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MEMBANGUN GENERASI BERAKHLAK MULIA: BAKTI SOSIAL STIE GANESHA DALAM RANGKA PERINGATAN ISRA MI'RAJ NABI MUHAMMAD SAW Kohar, Abdul; Tohiroh, Tohiroh; Saksana, Joned Ceilendra; Murtini, Sri; Prajogo, Budi; Siregar, Fuad; Pardian, Ramadani; Ruvi, Muhammad; Lesmana, Asep Surya; Candra, Hendra; Abas, Farhat; Saefullah, Aep; Putera, Alifi Restu; Salima, Rianti; Muharifah, Isnaini; Nurhayati, Nurhayati
Batara Wisnu : Indonesian Journal of Community Services Vol. 5 No. 1 (2025): Batara Wisnu | Januari - April 2025
Publisher : Gapenas Publisher

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.53363/bw.v5i1.330

Abstract

This activity aims to instill noble moral values exemplified by the Prophet Muhammad to the community, as well as increase social care through social services. This program involved participants from representatives of majelis taklim throughout the Pisangan sub-district. Pisangan with a target beneficiary of 1,000 coupons containing basic necessities and other basic needs. Community service activities were carried out on Sunday, January 5 and 12, 2025, at the STIE Ganesha Campus and the Baiturrahman mosque, Pisangan Village. The activity implementation method consists of three main stages: (1) Isra Mi'raj Commemoration which is filled with tausiyah about the morals of the Prophet Muhammad, (2) Distribution of food and drink to the community. morals of the Prophet Muhammad, (2) Distribution of Social Service Coupons, and (3) Distribution of Assistance to People in Need. This activity successfully reached around 250 participants representing mosques and taklim assemblies. Through this program, the community is expected to take lessons from the Prophet's struggle and apply them in everyday life by strengthening solidarity and social care. The results of the activity showed the enthusiasm of the community in participating in the event and positive acceptance of the assistance provided. The implications of this activity are expected to encourage the community to be more active in religious and social activities, as well as strengthen the relationship between STIE Ganesha and the community. between STIE Ganesha and the local community. This activity also reinforces character education values based on noble morals that are relevant for young generation
PENGARUH FASILITAS PERPUSTAKAAN TERHADAP PENGALAMAN BELAJAR MAHASISWA DI STIE GANESHA Hidayatullah, Syarif; Saefullah, Aep; Salima, Rianti; Azahra, Hanum; Meriza, Hayuna
Dharmas Education Journal (DE_Journal) Vol 4 No 3 (2024): DE_Journal
Publisher : Fakultas Keguruan dan Ilmu Pendidikan Univesitas Dharmas Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.56667/dejournal.v4i3.1203

Abstract

Penelitian ini bertujuan untuk menganalisis pengaruh fasilitas perpustakaan terhadap pengalaman belajar mahasiswa di STIE Ganesha yang dilaksanakan bulan Oktober 2024. Pendekatan yang digunakan adalah kualitatif, dengan fokus menggali secara mendalam peran fasilitas perpustakaan, seperti ketersediaan koleksi buku, ruang baca, dan akses internet, dalam mendukung proses pembelajaran mahasiswa. Hasil penelitian menunjukkan bahwa fasilitas perpustakaan memiliki pengaruh signifikan terhadap motivasi, efektivitas, serta kepuasan belajar mahasiswa. Wawancara mendalam dengan mahasiswa yang aktif menggunakan perpustakaan mengungkapkan bahwa fasilitas yang baik mampu meningkatkan motivasi dan kemandirian belajar, serta memperkuat interaksi antar mahasiswa dalam kerja kelompok. Namun, penelitian ini juga menemukan beberapa kendala yang menghambat pemanfaatan optimal fasilitas perpustakaan, seperti terbatasnya koleksi buku pada mata pelajaran tertentu, jumlah ruang baca yang tidak mencukupi, serta keterbatasan koneksi internet. Kendala ini dapat mengurangi kenyamanan dan efektivitas belajar mahasiswa. Oleh karena itu, penelitian ini merekomendasikan pengembangan fasilitas perpustakaan melalui penambahan koleksi buku yang lebih variatif dan terkini, perluasan ruang baca yang lebih nyaman, serta peningkatan akses internet yang stabil. Langkah-langkah ini diharapkan dapat meningkatkan kualitas pengalaman belajar mahasiswa dan mendukung prestasi akademik mereka secara maksimal di STIE Ganesha.
Market Analysis and Business Operations of Online Food Delivery Around STIE Ganesha Saefullah, Aep; Siregar, Fuad Gagarin; Noor, M. Arief; Salima, Rianti; Rosliana, Rosliana
Jurnal Akuntansi, Keuangan, dan Manajemen Vol. 6 No. 3 (2025): Juni
Publisher : Penerbit Goodwood

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.35912/jakman.v6i3.4278

Abstract

Purpose: This study examines the market dynamics, operational challenges, and competitive strategies of SMEs in the online food delivery sector around STIE Ganesha, with a focus on identifying performance drivers and actionable solutions for business optimization. Methodology/approach: A qualitative descriptive approach was adopted, involving semi-structured interviews with 20 SME owners using GoFood, GrabFood, and ShopeeFood. Data were collected from December 2024 to February 2025 and analyzed thematically to map operational patterns and market behaviors. Results/findings: Key determinants of customer retention included taste quality (highlighted by 85% of respondents), service speed (70%), and promotional effectiveness (65%). SMEs leverage product differentiation (e.g., hyperlocalized menus) and platform partnerships to sustain their market share. However, challenges persist, such as platform instability (reported by 60% of businesses) and insufficient digital literacy for advanced marketing tactics. Conclusions: The study underscores that SMEs’ competitiveness in campus-centric markets hinges on balancing micromarket responsiveness (e.g., adapting to seasonal demand) with operational agility. The strategic integration of digital tools and collaborative logistics, rather than reliance on third-party platforms alone, has emerged as critical for scalability. Limitations: The findings are context-bound to SMEs near STIE Ganesha and major delivery platforms. Future studies should explore rural and non-campus ecosystems to validate the universality of the proposed strategies. Contribution: Theoretical: Expands the Resource Orchestration Framework by contextualizing SME strategies in hyper-localized digital economies. Introduces a micro market analysis model linking campus-specific demand cycles to operational decision-making.Practical: Provides actionable toolkits, including a Dynamic Pricing Matrix for demand fluctuations and a Partnership Optimization Framework for platform collaboration. Methodology/approach: The study was conducted from December 2024 to February 2025, employing a descriptive qualitative approach. Data were collected through semi-structured interviews with 20 business owners using platforms such as GoFood, GrabFood, and ShopeeFood. Results/findings: The taste quality, fast service, and effective promotions are crucial for attracting and retaining customers. Despite high competition, SMEs have maintained their market positions through product differentiation, flavor innovation, and promotional packages. Although online delivery platforms offer substantial support, respondents highlighted the need for improved platform stability and more consistent promotional efforts. They also expressed the importance of training in digital marketing and operational management to enhance competitiveness. Limitations: This study is limited to SMEs operating around STIE Ganesha and on major online platforms. Broader generalizations require similar studies in different regions with varying business models. The research contributes to the fields of entrepreneurship and business management by providing insights for policymakers, platform providers, and business associations. Contribution: These insights focus on supporting SMEs through training, platform partnerships, and strategic collaborations. The research focused on operational processes, customer service, marketing strategies, and platform support. Novelty : The exploration of how platform partnerships, operational innovation, and digital marketing strategies influence the performance of SMEs in the online food delivery market, a topic that has not been extensively explored in prior research.
A Strategic Framework for Local Wisdom-Based Tourism and Creative Economy Development to Support Sustainable Regional Growth: Evidence from Kuningan Regency Saefullah, Aep; Sukardi; Salima, Rianti
HORIZON: Indonesian Journal of Multidisciplinary Vol. 4 No. 3 (2026): HORIZON: Indonesian Journal of Multidisciplinary (In-Press)
Publisher : Lembaga Intelektual Muda (LIM) Maluku

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.54373/hijm.v4i3.5347

Abstract

This study aims to formulate a sustainable development strategy for tourism and the creative economy based on local wisdom in Kuningan Regency. The region has significant potential supported by natural resources and cultural diversity; however, its development remains constrained by limited funding, low innovation capacity, and suboptimal community participation. This research employs a descriptive qualitative approach using data triangulation techniques, including in-depth interviews, focus group discussions (FGDs), observation, and document analysis. Data were analyzed through thematic coding with the assistance of NVivo software. The findings identify four key strategic factors: (1) the integration of local wisdom into tourism products, (2) multi-stakeholder collaboration, (3) the utilization of digital technology, and (4) community-based environmental conservation. These factors collectively shape a holistic and adaptive development model that strengthens regional competitiveness while ensuring sustainability. This study contributes by providing a context-based strategic framework that can be applied to similar regions seeking to develop tourism and creative economy sectors in a sustainable and inclusive manner.