Article Per Year (5 Year)
p-Index From 2021 - 2026
3.732
P-Index
This Author published in this journals
All Journal Jurnal Masharif al-Syariah: Jurnal Ekonomi dan Perbankan Syariah Jurnal Manajemen Informasi dan Administrasi Kesehatan JURNAL HERITAGE JURNAL KESEHATAN INDRA HUSADA Journal Informatic, Education and Management (JIEM) Arus Jurnal Sosial dan Humaniora Service Management Triangle : Jurnal Manajemen Jasa Economic Reviews Journal MES Management Journal Journal of Social And Economics Research Gemilang: Jurnal Manajemen dan Akuntansi Co-Creation : Jurnal Ilmiah Ekonomi Manajemen Akuntansi dan Bisnis Innovative: Journal Of Social Science Research Jurnal Aplikasi Manajemen & Kewirausahaan MASSARO Jurnal Pengabdian Masyarakat dan Riset Pendidikan International Journal Multidisciplinary Jurnal Ekonomi, Manajemen Pariwisata dan Perhotelan Journal of A Sustainable Global South
Purwadhi
Unknown Affiliation
Religion Humanities Civil Engineering, Building, Construction & Architecture Computer Science & IT Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Education Environmental Science Health Professions Industrial & Manufacturing Engineering Languange, Linguistic, Communication & Media Law, Crime, Criminology & Criminal Justice Mathematics Medicine & Pharmacology Nursing Physics Public Health Social Sciences Other

Published : 24 Documents Claim Missing Document
Claim Missing Document
Check
Articles

Found 24 Documents
Search

 1   2   3 
ANALISIS KINERJA RUMAH SAKIT SWASTA X DI KOTA BANDUNG DENGAN METODE PENDEKATAN BALANCED SCORECARD Mardiyanto, Fransiska Yan Devina; Purwadhi; Andriani, Rian
Service Management Triangle: Jurnal Manajemen Jasa Vol 6 No 1 (2024): Service Management Triangle: Jurnal Manajemen Jasa
Publisher : Magister Manajemen Universitas Adhirajasa Reswara Sanjaya

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.51977/jsj.v6i1.1846

Abstract

Seiring dengan perkembangan jaman, persaingan dalam menghadapi era globalisasi juga terjadi pada rumah sakit. Tuntutan pasien dan masyarakat terhadap mutu pelayanan kesehatan mengharuskan rumah sakit dapat menyelenggarakan sistem pelayanan kesehatan yang efektif dan aman serta sesuai dengan peraturan perundang-undangan yang berlaku. Namun beberapa rumah sakit dalam pengelolaannya masih belum sesuai dengan harapan masyarakat. Pengukuran kinerja merupakan salah satu faktor yang sangat penting bagi organisasi bisnis termasuk rumah sakit. Pengukuran kinerja sangat berguna untuk membandingkan kinerja organisasi periode lalu, sekarang dan yang akan datang. Dengan kemajuan teknologi informasi dan perkembangan ilmu manajemen, sistem pengukuran kinerja perusahaan dengan cara tradisional dinilai banyak memiliki kelemahan dan keterbatasan. Sehingga pada penelitian ini penulis menggunakan metode pengukuran Balanced Scorecard, yang merupakan salah satu metode pengukuran kinerja masa kini dengan mengukur empat perspektif di dalamnya yaitu perspektif keuangan, perspektif pelanggan, perspektif proses bisnis internal dan perspektif pembelajaran dan pertumbuhan. Tujuan penelitian ini yaitu menganalisis kinerja RS swasta X di kota Bandung. Desain penelitian yang digunakan pada penelitian kualitatif ini yaitu studi kasus. Pengambilan data dilakukan dengan beberapa metode yaitu kepustakaan, wawancara dan observasi. Pengolahan data dilakukan dengan menganalisis data yang telah dikumpulkan dari keempat persepektif yang dinilai. Berdasarkan hasil penelitian menunjukan bahwa secara umum kinerja RS swasta X di kota Bandung, yang diukur dari empat perspektif, sudah termasuk baik.
Public Relations Event Analisis Pada Kegiatan Workshop Kerajinan Bambu Saung Angklung Udjo Aulia, Ellena Fitri; Hidayat, Dasrun; Purwadhi
HERITAGE Vol 11 No 1 (2023): Jurnal Heritage
Publisher : Program Studi Ilmu Komunikasi

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.35891/heritage.v11i1.3431

Abstract

In preserving culture, of course, there must be activities that can be done to maintain cultural resilience. As was done by Saung Angklung Udjo (SAU), which made a bamboo craft workshop which was part of the Public Relations event. The workshop activity is an effort to preserve culture carried out by Saung Angklung Udjo (SAU). The purpose of this study was to determine the design of the bamboo craft workshop program, which would regenerate the seeds of prospective angklung artists. This research uses qualitative research with PR ethnographic study. This study aims to determine the PR communication behavior carried out by the organizers of the workshop activities, namely workshop managers and presenters with visitors or workshop participants. The results of this study indicate that there are stages of the workshop activity program, starting from the preparation analysis stage, strategy stage, implementation, community support, to building reputation. This study uses a relevant model, namely the IPPAR model (Insight, Strategic Program, Program Implementation, Action and Reputation). In carrying out its activities and building its reputation, SAU has basic principles or values, namely UDJO stands for Tenacious, Disciplined, Honest, and Optimistic. In addition, by providing the best possible service so that loyalty and reputation are maintained.
Pembangunan Strategi Pemasaran untuk Meningkatkan Daya Saing Rumah Sakit di Era Digital Purwadhi; Yani Restiani Widjaja; Khusha Ibliyah; Sri Rahmawati Pontoh
MES Management Journal Vol. 3 No. 3 (2024): MES Management Journal 
Publisher : MES Bogor

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.56709/mesman.v3i3.546

Abstract

Increased competition in the healthcare industry, especially in the digital era, requires hospitals to develop effective marketing strategies. This research aims to develop an appropriate marketing strategy to improve hospital competitiveness in the digital era. The research method used is descriptive qualitative with a literature study approach and SWOT analysis. Data were obtained from various sources, such as scientific journals, books, and articles related to hospital marketing in the digital era. The results showed that effective marketing strategies for hospitals in the digital era include building brand awareness through digital platforms, increasing engagement with patients through social media and websites, utilizing digital technology to improve patient services, building networks and collaborations with related parties, and building effective referral systems. This marketing strategy is expected to increase the hospital's competitiveness, attract more patients, and increase patient satisfaction.
Strategic Management in the National Health Insurance (JKN)Era: Adaptation and Innovation for Improving HealthcareService Quality Dewi Putu Ratih Pradnyani; Suandewi Dewa Ayu Sri Agung; Hermansyah Deni; Purwadhi; Widjaja Yani Restiani
Journal of A Sustainable Global South Vol. 10 No. 2 (2026): Journal of A Sustainable Global South - JSGS
Publisher : Institute for Research and Community Services Udayana University

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.24843/

Abstract

The implementation of the National Health Insurance (JKN) since 2014 has significantly changed the healthcare system in Indonesia, requiring hospitals to adapt and innovate in strategic management to improve service quality. This study aims to analyze hospital management strategies for adaptation and innovation that can be implemented by hospitals in facing the challenges of JKN. This study is a literature review that aims to analyze the management of adaptation and innovation strategies used by hospitals in adapting and innovating in response to changing patient needs for quality healthcare in the JKN era. The results of the study indicate that several hospitals that have successfully adapted can create operational service standards or service quality indicators, form casemix teams and case managers, accelerate the claims process and maintain good relations with BPJS Kesehatan, provide regular clinical and regulatory training for medical staff and provide staff performance appreciation, maintain collaboration with policy makers and BPJS Kesehatan, adjust hospital rates, and allocate reserve funds. Hospitals also continue to develop in the JKN era by implementing innovative management strategies, including developing hospital services based on local wisdom, using outsourcing, investing in information technology systems, establishing patient complaint services, creating competitive service advantages and increasing service capacity, capturing patients directly, and changing marketing strategies. Several adaptive and innovative management strategies that have been successfully implemented in other hospitals can be used as practical references in health care system reform to improve the quality of health services so as to maintain patient satisfaction.
Co-Authors Abdi Wijaya, Abdi Arif rachman As’ady, BJ. Azmy Aulia, Ellena Fitri Chandra Permana Dasrun Hidayat Devin Wirawan Dewi Putu Ratih Pradnyani Dhian Tyas Utami Fanny Fardiyani Fauzan Feronica Melinda Muskitta Hakim, Bagus Lukman Hermansyah Deni Idryareza Augustyana, Denna Ignatius Wiseto Prasetyo Agung Ismi Kusuma Dewi Juliana, Dewi Sri Kahar Mulyani Khusha Ibliyah M. Rizki Fazrian Danu Mardiyanto, Fransiska Yan Devina Maria Vita Widiyaningsih Mauriska Nara Sandi Muhammad Rakha Gustiawan Mulyani, Kahar Mutiara Sari, Putri Nanda Sari, Dhiastika Nining Handayani Ratnawati, Yeni Rian Andriani, Rian Ropa Mustopa Nurrahman Rosianti Saparingga Dasti Putri Sri Rahmawati Pontoh Suandewi Dewa Ayu Sri Agung Tia Oktavia Tyas Utami, Dhian Uci Intan Permatasari Widjaja Yani Restiani Widya Musthika, Fauziyah Yani Yani Restiani Widjaja Yani Restiani Widjaja, Yani Restiani Yanuar Ermawati Yogiyopranoto, Muhammad Yuan Ade Sukma