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Examining the Impact of Artificial Intelligence Integration in ESP Tourism and Hospitality Education on Students’ Critical Thinking Skills Siska Amelia Maldin; Dailami Dailami; Tito Pratama; Yudha Wardani; Arina Luthfini Lubis; Yoffie Kharisma Dewi
Journal of English Language and Education Vol 11, No 4 (2026)
Publisher : Universitas Pahlawan Tuanku Tambusai

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31004/jele.v11i4.2581

Abstract

Artificial Intelligence (AI) integration such as ChatGPT, Grammarly, QuillBot, AI-based language learning platforms, and automated feedback applications has become increasingly important in higher education, particularly in English for Specific Purposes (ESP) tourism and hospitality learning. However, limited studies have specifically examined the influence of AI integration on students’ critical thinking skills in ESP tourism contexts. This study aimed to investigate AI integration influences students’ critical thinking skills in ESP tourism and hospitality education. The study employed a quantitative descriptive design involving 113 students of tourism study program selected through purposive sampling. Data were collected using questionnaires and analyzed through validity, reliability, and simple linear regression analyses using SPSS 25. The findings revealed that AI integration significantly influenced students’ critical thinking skills with an R Square value of 0.360 and significance level of 0.000. The study concludes that AI integration positively contributes to students’ critical thinking development in ESP tourism.
MARITIME EVENT RISK MANAGEMENT AND LOCAL ENTREPRENEURIAL RESILIENCE: EVIDENCE FROM THE SEA EAGLE BOAT RACE Arina Luthfini Lubis; Andri Wibowo; Yudha Wardani; Ziqra Putra Ilham
International Journal of Social Science, Educational, Economics, Agriculture Research and Technology (IJSET) Vol. 5 No. 7 (2026): JUNE
Publisher : RADJA PUBLIKA

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Abstract

This study examines the implementation of risk management in the Batam International Sea Eagle Boat Race 2025 and its impact on local entrepreneurial resilience in Belakang padang, Batam. As a maritime sport tourism event involving international participants and large numbers of visitors, effective risk management is essential to ensure event safety, operational continuity, and economic benefits for local communities. This research employed a qualitative case study approach using interviews, observations, documentation, and literature review. Data were analyzed based on the ISO 31000:2018 framework, covering communication and consultation, risk identification, risk analysis, risk treatment, and monitoring and review processes. The findings indicate that risk management implementation was generally effective, particularly in stakeholder coordination, risk identification, and mitigation measures. Major risks identified included participant safety, visitor congestion, and limited SME bazaar space; however, these risks were successfully managed, allowing the event to proceed safely and without significant incidents. The study further reveals that effective risk management contributed to creating a secure business environment, which enhanced SME preparedness, adaptive capacity, and entrepreneurial resilience. These findings suggest that risk management plays a strategic role in ensuring successful maritime event operations, also in supporting sustainable tourism development and strengthening local economic resilience through community-based entrepreneurship.
ANALISIS PENGALAMAN TAMU DALAM MENIKMATI PELAYANAN DI KINGS HOTEL BATAM Veronika; Zahara Fatimah; Arina Luthfini Lubis; Yudha Wardani
Jurnal Manajemen Perhotelan dan Pariwisata Vol. 8 No. 3 (2025): Jurnal Manajemen Perhotelan dan Pariwisata
Publisher : Universitas Pendidikan Ganesha

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.23887/jmpp.v8i3.107896

Abstract

This study aims to analyze guest experiences at King's Hotel Batam as a basis for improving service quality in the increasingly competitive hospitality industry. The main issues identified are inconsistencies in the implementation of service standards and the gap between guest expectations and actual experiences. The study used a descriptive qualitative approach through in-depth interviews, direct observation, and documentation, including online guest reviews. The results indicate that staff unfriendliness, slow response times, and non-compliance with cleanliness standards are the main factors that reduce guest satisfaction. The findings also reveal differences in service quality between departments. The novelty of the study lies in the integration of field data and digital reviews to identify service gaps more comprehensively. Implications of the study emphasize the need to strengthen service training, align operational standards, and continuously improve quality oversight.
Contribution Of Generation Z In Accelerating The Digitalization Of Sustainable Tourism In Benan Tourism Village, Lingga Regency Rosie Oktavia Puspita Rini; Yudha Wardani; Astariadi Kurniawan
JURNAL KEKER WISATA Vol. 4 No. 2 (2026): JULI 2026
Publisher : PUSLITABMAS-Politeknik Pariwisata Batamc

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.59193/jkw.v4i2.530

Abstract

The Community Service Program (PkM) aims to optimize the contribution of Generation Z in accelerating the digitalization of sustainable tourism in Benan Tourism Village, Lingga Regency. As a leading marine destination based on Malay culture, Benan Village faces the challenge of the digital divide due to the limited technological literacy of senior tourism managers, at a time when the potential of local youth has not been channeled productively. This program uses a participatory approach (Participatory Appraisal) through project-based training methods and cross-sector mentoring that integrates two main partners, namely tourism village managers (Pokdarwis) and local school institutions. The series of activities includes needs analysis, creative content creation workshops, social media management, and digital governance assistance. The results of PkM show a significant increase in students' literacy and digital skills as a representation of Generation Z. The resulting concrete contribution is the formation of a collaborative digital working group between schools and Pokdarwis who act as local content creators. This group independently succeeded in strengthening the 3A tourism pillar (Attractions, Amenities, Accessibility) in cyberspace through a visual narrative with the theme of eco-tourism. The sustainability of this program has succeeded in building a social media tourism ecosystem that effectively attracts niche travelers. In conclusion, the synergy of independence between schools and tourism village managers has succeeded in transforming the role of Generation Z into agents of digital change, as well as long-term investment to maintain the competitiveness and resilience of the sustainable creative economy of Benan Tourism Village.