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All Journal Jurnal Akademik Pengabdian Masyarakat JURNAL ILMIAH EKONOMI, MANAJEMEN, BISNIS DAN AKUNTANSI
Muhammad Afandi
Universitas Tadulako
Computer Science & IT Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Education Industrial & Manufacturing Engineering Social Sciences

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Analisis Kemitraan PT Astra Agro Lestari Tbk Dalam Pelaksanaan Program Astra Kreatif di Desa Ring 1 Kabupaten Pasangkayu Askar Mayusa; Muh.Faldi; Keysha Putri Maharani; Afdal Dzikry; Rahmawati Kasman; Nining Vitria; Nur Fadilla; Marcela Angelina Pamora; Muzdalifah Muzdalifah; Audietya Chantieka Aura; Muhamad Riski Nugraha; Aulia Farida; Ratu Amanda; Nanda Aprilia Royna; Nawawi Natsir; Muhammad Afandi
JURNAL ILMIAH EKONOMI, MANAJEMEN, BISNIS DAN AKUNTANSI Vol. 3 No. 3 (2026): MEI
Publisher : CV. KAMPUSA AKADEMIK PUBLISING

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.61722/jemba.v3i3.2433

Abstract

This study analyzes the implementation of PT Pasangkayu's Corporate Social Responsibility (CSR) program in supporting the Creative Indonesia vision. CSR is seen as a corporate strategy to improve community welfare while strengthening social legitimacy through a participatory approach. The Astra Kreatif program implemented by PT Pasangkayu includes fostering oil palm farmer groups, diversifying non-oil palm businesses (cultivating catfish, chilies, laying hens, and mushrooms), and developing MSMEs based on local potential. The results show that this program has succeeded in improving farmers' technical and managerial skills, opening alternative business opportunities, strengthening the role of women and youth in the village economy, and creating solid social networks. The tangible impact is seen in 475 heads of families in four main target villages, who receive direct economic benefits and increased independence. Thus, PT Pasangkayu's CSR through Astra Kreatif contributes to inclusive and sustainable village economic development and enriches the discourse of Creative Indonesia from local roots to the national level.
KEMITRAAN PEMERINTAH DAN PT ASTRA AGRO LESTARI TBK DALAM IMPLEMENTASI PROGRAM ASTRA CERDAS DI KABUPATEN PASANGKAYU Made Serik Ayu; Abdul Galang Maulana; Mustika Mustika; Tiara Adita Syabilla; Almoonra Dwison I Yunde; Widya Mega Putri; Siti Nuranisah; Dudung Jiniar; Dian Nurfadila; Puspitasari Puspitasari; Riska Ayu Fahrany; Eka Andani; Fariska Riski; Nawawi Natsir; Muhammad Afandi; Askar Mayusa
JURNAL AKADEMIK PENGABDIAN MASYARAKAT Vol. 4 No. 3 (2026): Mei
Publisher : CV. KAMPUS AKADEMIK PUBLISING

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.61722/japm.v4i3.10433

Abstract

Penelitian ini bertujuan untuk mengetahui bagaimana kemitraan antara Pemerintah Kabupaten Pasangkayu dan PT Astra Agro Lestari Tbk dalam implementasi Program Astra Cerdas di Kabupaten Pasangkayu. Penelitian ini menggunakan metode penelitian kualitatif dengan pendekatan deskriptif. Teknik pengumpulan data dilakukan melalui observasi, dokumentasi, dan Focus Group Discussion (FGD). Penelitian ini berfokus pada bentuk kerja sama, implementasi program, serta dampak Program Astra Cerdas terhadap masyarakat di sekitar wilayah operasional perusahaan. Hasil penelitian menunjukkan bahwa kemitraan antara pemerintah daerah dan PT Astra Agro Lestari Tbk berjalan secara kolaboratif melalui program Corporate Social Responsibility (CSR) di bidang pendidikan. Program Astra Cerdas dilaksanakan melalui berbagai kegiatan seperti pemberian beasiswa prestasi, bantuan sarana dan prasarana pendidikan, insentif guru honorer, pelatihan sekolah, parenting session, serta pendampingan pendidikan bagi masyarakat adat Suku Bunggu. Dalam pelaksanaannya, perusahaan melakukan koordinasi dengan pemerintah daerah, Dinas Pendidikan, pemerintah desa, serta masyarakat sehingga program dapat disesuaikan dengan kebutuhan daerah dan mendukung prioritas pembangunan pendidikan di Kabupaten Pasangkayu. Program Astra Cerdas memberikan dampak positif terhadap peningkatan akses dan kualitas pendidikan masyarakat. Selain membantu siswa dan sekolah yang memiliki keterbatasan fasilitas, program ini juga memperkuat hubungan kemitraan antara pemerintah, perusahaan, dan masyarakat. Meskipun masih terdapat beberapa kendala seperti pemerataan bantuan dan koordinasi antar pihak, kemitraan ini menunjukkan bahwa kolaborasi antara pemerintah dan sektor swasta dapat menjadi strategi yang efektif dalam mendukung pembangunan pendidikan yang berkelanjutan.
Kemitraan Pt Astra Agro Lestari Tbk dalam Pilar Astra Hijau di Pasangkayu Nelsa Nelsa; Intan Fazira; Arifa Nurhidayanti; Yulita Septi Ardaneshwari; Nabilah Sanjana Putri Armasnsyah; Nur Fadhilah Dwi Putri Zaenong; Devi Petonengan; Ammatullah Anisah; Friscia Novianti Setiawan; Qiska Natasyah Chandra; I Gede Aditya Purwanto; Faustino Andresta Soande; Moh. Taqwa; Nawawi Natsir; Muhammad Afandi; Askar Mayusa
JURNAL AKADEMIK PENGABDIAN MASYARAKAT Vol. 4 No. 3 (2026): Mei
Publisher : CV. KAMPUS AKADEMIK PUBLISING

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.61722/japm.v4i3.10484

Abstract

This study aims to analyze the implementation of the Astra Hijau program as a form of corporate social responsibility (CSR) by PT Astra Agro Lestari Tbk through PT Pasangkayu, as well as the partnership models that support sustainable development in Pasangkayu Regency. Using a qualitative descriptive approach, the research findings indicate that Astra Hijau has successfully increased public awareness and participation in environmental conservation through programs such as clean water assistance, waste bank revitalization, reforestation, Ecobrick initiatives, and the empowerment of environmental cadres. The program’s success is supported by collaborative partnerships between companies, the government, schools, communities, the media, women, and youth. This program is considered capable of delivering integrated social, economic, and environmental impacts while improving the quality of life for the community.
Co-Authors Abdul Galang Maulana Afdal Dzikry Almoonra Dwison I Yunde Ammatullah Anisah Arifa Nurhidayanti Askar Mayusa Audietya Chantieka Aura Aulia Farida Devi Petonengan Dian Nurfadila Dudung Jiniar Eka Andani Fariska Riski Faustino Andresta Soande Friscia Novianti Setiawan I Gede Aditya Purwanto Intan Fazira Keysha Putri Maharani Made Serik Ayu Marcela Angelina Pamora Moh. Taqwa Muh.Faldi Muhamad Riski Nugraha Mustika Mustika Muzdalifah Muzdalifah Nabilah Sanjana Putri Armasnsyah Nanda Aprilia Royna Nawawi Natsir Nelsa Nelsa Nining Vitria Nur Fadhilah Dwi Putri Zaenong Nur Fadilla Puspitasari Puspitasari Qiska Natasyah Chandra Rahmawati Kasman Ratu Amanda Riska Ayu Fahrany Siti Nuranisah Tiara Adita Syabilla Widya Mega Putri Yulita Septi Ardaneshwari