Fajarini, Sri Dwi; Kurniawati, Juliana; Yuliani, Fitria
Proceeding of International Conference on Social Science and Humanity Vol. 2 No. 1 (2025): Proceeding of International Conference on Social Science and Humanity
Publisher : PT ANTIS INTERNATIONAL PUBLISHER

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.61796/icossh.v2i1.251

Abstract

Objective: This research aims to assess the potential of sentiment analysis based on social media data in predicting market trends and consumer behaviour, as well as evaluate the effectiveness of this approach in supporting business decision-making. Method: Leveraging big data generated in real-time by social media users, this research applies machine learning and Natural Language Processing (NLP)-based approaches to process, analyse, and extract insights from consumer opinions. The research methodology includes collecting data from social media platforms using product- or industry-specific keywords, preprocessing text data, and applying sentiment analysis algorithms. Machine learning models, such as Random Forest and SVM (Support Vector Machine), and lexicon-based approaches, such as VADER (Valence Aware Dictionary and sEntiment Reasoner), were used to measure consumer sentiment. Results: The results show that social media sentiment analysis is effective in identifying public opinion patterns and changes in market trends. The model used is able to provide high accuracy in predicting consumer preferences and helps companies understand market needs more deeply. Novelty: This research confirms that sentiment analysis is a relevant solution to support data-driven decision-making in the digital era, with great potential to be applied in various industry sectors.
Analisis Representasi Toxic Friendship dalam Serial “The Penthouse” Episode 14 Musim Pertama Amalia, Ayu Nurul; Kurniawati, Juliana
MARAS : Jurnal Penelitian Multidisiplin Vol. 3 No. 3 (2025): MARAS : Jurnal Penelitian Multidisiplin, September 2025
Publisher : Lumbung Pare Cendekia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.60126/maras.v3i3.1203

Abstract

Penelitian ini bertujuan untuk menganalisis representasi toxic friendship dalam serial drama Korea “The Penthouse” episode 14 musim pertama menggunakan teori segitiga makna (triangle meaning) dari Charles Peirce. Penelitian ini untuk memahami bagaimana makna toxic friendship dikonstruksikan dalam serial drama tersebut melalui analisis tanda, objek, dan interpretasi. Dengan menggunakan metode deskriptif kualitatif. Hasil penelitian menunjukkan bahwa representasi toxic friendship dalam serial “The Penthouse” episode 14 musim pertama dapat dipahami melalui analisis tanda-tanda yang digunakan dalam serial drama tersebut. Tanda-tanda tersebut merepresentasikan objek yang terkait dengan toxic friendship, terdapat 7 adegan yang dapat memrepresentasikan toxic friendship, yaitu dalam bentuk pengkhianatan dan persaingan, kontrol berlebih, manipulasi emosional, serta kecenderungan menyalahkan dan memanfaatkan teman. Keempat adegan ini menggambarkan dinamika pertemanan yang tidak sehat. Interpretasi dari tanda-tanda tersebut dapat mempengaruhi makna yang dihasilkan dan membentuk persepsi penonton tentang hubungan persahabatan. Penelitian ini menunjukkan bahwa teori segitiga makna dapat digunakan untuk memahami bagaimana makna toxic friendship dikonstruksikan dalam media. Hal ini dapat memberikan kontribusi pada pemahaman tentang representasi toxic friendship dalam media yang berisi dampak toxic friendship pada masyarakat tentang hubungan persahabatan.
INTEGRATION OF DIGITAL COMMUNICATION IN SUSTAINABLE SHARIA FINANCE : CHALLENGES AND OPPORTUNITIES IN THE CYBER MEDIA ERA Kurniawati, Juliana; Fitria Yuliani; Sri Dwi Fajarini
International Journal of Accounting Innovation Vol. 1 No. 2 (2025): June
Publisher : PT ANTIS INTERNATIONAL PUBLISHER

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.61796/ijai.v1i2.12

Abstract

Objective: This study aims to examine the challenges and opportunities faced by the Islamic finance sector in utilizing digital communication technology. Method: This article uses a qualitative research method based on a literature review, analyzing the integration of digital communication in Islamic banking services and the implementation of digital technology, as well as opportunities and challenges in the cyber media era. Results: On the one hand, the use of digital platforms expands access to Islamic financial services, increases transparency, efficiency, and community involvement. However, on the other hand, a number of challenges arise, including low digital literacy, cybersecurity threats, and the need for regulations that are in accordance with sharia principles. Novelty: With a deeper understanding, the integration of digital communication can be a strong basis for strengthening inclusive, adaptive, and sustainable sharia finance amidst the changes in the digital era. Utilizing all available resources on the internet for the integration of sharia banking product services, for example creating interesting content on digital media platforms as a means of promotion and education for Indonesian society.
Tingkat Literasi Digital Mahasiswa Teknik Informatika dan Ilmu Komunikasi Universitas Muhammadiyah Bengkulu: Tinjauan Berdasarkan Kompetensi Individu Putri, Salsa Nabila; Kurniawati, Juliana
Jurnal Audiens Vol. 6 No. 4 (2025): Desember
Publisher : Universitas Muhammdiyah Yogyakarta

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.18196/jas.v6i4.678

Abstract

This study examines the digital literacy of students at Universitas Muhammadiyah Bengkulu across three dimensions of individual competence: use skills, critical understanding, and communicative abilities. A mixed methods approach with a convergent parallel design was employed, integrating quantitative data from 74 respondents collected via a 5-point Likert scale questionnaire and analyzed using descriptive statistics and independent sample T-tests, along with qualitative data from in-depth interviews with 10 informants analyzed thematically. The findings indicate that students’ digital literacy ranges from sufficient to high, with differences across study programs. Informatics students excel in use skills, whereas Communication students demonstrate stronger critical understanding and communicative abilities. The T-tests revealed significant differences across all three dimensions: use skills (t = 2.150; p = 0.034), critical understanding (t = 1.993; p = 0.049), and communicative abilities (t = 1.993; p = 0.040). Qualitative findings reinforce the quantitative results, highlighting differences in patterns of media usage, comprehension, and practices according to academic orientation. The study underscores that digital literacy is shaped by a combination of individual competence and educational context. These findings are crucial for designing digital literacy programs tailored to the specific needs of different academic disciplines, enabling students to become critical, responsible, and adaptive digital users in the information age.
ANALISIS SEMIOTIKA REPRESENTASI TENTANG PERJUANGAN RASIAL DALAM FILM SELMA Dinitia, Avin Alfarezi; Kurniawati, Juliana
Jurnal MADIA (Jurnal Humas dan Media Kontemporer) Vol 6 No 2 (2025): Jurnal Humas dan Media Kontemporer (MADIA)
Publisher : Universitas Muhammadiyah Bengkulu

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.36085/madia.v6i2.8836

Abstract

Film Selma merupakan salah satu karya yang menyoroti isu rasial dan perjuangan hak sipil di Amerika Serikat pada tahun 1960-an. Penelitian ini menganalisis representasi perjuangan rasial dalam film “Selma” menggunakan pendekatan semiotika Roland Barthes. Metode penelitian yang digunakan adalah kualitatif dan analisis deskriptif, penelitian ini menunjukkan bahwa film “Selma” merepresentasikan perjuangan rasial melalui karakterisasi Martin Luther King Jr. sebagai pemimpin yang kuat dan berani. Analisis semiotika juga mengungkapkan bahwa film ini menggunakan tanda-tanda visual dan tekstual yang kuat untuk menggambarkan ketidakadilan dan ketidakadilan yang dialami masyarakat kulit hitam. Hasil penelitian ini menunjukkan bahwa film “Selma” dapat menjadi sarana efektif untuk membangun kesadaran dan mendorong perubahan sosial. Penelitian ini dapat menjadi acuan bagi penelitian lain yang ingin menganalisis representasi perjuangan rasial dalam film atau media lainnya. Dengan demikian, penelitian ini dapat memberikan kontribusi pada pemahaman tentang peran film dalam membangun kesadaran dan mendorong perubahan sosial. Penelitian ini juga menunjukkan bahwa film “Selma” dapat menjadi contoh bagi film-film lain yang ingin menggambarkan perjuangan rasial dan perubahan sosial. Dengan menggunakan analisis semiotika, penelitian ini dapat memberikan wawasan lebih dalam tentang bagaimana film dapat digunakan sebagai sarana untuk mempromosikan perubahan sosial dan meningkatkan kesadaran masyarakat tentang isu-isu sosial. Selain itu, penelitian ini juga dapat memberikan kontribusi pada pengembangan teori semiotika dalam analisis film dan media. Dengan demikian, penelitian ini dapat menjadi referensi bagi peneliti lain yang ingin melakukan penelitian serupa.   Kata Kunci: Semiotika, Representasi Perjuangan, Film Selma  
Co-Authors Al Fayed, Ivan Amalia, Ayu Nurul Anggara, Rio Astina, Dhona Betariya, Betariya Bintoro, Muhammad Dinitia, Avin Alfarezi Fajarini, Sri Dwi Fitria Yuliani Harahap, Felisya Oktarina Heriyanti, Lesti Heriyanti, Lesty Kemurel.A.F, Gabrian Pakpahan, Fransiskus Novrianto Puri, M. Zahril Putra, David Ade Putri, Rizky Putri, Salsa Nabila riswanto riswanto Rizky Saputri, Rizky Rosidin Rosidin Rukminiarti SAFITRA, LINDA Savero, Giovan SRI DWI FAJARINI Sudahri, Ari Susiyanto Utari Las Monika Valentin, Rizki Kelvin Yuliani, Fitria