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All Journal Jurnal Masharif al-Syariah: Jurnal Ekonomi dan Perbankan Syariah Pendas : Jurnah Ilmiah Pendidikan Dasar Jurnal Ekonomi dan Manajemen (JEKMA) Jurnal Manajemen Bisnis Kewirausahaan AKSIOMA : Jurnal Manajemen Jurnal Mahasiswa Manajemen dan Akuntansi Jurnal bintang manajemen Jurnal Riset Manajemen Jurnal Mahasiswa Kreatif Jurnal Manuhara: Pusat Penelitian Ilmu Manajemen Dan Bisnis Pusat Publikasi Ilmu Manajemen Green Inflation: International Journal of Management And Strategic Business Leadership Jukerdi: Jurnal Kewirausahaan Cerdas Dan Digital Jurnal Manajemen Kewirausahaan dan Teknologi Global Leadership Organizational Research in Management Jurnal Riset Multidisiplin Edukasi JAMBE: Jurnal Akuntansi Manajemen Bisnis dan Ekonomi
Indah Noviyanti
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Religion Humanities Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Education Languange, Linguistic, Communication & Media Law, Crime, Criminology & Criminal Justice Public Health Social Sciences Other

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Analisis Swot dan Strategi Pengembangan di Kantin Universitas Bangka Belitung Riki Sanjaya; Sharan Aisya Adzkia; Shintia; Indah Noviyanti
Jurnal Masharif al-Syariah: Jurnal Ekonomi dan Perbankan Syariah Vol 9 No 3 (2024)
Publisher : Universitas Muhammadiyah Surabaya

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.30651/jms.v9i3.22946

Abstract

Kantin merupakan fasilitas penting dalam lingkungan pendidikan tinggi, khususnya di Universitas Bangka Belitung. Keberadaannya tidak hanya sebagai tempat penyedia makanan dan minuman, tetapi juga berperan dalam menciptakan lingkungan kampus yang nyaman dan kondusif. Meskipun demikian, pengelolaan kantin seringkali menghadapi tantangan seperti ketersediaan menu terbatas, kebersihan lingkungan yang kurang terjaga, dan layanan yang tidak memuaskan. Penelitian ini bertujuan untuk mengkaji implikasi pengembangan dan strategi pengelolaan kantin di Universitas Bangka Belitung dengan fokus pada analisis preferensi dan persepsi civitas akademika, evaluasi fasilitas kantin yang sudah ada, serta pembangunan strategi pengelolaan yang efektif. Diharapkan penelitian ini dapat memberikan rekomendasi untuk meningkatkan kualitas layanan kantin dan menciptakan lingkungan kampus yang lebih kondusif.
Peran Layanan Digital dan Kemudahan Penggunaan dalam Membangun Keunggulan Bersaing Aplikasi Transportasi Online: Studi pada Pengguna Gojek Desilia Eka Widyasari; Erista Febriani; Patrick Vandreno Chandra; Indah Noviyanti
PPIMAN Pusat Publikasi Ilmu Manajemen Vol. 3 No. 3 (2025): Juli : Pusat Publikasi Ilmu Manajemen
Publisher : Fakultas Ekonomi & Bisnis, Universitas Nusa Nipa

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.59603/ppiman.v3i3.889

Abstract

The goal of this research is to examine how user-friendliness and digital services impact the competitive advantage of the Gojek online transportation app. The ability of a business to offer outstanding digital services and accessibility for its customers is a major factor in its competitive edge in the age of the Industrial Revolution 4. 0. The data from the 100 Gojek users who responded to this study were analyzed using quantitative methods employing SmartPLS 4 software.The findings of the research demonstrate that competitive advantage is significantly and positively impacted by the two independent variables, digital services, and ease of use. According to the Rsquare value of 0. 644, these two variables can account for 64. 4% of the variance in competitive advantage. The validity, reliability, and structural model testing all demonstrate that the model developed in this study has satisfied the requirements for sufficient analysis.This study contributes theoretically and practically to our understanding of how important digital services and user-friendly interfaces are to improving the competitiveness of online transportation applications.The goal of this research is to examine how user-friendliness and digital services impact the competitive advantage of the Gojek online transportation app. The ability of a business to offer outstanding digital services and accessibility for its customers is a major factor in its competitive edge in the age of the Industrial Revolution 4. 0. The data from the 100 Gojek users who responded to this study were analyzed using quantitative methods employing SmartPLS 4 software.The findings of the research demonstrate that competitive advantage is significantly and positively impacted by the two independent variables, digital services, and ease of use. According to the Rsquare value of 0. 644, these two variables can account for 64. 4% of the variance in competitive advantage. The validity, reliability, and structural model testing all demonstrate that the model developed in this study has satisfied the requirements for sufficient analysis.This study contributes theoretically and practically to our understanding of how important digital services and user-friendly interfaces are to improving the competitiveness of online transportation applications. These findings are expected to be strategic input for Gojek and similar companies in developing service innovations that are oriented towards user experience.
PENGARUH KUALITAS LAYANAN, KUALITAS PRODUK, DAN SUASANA TOKO TERHADAP LOYALITAS KONSUMEN PADA BREAD CITY KOTA PANGKALPINANG Lauren Theodora; Sumar; Indah Noviyanti
Jurnal Riset Multidisiplin Edukasi Vol. 2 No. 12 (2025): Jurnal Riset Multidisiplin Edukasi (Edisi Desember 2025)
Publisher : PT. Hasba Edukasi Mandiri

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.71282/jurmie.v2i12.1009

Abstract

Penelitian ini dilakukan untuk mengkaji pengaruh kualitas layanan, kualitas produk, dan suasana toko terhadap loyalitas konsumen di Bread City Kota Pangkalpinang. Pendekatan penelitian yang digunakan adalah kuantitatif dengan metode survei. Data dikumpulkan melalui penyebaran kuesioner kepada 100 responden yang dipilih menggunakan teknik purposive sampling, yakni konsumen yang telah berbelanja di Bread City sedikitnya dua kali dalam satu bulan. Sumber data berasal dari tanggapan responden pada kuesioner. Analisis data meliputi uji kualitas data (validitas dan reliabilitas), uji asumsi klasik (normalitas, multikolinearitas, dan heteroskedastisitas), analisis regresi linier berganda, serta uji hipotesis (uji t, uji F, dan koefisien determinasi R²). Hasil penelitian memperlihatkan bahwa secara parsial, kualitas layanan berpengaruh positif dan signifikan terhadap loyalitas konsumen, kualitas produk memberikan pengaruh positif dan signifikan, suasana toko berpengaruh positif dan signifikan terhadap loyalitas konsumen. Secara keseluruhan, kualitas layanan, kualitas produk, dan suasana toko terbukti berpengaruh positif dan signifikan terhadap loyalitas konsumen di Bread City Kota Pangkalpinang.
Co-Authors Aditiya Dwi Pangestu Ahmad Zohri Yanda Alif Akbar Alvito Alvito Amelia Patrina Ayu Meilina Zahra Bima Bima Deby Ardea Desilia Eka Widyasari Dini Amanda Dini Oktariani Egha Putra Pramana Erista Febriani Fabian Alichsan Fauzan Fajrullah Feyza Yudhistira Gustian Audi Hansen Tandi Harry Saptarianto Indah Registiana Iska Nadiatus Solihah jennie rorensia Kamelya Dewanti KARTINI Kurniawan Lauren Theodora Lestari Lestari Lindiani Lindiani listawati Lusi Utari Luvia Puterima Marco Naibaho Hamonangan Meshanda Priscilia Miftahul Hayatunnisa Muhammad Alka Sogih Mawadha Novita Herlissha Nurkholis Olivia Anjelina Patrick Vandreno Chandra Putri Dita Resvita Aprilianti Riki Sanjaya Rohayati Rohayati Sari Safitri Sari Sapira Sendy Pratama Sharan Aisya Adzkia Shelvi Deviani Shifa Istianah Azzahra Shintia Silvania Silvi Dwi Ananda Silvia Dwi Putri Suci Wulandari Sultan Ilhamsyah Sumar Sumar Sumar Syamas Isti Anah Tasya Armenda Thara Yuniar Tiara Augus Fitriani Tiara, Tiara Augus Fitriani Triyana Dinanti Tusinah Ummi Kalsum Syahbari Utari Gita Putri Veolen Veolen Veronica Ruth Rohani Siburian Vindi Nurmala Dewi Viona Paskreyanti Sitorus Wahyu Dwi Saputra Hadi Wardatu Nurusyifa Wendi El Wirena Nayala Wishal Putra Hendrawan Yoga Pratama Yona Melisa Lie Zianah Safitri