Article Per Year (5 Year)
p-Index From 2021 - 2026
5.059
P-Index
This Author published in this journals
All Journal East Asian Journal of Multidisciplinary Research (EAJMR) Jurnal Manajemen dan Ekonomi Kreatif Jurnal Ilmiah Ekonomi dan Manajemen Neraca Manajemen, Akuntansi, dan Ekonomi Jurnal Riset Ilmiah Indonesian Journal of Economics and Strategic Management Jurnal Manajemen Bisnis Era Digital Jurnal Manajemen, Akuntansi dan Rumpun Ilmu Ekonomi (MAR-Ekonomi)
Haryudi Anas
Universitas Bhayangkara Jakarta Raya
Computer Science & IT Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Education Environmental Science Industrial & Manufacturing Engineering Law, Crime, Criminology & Criminal Justice Library & Information Science Public Health Social Sciences Other

Published : 30 Documents Claim Missing Document
Claim Missing Document
Check
Articles

Found 30 Documents
Search

 1   2   3 
PENGARUH LINGKUNGAN KERJA DAN KARAKTERISTIK INDIVIDU TERHADAP KINERJA KARYAWAN PADA PERCETAKAN REGISTER PRINT Fitriyani, Nida; Supriyanto; Kurniawan, Dody; Siahaan, Matdio; Anas, Haryudi
SINERGI : Jurnal Riset Ilmiah Vol. 2 No. 8 (2025): SINERGI : Jurnal Riset Ilmiah, Agustus 2025
Publisher : Lembaga Pendidikan dan Penelitian Manggala Institute

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.62335/sinergi.v2i8.1620

Abstract

Human resources are one of the key factors in determining the operational success of an organization or company. This study aims to determine the influence of work environment and individual characteristics on employee performance. This research uses a descriptive quantitative approach with the assistance of SPSS software. The sampling technique used is saturated sampling, in which the entire population is used as the sample, consisting of 50 employees. The results of the study show that partially, the work environment has a significant influence on employee performance. Meanwhile, individual characteristics do not have a significant effect on performance. Simultaneously, the work environment and individual characteristics can influence employee performance; however, the most dominant influence comes from the work environment. Therefore, companies need to pay more attention to creating a conducive work environment in order to optimize employee performance.
THE INFLUENCE OF PRODUCT QUALITY AND BRAND IMAGE ON THE PURCHASE DECISION OF MIXUE ICE CREAM AT THE BINTARA BRANCH IN WEST BEKASI Rizki Dwi Ramadhani; Widi Winarso; Haryudi Anas
IJESM Indonesian Journal of Economics and Strategic Management Vol. 2 No. 1 (2024): Vol.2.,No.1.,2024 : March
Publisher : Draf Solusi Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar

Abstract

Purpose – This study aims to measure the Effect of product quality and brand image on the purchase decision Mixue Ice Cream at Bintara Branch in West Bekasi.Design/methodology/approach – The sampling technique carried out in this study is based on the Slovin formula using Non-Prabobability Sampling. The data collection tool in this study used a questionnaire with 110 respondents.Findings – According to the report, Product Quality has a significant effect on Purchase Decision and Brand Image has a significant effect on Purchase Decision Mixue Ice Cream at Bintara Branch in West Bekasi. So the product quality and brand image of Mixue Ice Cream need to be maintained in order to increase purchasing decisions.Originality/value – Able to provide the best quality products according to consumer tastes and a good brand image so as to increase purchasing decisions.
PENGARUH PELATIHAN KERJA DAN KEPEMIMPINAN TERHADAP KINERJA KARYAWAN PADA PT JEJE HARAPAN TRANSINDO DENGAN MOTIVASI KERJA SEBAGAI VARIABEL INTERVENING Elena Syafa Chamilla; Adi wibowo Noor Fikri; Christophorus Indra Wahyu Putra; Dody Kurniawan; Haryudi Anas
IJESM Indonesian Journal of Economics and Strategic Management Vol. 3 No. 3 (2025): September
Publisher : Draf Solusi Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.69718/ijesm.v3i3.502

Abstract

Pengaruh Pelatihan Kerja dan Kepemimpinan Terhadap Kinerja Karyawan pada PT Jeje Harapan Transindo dengan Motivasi Kerja sebagai Variabel Intervening. Penelitian ini bertujuan untuk menganalisis pengaruh pelatihan kerja dan kepemimpinan terhadap kinerja karyawan di PT Jeje Harapan Transindo. Penelitian ini menggunakan metode kuantitatif dengan pendekatan Partial Least Square (PLS). Populasi penelitian ini adalah 62 karyawan di PT Jeje Harapan Transindo, dan teknik total sampling digunakan sebagai metode pengambilan sampel. Hasil penelitian ini adalah : Pelatihan Kerja tidak berpengaruh terhadap Motivasi Kerja, Kepemimpinan memiliki pengaruh signifikan terhadap motivasi kerja, Motivasi Kerja memiliki pengaruh signifikan terhadap kinerja karyawan, Motivasi Kerja tidak berpengaruh dalam memediasi hubungan antara pelatihan kerja dan kepemimpinan terhadap kinerja karyawan. Penelitian ini memberikan kontribusi penting dalam pengelolaan sumber daya manusia di sektor transportasi dan logistik, terutama dalam upaya meningkatkan kinerja karyawan melalui pengembangan pelatihan kerja yang optimal dan penerapan kepemimpinan yang efektif dan motivasi kerja yang optimal.
Pengaruh Net Profit Margin, Return On Assets dan Total Asset Turnover terhadap Ukuran Perusahaan pada Sektor Healthcare yang Terdaftar di BEI Periode 2021–2023 Yunia Prastika; Adi Wibowo Noor Fikri; Christophorus Indra Wahyu Putra; Dody Kurniawan; Haryudi Anas
IJESM Indonesian Journal of Economics and Strategic Management Vol. 3 No. 3 (2025): September
Publisher : Draf Solusi Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.69718/ijesm.v3i3.503

Abstract

Penelitian ini bertujuan untuk menganalisis pengaruh Net Profit Margin (NPM), Return on Assets (ROA), dan Total Asset Turnover (TATO) terhadap ukuran perusahaan pada sektor Healthcare yang terdaftar di Bursa Efek Indonesia (BEI) periode 2021–2023. Ukuran perusahaan dalam penelitian ini diukur menggunakan logaritma natural total aset (Ln Total Aset). Metode penelitian yang digunakan adalah kuantitatif dengan pendekatan data panel, serta menggunakan model regresi Random Effect (REM) data kemudian dianalisis menggunakan alat statistic Eviews. Sampel penelitian terdiri dari 20 perusahaan dengan total 60 observasi. Hasil analisis menunjukkan bahwa secara parsial, NPM, ROA, dan TATO berpengaruh positif dan signifikan terhadap ukuran perusahaan. Secara simultan, ketiga variabel independen juga terbukti memiliki pengaruh signifikan terhadap ukuran perusahaan. Nilai R-squared sebesar 0,9947 menunjukkan bahwa 99,47% variasi ukuran perusahaan dapat dijelaskan oleh NPM, ROA, dan TATO. Penelitian ini mengindikasikan bahwa kinerja keuangan, khususnya profitabilitas dan efektivitas penggunaan aset, memainkan peran penting dalam pertumbuhan perusahaan sektor kesehatan.
PENGARUH MOTIVASI DAN PENGEMBANGAN KARIR TERHADAP KINERJA KARYAWAN DI PT. HONG TANG ASIA Andoko, Natasya Sekar Ayuningtyas; Siahaan, Matdio; Anas, Haryudi
SINERGI : Jurnal Riset Ilmiah Vol. 2 No. 2 (2025): SINERGI : Jurnal Riset Ilmiah, February 2025
Publisher : Lembaga Pendidikan dan Penelitian Manggala Institute

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.62335/sinergi.v2i2.951

Abstract

This research aims to determine how the relation between the variables of Motivation (X1) and Career Development (X2) affects the Employee Performance (Y) variable at PT. Hong Tang Asia. The research data was obtained through a questionnaire distributed to the employees of PT. Hong Tang Asia. The population in this research consists of 120 employees of PT. Hong Tang Asia, resulting in a sample size of 120 employees, with data analysis conducted using SEM-PLS (Structural Equation Modeling-Partial Least Squares) and processed using SmartPLS4 software. The findings from the study indicate that: 1) Motivation significantly affects Employee Performance, 2) Career Development significantly affects Employee Performance, and 3) Motivation and Career Development significantly affect Employee Performance simultaneously.
PENGARUH CITRA MEREK DAN KUALITAS PRODUK TERHADAP KEPUTUSAN PEMBELIAN TEH PUCUK HARUM DI KOTA BEKASI Anjasmara, Rengga; Winarso, Widi; Putra, Christophorus Indra Wahyu; Komariah, Neng Siti; Anas, Haryudi
SINERGI : Jurnal Riset Ilmiah Vol. 2 No. 2 (2025): SINERGI : Jurnal Riset Ilmiah, February 2025
Publisher : Lembaga Pendidikan dan Penelitian Manggala Institute

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.62335/sinergi.v2i2.953

Abstract

The influence of brand image and product quality on purchasing decisions for Pucuk Harum Tea in Bekasi City. This research uses a quantitative approach through the Accidental Sampling technique for sampling. A total of 108 people in the city of Bekasi focusing on Medan Satria sub-district who had used Teh Pucuk Harum products were the research samples. Data examination uses the Partial Least Square (PLS) SEM method on SmartPLS 4.0. The research findings reveal the following: 1.) Brand Image has a significant influence on Purchasing Decisions, 2.) Product Quality has a significant influence on Purchasing Decisions.
PENGARUH KUALITAS PRODUK DAN PERSEPSI HARGA TERHADAP KEPUTUSAN PEMBELIAN DI MARKETPLACAE SHOPEE Mutazam, Zidan Hoerul; Winarso, Widi; Kurniawan, Dody; Komariah, Neng Siti; Anas, Haryudi
SINERGI : Jurnal Riset Ilmiah Vol. 2 No. 2 (2025): SINERGI : Jurnal Riset Ilmiah, February 2025
Publisher : Lembaga Pendidikan dan Penelitian Manggala Institute

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.62335/sinergi.v2i2.961

Abstract

The rapid growth of E-Commerce   in Indonesia has positioned Shopee as one of the most popular marketplaces. Consumers are increasingly considering product quality and price perception in their purchasing decisions. This study aims to analyze the extent to which product quality and price perception influence purchasing decisions on Shopee. Using a quantitative approach, this study collected data from respondents in North Bekasi. The findings indicate that product quality and price perception significantly affect purchasing decisions. Therefore, marketers must ensure high product standards and competitive pricing strategies to enhance customer loyalty.
The Influence of Brand Image, Product Quality and Price Perception on Purchase Decisions on Camille Beauty Masks (Case Study on FEB Students of the Management Study Program Class of 2021, Universitas Bhayangkara Jakarta Raya) Rahma Afrilia Putri; Neng Siti Komariah; Haryudi Anas
MAR-Ekonomi: Jurnal Manajemen, Akuntansi Dan Rumpun Ilmu Ekonomi Vol. 3 No. 02 (2025): Vol. 3 No. 01 (2024): Jurnal Manajemen, Akuntansi dan Rumpun Ilmu Ekonomi (MAR
Publisher : SEAN Institute

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.58471/mar-ekonomi.v3i02.646

Abstract

This study aims to analyze the influence of Brand Image, Product Quality and Price Perception on the purchase decision of Camille Beauty Mask products. The research method used is the puposive sampling method by distributing questionnaires to respondents. The data analysis technique in this study uses SPSS version 26 analysis. The results show that Brand Image does not have a significant effect on purchase decisions, although it is statistically significant. On the other hand, the variables of Product Quality and Price Perception are the more dominant factors in influencing the purchase decision on Camille Beauty masks. This research provides important implications for companies to pay more attention to Product Quality and Price Perception factors to improve purchasing decisions among consumers.
PENGARUH GAYA KEPEMIMPINAN DAN BUDAYA KERJA TERHADAP KINERJA KARYAWAN DI PT DUTA HITA JAYA Salza Rio Pratama; Matdio Siahaan; Haryudi Anas
SINERGI : Jurnal Riset Ilmiah Vol. 3 No. 2 (2026): SINERGI : Jurnal Riset Ilmiah, February 2026
Publisher : Lembaga Pendidikan dan Penelitian Manggala Institute

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.62335/sinergi.v3i2.2419

Abstract

This study aims to analyze the influence of leadership style and work culture on employee performance at PT Duta Hita Jaya. This study employed a descriptive quantitative approach, with data collection using questionnaires distributed to 112 respondents. Purposive sampling was used to determine the sample, and the collected data were analyzed using the statistical tool Smart Partial Least Square (SmartPLS) 4.0. The results showed that leadership style has a positive and significant influence on employee performance, with a R-value of 0.824 and a T-statistic of 12.206. An effective leadership style can increase enthusiasm, initiative, and productivity in completing work. Meanwhile, work culture demonstrated a positive but insignificant influence on performance, with a R-value of 0.137 and a T-statistic of 1.885. Simultaneously, the two variables explained 88.2% of the variation in employee performance (R-Square 0.882). These findings underscore the importance of leadership style in organizations in improving the overall quality of employee work.
Pengaruh Kesadaran Merek, Citra Merek, dan Harga terhadap Minat Beli pada Produk Parfum HMNS di Kota Bekasi Diani Fatimah; M. Fadhli Nursal; Haryudi Anas
Jurnal Manajemen Bisnis Era Digital Vol. 3 No. 3 (2026): Agustus: Jurnal Manajemen Bisnis Era Digital
Publisher : Asosiasi Riset Ilmu Manajemen Kewirausahaan dan Bisnis Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.61132/jumabedi.v3i3.1479

Abstract

Penelitian ini bertujuan untuk menguji pengaruh kesadaran merek, citra merek, dan harga terhadap niat pembelian produk parfum HMNS di Kota Bekasi. HMNS adalah merek parfum lokal yang telah mendapatkan pengakuan luas dan citra positif, namun survei awal terhadap 60 responden menunjukkan bahwa niat pembelian tetap rendah meskipun kesadaran merek (88,3%) dan citra merek (90%) dinilai tinggi, sementara harga dianggap relatif tinggi (81,7%). Kesenjangan ini memotivasi studi penjelasan kuantitatif menggunakan metode survei dengan 112 responden yang dipilih melalui purposive sampling, dan data dianalisis menggunakan Partial Least Squares Structural Equation Modeling (PLS-SEM) dengan SmartPLS. Hasil menunjukkan bahwa kesadaran merek, citra merek, dan harga masing-masing memiliki pengaruh positif dan signifikan terhadap niat pembelian, dengan harga sebagai prediktor terkuat. Temuan ini menunjukkan bahwa meskipun konsumen sudah mengenal dan memiliki persepsi positif terhadap HMNS, niat pembelian mereka pada akhirnya paling dipengaruhi oleh seberapa adil harga tersebut dibandingkan dengan kualitas dan manfaat yang diterima. Temuan ini menawarkan implikasi praktis bagi HMNS dalam merumuskan strategi penetapan harga yang hemat biaya sekaligus terus memperkuat kesadaran merek dan citra merek.
Co-Authors Andoko, Natasya Sekar Ayuningtyas Andrian Andrian Andrian Andrian Andrian Anjasmara, Rengga Annisa Chelintia Mayang Sari Awalya, Shofi Sutji Azzahra, Meifara Hanifa Belva Yulivio Estiawan Bunga Nur Kaunaini Denis Putra Ramadhan Diani Fatimah Dimas Anugrah DODY KURNIAWAN DODY KURNIAWAN Elena Syafa Chamilla Fatih, Muhammad Rizki Ibnu Fikri , Adi Wibowo Noor Fiqih Aditya Alamsyah Fitriyani, Nida Franciscus Dwikotjo Sri Sumantyo Helmi Dayanti Indriyanto, Bagus Jeremy Steven Komariah, Neng Siti Larasati, Angelina Dewi M. Fadhli Nursal Matdio Siahaan Mira Anggaina Muhammad Dzaky Muhammad Ghufron Shaff Muhammad Rizki Ibnu Fatih Muhammad Rizky Gemis Mutazam, Zidan Hoerul Nabillah Deriefca Rahmawati Neng Siti Komariah Neng Siti Komariah Prabaswara, Bagas Arif Pratiwi Nila Sari Putra, Christophorus Indra Wahyu Putri, Zahra Aurellia Rahma Afrilia Putri Rahmawati, Nabillah Deriefca Rizki Dwi Ramadhani Safira Krisnanintias Salza Rio Pratama Sari, Annisa Chelintia Mayang Shofi Sutji Awalya Siahaan, Matdio Supriyanto Widi Winarso Widi Winarso, Widi Wijayaningsih, Rini Willson, Michael Aris Yunia Prastika