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All Journal Ekuitas: Jurnal Pendidikan Ekonomi JAM : Jurnal Aplikasi Manajemen Bali Tourism Journal Seminar Nasional Aplikasi Iptek (SINAPTEK) The Eastasouth Management and Business Journal of Entrepreneurial and Business Diversity Integration: Journal Of Social Sciences And Culture Ekuitas Jurnal Pnedidikan Ekonomi
SANTOSO, R Tri Priyono Budi
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Religion Agriculture, Biological Sciences & Forestry Arts Humanities Computer Science & IT Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Education Health Professions Social Sciences Other

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Implementation of an Expanded Promotion Mix in Increasing New Student Acceptance of SMK Wira Harapan, Badung, Bali Maryanthi, Ni Kadek; Junaedi, I Wayan Ruspendi; Utama, I Gusti Bagus Rai; Santoso, R Tri Priyono Budi
The Eastasouth Management and Business Vol. 2 No. 03 (2024): The Eastasouth Management and Business (ESMB)
Publisher : Eastasouth Institute

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.58812/esmb.v2i03.263

Abstract

The objective of this study is to ascertain the impact of Digital Marketing, Word of Mouth Communication, and door-to-door advertising on the decision-making process of students while selecting Wira Harapan Badung Bali Vocational School. The research design used is quantitative causality. The sample that will be used in this research is 143.7 or 150 respondents. Data analysis in this study used multiple linear regression. The research findings indicate that internet marketing, word of mouth, and door-to-door advertising have a substantial and favorable impact on students' decision-making process on their choosing. Digital marketing, WOM and door to door promotions simultaneously influence voting decisions. It is recommended to pay attention to the content shared in digital marketing, increase WOM by interacting more with consumers and consider door to door promotions which can increase the decision to choose Wira Harapan Vocational School.
Industrial Relations and Job Satisfaction in the Provision of Healthcare Services to International Patients: A Conceptual Review Efriliana, Ni Putu Dian; Santoso, R Tri Priyono Budi
Bali Tourism Journal Vol. 10 No. 1 (2026): In Press Online : June 2026
Publisher : Bali Tourism Board

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.36675/btj.v10i1.135

Abstract

The rapid growth of international tourism has increased demand for healthcare services for foreign patients, particularly in primary care clinics located in tourism-intensive regions. This development introduces complex organizational and workforce challenges, as healthcare workers are required to manage increased workloads, cross-cultural communication barriers, and expanded roles beyond routine clinical responsibilities. These conditions underscore the importance of industrial relations in shaping employee experiences and maintaining service sustainability. The purpose of this conceptual review is to examine how industrial relations influence job satisfaction among healthcare workers providing services to international patients, with particular attention to organizational support, communication practices, and leadership mechanisms in cross-cultural healthcare settings. This study adopts a conceptual review design by synthesizing theoretical and empirical literature related to industrial relations, job satisfaction, and international or tourism-oriented healthcare services. Relevant studies were retrieved from Scopus, Web of Science, PubMed, and Google Scholar and analyzed using thematic analysis. Social Exchange Theory and the Job Demands–Resources Model were employed as the primary theoretical frameworks to integrate findings and explain the relationship between job demands, organizational resources, and employee outcomes. No primary data were collected, and all conclusions are based on a systematic interpretation of existing literature. The review demonstrates that effective industrial relations function as a critical mediating mechanism that balances increased job demands associated with international patient care with available organizational resources. Strengthening leadership support, communication quality, and institutional recognition can enhance job satisfaction, reduce work strain, and contribute to sustainable healthcare service delivery in tourism-oriented environments.
Co-Authors Adya Hermawati Ali, Shujahat AMANDA S, E. S. Ghea Antara, I Ketut Ady Merta Christimulia Purnama Trimurti DEWI, Dewa Ayu Dwi Sukma Efriliana, Ni Putu Dian Endang Fatmawati Gusti Ngurah Joko Adi Negara I Gusti Bagus Rai Utama I Wayan Ruspendi Junaedi MARIANI, Kadek Lina Maryanthi, Ni Kadek Mastra, Agus Satyananda Nainggolan, Gilbert Nanut, Senita Negara, Gusti Ngurah Joko Adi Pratama, I Gede Ngurah Wira Santoso, Bagastya Christian Santoso, Nelvina Christanti Syamsul Bahri Sylvia Fettry E.M Virnanda, Vika Windayanti, Putu Ayu Wirnawan, I Wayan Agus Yeyen Komalasari