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All Journal Journal of Applied Business and Technology Reflection: Education and Pedagogical Insights Luxury: Landscape of Business Administration
Suhardjo Suhardjo
Institut Bisnis dan Teknologi Pelita Indonesia, Indonesia
Humanities Computer Science & IT Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Education Languange, Linguistic, Communication & Media Social Sciences Other

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Digital Transformation and Business Value Creation through Smart Patchouli Oil Distillation Achmad Tavip Junaedi; Nicholas Renaldo; Suhardjo Suhardjo; Bord Nandre Aprila; Yenny Desnelita; Wilda Susanti; Jahrizal Jahrizal; M. Dalil; Marice Br Hutahuruk; Kristy Veronica
Luxury: Landscape of Business Administration Vol. 4 No. 2 (2026): Luxury: Landscape of Business Administration
Publisher : First Ciera Publisher

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.61230/luxury.v4i2.156

Abstract

Digital transformation is increasingly important for improving the competitiveness and sustainability of agro-industrial enterprises, particularly in essential oil production where conventional distillation remains constrained by energy consumption, process variability, limited monitoring, and inconsistent product quality. This study examines the potential of Aroma Smart Distiller as a digital transformation innovation for creating business value in patchouli oil production. The system integrates precision steam distillation, Internet of Things (IoT), edge computing, artificial intelligence (AI), adaptive process control, and solar hybrid energy into an integrated smart production platform. An applied research and experimental development approach is used to evaluate operational efficiency, energy consumption, productivity, product quality, and commercialization potential. The proposed system targets a patchouli oil yield of 2.8–3.2%, a 20–30% increase in productivity, and a 30–40% reduction in energy consumption compared with conventional distillation. The integration of real-time monitoring and AI-based optimization also provides production data that can support managerial decision-making, quality control, energy management, and continuous process improvement. From a business perspective, the technology creates value through cost efficiency, productivity enhancement, quality differentiation, sustainability, and access to premium and export markets. The commercialization model further indicates opportunities through equipment sales, intellectual property, licensing, and technology scale-up. The study concludes that smart distillation can function not only as a production technology but also as a strategic digital transformation mechanism for creating sustainable business value and strengthening the competitiveness of small and medium-sized enterprises in the essential oil industry.
Co-Authors Achmad Tavip Junaedi Amries Rusli Tanjung Andi Andi Arih Dwi Prihastomo Azridjal Aziz Bord Nandre Aprila Cecilia Cecilia Desnelita, Yenny Erpiani Siregar Gusrio Tendra Harry Patuan Panjaitan Intan Purnama Jahrizal Jaswar Koto Khomsiyah Khomsiyah Kristy Veronica Luciana Fransisca M Dalil Marice Br Hutahuruk Marice Br Hutahuruk Muhammad Pringgo Prayetno Mukhsin Mukhsin Nabila Wahid Nabila Wahid Nicholas Renaldo Novita Yulia Putri Nyoto Onny Setyawan Rizaldi Putra Sri Indrastuti Suharti Suharti Sulaiman Musa Sulaiman Musa Suyono Umar Faruq Umar Faruq Widi, Rahma Wilda Susanti Yenny Wati Yvonne Augustine