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All Journal E-Bisnis : Jurnal Ilmiah Ekonomi dan Bisnis Jurnal Mirai Management Jurnal Ecodemica : Jurnal Ekonomi Manajemen dan Bisnis Swabumi (Suara Wawasan Sukabumi) : Ilmu Komputer, Manajemen, dan Sosial Widya Cipta : Jurnal Sekretari dan Manajemen Perspektif : Jurnal Ekonomi dan Manajemen Universitas Bina Sarana Informatika Moneter : Jurnal Akuntansi dan Keuangan Jurnal Muara Ilmu Ekonomi dan Bisnis Mega Aktiva: Jurnal Ekonomi dan Manajemen Jurnal Ekonomi Bisnis Manajemen Prima Cakrawala Repositori Imwi Jurnal Ilmu Manajemen Retail Universitas Muhammadiyah Sukabumi (JIMAT UMMI) Jurnal Empathy Pengabdian Kepada Masyarakat Jurnal Abdimas Bina Bangsa Jurnal Ilmiah Manajemen, Bisnis dan Kewirausahaan Jurnal Ilmu Sosial dan Humaniora International Journal of Multidisciplinary Sciences and Arts UBMJ (UPY Business and Management Journal) The Eastasouth Management and Business Jurnal Adijaya Multidisiplin Priviet Social Sciences Journal Justika : Jurnal Sistem Informasi Akuntansi Journal of Sustainable Community Service Jurnal Ekonomi Kreatif dan Manajemen Bisnis Digital (JEKOMBITAL) Jurnal Salingka Nagari JMI MBA Journal – Management, Business Administration, and Accounting Journal
Galih Raspati
Fakultas Ekonomi Dan Bisnis, Program Studi Manajemen, Universitas Sains Indonesia
Religion Humanities Computer Science & IT Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Education Electrical & Electronics Engineering Engineering Environmental Science Health Professions Industrial & Manufacturing Engineering Languange, Linguistic, Communication & Media Law, Crime, Criminology & Criminal Justice Mathematics Medicine & Pharmacology Nursing Public Health Social Sciences Other

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Journal : Journal of Sustainable Community Service

 1 
Community Service Collaboration of Higher Education Institutions: Integrating Technology in Promoting Baduy Luar Ecotourism as an Effort for Local Potential-Based Development Jaya, Umban Adi; Pramesti, Hasti; Mawardi, Amna; Raspati, Galih; Hamdallah, Farhan
JOURNAL OF SUSTAINABLE COMMUNITY SERVICE Vol. 5 No. 4 (2025): SEPTEMBER
Publisher : Transpublika Publisher

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55047/jscs.v5i4.1054

Abstract

The Baduy Luar community in Lebak Regency, Banten, possesses unique cultural assets and significant potential in handicrafts, agriculture, and culture-based ecotourism. This Community Service Program (PKM) was conducted in Baduy Luar, Lebak Regency, Banten, with the aim of enhancing digital literacy and entrepreneurial capacity among the local community to support the promotion of cultural-based ecotourism. The Baduy Luar community possesses great potential in handicrafts, agriculture, and tourism, yet still faces limitations in digital promotion and tourism management. This program applied a participatory and contextual approach involving 70 participants, including youth, MSME actors, and ecotourism practitioners. The experiential learning method enabled participants to learn through direct practice, covering smartphone use, tourism documentation, and promotion via social media platforms such as Instagram, TikTok, YouTube, WhatsApp Business, and Facebook. The results showed significant improvement in the community’s skills in utilizing digital technology for ecotourism promotion and cultural documentation. Furthermore, a positive synergy was established between universities and the local community, where academics acted as facilitators of digital knowledge while the community members served as the main actors in implementing digital-based promotion. This program contributed not only to enhancing technical skills but also to preserving cultural identity through digital documentation. In the long term, the program is expected to increase community income, sustain community-based tourism promotion, and strengthen local economic independence aligned with the cultural values of the Baduy Luar.
Community Service Collaboration of Higher Education Institutions: Integrating Technology in Promoting Baduy Luar Ecotourism as an Effort for Local Potential-Based Development Jaya, Umban Adi; Pramesti, Hasti; Mawardi, Amna; Raspati, Galih; Hamdallah, Farhan
JOURNAL OF SUSTAINABLE COMMUNITY SERVICE Vol. 5 No. 4 (2025): SEPTEMBER
Publisher : Transpublika Publisher

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55047/jscs.v5i4.1054

Abstract

The Baduy Luar community in Lebak Regency, Banten, possesses unique cultural assets and significant potential in handicrafts, agriculture, and culture-based ecotourism. This Community Service Program (PKM) was conducted in Baduy Luar, Lebak Regency, Banten, with the aim of enhancing digital literacy and entrepreneurial capacity among the local community to support the promotion of cultural-based ecotourism. The Baduy Luar community possesses great potential in handicrafts, agriculture, and tourism, yet still faces limitations in digital promotion and tourism management. This program applied a participatory and contextual approach involving 70 participants, including youth, MSME actors, and ecotourism practitioners. The experiential learning method enabled participants to learn through direct practice, covering smartphone use, tourism documentation, and promotion via social media platforms such as Instagram, TikTok, YouTube, WhatsApp Business, and Facebook. The results showed significant improvement in the community’s skills in utilizing digital technology for ecotourism promotion and cultural documentation. Furthermore, a positive synergy was established between universities and the local community, where academics acted as facilitators of digital knowledge while the community members served as the main actors in implementing digital-based promotion. This program contributed not only to enhancing technical skills but also to preserving cultural identity through digital documentation. In the long term, the program is expected to increase community income, sustain community-based tourism promotion, and strengthen local economic independence aligned with the cultural values of the Baduy Luar.
Co-Authors AA Sudharmawan, AA Ade Munhiar Adi, Umban Agung Wibowo Akbar, Tri Sanatha Wahyu Albar, Fauzan Manafi Amin Setio Lestiningsih Amna Mawardi Andi Riyanto Andika Aryadinata Aryadinata Apip Supiandi Atik Sari Bambang Somantri Bayu Prastiyo Nurdiana Ce Gunawan Cucu Hodijah Dery Firmansyah Diah Pitaloka Dian Rahmaniah Dicki Prayudi Eka Septianus Nakiza Elis Yulianti Erwin Rinaldy Hidayat Eva Marsusanti Fahrurrazi Fahrurrazi Fahrurrazi Fahrurrrazi Firly Agustiansyah Firly agustiansyah Firmansyah, Dery Fitrah Rumaisa Gatot Satrio Utomo hamdallah, farhan Herni Herdiani Hidayat, Erwin Rinaldy Intan Rike Febriyanti Irma Shantilawati Irwan Tanu Kusnadi Jaya, Ramadhan Susanyo La Ode Mbunai LUTHFIA NISA RAMADHANI Mariati Tirta Wiyata Maulana, M Afrizal Melati Peronika Simanjuntak Mochamad Afrizal Maulana Mohammad Afrizal Maulana Muchsam, Yoki Muhammad Ferdiansyah Saef Al Rahman Mulfi Sandi Yuda Mulfi Sandi Yuda Mulfi Sandi Yuda Nisa Septiani Nur Fajrin Hanifah Nurdiana, Bayu Prastiyo Nurwijayanti Pramesti, Hasti Priyana, Indarta Rahmat Renny Oktapiani Riani Winarni Riani Winarni Rizki Chrisulianti Rusli Nugraha septiani SRI RAHAYU Suherman, Dapit Suryadi Theodora Zanetha Yovitasari Tri Sanatha Wahyu Akbar Tri Sanatha Wahyu Akbar Umban Adi Jaya Umban Adi Jaya Umban Adi Jaya Weli Kusnadi Wijaya, Zeffanya Raphael Winarni, Riani Yepi Sopian Yuningsih , Yuyun Yuniati Yuningsih, Yuyun Yuniati Yuri Rahayu Yuyun Yuniati Yuyun Yuniati Yuningsih Yuyun Yuniati Yuningsih Zeffanya Rafhael Wijaya